Digital scent technology
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Digital scent technology (or olfactory technology) is the engineering discipline dealing with olfactory representation. It is a technology to sense, transmit and receive
scent An odor (American English) or odour (Commonwealth English; see spelling differences) is caused by one or more volatilized chemical compounds that are generally found in low concentrations that humans and animals can perceive via their sense ...
-enabled digital media (such as
motion pictures A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere ...
,
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
s,
virtual reality Virtual reality (VR) is a simulated experience that employs pose tracking and 3D near-eye displays to give the user an immersive feel of a virtual world. Applications of virtual reality include entertainment (particularly video games), e ...
,
extended reality Extended reality is a catch-all to refer to augmented reality (AR) and virtual reality (VR). Sometimes the abbreviation “XR” is used to refer to both. The technology is intended to combine or mirror the physical world with a "digital twin world ...
, web pages, and
music Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspe ...
). The sensing part of this technology works by using
olfactometer An olfactometer is an instrument used to detect and measure odor dilution. Olfactometers are used in conjunction with human subjects in laboratory settings, most often in market research, to quantify and qualify human olfaction. Olfactometers are ...
s and
electronic nose An electronic nose is an electronic sensing device intended to detect odors or flavors. The expression "electronic sensing" refers to the capability of reproducing human senses using sensor arrays and pattern recognition systems. Since 1982, res ...
s.


Technology

Today's modern advancements in
biotechnology Biotechnology is the integration of natural sciences and engineering sciences in order to achieve the application of organisms, cells, parts thereof and molecular analogues for products and services. The term ''biotechnology'' was first used ...
and nanotechnology are enabling digital scent technology to assist several industry sectors, including the medical technology, nanotechnology sectors, as well the entertainment and
fashion Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion i ...
industry sectors, as perfumers are utilizing this technology on
neurological Neurology (from el, νεῦρον (neûron), "string, nerve" and the suffix -logia, "study of") is the branch of medicine dealing with the diagnosis and treatment of all categories of conditions and disease involving the brain, the spinal c ...
, emotional and psychological levels. Digital scent technology and scentography devices were exhibited during
Milan Fashion Week Milan Fashion Week ( it, Settimana della moda) is a clothing trade show held semi-annually in Milan, Italy. The autumn/winter event is held in February/March of each year, and the spring/summer event is held in September/October of each year. It ...
in April 2013. And the
Fashion Institute of Technology The Fashion Institute of Technology (FIT) is a public college in New York City. It is part of the State University of New York (SUNY) and focuses on art, business, design, mass communication, and technology connected to the fashion industry. ...
also operates in this digital scent technology space.


History


1950s–1960s

In the late 1950s, Hans Laube invented the
Smell-O-Vision Smell-O-Vision was a system that released odor during the projection of a film so that the viewer could " smell" what was happening in the movie. The technique was created by Hans Laube and made its only appearance in the 1960 film ''Scent of Myst ...
, a system which released scents during the exhibition of a film so that the viewer could "smell" what was happening in the film. The Smell-O-Vision faced competition with AromaRama, a similar system invented by Charles Weiss that emitted scents through the air-conditioning system of a theater. ''Variety'' dubbed the competition "the battle of the smellies". Smell-O-Vision did not work as intended. According to a ''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
'' review of the mystery comedy film ''
Scent of Mystery ''Scent of Mystery'' is a 1960 mystery film, the first to use the Smell-O-Vision system to release odors at points in the film's plot. It was the first film in which aromas were integral to the story, providing important details to the audienc ...
'' (1960), which featured the one and only use of Smell-O-Vision, aromas were released with a distracting hissing noise and audience members in the balcony complained that the scents reached them several seconds after the action was shown on the screen. In other parts of the theater, the odors were too faint, causing audience members to sniff loudly in an attempt to catch the scent. These technical problems were mostly corrected after the first few showings, but the poor word of mouth, in conjunction with generally negative reviews of the film itself, led to the decline of Smell-O-Vision.


1980s

Since 1982, research has been conducted to develop technologies, commonly referred to as electronic noses, that could detect and recognize odors and flavors. Application areas include food, medicine and the environment.


1990s–2000s

In 1999, DigiScents developed a computer
peripheral device A peripheral or peripheral device is an auxiliary device used to put information into and get information out of a computer. The term ''peripheral device'' refers to all hardware components that are attached to a computer and are controlled by the ...
called iSmell, which was designed to emit a smell when a user visited a web site or opened an email. The device contained a cartridge with 128 "primary odors", which could be mixed to replicate natural and man-made odors. DigiScents had indexed thousands of common odors, which could be coded, digitized, and embedded into web pages or email. After $20 million in investment, DigiScents was shut down in 2001 when it was unable to obtain the additional funding it required. In 2000, AromaJet developed a scent-generating device prototype called Pinoke. No new announcements have been made since December 2000. In 2003, TriSenx (founded in 1999) launched a scent-generating device called Scent Dome, which by 2004 was tested by the UK internet service provider
Telewest Telewest (previously Telewest Broadband and Telewest Communications) was a cable internet, broadband internet, telephone supplier and cable television provider in the United Kingdom. It was listed on the London Stock Exchange, and was also onc ...
. This device was about the size of a teapot and could generate up to 60 different smells by releasing particles from one or more of 20 liquid-filled odor capsules. Computers fitted with a Scent Dome unit used software to recognize smell identifying codes embedded in an email or web page. In 2004, Tsuji Wellness and
France Telecom Orange S.A. (), formerly France Télécom S.A. (stylized as france telecom) is a French multinational telecommunications corporation. It has 266 million customers worldwide and employs 89,000 people in France, and 59,000 elsewhere. In 2015, ...
developed a scent-generating device called Kaori Web, which comes with 6 different cartridges for different smells. The Japanese firm, K-Opticom, had placed special units of this device in their
internet cafe The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, pub ...
s and other venues until the end of the experiment on March 20, 2005. Also in 2004, the
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
n inventor Sandeep Gupta founded SAV Products, LLC and claimed to show a scent-generating device prototype at CES 2005. In 2005, researchers from the University of Huelva developed XML Smell, a protocol of XML that can transmit smells. The researchers also developed a scent-generating device and worked on miniaturising its size. Also in 2005, Thanko launched P@D Aroma Generator, a USB device that comes with 3 different cartridges for different smells. In 2005, Japanese researchers announced that they are working on a 3D television with touch and smell that would be commercially available on the market by the year 2020.


2010s

During ThinkNext 2010, the Israeli company Scentcom featured a demo of its scent-generating device. In June 2011, a press release from the
University of California, San Diego The University of California, San Diego (UC San Diego or colloquially, UCSD) is a public land-grant research university in San Diego, California. Established in 1960 near the pre-existing Scripps Institution of Oceanography, UC San Diego is t ...
Jacobs School of Engineering Jacobs may refer to: Businesses and organisations * Jacob's, a brand name for several lines of biscuits and crackers in Ireland and the UK *Jacobs (coffee), a brand of coffee *Jacobs Aircraft Engine Company, former American aircraft engine compan ...
announced a paper published in
Angewandte Chemie ''Angewandte Chemie'' (, meaning "Applied Chemistry") is a weekly peer-reviewed scientific journal that is published by Wiley-VCH on behalf of the German Chemical Society (Gesellschaft Deutscher Chemiker). Publishing formats include feature-length ...
describing an optimization and miniaturization of a component that can select and release scents from 10,000 odors, that is intended to be part of a Digital scent solution for TVs and phones. In October 2012, Aromajoin, a Japanese company, released a small-sized product named Aroma Shooter which contains 6 different solid-type scents. In March 2013, a group of Japanese researchers unveiled a prototype invention they dubbed a " smelling screen". The device combines a digital display with four small fans that direct an emitted odor to a specific spot on the screen. The fans operate at a very low speed, making it difficult for the user to perceive airflow; instead they perceive the smell as coming directly out of the screen and object displayed at that location. In July 2013, Raul Porcar (Spain), engineer and inventor developed and patented Olorama Technology, a wireless system with the aim to incorporate scents into movies, virtual reality, and all kind of audiovisual experiences.: In December 2013 Amos Porat inventor and CTO Of scent2you Israel Company has built several prototypes that can control scents. At GDC 2015, FeelReal unveiled its odor generator VR peripheral. In 2016 Surina Hariri, Nur Ain Mustafa, Kasun Karunanayaka and Adrian David Cheok from Imagineering Institute, Iskandar Puteri, Malaysia experimented with Electrical stimulation of olfactory receptors. At CEATEC 2016, Aromajoin unveiled the first wearable scent device, Aroma Shooter Mini, which can be connected and controlled from PCs and smartphones. Besides, the company also introduced a demo scent-enabled chatting app named AromaMessage in the event.


2020s

In 202
OVR Technology
introduced thei
Architecture of Scent® Platform
  Which includes the ION™ Scent Device which attaches to an AR or VR Headset, a software suite including a plug-in for content developers to add scent triggers and geometries to virtual reality objects, and their in-house developed Scentware.™  The combination of this Hardware, Software, Scentware platform delivers precise scent molecules based on the user's interactions and can help deliver improved immersion and presence for virtual reality training and wellness applications.


Current challenges

Current obstacles of mainstream adoption include the timing and distribution of scents, a fundamental understanding of human olfactory perception, the health dangers of synthetic scents, and other hurdles.


See also

*
Machine olfaction Machine olfaction is the automated simulation of the sense of smell. An emerging application in modern engineering, it involves the use of robots or other automated systems to analyze air-borne chemicals. Such an apparatus is often called an elec ...


References


External links


DigiScents - A Revolution of the Senses
archived on the
Internet Archive The Internet Archive is an American digital library with the stated mission of "universal access to all knowledge". It provides free public access to collections of digitized materials, including websites, software applications/games, music, ...
(June 1, 2001) {{Emerging technologies, other=yes Emerging technologies Olfaction