Hip Hop Since 1978 (HHS78) was a

management Management (or managing) is the administration of an organization, whether it is a business, a nonprofit organization, or a Government agency, government body. It is the art and science of managing resources of the business. Management includ ...

and

production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stati ...

company based in

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...

. It was started by Gee Roberson and Kyambo "Hip-Hop" Joshua. HHS78 has been involved in the daily operations of

Roc-A-Fella Records Roc-A-Fella Records was an American hip hop record label and music management company founded by record executives and entrepreneurs Shawn "Jay-Z" Carter, Damon "Dame" Dash, and Kareem "Biggs" Burke in 1994. History 1994–2000: Formation ...

since the label's inception in the mid 1990s. HHS78 originally signed

Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...

to their production and management company in 1998, and negotiated his signing to Roc-A-Fella Records. Hip Hop Since 1978's first official project was West's 2004 album, ''

The College Dropout ''The College Dropout'' is the debut studio album by American rapper and producer Kanye West. It was released on February 10, 2004, by Def Jam Recordings and Jay-Z's Roc-A-Fella Records. In the years leading up to release, West had received pr ...

''. In January 2007, they partnered with Bryant Entertainment. As a result, they managed the careers of

Lil Wayne Dwayne Michael Carter Jr. (born September 27, 1982), known professionally as Lil Wayne, is an American rapper, singer, songwriter, and record executive. His career began in 1995, at the age of 12, when he was signed by rapper Birdman, joining ...

Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name * ...

and

Nicki Minaj Onika Tanya Maraj-Petty (; born December 8, 1982), known professionally as Nicki Minaj ( ), is a Trinidadian-born rapper based in the United States. She is known for her musical versatility, animated Flow (rapping), flow in her rapping, alter e ...

(who were signed to

Young Money Young Money Entertainment is an American record label founded by rapper Lil Wayne. Young Money's president is Lil Wayne's lifelong friend and fellow rapper Mack Maine. The label was an imprint of Cash Money Records and is distributed by Republi ...

Cash Money Records Cash Money Records is an American record label founded in 1991 by brothers Ronald "Slim" Williams and Bryan "Birdman" Williams. Distributed by Republic, formerly known as Universal Republic, the label has been home to a roster of mostly hip ...

). In January 2009, Kyambo Joshua and Columbia Records parted ways. Most recently, HHS78 has signed

Young Jeezy Jay Wayne Jenkins (born September 28, 1977), known by his stage name Jeezy (or Young Jeezy), is an American rapper. Signing to Def Jam Recordings in 2004, his major label debut, '' Let's Get It: Thug Motivation 101'', was released the followin ...

onto their management firm. As of 2014, the agency no longer exists. At the same time, Kyambo Joshua joined the A&R department at

Def Jam Recordings Def Jam Recordings (also simply known as Def Jam) is an American multinational record label owned by Universal Music Group. It is based in Manhattan, New York City, specializing predominantly in hip hop, contemporary R&B, soul and pop. The l ...

(along with record producer

No I.D. Ernest Dion Wilson (born June 23, 1971), professionally known as No I.D. (formerly Immenslope), is an American hip hop and R&B producer from Chicago, Illinois. Wilson is also a disc jockey (DJ), music arranger and former rapper, having relea ...

), while Gee Roberson has launched other management agencies, The Blueprint Group and Maverick Management.

Clients

* T.I. *

Just Blaze Justin Gregory Smith (born January 8, 1978), known professionally as Just Blaze, is an American hip hop record producer and DJ. Born in Paterson, New Jersey, Blaze attended Rutgers University for three years before dropping out to pursue his mu ...

References

{{reflist

External links

Hip Hop Since 1978.com (ARCHIVED)Hip Hop Since 1978 - MySpace
Music production companies Management consulting firms Defunct companies based in New York City