''Electr-O-Pura'' is the seventh studio album by American

indie rock Indie rock is a Music subgenre, subgenre of rock music that originated in the United States, United Kingdom and New Zealand from the 1970s to the 1980s. Originally used to describe independent record labels, the term became associated with the mu ...

band

Yo La Tengo Yo La Tengo (YLT; Spanish for "I have her") is an American indie rock band formed in Hoboken, New Jersey, in 1984. Since 1992, the lineup has consisted of Ira Kaplan (guitars, piano, vocals), Georgia Hubley (drums, piano, vocals), and James McNew ...

, released on May 2, 1995 by record label

Matador A bullfighter (or matador) is a performer in the activity of bullfighting. ''Torero'' () or ''toureiro'' (), both from Latin ''taurarius'', are the Spanish and Portuguese words for bullfighter and describe all the performers in the activit ...

. The album received very positive reviews from music critics.

Recording and release

''Electr-O-Pura'' was recorded at Alex the Great Studios in

Nashville, Tennessee Nashville is the capital city of the U.S. state of Tennessee and the county seat, seat of Davidson County, Tennessee, Davidson County. With a population of 689,447 at the 2020 United States census, 2020 U.S. census, Nashville is the List of muni ...

and produced by Roger Moutenot, who recorded the band's previous album, '' Painful''. The band named the album after an extinct soda brand; they discovered the name while they were visiting the Museum of Beverage Containers in Nashville while the album was still in production. The hyphens were added as the band's "own editorial comment." ''Electr-O-Pura'' was released on May 2, 1995 by the

independent record label An independent record label (or indie label) is a record label that operates without the funding or distribution of major record labels; they are a type of small- to medium-sized enterprise, or SME. The labels and artists are often represented ...

Matador Records Matador Records is an independent record label, with a roster of mainly indie rock, but also punk rock, experimental rock, alternative rock, and electronic acts. History Matador was created in 1989 by Chris Lombardi in his New York City apart ...

. The song "Tom Courtenay", which is a tribute to the English film star, was released as a

single Single may refer to: Arts, entertainment, and media * Single (music), a song release Songs * "Single" (Natasha Bedingfield song), 2004 * "Single" (New Kids on the Block and Ne-Yo song), 2008 * "Single" (William Wei song), 2016 * "Single", by ...

on March 21, 1995. In the back of the CD case, the songs are deliberately listed with wrong running times to fool listeners. As singer and guitarist

Ira Kaplan Ira Kaplan (born January 7, 1957) is a co-founder, vocalist, guitarist and songwriter in the American indie rock band Yo La Tengo. He is married to the band's co-founder Georgia Hubley. A graduate of Sarah Lawrence College, Kaplan formed Yo La Te ...

explains, "I think sometimes people have a tendency to look at a song and say, 'Oh, it's six minutes long. This is gonna suck. Pop songs should be three minutes.' So we thought we'd say, 'Oh yeah, we agree with you completely', and have people not go into 'Flying Lesson' or 'Blue Line Swinger' already armed to not like this song, and maybe trick them into listening to it once." The alternate titles were lifted from a book on the

Blues Project The Blues Project is a band from the Greenwich Village neighborhood of New York City that was formed in 1965 and originally split up in 1967. Their songs drew from a wide array of musical styles. They are most remembered as one of the most artfu ...

Critical reception

''Electr-O-Pura'' received very positive reviews from music critics. Steven Mirkin, writing for ''

Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...

'', commented: "Combining homespun charm, critical sophistication, and a fan's enthusiasm, Yo La Tengo sounds like a well-adjusted

Velvet Underground Weave details visible on a purple-colored velvet fabric Velvet is a type of woven tufted fabric Textile is an umbrella term that includes various fiber-based materials, including fibers, yarns, filaments, threads, different fabri ...

. ''Electr-O-Pura''s songs run the gamut from loopy pop to pensive folk to flat-out weird; their unpretentious honesty brings them together into a musically and emotionally satisfying whole." In 1996, the album was ranked at number 9 in ''

The Village Voice ''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newsweekly. Founded in 1955 by Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, the ''Voice'' began as a platform for the crea ...

''s

Pazz & Jop Pazz & Jop was an annual poll of top musical releases, compiled by American newspaper ''The Village Voice'' and created by music critic Robert Christgau. It published lists of the year's top releases for 1971 and, after Christgau's two-year abse ...

critics' poll for 1995. Similarly, ''

Spin Spin or spinning most often refers to: * Spinning (textiles), the creation of yarn or thread by twisting fibers together, traditionally by hand spinning * Spin, the rotation of an object around a central axis * Spin (propaganda), an intentionally b ...

'' placed the album at number 11 on their list of the "20 Best Albums of '95".

Track listing

References

External links

* {{Authority control 1995 albums Albums produced by Roger Moutenot Matador Records albums Yo La Tengo albums