Thryv is a publicly traded

software as a service Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is con ...

(SaaS) company. It is headquartered in

Dallas, Texas Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County ...

, and operates in 48 states across the United States of America with more than 2,400 employees. The company began as a conglomerate of

Yellow Pages The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for ...

companies. In June 2020, Thryv reported $1.3 billion in revenue over a twelve-month period.

History

The company was created through a 2017 merger of Dex Media, a

yellow pages The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for ...

publisher that restructured its debt in 2016, and

YP Holdings YP Holdings, now a wholly owned subsidiary of DexYP, is the American parent company for YP LLC. Its products include printed telephone directory, telephone directories, yp.com and YP app. YP offers local search, display ads and direct marketin ...

, a yellow-pages publisher. It published over 1,700 directories, both yellow and white pages, as well as search tools for businesses. With the increasing transition to digital, mobile and online search, Thryv provides local businesses marketing products to drive customers to client sites. The company rebranded on July 15, 2019, with a focus on its flagship software product. It reported $1.4 billion in revenue that year with a profit of $35.5 million. In October 2020, Thryv Holdings, Inc. went public through a direct listing on NASDAQ with a reported 40,000

SaaS Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is con ...

clients. In February 2021, the company announced a partnership with

Lendio Utah-based Lendio (formerly Funding Universe), founded in 2011 by Brock Blake and Trent Miskin, is a free online loan marketplace in the U.S. targeting small business owners. History Founded in 2006 as FundingUtah, , it became FundingUniverse ...

for Thryv subscribers to access

Paycheck Protection Program The Paycheck Protection Program (PPP) is a $953-billion business loan program established by the United States federal government during the Donald Trump administration in 2020 through the Coronavirus Aid, Relief, and Economic Security Act (CARE ...

loans and small business financing.Thryv, Inc. Announces Strategic Partnership with Lendio to Help SMBs Secure PPP Loans and Business Financing
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References

{{Telephone directory publishers in the United States Companies based in Dallas Telephone directory publishing companies of the United States Companies listed on the Nasdaq Search engine software Software companies of the United States Direct stock offerings