''Folio'', also known as ''Folio: The Magazine of Magazine Management'' and ''Folio: magazine'', is a
trade magazine
A trade magazine, also called a trade journal or trade paper (colloquially or disparagingly a trade rag), is a magazine or newspaper whose target audience is people who work in a particular trade or industry. The collective term for t ...
for the magazine industry.
The magazine was established in 1972 by Joe Hanson of Hanson Publications, Inc.
and became known as "the bible of the magazine publishing industry".
Associated initiatives include The FOLIO: Show, a magazine industry trade show and conference;
FOLIO: 400, a comprehensive review of major America magazines;
The FOLIO: Ad Guide, analyzing magazine advertising;
and the FOLIO: Source Book, a buyer’s guide for publishers.
The publishers of ''Folio'' also organize the
Eddie & Ozzie Awards
Eddie or Eddy may refer to:
Science and technology
* Eddy (fluid dynamics), the swirling of a fluid and the reverse current created when the fluid flows past an obstacle
* Eddie (text editor), a text editor originally for BeOS and now ported to Li ...
in recognition of high-quality magazines and induct new members into the Editorial & Design Hall of Fame.
As of 2020, it was announced that ''Folio'' magazine would cease publication. However, the publisher would continue to support its other industry activities.
Overview
The publishing company name is Folio Publishing Corporation. It also produces two special annual editions:
* Folio: 400 and
* Folio: Ad Guide
[
The magazine covers various financial and publishing aspects of the magazine publishing industry. Many stories focus on a particular periodical. ''Folio'' is a "vertical" publication "aimed at people who hold different jobs within" the magazine ]publishing industry
Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. Traditionally, the term refers to the creation and distribution of printed works, such as books, newsp ...
.
Awards
''Folio'' gives awards in various categories: ''The Washington Post
''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large n ...
s Annie Granatstein received ''Folio''s Top Women in Media 2019 award; ''The Post'' and ''The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' received awards in 2020.
References
{{Reflist
External links
''Folio'' magazine site
Business magazines published in the United States
Magazines with year of establishment missing