Experimental aesthetics
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Experimental aesthetics is a field of
psychology Psychology is the scientific study of mind and behavior. Psychology includes the study of conscious and unconscious phenomena, including feelings and thoughts. It is an academic discipline of immense scope, crossing the boundaries between ...
founded by
Gustav Theodor Fechner Gustav Theodor Fechner (; ; 19 April 1801 – 18 November 1887) was a German physicist, philosopher, and experimental psychologist. A pioneer in experimental psychology and founder of psychophysics (techniques for measuring the mind), he inspired ...
in the 19th century. According to Fechner,
aesthetics Aesthetics, or esthetics, is a branch of philosophy that deals with the nature of beauty and taste, as well as the philosophy of art (its own area of philosophy that comes out of aesthetics). It examines aesthetic values, often expressed t ...
is an experiential perception which is
empirically In philosophy, empiricism is an epistemological theory that holds that knowledge or justification comes only or primarily from sensory experience. It is one of several views within epistemology, along with rationalism and skepticism. Empir ...
comprehensible in light of the characteristics of the subject undergoing the experience and those of the
object Object may refer to: General meanings * Object (philosophy), a thing, being, or concept ** Object (abstract), an object which does not exist at any particular time or place ** Physical object, an identifiable collection of matter * Goal, an ...
. Experimental aesthetics is the second oldest research area in psychology, psychophysics being the only field which is older. In his central work ''Introduction to Aesthetics'' (''Vorschule der Ästhetik'') Fechner describes his empirical approach extensively and in detail. Experimental aesthetics is characterized by a subject-based, inductive approach. Nowadays, psychologists and neuroscientists define the field of aesthetics more narrowly as considering the perception, creation, and evaluation of objects that evoke an intense feeling. It is a specialized sub-field of empirical aesthetics that distinguishes itself by using
experiments An experiment is a procedure carried out to support or refute a hypothesis, or determine the efficacy or likelihood of something previously untried. Experiments provide insight into cause-and-effect by demonstrating what outcome occurs when ...
to test
causal Causality (also referred to as causation, or cause and effect) is influence by which one event, process, state, or object (''a'' ''cause'') contributes to the production of another event, process, state, or object (an ''effect'') where the ca ...
hypotheses. In contrast, empirical aesthetics also embraces
survey Survey may refer to: Statistics and human research * Statistical survey, a method for collecting quantitative information about items in a population * Survey (human research), including opinion polls Spatial measurement * Surveying, the techniq ...
studies, field observations, and other non-experimental methods. The field has developed significantly over the past few decades. On the one hand, through the continuous development of cognitive and emotional models of the description of aesthetic experience, taking into account various psychological variables. On the other hand, through refined laboratory experiments, concerning specific questions but also diverse attempts to research aesthetic experiences in contexts that are typical for them, such as museums ). Experimental aesthetics is strongly oriented towards the natural sciences. Modern approaches mostly come from the fields of cognitive psychology or
neuroscience Neuroscience is the scientific study of the nervous system (the brain, spinal cord, and peripheral nervous system), its functions and disorders. It is a multidisciplinary science that combines physiology, anatomy, molecular biology, developme ...
(aka neuroaesthetics).


Methodology

The analysis of individual experience and behavior based on experimental methods is a central part of experimental aesthetics. In particular, the perception of works of art, music, or modern items such as websites or other IT productsHassenzahl, M. (2008), ''Aesthetics in interactive products: Correlates and consequences of beauty''. In H. N. J. Schifferstein & P. Hekkert (Eds.): ''Product Experience.'' (pp. 287-302). Elsevier, Amsterdam is studied. Data can be examined and analyzed at three levels: # Physiological level # Phenomenological level (experience) #
Behavioral Behavior (American English) or behaviour (British English) is the range of actions and mannerisms made by individuals, organisms, systems or artificial entities in some environment. These systems can include other systems or organisms as we ...
level Here it is difficult to assign an absolute value to the aesthetics of an object. However, one can measure, for example, what percentage of subjects classify an object as beautiful or how many prefer this object to others. Depending on the approach, a number of different methods are used in experimental aesthetics, such as
pairwise comparison Pairwise comparison generally is any process of comparing entities in pairs to judge which of each entity is preferred, or has a greater amount of some quantitative property, or whether or not the two entities are identical. The method of pairwi ...
s, rank order methods, Likert scales and semantic differentials, production methods, statistical comparisons of groups, reaction time measurements, and also more complex methods such as
eye tracking Eye tracking is the process of measuring either the point of gaze (where one is looking) or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movement. Eye trackers are used in research ...
, electroencephalography, and functional magnetic resonance imaging.


See also

*
Psychology of art The psychology of art is the scientific study of cognitive and emotional processes precipitated by the sensory perception of aesthetic artefacts, such as viewing a painting or touching a sculpture. It is an emerging multidisciplinary field of i ...
* Processing fluency theory of aesthetic pleasure


References


Further reading

* Allesch, C. G. (1987), ''Geschichte der psychologischen Ästhetik.'' ("History of psychological aesthetics"), Verlag für Psychologie, Göttingen * Allesch, C. G. (2006), ''Einführung in die psychologische Ästhetik.'' ("Introduction to psychological aesthetics"), WUV, Vienna * Fechner, G. T. (1876), ''Vorschule der Ästhetik.'' ("Introduction to aesthetics"), Breitkopf & Härtel, Leipzig * Kebeck, Günther & Schroll, Henning, ''Experimentelle Ästhetik'' ("Experimental aesthetics"), Facultas Verlag, Vienna, * Leder, H., Belke, B., Oeberst, A., & Augustin, D. (2004), ''A model of aesthetic appreciation and aesthetic judgements''. In ''British Journal of Psychology'', 95, p. 489–508. * Nadal, M. & Vartanian, O. (Eds.) (2022)
Oxford Handbook of Empirical Aesthetics"
New York NY: Oxford University Press. * Reber, R., Schwarz, N., & Winkielman, P. (2004), ''Processing fluency and aesthetic pleasure: Is beauty in the perceiver's processing experience?'' In ''Personality and Social Psychology Review'', 8, p. 364–382. * Skov, M. & Nadal, M. (Eds.) (2022)
Routledge International Handbook of Neuroaesthetics"
New York NY: Routledge.


External links

*{{IEP, emp-aest, Empirical Aesthetics Branches of psychology Aesthetics