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Ei Group plc, formerly known as Enterprise Inns plc, is the largest
pub A pub (short for public house) is a kind of drinking establishment which is licensed to serve alcoholic drinks for consumption on the premises. The term ''public house'' first appeared in the United Kingdom in late 17th century, and was ...
company in the UK, with around 5,000 properties, predominantly run as leased and tenanted pubs. Ei Group plc is headquartered in
Solihull Solihull (, or ) is a market town and the administrative centre of the wider Metropolitan Borough of Solihull in West Midlands County, England. The town had a population of 126,577 at the 2021 Census. Solihull is situated on the River Blyth ...
,
West Midlands West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sun sets on the Earth. Etymology The word "west" is a Germanic word passed into some ...
. It was listed on the
London Stock Exchange London Stock Exchange (LSE) is a stock exchange in the City of London, England, United Kingdom. , the total market value of all companies trading on LSE was £3.9 trillion. Its current premises are situated in Paternoster Square close to St P ...
until it was acquired by
Stonegate Pub Company Stonegate Pub Company is the largest pub company in the UK, operating around 4,800 managed, leased and tenanted pubs . It is owned by TDR Capital. The head office is based in Solihull, UK, and the company is registered in the Cayman Islands. Hi ...
in March 2020.


History

The company was founded by Ted Tuppen, initially with 300 pubs from Bass, as Enterprise Inns in 1991. The company listed on the London Stock Exchange in 1995. The group made a series of acquisitions including 1,864 former Laurel Pub Company pubs from Whitbread in 2002 and 4,054 pubs with the acquisition of the Unique Pub Company in 2004. Enterprise Inns had over 9,000 pubs on completion of the acquisition of the Unique Pub Company and it formed part of the FTSE100 Index at that time. However, the decline in the UK pub trade led to its removal from the FTSE100 in 2008. Due to its high level of debt the company stopped paying dividends to shareholders in 2009. Ted Tuppen stood down as Chief executive in February 2014 and Enterprise Inns rebranded to Ei Group in February 2017. In July 2019
Stonegate Pub Company Stonegate Pub Company is the largest pub company in the UK, operating around 4,800 managed, leased and tenanted pubs . It is owned by TDR Capital. The head office is based in Solihull, UK, and the company is registered in the Cayman Islands. Hi ...
announced its intention to acquire Ei Group for £1.27 billion. That same month and year, Stonegate pursued the acquisition of Ei Group in a £3 billion deal which will "add almost 4,000 new pubs to Stonegate Pub Company’s 765 existing locations".


Operations

The pubs are operated by tenants, which means that the company collects rent from individuals who operate and often live in the pubs. They also operate (in most, but not all cases) what is known as a beer tie. This means that tenants renting public houses from them are under contract to buy beer, ciders,
alcopops An alcopop (or cooler, spirit cooler n South African English">South_African_English.html" ;"title="n South African English">n South African English or malternative n American English is any of certain flavored alcoholic beverages with relati ...
and other alcoholic drinks from Enterprise Inns only. Under some leases tenants are required to also purchase other products, such as soft drinks, wines and spirits from Enterprise, although this is not as widespread as the beer tie.


Reflections on business practice

On 12 May 2009, ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'' newspaper reported how "Enterprise Inns counts cost of bad pub landlords": the recession had forced the company to take action against more than 100 "poor quality and underperforming licensees" since last autumn. It is spending £1.4m a month on financial assistance to help those in distress, on top of the £700,000 a month cost of freezing the price of five lager and ale brands. Chief executive Ted Tuppen told ''The Guardian'': "If people are genuinely struggling and will work with us, we are providing an awful lot of help". The cost of these programmes was however contributing to a slump in profits. On 13 May 2009, the
House of Commons The House of Commons is the name for the elected lower house of the bicameral parliaments of the United Kingdom and Canada. In both of these countries, the Commons holds much more legislative power than the nominally upper house of parliament. T ...
published a report regarding a monopolies inquiry into pub groups. The report "raises a series of questions about the pub company (
pubco A pub chain is a group of pubs or bars operating under a unified brand image. Pubs within a chain are tied houses and can, generally, only sell products which the chain owner sanctions. Pubs in a chain normally display their chain branding promi ...
) tied pub business model and calls on the Government to act urgently, in particular, to refer the matter to the
Competition Commission The Competition Commission was a non-departmental public body responsible for investigating mergers, markets and other enquiries related to regulated industries under competition law in the United Kingdom. It was a competition regulator under t ...
. It challenges the pubcos which operate a tie to prove its benefits by giving lessees the choice between a tied or free of tie lease."MPs publish report on pub companies
Retrieved 6 July 2009
The report also raises issues regarding the actual conduct of pubcos in dealing with struggling tenants. Committee chairman
Peter Luff Sir Peter James Luff (born 18 February 1955) is Chair of the National Heritage Memorial Fund and the National Lottery Heritage Fund. Formerly a British Conservative Party politician, he was the Member of Parliament (MP) for Mid Worcestershire ...
, MP says: "The report explicitly acknowledges that 'not all the problems of the pub industry come from the tied pub model. It is clear there are many pressures on any retail business ... Nonetheless, our inquiry found alarming evidence indicating there may be serious problems caused by the dominance of the large pub companies.'" According to an article in '' Private Eye'', the select committee asked 1,000 publicans for their opinions regarding their experiences working with Britain's largest pubcos, which includes Enterprise Inns. The ''Eye'' states that the committee's findings had "at last shed light on an industry in freefall, with 40 pubs closing n the UKevery week. Pubcos are essentially greedy property companies with a cuddly name – and they own nearly half the country's pub freeholds."''Private Eye''. Pubs: All tied and emotional
Retrieved 6 July 2009
The Committee commissioned its own independent survey as part of the inquiry, to determine whether the negative evidence it initially received from lessees was typical of feelings in the industry.
"The survey results, printed with the Committee's evidence, underpinned the Committee's findings. 64 per cent of lessees did not think their pubco added any value and while a fifth had had a dispute with their pubco, few (18 per cent) were satisfied with the outcome. The Committee was astonished to learn that 67 per cent of the lessees surveyed earned less than £15,000 pa and over 50 per cent of the lessees who had turnover of more than £500,000 pa earned less than £15,000 – a 3 per cent rate of return. The lessees may share the risks with their pubco but they do not appear to share the benefits. The report therefore concludes that problems which were identified by the Trade and Industry Committee four years ago remain. An imbalance of bargaining power between lessees and pubcos persists and the arrangements for assessing rents remain opaque. Rental assessment should be the basis for negotiation, but incumbent lessees often risk the loss of their home as well as their business if they cannot reach agreement, the report says."
The ''Eye'' says the committee found that pubco tenants are initially attracted to run pubs by low entry costs, but soon find that making a decent living is very difficult. Tenants' leases oblige them to buy alcoholic drinks from nominated suppliers at up to twice the open-market price. If a struggling tenant leaves, another tenant can be found to replace them. In the years of booming property prices this practice was successful, but is much less so now, as evidenced by the number of pub closures. ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'' reported that MPs found an imbalance of power that can amount to "downright bullying" between the big pubcos, such as Enterprise Inns and
Punch Taverns Punch Pubs & Co is a pub and bar operator in the United Kingdom, with around 1,300 leased pubs. It is headquartered in the traditional brewing centre of Burton upon Trent in Staffordshire. It was listed on the London Stock Exchange as a constit ...
, and their tenants.MPs urge monopolies inquiry into pub groups
Retrieved 6 July 2009
In 2008, one tenant who felt forced to close the pub he ran with his wife said:
"We told Enterprise
nns NNS can stand for: * New neoclassical synthesis (economics) * NASCAR Nationwide Series (previous name of the NASCAR Xfinity Series) * Nashville Number System (music) * National Numeracy Strategy (UK education) * Near Net Shape * Nearest neighbor se ...
we were struggling and needed some help; they didn't come forward with any. If we were late paying bills we would get threatening phone calls. They could have put a hold on the rent or given us a discount until we managed to get business back up. If we didn't pay bills on time they wouldn't deliver the beer and when they did deliver it they would charge us for carriage. Instead of helping us they were making it worse."
The MPs are said to also want a ban on pubcos selling pub premises with restrictive covenants that prevent them being used as pubs in the future. Ted Tuppen explained the need for covenants to the committee by saying there are too many pubs in some areas and Enterprise used restrictive covenants "because, genuinely, we think these are pubs that have lived their life". However, he admitted that 70% of Enterprise sales have such covenants in place. The select committee was not generally impressed by the pubcos' senior executives, rebuking them for having given "partial" and even "false" evidence to the committee. The committee recommended that "the tying of beers, other drinks and ancillary products should be severely limited to ensure that competition in the retail market is restored." The ''Eye'' notes that select committee chairman Peter Luff "may be looking to right the wrong created by the Thatcher government's disastrous "
Beer Orders The Supply of Beer (Tied Estate) Order 1989 and The Supply of Beer (Loan Ties, Licensed Premises and Wholesale Prices) Order 1989, commonly known as the Beer Orders, were Statutory Instruments made by the United Kingdom Secretary of State for Tra ...
" of 1989, in which he was involved." Shortly following the committee's report,
CAMRA The Campaign for Real Ale (CAMRA) is an independent voluntary consumer organisation headquartered in St Albans, England, which promotes real ale, cider and perry and traditional British pubs and clubs. With just under 155,000 members, it is ...
issued a super-complaint forcing the Office of Fair Trading (OFT) to investigate this within 90 days. The OFT published its report on 22 October 2009. The report largely cleared the industry of behaving in any way that caused damage to consumers.'Office Of Fair Trading Website – ''OFT publishes response to CAMRA super-complaint''
Retrieved 6 November 2009


References


External links


ei publican partnerships websiteCorporate website
{{Portal, Companies Restaurants established in 1991 Hotel and leisure companies of the United Kingdom Companies based in the West Midlands (county) 1991 establishments in England 2020 mergers and acquisitions