DeWitt Wallace
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William Roy DeWitt Wallace; (November 12, 1889 – March 30, 1981), publishing as DeWitt Wallace, was an American magazine publisher. Wallace co-founded ''
Reader's Digest ''Reader's Digest'' is an American general-interest family magazine, published ten times a year. Formerly based in Chappaqua, New York, it is now headquartered in midtown Manhattan. The magazine was founded in 1922 by DeWitt Wallace and his wif ...
'' with his wife Lila Bell Wallace, publishing the first issue in 1922.


Life and career

Born in
St. Paul Paul; grc, Παῦλος, translit=Paulos; cop, ⲡⲁⲩⲗⲟⲥ; hbo, פאולוס השליח (previously called Saul of Tarsus;; ar, بولس الطرسوسي; grc, Σαῦλος Ταρσεύς, Saũlos Tarseús; tr, Tarsuslu Pavlus; ...
,
Minnesota Minnesota () is a state in the upper midwestern region of the United States. It is the 12th largest U.S. state in area and the 22nd most populous, with over 5.75 million residents. Minnesota is home to western prairies, now given over t ...
, where his father was on the faculty (and later president) of
Macalester College Macalester College () is a private liberal arts college in Saint Paul, Minnesota. Founded in 1874, Macalester is exclusively an undergraduate four-year institution and enrolled 2,174 students in the fall of 2018 from 50 U.S. states, four U.S te ...
, he attended Mount Hermon School as a youth (now
Northfield Mount Hermon School Northfield Mount Hermon School, often called NMH, is a co-educational preparatory school in Gill, Massachusetts, in the United States. It is a member of the Eight Schools Association. Present day NMH offers nearly 200 courses, including AP a ...
). Wallace attended college at Macalester from 1907 to 1909 and transferred to the
University of California, Berkeley The University of California, Berkeley (UC Berkeley, Berkeley, Cal, or California) is a public land-grant research university in Berkeley, California. Established in 1868 as the University of California, it is the state's first land-grant un ...
for two years. He returned to St. Paul in 1912 and was hired by a publishing firm specializing in
farming Agriculture or farming is the practice of cultivating plants and livestock. Agriculture was the key development in the rise of sedentary human civilization, whereby farming of domesticated species created food surpluses that enabled peopl ...
literature. During
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
, Wallace enlisted in the
U.S. Army The United States Army (USA) is the land service branch of the United States Armed Forces. It is one of the eight U.S. uniformed services, and is designated as the Army of the United States in the U.S. Constitution.Article II, section 2, cl ...
and was wounded. He spent four months in a
French French (french: français(e), link=no) may refer to: * Something of, from, or related to France ** French language, which originated in France, and its various dialects and accents ** French people, a nation and ethnic group identified with Franc ...
hospital recovering from his injuries, passing the time by reading American magazines. Returning to the U.S., Wallace spent every day of the next six months at the
Minneapolis Public Library The Minneapolis Public Library (MPL) was a library system that served the residents of Minneapolis, Minnesota in the United States. It was founded in 1885 with the establishment of the Minneapolis Library Board by an amendment to the Minneapolis ...
researching and condensing magazine articles. He wanted to create a magazine with articles on a wide variety of subjects, abridged so that each could be easily read. Wallace showed his sample magazine to Lila Bell Acheson, sister of an old college friend, Barclay Acheson, who responded enthusiastically. He proposed to her and on October 15, 1921, they were married. The Wallaces decided to publish the magazine themselves and market it by
direct mail Advertising mail, also known as direct mail (by its senders), junk mail (by its recipients), mailshot or admail (North America), letterbox drop or letterboxing (Australia) is the delivery of advertising material to recipients of postal mail. The d ...
. The first issue appeared on February 5, 1922. ''Reader's Digest'' soon became one of the most widely circulated
periodical A periodical literature (also called a periodical publication or simply a periodical) is a published work that appears in a new edition on a regular schedule. The most familiar example is a newspaper, but a magazine or a journal are also example ...
s in the world. Wallace was a supporter of the
Republican Party Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party. Republican Party may also refer to: Africa * Republican Party (Liberia) *Republican Party ...
with strong
anti-communist Anti-communism is political and ideological opposition to communism. Organized anti-communism developed after the 1917 October Revolution in the Russian Empire, and it reached global dimensions during the Cold War, when the United States and the ...
views, and the magazine reflected these beliefs. Wallace and his wife were strong supporters of
Richard Nixon Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974. A member of the Republican Party, he previously served as a representative and senator from California and was ...
's presidential bid in 1968, giving Nixon cash donations and allowing Nixon to write articles for the ''Digest''. Wallace was a noted
philanthropist Philanthropy is a form of altruism that consists of "private initiatives, for the public good, focusing on quality of life". Philanthropy contrasts with business initiatives, which are private initiatives for private good, focusing on material ...
, donating much of his massive fortune to his alma mater Macalester College. The Wallaces also established a number of foundations that are now consolidated as The Wallace Foundation, which supports education, youth development and the arts. There is a dormitory with his name on the Northfield Mount Hermon campus. He funded the
DeWitt Wallace Decorative Arts Museum The DeWitt Wallace Decorative Arts Museum (DWDAM), is a museum dedicated to British and American fine and decorative arts from 1670-1840, located in Williamsburg, Virginia. Situated just outside the historic boundary of Colonial Williamsburg, D ...
, opened in 1985 at
Colonial Williamsburg Colonial Williamsburg is a living-history museum and private foundation presenting a part of the historic district in the city of Williamsburg, Virginia, United States. The Colonial Williamsburg Foundation has 7300 employees at this location ...
,
Virginia Virginia, officially the Commonwealth of Virginia, is a state in the Mid-Atlantic and Southeastern regions of the United States, between the Atlantic Coast and the Appalachian Mountains. The geography and climate of the Commonwealth are ...
. On January 28, 1972, DeWitt Wallace was presented with the
Presidential Medal of Freedom The Presidential Medal of Freedom is the highest civilian award of the United States, along with the Congressional Gold Medal. It is an award bestowed by the president of the United States to recognize people who have made "an especially merit ...
by President Richard Nixon. Wallace was inducted into the
Junior Achievement JA (Junior Achievement) Worldwide is a global non-profit youth organization founded in 1919 by Horace A. Moses, Theodore Vail, and Winthrop M. Crane. JA works with local businesses, schools, and organizations to deliver experiential lea ...
U.S. Business Hall of Fame in 1980. Wallace died at his home in
Mount Kisco, New York Mount Kisco is a village and town in Westchester County, New York, United States. The town of Mount Kisco is coterminous with the village. The population was 10,959 at the 2020 United States census over 10,877 at the 2010 census. It serves as a ...
, on March 30, 1981. He left no children with his wife Lila. His niece, Julia Acheson, was married to ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' executive Fred D. Thompson.


Awards and honors

* Golden Plate Award of the
American Academy of Achievement The American Academy of Achievement, colloquially known as the Academy of Achievement, is a non-profit educational organization that recognizes some of the highest achieving individuals in diverse fields and gives them the opportunity to meet ...
(1966) *
Presidential Medal of Freedom The Presidential Medal of Freedom is the highest civilian award of the United States, along with the Congressional Gold Medal. It is an award bestowed by the president of the United States to recognize people who have made "an especially merit ...
(1972) *
Junior Achievement JA (Junior Achievement) Worldwide is a global non-profit youth organization founded in 1919 by Horace A. Moses, Theodore Vail, and Winthrop M. Crane. JA works with local businesses, schools, and organizations to deliver experiential lea ...
U.S. Business Hall of Fame (1980)


See also

*
Glynwood Center The Glynwood Center for Regional Food and Farming, also known as Glynwood, is a nonprofit organization in Cold Spring, New York. Its mission is to help save farming in the Northeast, particularly the Hudson Valley, by strengthening farm communities ...


References


External links


''The American Presidency Project''
{{DEFAULTSORT:Wallace, DeWitt 1890 births 1981 deaths Businesspeople from Saint Paul, Minnesota Military personnel from Minnesota American magazine founders American magazine publishers (people) Northfield Mount Hermon School alumni Reader's Digest People from Mount Pleasant, New York Philanthropists from New York (state) United States Army personnel of World War I Macalester College alumni Presidential Medal of Freedom recipients Minnesota Republicans 20th-century American philanthropists 20th-century American businesspeople American anti-communists New Right (United States)