Erik Qualman is an American author of ''Socialnomics'', which according to WorldCat, is held in 1090 libraries. He is also the author of ''Digital Leader'',''What Happens in Vegas Stays on YouTube'' and ''The Focus Project'' . In 2010, Socialnomics was a Book of the Year finalist as voted on by the American Marketing Association. In 2012 he was a finalist for the "Most Likeable Author Award" alongside

Seth Godin Seth W. Godin is an American author and former dot com business executive. Background After leaving Spinnaker in 1986, he used $20,000 in savings to found Seth Godin Productions, primarily a book packaging business, out of a studio apartment i ...

and

JK Rowling Joanne Rowling ( "rolling"; born 31 July 1965), also known by her pen name J. K. Rowling, is a British author and philanthropist. She wrote ''Harry Potter'', a seven-volume children's fantasy series published from 1997 to 2007. The ser ...

Biography

Qualman is from

Rochester Hills Rochester Hills is a city in Oakland County in the U.S. state of Michigan. As of the 2020 census, the city had a total population of 76,300. It is the 14th-largest city in Michigan. The area was first occupied by settlers of European descent in 1 ...

, Michigan, and received a BA in marketing from Michigan State University. He also holds an MBA from the

McCombs School of Business The McCombs School of Business (McCombs School or McCombs) is a business school at The University of Texas at Austin, a public research university in Austin, Texas. In addition to the main campus in Downtown Austin, McCombs offers classes outsid ...

at the

University of Texas The University of Texas at Austin (UT Austin, UT, or Texas) is a public research university in Austin, Texas. It was founded in 1883 and is the oldest institution in the University of Texas System. With 40,916 undergraduate students, 11,075 ...

. Qualman delivered the commencement address to the McCombs graduating class of 2011. Lake Superior State University awarded Qualman an honorary doctorate for his work and accomplishments in the field of digital leadership.

Career

Aside from being an author, Qualman is also a professional keynote speaker. Prior to his writing and speaking career Qualman worked in online marketing and eBusiness functions at Cadillac & Pontiac (1994 to 1997), AT&T (1998 to 2000), Yahoo (2000 to 2003), EarthLink (2003 to 2005) and

Travelzoo Travelzoo is an Internet company that publishes deals from more than 2,000 travel, entertainment and local businesses such as restaurants and spas. It has 28 million members in North America, Europe, and Asia Pacific and 25 offices worldwide. Co ...

(Head of Marketing 2005 to 2008). Qualman was a professor at the

Hult International Business School Hult International Business School (also known as Hult Business School or Hult) is a private business school with campuses in Cambridge, London, San Francisco, Dubai, New York City, and Shanghai. Hult is named for the school's benefactor Bertil ...

. In 2021 Qualman became the first male speaker to address the audience at the Indy Women in Tech Summit. Qualman delivered the keynote address at IBM's 2013 Business Connect in Milan, Italy. He was a featured speaker at

BookExpo America BookExpo America (commonly referred to within the book publishing industry as BEA) was an annual book trade fair in the United States. BEA is almost always held in a major city over four days in late May and/or early June. Nearly all significan ...

2009, presenting to those in attendance on how social media is transforming the way people live and do business. Qualman also was the keynote speaker at Europe's Fiber To The Home (FTTH) Council Meeting in Lisbon,. He has been written about in Mashable,

BusinessWeek ''Bloomberg Businessweek'', previously known as ''BusinessWeek'', is an American weekly business magazine published fifty times a year. Since 2009, the magazine is owned by New York City-based Bloomberg L.P. The magazine debuted in New York City ...

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...

Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...

, and The Huffington Post He has also been interviewed on radio and television discussing his view on digital trends.

Awards and recognition

*Top 25 Communications Professors on Twitter (source: Stukent) *Top 50 Social Media Influencer (source: Forbes)

Books

*''Socialnomics'' *''Digital Leader'' *''What Happens in Vegas Stays on YouTube'' *''What Happens on Campus Stays on YouTube'' *''The Focus Project''

References

{{DEFAULTSORT:Qualman, Erik Living people 1972 births Michigan State University alumni McCombs School of Business alumni American male writers Social media influencers