Fire We Make
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"Fire We Make" is a song by American recording artists
Alicia Keys Alicia Augello Cook (born January 25, 1981), known professionally as Alicia Keys, is an American singer, songwriter, and pianist. A classically trained pianist, Keys started composing songs when she was 12 and was signed at 15 years old by Col ...
and Maxwell, taken from Keys' fifth studio album '' Girl on Fire'' (2012). It was written and produced by Keys along with
Gary Clark, Jr. Gary Lee Clark Jr. (born February 15, 1984) is an American musician from Austin, Texas. He is known for his fusion of blues, rock and soul music with elements of hip hop. In 2011, Clark signed with Warner Bros Records and released ''The Brigh ...
and Warren "Oak" Felder and Andrew "Pop" Wansel from production duo
Pop & Oak Pop & Oak is a songwriting and production duo consisting of Andrew "Pop" Wansel and Warren "Oak" Felder. Wansel is the son of Dexter Wansel, staff songwriter, producer and session musician of Gamble and Huff's Philadelphia International Recor ...
. "Fire We Make" is a downbeat
neo soul Neo soul (sometimes called progressive soul) is a genre of popular music. As a term, it was coined by music industry entrepreneur Kedar Massenburg during the late 1990s to market and describe a style of music that emerged from soul and contempo ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or ''ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
with adult
contemporary R&B Contemporary R&B (or simply R&B) is a popular music genre that combines rhythm and blues with elements of pop, soul, funk, hip hop, and electronic music. The genre features a distinctive record production style, drum machine-backed rhy ...
influences, in which Keys and Maxwell adopt sensual falsetto vocals. The instrumental elements used on it include echoing
electric guitar An electric guitar is a guitar that requires external amplification in order to be heard at typical performance volumes, unlike a standard acoustic guitar (however combinations of the two - a semi-acoustic guitar and an electric acoustic gu ...
riff A riff is a repeated chord progression or refrain in music (also known as an ostinato figure in classical music); it is a pattern, or melody, often played by the rhythm section instruments or solo instrument, that forms the basis or acc ...
s and clapping synthesizers. In "Fire We Make", Keys and Maxwell, as the protagonists, confess their love and speak of the chemistry they have with each other which they compare to
fire Fire is the rapid oxidation of a material (the fuel) in the exothermic chemical process of combustion, releasing heat, light, and various reaction products. At a certain point in the combustion reaction, called the ignition point, flames a ...
that is "getting hotter and hotter." "Fire We Make" was well received by contemporary music critics, who noted its similarity to songs by
Prince A prince is a male ruler (ranked below a king, grand prince, and grand duke) or a male member of a monarch's or former monarch's family. ''Prince'' is also a title of nobility (often highest), often hereditary, in some European states. T ...
; they also praised its steamy production and the vocal performance of both singers. Released as the album's third single in the United States in March 2013, it has since reached number 29 on '' Billboard''s
Hot R&B/Hip-Hop Songs The Hot R&B/Hip-Hop Songs chart ranks the most popular R&B and hip hop songs in the United States and is published weekly by '' Billboard''. Rankings are based on a measure of radio airplay, sales data, and streaming activity. The chart had 100 ...
chart and number 1 on Adult R&B chart. Its music video was directed by Chris Robinson and shot in the
French Quarter The French Quarter, also known as the , is the oldest neighborhood in the city of New Orleans. After New Orleans (french: La Nouvelle-Orléans) was founded in 1718 by Jean-Baptiste Le Moyne de Bienville, the city developed around the ("Old Sq ...
neighborhood
New Orleans New Orleans ( , ,New Orleans
,
Louisiana Louisiana , group=pronunciation (French: ''La Louisiane'') is a state in the Deep South and South Central regions of the United States. It is the 20th-smallest by area and the 25th most populous of the 50 U.S. states. Louisiana is borde ...
in April 2013. A
period Period may refer to: Common uses * Era, a length or span of time * Full stop (or period), a punctuation mark Arts, entertainment, and media * Period (music), a concept in musical composition * Periodic sentence (or rhetorical period), a concept ...
short film A short film is any motion picture that is short enough in running time not to be considered a feature film. The Academy of Motion Picture Arts and Sciences defines a short film as "an original motion picture that has a running time of 40 minutes ...
, it depicts Keys and Maxwell as a boarding house receptionist and her guest respectively. The song was part of Keys' set list during her Set the World on Fire Tour.


Critical reception

Andrew Hampp of '' Billboard'' felt that it is "kindling a different kind of heat on this slow jam, a neo-soul duet with Maxwell that also features guitar work from Gary Clark Jr. Keys doesn't have many adult love-making ballads to her name, as they can often be bogged down by post-
Barry White Barry Eugene Carter (September 12, 1944 – July 4, 2003), better known by his stage name Barry White, was an American singer and songwriter. A two-time Grammy Award winner known for his bass voice and romantic image, his greatest success came ...
clichés or latter-period Janet Jackson TMI. But with help from Maxwell's falsetto-drenched guest verse, "Fire We Make" is worthy of its likely place on many bedroom playlists."
BBC Music BBC Music is responsible for the music played across the BBC. The current director of music is Bob Shennan, who is also the controller of BBC Radio 2, BBC Radio 6 Music, and the BBC Asian Network. Officially it is a part of the BBC's Radio ...
's Daryl Easlea found that "the beautiful, sensual" song was "all muted horns and synth bass, a textbook
quiet storm Quiet storm is a radio format and genre of R&B, performed in a smooth, romantic, jazz-influenced style. It was named after the title song on Smokey Robinson's 1975 album '' A Quiet Storm''. The radio format was pioneered in 1976 by Melvin Li ...
. The more you hear this track, the deeper you fall in love with it." Mikael Wood of the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the U ...
'' wrote that "in the slow-burning "Fire We Make,"
eys Eys (; li, Ees ) is a village in the municipality of Gulpen-Wittem, Limburg, the Netherlands. The town is located 3 km. from Gulpen and 17 km. from provincial capital Maastricht. Furthermore, it is characterised by its location in th ...
doubles down on the here-and-now vibe, trading breathy vocal lines with Maxwell over fuzzy soul-blues guitar by Gary Clark Jr." Stephen M. Deusner from
Pitchfork Media ''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog. Schreiber started Pitchfork while working ...
called the song "an old-fashioned slow jam that doesn't have a whole lot of actual song to it and honestly doesn't need it. Instead, it's an excuse for vocal and sexual fireworks from two of R&B's strongest singers, with Keys' bold voice evocatively contrasting Maxwell's softer, slightly hoarse delivery." Anupa Mistry from ''
Now Now most commonly refers to the present time. Now, NOW, or The Now may also refer to: Organizations * Natal Organisation of Women, a South African women's organization * National Organization for Women, an American feminist organization * Now ...
'' dubbed "Fire We Make" the "record’s high point" and a "scorching slow jam." Less enthusiastic, '' Fact''s Chris Kelly wrote that the track "isn’t bad, per se, but it apes the sensuality of songs like "
Diary A diary is a written or audiovisual record with discrete entries arranged by date reporting on what has happened over the course of a day or other period. Diaries have traditionally been handwritten but are now also often digital. A personal ...
" and "Dragon Days"." Similarly,
Greg Kot Greg Kot (born March 3, 1957) is an American music journalist and author. From 1990 until 2020, Kot was the rock music critic at the ''Chicago Tribune'', where he covered popular music and reported on music-related social, political and busines ...
of the ''
Chicago Tribune The ''Chicago Tribune'' is a daily newspaper based in Chicago, Illinois, United States, owned by Tribune Publishing. Founded in 1847, and formerly self-styled as the "World's Greatest Newspaper" (a slogan for which WGN radio and television a ...
'' noted that "in their between-the-sheets duet on “Fire We Make,” Keys and Maxwell take turns tossing clichés about candles, heat and moths being drawn to the flame. Gary Clark Jr. arrives with a guitar solo that throws some much needed dissonance at the sleep-walking couple, but it's too late." Somewhat critical with the album, Slant Magazine's Eric Henderson found that Keys's "flames more believably and compellingly stoked in the denouement of "Fire We Make," a sultry duet with Maxwell's ever-promiscuous falsetto warbling pillow talk." Both ''
The Boston Globe ''The Boston Globe'' is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Prizes, and has a total circulation of close to 300,000 print and digital subscribers. ''The Boston Glob ...
'' and '' Rap-Up'' ranked the song among their favorite tracks on the album alongside " Girl on Fire,” “ Tears Always Win,” and “Not Even the King”.”


Music video

The
music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device ...
for "Fire We Make" was filmed by American director Chris Robinson in
New Orleans New Orleans ( , ,New Orleans
,
Louisiana Louisiana , group=pronunciation (French: ''La Louisiane'') is a state in the Deep South and South Central regions of the United States. It is the 20th-smallest by area and the 25th most populous of the 50 U.S. states. Louisiana is borde ...
in April 2013, with parts of the video shot inside a boarding house in the Garden District and the
French Quarter The French Quarter, also known as the , is the oldest neighborhood in the city of New Orleans. After New Orleans (french: La Nouvelle-Orléans) was founded in 1718 by Jean-Baptiste Le Moyne de Bienville, the city developed around the ("Old Sq ...
neighborhoods respectively. It marked Keys' tenth collaboration with him. Production was helmed by Nina Miller for Robinson's Robot Films, while Bradford Young served as the video's
director of photography The cinematographer or director of photography (sometimes shortened to DP or DOP) is the person responsible for the photographing or recording of a film, television production, music video or other live action piece. The cinematographer is the ch ...
;
editing Editing is the process of selecting and preparing written, photographic, visual, audible, or cinematic material used by a person or an entity to convey a message or information. The editing process can involve correction, condensation, o ...
was handled by Bill Yukich. The video simultaneously premiered on
BET Black Entertainment Television (acronym BET) is an American basic cable channel targeting African-American audiences. It is owned by the CBS Entertainment Group unit of Paramount Global via BET Networks and has offices in New York City, Los ...
's show ''
106 & Park ''106 & Park'' is an American hip hop and R&B music video show, set up in a countdown format, that was broadcast on weekdays at 6:00 pm ET/5:00 pm CT on BET; it aired on a one-day delay on BET International. It was the network's highest- rate ...
'' and music video website
Vevo Vevo ( , an abbreviation for "Video Evolution", stylized as VEVO until 2013) is an American multinational video hosting service, best known for providing music videos to YouTube. The service is also available as an app on selected smart TVs, ...
on April 23, 2013 at 6pm.


Credits and personnel

Credits adapted from the liner notes of ''Girl on Fire''. * David Kutch – mastering * Ann Mincieli – audio engineering,
recording A record, recording or records may refer to: An item or collection of data Computing * Record (computer science), a data structure ** Record, or row (database), a set of fields in a database related to one entity ** Boot sector or boot record, r ...
*
Tony Maserati Tony Maserati is an American record producer and audio engineer specializing in mixing. He was involved in the development of the New York R&B and hip-hop scene in the 1990s, working with Mary J. Blige, Notorious B.I.G., Puff Daddy, and Queen ...
 – mixing *
Pop & Oak Pop & Oak is a songwriting and production duo consisting of Andrew "Pop" Wansel and Warren "Oak" Felder. Wansel is the son of Dexter Wansel, staff songwriter, producer and session musician of Gamble and Huff's Philadelphia International Recor ...
 –
production Production may refer to: Economics and business * Production (economics) * Production, the act of manufacturing goods * Production, in the outline of industrial organization, the act of making products (goods and services) * Production as a stati ...


Charts


Weekly charts


Year-end charts


Certifications


Release history


References

{{authority control Alicia Keys songs Songs written by Alicia Keys Contemporary R&B ballads Soul ballads Maxwell (musician) songs Music videos directed by Chris Robinson (director) 2013 singles Songs written by Pop Wansel 2013 songs Songs written by Oak Felder Song recordings produced by Pop & Oak 2010s ballads Quiet storm songs Song recordings produced by Alicia Keys