David Sarnoff
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David Sarnoff (February 27, 1891 – December 12, 1971) was an American businessman and pioneer of American
radio Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30  hertz (Hz) and 300  gigahertz (GHz). They are generated by an electronic device called a tr ...
and
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
. Throughout most of his career, he led the Radio Corporation of America (RCA) in various capacities from shortly after its founding in 1919 until his retirement in 1970. He ruled over an ever-growing
telecommunications Telecommunication is the transmission of information by various types of technologies over wire, radio, optical, or other electromagnetic systems. It has its origin in the desire of humans for communication over a distance greater than that ...
and media empire that included both RCA and NBC, and became one of the largest companies in the world. Named a Reserve
Brigadier General Brigadier general or Brigade general is a military rank used in many countries. It is the lowest ranking general officer in some countries. The rank is usually above a colonel, and below a major general or divisional general. When appointe ...
of the Signal Corps in 1945, Sarnoff thereafter was widely known as "The General." Sarnoff is credited with ''Sarnoff's law'', which states that the value of a broadcast network is proportional to the number of viewers.


Early life and career

David Sarnoff was born to a Jewish family in Uzlyany, a small town in the
Russian Empire The Russian Empire was an empire and the final period of the Russian monarchy from 1721 to 1917, ruling across large parts of Eurasia. It succeeded the Tsardom of Russia following the Treaty of Nystad, which ended the Great Northern War ...
, now part of
Belarus Belarus,, , ; alternatively and formerly known as Byelorussia (from Russian ). officially the Republic of Belarus,; rus, Республика Беларусь, Respublika Belarus. is a landlocked country in Eastern Europe. It is bordered by ...
, the son of Abraham Sarnoff and Leah Privin. Abraham emigrated to the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country Continental United States, primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., ...
and raised funds to bring the family. Sarnoff spent much of his early childhood in a cheder (or
yeshiva A yeshiva (; he, ישיבה, , sitting; pl. , or ) is a traditional Jewish educational institution focused on the study of Rabbinic literature, primarily the Talmud and halacha (Jewish law), while Torah and Jewish philosophy a ...
) studying and memorizing the
Torah The Torah (; hbo, ''Tōrā'', "Instruction", "Teaching" or "Law") is the compilation of the first five books of the Hebrew Bible, namely the books of Genesis, Exodus, Leviticus, Numbers and Deuteronomy. In that sense, Torah means the ...
. He emigrated with his mother and three brothers and one sister to
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
in 1900, where he helped support his family by selling newspapers before and after his classes at the Educational Alliance. In 1906 his father became incapacitated by
tuberculosis Tuberculosis (TB) is an infectious disease usually caused by '' Mycobacterium tuberculosis'' (MTB) bacteria. Tuberculosis generally affects the lungs, but it can also affect other parts of the body. Most infections show no symptoms, ...
, and at age 15 Sarnoff went to work to support the family.Museum of Broadcast Communications web site
/ref> He had planned to pursue a full-time career in the newspaper business, but a chance encounter led to a position as an office boy at the
Commercial Cable Company The Commercial Cable Company was founded in New York in 1884 by John William Mackay and James Gordon Bennett, Jr. Their motivation was to break the then virtual monopoly of Jay Gould on transatlantic telegraphy and bring down prices (particular ...
. When his superior refused him leave for
Rosh Hashanah Rosh HaShanah ( he, רֹאשׁ הַשָּׁנָה, , literally "head of the year") is the Jewish New Year. The biblical name for this holiday is Yom Teruah (, , lit. "day of shouting/blasting") It is the first of the Jewish High Holy Days (, , ...
, he joined the Marconi Wireless Telegraph Company of America on September 30, 1906, and started a career of over in electronic communications. Over the next , Sarnoff rose from office boy to commercial manager of the company, learning about the technology and the business of electronic communications on the job and in libraries. He also served at Marconi stations on ships and posts on Siasconset,
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and the New York Wanamaker Department Store. In 1911, he installed and operated the wireless equipment on a ship hunting seals off
Newfoundland and Labrador Newfoundland and Labrador (; french: Terre-Neuve-et-Labrador; frequently abbreviated as NL) is the easternmost province of Canada, in the country's Atlantic region. The province comprises the island of Newfoundland and the continental region ...
, and used the technology to relay the first remote medical diagnosis from the ship's doctor to a radio operator at Belle Isle with an infected tooth. The following year, he led two other operators at the Wanamaker station in an effort to confirm the fate of the ''Titanic''.Radio Hall of Fame web site
/ref> Sarnoff later exaggerated his role as the sole hero who stayed by his
telegraph key A telegraph key is a specialized electrical switch used by a trained operator to transmit text messages in Morse code in a telegraphy system. Keys are used in all forms of electrical telegraph systems, including landline (also called wir ...
for three days to receive information on the ''Titanic''s survivors.Magoun, Alexande
"Pushing Technology: David Sarnoff and Wireless Communications"
paper presented at 2001 IEEE Conference on the History of Telecommunications
Schwartz Schwartz may refer to: *Schwartz (surname), a surname (and list of people with the name) *Schwartz (brand), a spice brand *Schwartz's, a delicatessen in Montreal, Quebec, Canada *Schwartz Publishing, an Australian publishing house *"Danny Schwartz" ...
questions whether Sarnoff, who was a manager of the telegraphers by the time of the disaster, was working the key although that brushes aside concerns about corporate hierarchy. The event began on a Sunday, after all, when the store would have been closed. Over the next two years Sarnoff earned promotions to chief inspector and contracts manager for a company whose revenues swelled after Congress passed legislation mandating continuous staffing of commercial shipboard radio stations. That same year Marconi won a patent suit that gave it the coastal stations of the
United Wireless Telegraph Company The United Wireless Telegraph Company was the largest radio communications firm in the United States, from its late-1906 formation until its bankruptcy and takeover by Marconi interests in mid-1912. At the time of its demise, the company was opera ...
. Sarnoff also demonstrated the first use of radio on a railroad line, the Lackawanna Railroad Company's link between
Binghamton, New York Binghamton () is a city in the U.S. state of New York, and serves as the county seat of Broome County. Surrounded by rolling hills, it lies in the state's Southern Tier region near the Pennsylvania border, in a bowl-shaped valley at the conflu ...
, and Scranton, Pennsylvania; and permitted and observed Edwin Armstrong's demonstration of his regenerative receiver at the Marconi station at Belmar, New Jersey. Sarnoff used
H. J. Round Captain Henry Joseph Round (2 June 1881 – 17 August 1966) was an English engineer and one of the early pioneers of radio. He was the first to report observation of electroluminescence from a solid state diode, leading to the discovery of the l ...
's hydrogen arc transmitter to demonstrate the broadcast of music from the New York Wanamaker station. This demonstration and the
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile ...
demonstrations in 1915 of long-distance wireless telephony inspired the first of many memos to his superiors on applications of current and future radio technologies. Sometime late in 1915 or in 1916 he proposed to the company's president, Edward J. Nally, that the company develop a "radio music box" for the "amateur" market of radio enthusiasts. Nally deferred on the proposal because of the expanded volume of business during
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
. Throughout the war years, Sarnoff remained Marconi's Commercial Manager, including oversight of the company's factory in
Roselle Park, New Jersey Roselle Park is a borough in Union County, New Jersey, United States. As of the 2010 United States Census, the borough's population was 13,297, Unlike many who were involved with early radio communications, who often viewed radio as point-to-point, Sarnoff saw the potential of radio as point-to-mass. One person (the broadcaster) could speak to many (the listeners). When
Owen D. Young Owen D. Young (October 27, 1874July 11, 1962) was an American industrialist, businessman, lawyer and diplomat at the Second Reparations Conference (SRC) in 1929, as a member of the German Reparations International Commission. He is known for th ...
of
General Electric General Electric Company (GE) is an American multinational conglomerate founded in 1892, and incorporated in New York state and headquartered in Boston. The company operated in sectors including healthcare, aviation, power, renewable ene ...
arranged the purchase of American Marconi and turned it into the Radio Corporation of America, a radio patent
monopoly A monopoly (from Greek language, Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situati ...
, Sarnoff realized his dream and revived his proposal in a lengthy memo on the company's business and prospects. His superiors again ignored him but he contributed to the rising postwar radio boom by helping arrange for the broadcast of a heavyweight boxing match between Jack Dempsey and Georges Carpentier in July 1921. Up to 300,000 people heard the fight, and demand for home radio equipment bloomed that winter. By the spring of 1922 Sarnoff's prediction of popular demand for broadcasting had come true, and over the next eighteen months, he gained in stature and influence. In 1925, RCA purchased its first radio station ( WEAF, New York) and launched the National Broadcasting Company ( NBC), the first radio network in America. Four years later, Sarnoff became president of RCA. NBC had by that time split into two networks, the Red and the
Blue Blue is one of the three primary colours in the RYB colour model (traditional colour theory), as well as in the RGB (additive) colour model. It lies between violet and cyan on the spectrum of visible light. The eye perceives blue when ...
. The Blue Network later became ABC Radio. Sarnoff was often inaccurately referred to later in his career as the founder of both RCA and NBC, but he was in fact founder of only NBC. Sarnoff was instrumental in building and establishing the
AM broadcasting AM broadcasting is radio broadcasting using amplitude modulation (AM) transmissions. It was the first method developed for making audio radio transmissions, and is still used worldwide, primarily for medium wave (also known as "AM band") trans ...
radio business that became the preeminent public radio standard for the majority of the 20th century.


RKO

Sarnoff negotiated successful contracts to form Radio-Keith-Orpheum (RKO), a film production and distribution company. Essential elements in that new company were RCA, the Film Booking Offices of America (FBO), and the Keith-Albee-Orpheum (KAO) theater chain.


Early history of television

When Sarnoff was put in charge of radio broadcasting at RCA, he soon recognized the potential for
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
, i.e., the combination of motion pictures with electronic transmission. Schemes for television had long been proposed (well before World War I) but with no practical outcome. Sarnoff was determined to lead his company in pioneering the medium and met with Westinghouse engineer
Vladimir Zworykin Vladimir Kosma Zworykin; or with the patronymic as ''Kosmich''; or russian: Кузьмич, translit=Kuz'mich, label=none. Zworykin anglicized his name to ''Vladimir Kosma Zworykin'', replacing the patronymic with the name ''Kosma'' as a middle ...
in 1928. At the time Zworykin was attempting to develop an all-electronic television system at Westinghouse, but with little success. Zworykin had visited the laboratory of the inventor Philo T. Farnsworth, who had developed an Image Dissector, part of a system that could enable a working television. Zworykin was sufficiently impressed with Farnsworth's invention that he had his team at Westinghouse make several copies of the device for experimentation. Zworykin pitched the concept to Sarnoff, claiming a viable television system could be realized in two years with a mere $100,000 investment. Sarnoff opted to fund Zworkyin's research, most likely well-aware that Zworykin was underestimating the scope of his television effort. Seven years later, in late 1935, Zworykin's photograph appeared on the cover of the trade journal ''Electronics'', holding an early RCA photomultiplier prototype. The photomultiplier, subject of intensive research at RCA and in Leningrad, Russia, would become an essential component within sensitive television cameras. On April 24, 1936, RCA demonstrated to the press a working iconoscope camera tube and
kinescope Kinescope , shortened to kine , also known as telerecording in Britain, is a recording of a television program on motion picture film, directly through a lens focused on the screen of a video monitor. The process was pioneered during the 194 ...
receiver display tube (an early
cathode ray tube A cathode-ray tube (CRT) is a vacuum tube containing one or more electron guns, which emit electron beams that are manipulated to display images on a phosphorescent screen. The images may represent electrical waveforms ( oscilloscope), ...
), two key components of all-electronic
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
. The final cost of the enterprise was closer to $50 million. On the road to success they encountered a legal battle with Farnsworth, who had been granted
patent A patent is a type of intellectual property that gives its owner the legal right to exclude others from making, using, or selling an invention for a limited period of time in exchange for publishing an enabling disclosure of the invention."A ...
s in 1930 for his solution to
broadcasting Broadcasting is the distribution of audio or video content to a dispersed audience via any electronic mass communications medium, but typically one using the electromagnetic spectrum (radio waves), in a one-to-many model. Broadcasting began wi ...
moving pictures. Despite Sarnoff's efforts to prove that he was the inventor of the television, he was ordered to pay Farnsworth $1,000,000 in royalties, a small price to settle the dispute for an invention that would profoundly revolutionize the world. However this sum was never paid to Farnsworth. In 1929, Sarnoff engineered the purchase of the
Victor Talking Machine Company The Victor Talking Machine Company was an American recording company and phonograph manufacturer that operated independently from 1901 until 1929, when it was acquired by the Radio Corporation of America and subsequently operated as a subsidi ...
, the nation's largest manufacturer of records and
phonograph A phonograph, in its later forms also called a gramophone (as a trademark since 1887, as a generic name in the UK since 1910) or since the 1940s called a record player, or more recently a turntable, is a device for the mechanical and analogu ...
s, merging radio-phonograph production at Victor's large manufacturing facility in
Camden, New Jersey Camden is a city in and the county seat of Camden County, in the U.S. state of New Jersey. Camden is part of the Delaware Valley metropolitan area and is located directly across the Delaware River from Philadelphia, Pennsylvania. At the 20 ...
. Sarnoff became president of RCA on January 3, 1930, succeeding General
James Harbord Lieutenant General James Guthrie Harbord (March 21, 1866 – August 20, 1947) was a senior officer of the United States Army and president and chairman of the board of RCA. Early life Harbord was born in Bloomington, Illinois, the son of Geo ...
. On May 30 the company was involved in an
antitrust Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust ...
case concerning the original radio patent pool. Sarnoff negotiated an outcome where RCA was no longer partly owned by Westinghouse and
General Electric General Electric Company (GE) is an American multinational conglomerate founded in 1892, and incorporated in New York state and headquartered in Boston. The company operated in sectors including healthcare, aviation, power, renewable ene ...
, giving him final say in the company's affairs. Initially, the
Great Depression The Great Depression (19291939) was an economic shock that impacted most countries across the world. It was a period of economic depression that became evident after a major fall in stock prices in the United States. The economic contagio ...
caused RCA to cut costs, but Zworykin's project was protected. After nine years of Zworykin's hard work, Sarnoff's determination, and legal battles with Farnsworth (in which Farnsworth was proved in the right), they had a commercial system ready to launch. Finally, in April 1939, regularly scheduled, electronic television in America was initiated by RCA under the name of their broadcasting division at the time, The National Broadcasting Company (NBC). The first television broadcast aired was the dedication of the RCA pavilion at the
1939 New York World's Fair The 1939–40 New York World's Fair was a world's fair held at Flushing Meadows–Corona Park in Queens, New York, United States. It was the second-most expensive American world's fair of all time, exceeded only by St. Louis's Louisiana Purc ...
grounds and was introduced by Sarnoff himself. Later that month on April 30, opening day ceremonies at The World's Fair were telecast in the medium's first major production, featuring a speech by President Franklin D. Roosevelt, the first US President to appear on television. These telecasts were seen only in New York City and the immediate vicinity, since NBC television had only one station at the time, W2XBS Channel 1, now WNBC Channel 4. The broadcast was seen by an estimated 1,000 viewers from the roughly 200 televisions sets which existed in the New York City area at the time. The standard approved by the
National Television System Committee The first American standard for analog television broadcast was developed by National Television System Committee (NTSC)National Television System Committee (1951–1953), Report and Reports of Panel No. 11, 11-A, 12–19, with Some supplementa ...
(the
NTSC The first American standard for analog television broadcast was developed by National Television System Committee (NTSC)National Television System Committee (1951–1953), Report and Reports of Panel No. 11, 11-A, 12–19, with Some supplement ...
) in 1941 differed from RCA's standard, but RCA quickly became the market leader of manufactured sets and NBC became the first television network in the United States, connecting their New York City station to stations in Philadelphia and Schenectady for occasional programs in the early 1940s. Meanwhile, a system developed by EMI based on Russian research and Zworykin's work was adopted in Britain and the BBC had a regular television service from 1936 onwards. However,
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the World War II by country, vast majority of the world's countries—including all of the great power ...
put a halt to a dynamic growth of the early television development stages.


World War II

At the onset of World War II, Sarnoff served on Eisenhower's communications staff, arranging expanded radio circuits for NBC to transmit news from the invasion of France in June 1944. In France, Sarnoff arranged for the restoration of the Radio France station in
Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. Si ...
that the Germans destroyed and oversaw the construction of a radio transmitter powerful enough to reach all of the allied forces in Europe, called Radio Free Europe. In recognition of his achievements, Sarnoff was decorated with the
Legion of Merit The Legion of Merit (LOM) is a military award of the United States Armed Forces that is given for exceptionally meritorious conduct in the performance of outstanding services and achievements. The decoration is issued to members of the eight u ...
on October 11, 1944.New York Times. October 12, 1944. Thanks to his communications skills and support he received the
Brigadier General Brigadier general or Brigade general is a military rank used in many countries. It is the lowest ranking general officer in some countries. The rank is usually above a colonel, and below a major general or divisional general. When appointe ...
's star in December 1945, and thereafter was known as "General Sarnoff." The star, which he proudly and frequently wore, was buried with him. Sarnoff anticipated that post-war America would need an international radio voice explaining its policies and positions. In 1943, he tried to influence Secretary of State Cordell Hull to include radio broadcasting in post-war planning. In 1947, he lobbied Secretary of State George Marshall to expand the roles of Radio Free Europe and
Voice of America Voice of America (VOA or VoA) is the State media, state-owned news network and International broadcasting, international radio broadcaster of the United States, United States of America. It is the largest and oldest U.S.-funded international br ...
. His concerns and proposed solutions were eventually seen as prescient.


Post-war expansion

After the war, monochrome TV production began in earnest. Color TV was the next major development, and NBC once again won the battle. CBS had their electro-mechanical color television system approved by the FCC on October 10, 1950, but Sarnoff filed an unsuccessful suit in the
United States district court The United States district courts are the trial courts of the U.S. federal judiciary. There is one district court for each federal judicial district, which each cover one U.S. state or, in some cases, a portion of a state. Each district co ...
to suspend that ruling. Subsequently, he made an appeal to the
Supreme Court A supreme court is the highest court within the hierarchy of courts in most legal jurisdictions. Other descriptions for such courts include court of last resort, apex court, and high (or final) court of appeal. Broadly speaking, the decisions of ...
which eventually upheld the FCC decision. Sarnoff's tenacity and determination to win the "Color War" pushed his engineers to perfect an all-electronic color television system that used a signal that could be received on existing monochrome sets that prevailed. CBS was now unable to take advantage of the color market, due to lack of manufacturing capability and color programming, a system that could not be seen on the millions of black and white receivers and sets that were triple the cost of monochrome sets. A few days after CBS had its color premiere on June 14, 1951, RCA demonstrated a fully functional all-electronic color TV system and became the leading manufacturer of color TV sets in the US. CBS system color TV production was suspended in October 1951 for the duration of the
Korean War {{Infobox military conflict , conflict = Korean War , partof = the Cold War and the Korean conflict , image = Korean War Montage 2.png , image_size = 300px , caption = Clockwise from top:{ ...
. As more people bought monochrome sets, it was increasingly unlikely that CBS could achieve any success with its incompatible system. Few receivers were sold, and there were almost no color broadcasts, especially in prime time, when CBS could not run the risk of broadcasting a program which few could see. The NTSC was reformed and recommended a system virtually identical to RCA's in August 1952. On December 17, 1953 the FCC approved RCA's system as the new standard.


Later years

In 1955, Sarnoff received The Hundred Year Association of New York's Gold Medal Award "in recognition of outstanding contributions to the City of New York." In 1959 Sarnoff was a member of the
Rockefeller Brothers Fund The Rockefeller Brothers Fund (RBF) is a philanthropic foundation created and run by members of the Rockefeller family. It was founded in New York City in 1940 as the primary philanthropic vehicle for the five third-generation Rockefeller brothe ...
panel to report on U.S. foreign policy. As a member of that panel and in a subsequent essay published in ''
Life Life is a quality that distinguishes matter that has biological processes, such as signaling and self-sustaining processes, from that which does not, and is defined by the capacity for growth, reaction to stimuli, metabolism, energy ...
'' as part of its "The National Purpose" series, he was critical of the tentative stand being taken by the United States in fighting the political and psychological warfare being waged by
Soviet The Soviet Union,. officially the Union of Soviet Socialist Republics. (USSR),. was a List of former transcontinental countries#Since 1700, transcontinental country that spanned much of Eurasia from 1922 to 1991. A flagship communist state, ...
-led international
Communism Communism (from Latin la, communis, lit=common, universal, label=none) is a far-left sociopolitical, philosophical, and economic ideology and current within the socialist movement whose goal is the establishment of a communist society, ...
against the
West West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sun sets on the Earth. Etymology The word "west" is a Germanic word passed into some ...
. He strongly advocated an aggressive, multi-faceted fight in the ideological and political realms with a determination to decisively win the
Cold War The Cold War is a term commonly used to refer to a period of geopolitical tension between the United States and the Soviet Union and their respective allies, the Western Bloc and the Eastern Bloc. The term '' cold war'' is used because t ...
. Sarnoff retired in 1970, at the age of 79, and died the following year, aged 80. He is interred in a mausoleum featuring a stained-glass vacuum tube in Kensico Cemetery in Valhalla, New York. After his death, Sarnoff left behind an estate estimated to be worth over $1 million. The majority of the estate went to his widow, Lizette Hermant Sarnoff, who received $300,000, personal and household effects in addition to the Sarnoff home, located on 44 East 71st Street.


Family life

On July 4, 1917, Sarnoff married Lizette Hermant, the daughter of a French-Jewish immigrant family who settled in the Bronx as one of his family's neighbors. The
Museum of Broadcast Communications The Museum of Broadcast Communications (MBC) is an American museum, the stated mission of which is "to collect, preserve, and present historic and contemporary radio and television content as well as educate, inform and entertain through our arc ...
describes their 54-year marriage as the bedrock of his life. Lizette was often the first person to hear her husband's new ideas as radio and television became integral to American home life. The couple had three sons. Eldest son Robert W. Sarnoff (1918–1997)Kleinfeld, N.R. "Robert Sarnoff, 78, RCA Chairman, Dies,"
''New York Times.'' February 24, 1997.
succeeded his father at the helm of RCA in 1970. Robert's third wife was operatic soprano
Anna Moffo Anna Moffo (June 27, 1932 – March 9, 2006) was an American opera singer, television personality, and actress. One of the leading lyric-coloratura sopranos of her generation, she possessed a warm and radiant voice of considerable range and agili ...
. Edward Sarnoff, the middle child, headed Fleet Services of New York. Thomas W. Sarnoff, the youngest, was NBC's West Coast President. Sarnoff was the maternal uncle of
screenwriter A screenplay writer (also called screenwriter, scriptwriter, scribe or scenarist) is a writer who practices the craft of screenwriting, writing screenplays on which mass media, such as films, television programs and video games, are based. ...
Richard Baer Richard Baer (9 September 1911 – 17 June 1963) was a German SS officer who, among other assignments, was the commandant of Auschwitz I concentration camp from May 1944 to January 1945, and right after, from February to April 1945, commandan ...
. Sarnoff was credited with sparking Baer's interest in television. According to Baer's 2005
autobiography An autobiography, sometimes informally called an autobio, is a self-written account of one's own life. It is a form of biography. Definition The word "autobiography" was first used deprecatingly by William Taylor in 1797 in the English peri ...
, Sarnoff called a
vice president A vice president, also director in British English, is an officer in government or business who is below the president (chief executive officer) in rank. It can also refer to executive vice presidents, signifying that the vice president is on ...
at NBC at 6 A.M. and ordered him to find Baer "a job by 9 o'clock" that same morning. The NBC vice president complied with Sarnoff's request. David Sarnoff was initiated to the Scottish Rite Freemasonry in the Renovation Lodge No. 97, Albion, NY.


Honors

*In 1938, he received an honorary degree Doctor of Commercial Science from Oglethorpe University. *He was an honorary member of Omicron Alpha Tau *Knight of the Cross of Lorraine (France), 1951. *Companion of the Resistance (France), 1951. *
Legion of Merit The Legion of Merit (LOM) is a military award of the United States Armed Forces that is given for exceptionally meritorious conduct in the performance of outstanding services and achievements. The decoration is issued to members of the eight u ...
from the United States Army, 1944. *Sarnoff was inducted into the
Junior Achievement JA (Junior Achievement) Worldwide is a global non-profit youth organization founded in 1919 by Horace A. Moses, Theodore Vail, and Winthrop M. Crane. JA works with local businesses, schools, and organizations to deliver experiential lea ...
US Business Hall of Fame in 1975. *Sarnoff was the winner of the National Association of Broadcasters Hall of Fame Distinguished Service Award in 1953. *Sarnoff was posthumously inducted into the
Television Hall of Fame The Television Academy Hall of Fame honors individuals who have made extraordinary contributions to U.S. television. The hall of fame was founded by former Academy of Television Arts & Sciences (ATAS) president John H. Mitchell (1921–1988). ...
in 1984. *Sarnoff was posthumously inducted into the
Radio Hall of Fame The Radio Hall of Fame, formerly the National Radio Hall of Fame, is an American organization created by the Emerson Radio Corporation in 1988. Three years later, Bruce DuMont, founder, president, and CEO of the Museum of Broadcast Communicatio ...
in 1989. *Sarnoff was posthumously inducted into the
New Jersey Hall of Fame The New Jersey Hall of Fame is an organization that honors individuals from the U.S. state of New Jersey who have made contributions to society and the world beyond. The Hall of Fame is a designated 501(c)(3) non-profit organization, overseen by ...
in 2014.


Sarnoff museum

The David Sarnoff Library, a library and museum open to the public containing many historical items from David Sarnoff's life was in Princeton Junction, NJ. The David Sarnoff Radio Club composed of local amateur radio operators meets there, as does the New Jersey Antique Radio Club and other community organizations. The exhibits are in Roscoe L. West Hall at The College of New Jersey.


See also

* Empire of the Air: The Men Who Made Radio * Sarnoff Corporation, the eponymous successor organization to RCA Laboratories following the 1986 acquisition of RCA by General Electric. *
Metcalfe's law Metcalfe's law states that the value of a telecommunications network is proportional to the square of the number of connected users of the system (''n''2). First formulated in this form by George Gilder in 1993, and attributed to Robert Metcalf ...
: the value of a communication network is proportional to the square of the number of users. By comparison, Sarnoff's law is linear.


References


Bibliography

* Camenzind, Hans "Much ado about almost nothing" He bequeathed it to us at his passing. http://www.historyofelectronics.com/Much-Ado-About-Almost-Nothing.pdf ''Note chapter 8, Armstrong- The real inventor of radio vs. a charlatan and a ruthless promoter, & Chapter 9, Farnsworth- A 15 year old Idaho farm boy invents television and battles the same ruthless promoter. RIP Hans Camenzind- he designed the 555 Timer chip.'' * Bilby, Kenneth. (1986). ''The General: David Sarnoff and the Rise of the Communications Industry.'' New York: Harper & Row. (cloth) – ''The best biography available, by a retired RCA vice president of public affairs.'' *Dreher, Carl Dreher. (1977). ''Sarnoff: An American Success,'' New York: New York Times Book Company. (cloth) – ''A thoughtful biography by an early associate of Sarnoff's.'' *Lewis, Tom. (1991). ''Empire of the Air: The Men Who Made Radio.'' New York:
HarperCollins HarperCollins Publishers LLC is one of the Big Five English-language publishing companies, alongside Penguin Random House, Simon & Schuster, Hachette, and Macmillan. The company is headquartered in New York City and is a subsidiary of News C ...
(cloth) – ''Profiles Sarnoff's life along with those of Edwin Armstrong and Lee De Forest, drawing on archival sources.'' * Lyons, Eugene. (1966). ''David Sarnoff: A Biography.'' New York: Harper & Row. (cloth) – ''A cousin's sympathetic but insightful biography approved by Sarnoff.'' *Sarnoff, David. (1968). ''Looking Ahead: The Papers of David Sarnoff.'' New York: McGraw Hill. – ''A useful one-volume compendium of Sarnoff's writings, covering his views on innovation, broadcasting, monopoly rights and responsibilities, freedom, and future electronic innovations.'' * Schwartz, Evan I. (2002). ''The Last Lone Inventor: A Tale of Genius, Deceit, and the Birth of Television.'' New York: HarperCollins. (cloth) * Sobel, Robert. (1984). ''RCA''. New York: Stein and Day. (cloth) – ''The most authoritative history on the company by a prolific business historian, with a thorough bibliography but no footnotes.'' *Gutterman, Leon. (1968). The Wisdom Society for the Advancement of Knowledge, Learning and Research in Education (1968) The Wisdom of Sarnoff and The World of RCA * Woolley, Scott. (2016). ''The Network: The Battle for the Airwaves and the Birth of the Communications Age'' New York: Harper Collins.


Sources


"David Sarnoff of RCA Is Dead; Visionary Broadcast Pioneer; David Sarnoff of RCA, the Visionary Broadcasting Pioneer, Is Dead Here at 80,"
''New York Times.'' December 13, 1971. *
McLuhan McLuhan is a surname. Notable people with the surname include: *Eric McLuhan (1941–2018), Canadian writer *Marshall McLuhan Herbert Marshall McLuhan (July 21, 1911 – December 31, 1980) was a Canadian philosopher whose work is among the co ...
, Marshall. (1964). '' Understanding Media: The Extensions of Man.'' New York: McGraw Hill.


External links


NBC Radio broadcast tribute to David Sarnoff upon his death (Dec. 12, 1971)Biography on IEEE Global History NetworkDavid Sarnoff Library
*
''Booknotes'' interview with Daniel Stashower on ''The Boy Genius and the Mogul: The Untold Story of Television'', July 21, 2002.
{{DEFAULTSORT:Sarnoff, David 1891 births 1971 deaths People from Uzliany People from Igumensky Uyezd Belarusian Jews Emigrants from the Russian Empire to the United States American people of Belarusian-Jewish descent Businesspeople from New York City Military personnel from New York City Radio pioneers Television pioneers American television executives American mass media owners People from Camden, New Jersey Jewish American military personnel Technicolor SA NBC executives RCA people History of radio American television company founders Burials at Kensico Cemetery American anti-communists Jewish anti-communists