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Get Satisfaction was a customer community software platform for
technical support Technical support (abbreviated as tech support) is a call centre type customer service provided by companies to advise and assist registered users with issues concerning their technical products. Traditionally done on the phone, technical suppor ...
based in
San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17t ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
, United States. It was founded on January 31, 2007, by several people, including Lane Becker, Amy Muller, Thor Muller, and Jonathan Grubb. It publicly launched in September 2007. In April 2015, Get Satisfaction was acquired by
Sprinklr Sprinklr is an American software company based in New York City that develops a SaaS customer experience management (CXM) platform. The company's software, also called Sprinklr, combines different applications for social media marketing, social ...
, a social media management company. The idea for the service originated from Valleyschwag as a side project. When the Valleyschwag service received over 1,500 subscribers, its
customer service Customer service is the assistance and advice provided by a company to those people who buy or use its products or services. Each industry requires different levels of customer service, but in the end, the idea of a well-performed service is that ...
requirements increased dramatically. Realizing that customers were actually responding to the issues that other people brought up, the group behind Valleyschwag decided to create the precursor to Get Satisfaction, first named Satisfaction Unlimited, to take advantage of the community's enthusiasm for helping each other. The company describes its product as "people-powered customer service" and "Online Communities. The shortest distance between you and your customer." Get Satisfaction online communities can be a private and/or public place for customers to ask questions, submit an idea or complaint, or give praise. Companies can respond to issues regarding their products or services; official responses are marked as official answers to separate them from other responses. Users can rate responses based on how well they resolve the issue. Muller explained in an interview with ''
BusinessWeek ''Bloomberg Businessweek'', previously known as ''BusinessWeek'', is an American weekly business magazine published fifty times a year. Since 2009, the magazine is owned by New York City-based Bloomberg L.P. The magazine debuted in New York City ...
'' that the website aims to be simple, noting that most customer-service solutions are too complex. He continues by stating that many are reactive instead of proactive, requiring customers to think as if they were an employee or librarian to find their answers. In contrast, Get Satisfaction approaches the problem by helping companies think more like customers. Muller explained, “We want to create a Switzerland for companies and customers, with specific tools that allow people to get answers to their questions. ..We want the best answers to rise to the top, and not get buried in online discussion forums.” The service initially offered paid service plans to companies including
Method Products Ecover is a Belgian company that manufactures ecologically sound cleaning products (made from plant-based and mineral ingredients), owned by S. C. Johnson & Son since 2017. History The company was founded in 1979 by Frans Bogaerts to create ...
,
Timbuk2 Timbuk2 is a San Francisco-based bag manufacturer and marketer. The company produces a variety of pre-made and made-to-order bags. Timbuk2 is owned by private equity group TB2 Investors. In 2014, the company was ranked as the 2nd largest manufactu ...
,
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
, and
Digg Digg, stylized in lowercase as digg, is an American news aggregator with a curated front page, aiming to select stories specifically for the Internet audience such as science, trending political issues, and viral Internet issues. It was launch ...
. Several more companies later joined the platform, including
Time Warner Cable Time Warner Cable, Inc. (TWC) was an American cable television company. Before it was acquired by Charter Communications on May 18, 2016, it was ranked the second largest cable company in the United States by revenue behind only Comcast, opera ...
,
Verizon Verizon Communications Inc., commonly known as Verizon, is an American multinational telecommunications conglomerate and a corporate component of the Dow Jones Industrial Average. The company is headquartered at 1095 Avenue of the Americas ...
,
Comcast Comcast Corporation (formerly known as American Cable Systems and Comcast Holdings),Before the AT&T merger in 2001, the parent company was Comcast Holdings Corporation. Comcast Holdings Corporation now refers to a subsidiary of Comcast Corpora ...
,
Mozilla Mozilla (stylized as moz://a) is a free software community founded in 1998 by members of Netscape. The Mozilla community uses, develops, spreads and supports Mozilla products, thereby promoting exclusively free software and open standards, ...
, Mogo Money, Microsoft Hohm,
AMC Theatres AMC Entertainment Holdings, Inc. (d/b/a AMC Theatres, originally an abbreviation for American Multi-Cinema; often referred to simply as AMC and known in some countries as AMC Cinemas or AMC Multi-Cinemas) is an American movie theater chain fou ...
,
Qantas Qantas Airways Limited ( ) is the flag carrier of Australia and the country's largest airline by fleet size, international flights, and international destinations. It is the world's third-oldest airline still in operation, having been founde ...
, Apple Inc.,
Dell Dell is an American based technology company. It develops, sells, repairs, and supports computers and related products and services. Dell is owned by its parent company, Dell Technologies. Dell sells personal computers (PCs), servers, data ...
, and
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dust ...
. The company's CEO was Rahul Sachdev and its CTO was David Rowley. The website, which received an initial round of financing of $1.3 million, received financing from investors that include
First Round Capital First Round is a venture capital firm that specializes in providing seed-stage funding to technology companies. Founded by Josh Kopelman Joshua Kopelman is an American entrepreneur, venture capitalist, and philanthropist. Kopelman is best k ...
, O'Reilly Alphatech Ventures, and SoftTechVC. In September 2010, the company announced Series A funding of $6 million from Azure Capital Partners with OATV and First Round Capital participating. In March 2010, Get Satisfaction launched their Facebook application that allowed companies and brands to put their customer community on their Facebook page as a tab.


See also

* UserVoice *
Issue tracking system An issue tracking system (also ITS, trouble ticket system, support ticket, request management or incident ticket system) is a computer software package that manages and maintains lists of issues. Issue tracking systems are generally used in colla ...


References


External links

* {{Official website, https://getsatisfaction.com/ Providers of services to on-line companies Companies based in San Francisco Internet forum software American companies established in 2007 Meta Platforms applications