Coco (musical)
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''Coco'' was a 1969
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musical with a
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and lyrics by Alan Jay Lerner and music by André Previn, inspired by the life of
Coco Chanel Gabrielle Bonheur "Coco" Chanel ( , ; 19 August 1883 – 10 January 1971) was a French fashion designer and businesswoman. The founder and namesake of the Chanel brand, she was credited in the post-World War I era with popularizing a sporty, c ...
. It starred Katharine Hepburn in her only stage musical.


Background

Theatre producer A theatrical producer is a person who oversees all aspects of mounting a theatre production. The producer is responsible for the overall financial and managerial functions of a production or venue, raises or provides financial backing, and hire ...
Frederick Brisson originally had optioned Chanel's life for his wife
Rosalind Russell Catherine Rosalind Russell (June 4, 1907November 28, 1976) was an American actress, comedienne, screenwriter, and singer,Obituary '' Variety'', December 1, 1976, p. 79. known for her role as fast-talking newspaper reporter Hildy Johnson in the H ...
, but Russell had developed acute arthritis, making it difficult for her to function. That meant another leading lady with star quality needed to be found. Irene Selznick suggested Katharine Hepburn, who initially scoffed at the idea of appearing in a musical but agreed to work with former
MGM Metro-Goldwyn-Mayer Studios Inc., also known as Metro-Goldwyn-Mayer Pictures and abbreviated as MGM, is an American film, television production, distribution and media company owned by Amazon through MGM Holdings, founded on April 17, 1924 a ...
vocal coach
Roger Edens Roger Edens (November 9, 1905 – July 13, 1970) was a Hollywood composer, arranger and associate producer, and is considered one of the major creative figures in Arthur Freed's musical film production unit at Metro-Goldwyn-Mayer during the "go ...
for ten days. Following an audition in Selznick's suite at The Pierre Hotel, Hepburn felt comfortable enough to mull seriously the proposition, and was further convinced to accept the offer after meeting Chanel. Lerner had assured the designer his book would cover only the early years of her life and career, and she was distressed when the plan was jettisoned to accommodate the older star. The highly fictionalized book and score underwent massive revisions and were far from complete when Hepburn concluded filming on ''
The Madwoman of Chaillot ''The Madwoman of Chaillot'' (french: La Folle de Chaillot) is a play, a poetic satire, by French dramatist Jean Giraudoux, written in 1943 and first performed in 1945, after his death. The play is in two acts. The story concerns an eccentric woma ...
'', at which time she was scheduled to begin work on the show, and ''Coco'' was postponed a season while its creators worked on it. The six-week rehearsal period finally began in September 1969.
Cecil Beaton Sir Cecil Walter Hardy Beaton, (14 January 1904 – 18 January 1980) was a British fashion, portrait and war photographer, diarist, painter, and interior designer, as well as an Oscar–winning stage and costume designer for films and the t ...
's set proved to be a complicated piece of machinery that frequently malfunctioned and was difficult for the cast to maneuver, and the final scene required a troublesome coordination of mirrors, platforms, runways, and flashing lights. Hepburn insisted the theater's thermostat be set at 60 degrees and the exterior doors left open, and most of the cast became ill due to the unusually cold fall weather.


Production

After 40 previews, the Broadway production opened on December 18, 1969, at the
Mark Hellinger Theatre The Mark Hellinger Theatre (formerly the 51st Street Theatre and the Hollywood Theatre) is a church (building), church building at 237 West 51st Street (Manhattan), 51st Street in the Midtown Manhattan neighborhood of New York City, which forme ...
, where it ran for 329 performances. Directed by Michael Benthall and choreographed by Michael Bennett, the cast included René Auberjonois (who won a
Tony Award The Antoinette Perry Award for Excellence in Broadway Theatre, more commonly known as the Tony Award, recognizes excellence in live Broadway theatre. The awards are presented by the American Theatre Wing and The Broadway League at an annual ce ...
for his performance), George Rose,
Michael Allinson Michael Allinson (30 December 1920 – 30 December 2010) was a British-American stage and film actor. Biography John Michael Allinson was born on 30 December 1920 in London, the son of British painter and sculptor Adrian Allinson, founding membe ...
,
David Holliday David Holliday (August 4, 1937March 26, 1999) was an American Broadway actor and television voice actor. He is best known as the voice of Virgil Tracy, pilot of '' Thunderbird 2'', in the first series (26 episodes) of '' Thunderbirds'' (1965&n ...
,
Bob Avian Robert Avedisian (December 26, 1937 – January 21, 2021), professionally known as Bob Avian, was an American choreographer, theatrical producer and director. Biography Born in New York City to an Armenian family in December 1937, Avian spent his ...
,
Jon Cypher Jon Cypher (born January 13, 1932) is an American actor and singer. He is best known as playing Chief of Police Fletcher Daniels in ''Hill Street Blues'' throughout the series' run. He is also known for his work in ''Cinderella'', ''As the World Tu ...
,
Suzanne Rogers Suzanne Rogers (born Suzanne Cecelia Crumpler; July 9, 1943) is an American actress with film and television credits. Her stage name was inspired by Ginger Rogers, whom she cites as a personal inspiration for joining the entertainment industry. ...
,
Graciela Daniele Graciela Daniele (born December 8, 1939) is an Argentine-American dancer, choreographer, and theatre director. Biography Born in Buenos Aires, Argentina to Raúl Daniele and Rosa del Carmen Almoina. After her parents divorced, her mother got a job ...
, Ann Reinking, and Gale Dixon.
Danielle Darrieux Danielle Yvonne Marie Antoinette Darrieux (; 1 May 1917 – 17 October 2017) was a French actress of stage, television and film, as well as a singer and dancer. Beginning in 1931, she appeared in more than 110 films. She was one of France's g ...
replaced Hepburn eight months into the run, but without the drawing power of a major star the poorly reviewed show closed two months later. Hepburn was scheduled to star in a West End production, but when the
Theatre Royal, Drury Lane The Theatre Royal, Drury Lane, commonly known as Drury Lane, is a West End theatre and Grade I listed building in Covent Garden, London, England. The building faces Catherine Street (earlier named Bridges or Brydges Street) and backs onto Dr ...
proved to be unavailable she refused to consider other venues and the project was abandoned. She headed the cast of the US national tour, which opened in
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on January 11, 1971, the day after Chanel's death, which the star acknowledged at the final curtain call. She continued with the tour through June, when it ended at the
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in
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. Although reviews in most cities were mediocre, it played to sold-out houses everywhere. Despite its financial success, executives at Paramount Pictures, which had financed the original Broadway production - at $900,000, the most expensive show in Broadway history at the time - in exchange for the
cast album A cast recording is a recording of a stage musical that is intended to document the songs as they were performed in the show and experienced by the audience. An original cast recording or OCR, as the name implies, features the voices of the sho ...
and film rights, opted not to transfer ''Coco'' to the big screen. During the autumn of 1971, Ginger Rogers starred in a stock tour of ''Coco'' that played the Westbury Music Festival, the South Shore Music Circus and the Valley Forge Music Fair. The tour was directed by Fred Hebert and choreographed by Larry Fuller. ''Coco'' was produced as a staged concert by
42nd Street Moon 42nd Street Moon is a professional theatre company in San Francisco San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern Californi ...
in San Francisco in April and May 2008, starring
Andrea Marcovicci Andrea Louisa Marcovicci ( ro, Marcovici; born November 18, 1948) is an American actress and singer. Life and career Marcovicci was born in Manhattan, to Helen Stuart, a singer, and Eugen Marcovicci, a physician and internist of Romanian desce ...
in the title role. The production played for a total of 16 performances. It was directed by Mark D. Kaufmann and choreographed by Jayne Zaban. Marcovicci revisited the role in September 2010 for the show's first New York revival as part of the York Theatre Company's Musicals in Mufti. ''Coco'' was presented in London's Sadler's Wells, in 2011, as part of the
Lost Musicals Lost Musicals is a British musical theatre project established in 1989 by Ian Marshall Fisher. It is dedicated to presenting lost or forgotten musicals by famous American writers, and has been responsible for the first revivals of the lesser-known w ...
project, aka The Lost Musicals Charitable Trust, 1069268. Ian Marshall Fisher directed, Chris Walker, music director. Coco, the title role, was played by Sara Kestelman and cast included Edward Petherbridge.


Plot summary

Set between early autumn of 1953 and late spring of 1954, fashion designer
Coco Chanel Gabrielle Bonheur "Coco" Chanel ( , ; 19 August 1883 – 10 January 1971) was a French fashion designer and businesswoman. The founder and namesake of the Chanel brand, she was credited in the post-World War I era with popularizing a sporty, c ...
, after fifteen years of retirement, decides to return to the world of haute couture and reopen her
Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), ma ...
salon. With her new collection derided by the critics, she faces bankruptcy until buyers from four major American
department store A department store is a retail establishment offering a wide range of consumer goods in different areas of the store, each area ("department") specializing in a product category. In modern major cities, the department store made a dramatic app ...
s -
Saks Fifth Avenue Saks Fifth Avenue (originally Saks & Company; colloquially Saks) is an American luxury department store chain headquartered in New York City and founded by Andrew Saks. The original store opened in the F Street shopping district of Washington ...
,
Bloomingdale's Bloomingdale's Inc. is an American luxury department store chain; it was founded in New York City by Joseph B. and Lyman G. Bloomingdale in 1861. A third brother, Emanuel Watson Bloomingdale, was also involved in the business. It became a div ...
, Best & Company, and
Ohrbach's Ohrbach's was a moderate-priced department store with a merchandising focus primarily on clothing and accessories. From its modest start in 1923 until the chain's demise in 1987, Ohrbach's expanded dramatically after World War II, and opened numer ...
- place orders with her. She becomes involved with the love life of one of her models, and flashbacks utilizing filmed sequences recall her own past romantic flings. Adding humor to the proceedings is a highly stereotypical rude
gay ''Gay'' is a term that primarily refers to a homosexual person or the trait of being homosexual. The term originally meant 'carefree', 'cheerful', or 'bright and showy'. While scant usage referring to male homosexuality dates to the late 1 ...
designer who tries to impede Chanel's success.In a post-performance discussion with André Previn at performance of this show by the York Theatre on September 12, 2010, it was noted that character is the first gay character who plays a significant role in a Broadway show. The finale is a fashion show featuring actual Chanel designs from 1918 to 1959.


Musical numbers

;Act I *Overture *But That's the Way You Are - Alex *The World Belongs to the Young - Coco *Let's Go Home - Georges *Mademoiselle Cliche de Paris - Coco *On the Corner of the Rue Cambon - Coco *The Money Rings Out Like Freedom - Coco & Ensemble *A Brand New Dress - Noelle *A Woman Is How She Loves - Georges *Gabrielle - Papa *Coco - Coco *The Preparation - Coco & Company ;Act II *Entre D'acte *Fiasco - Sebastian *When Your Lover Says Goodbye - Greff *Coco (Reprise) - Coco *Ohrbach's, Bloomingdale's, Best & Saks -Coco & The Buyers *Ohrbach's, Bloomingdale's, Best & Saks (Reprise) - Coco and Ensemble *Always Mademoiselle - Coco and the Mannequins A
cast recording A cast recording is a recording of a stage musical that is intended to document the songs as they were performed in the show and experienced by the audience. An original cast recording or OCR, as the name implies, features the voices of the sho ...
was released by Paramount Records in 1970. It was reissued on CD by
MCA Records MCA Records was an American record label owned by MCA Inc., which later became part of Universal Music Group. Pre-history MCA Inc., a powerful talent agency and a television production company, entered the recorded music business in 1962 w ...
in 1997.


Awards and nominations


Original Broadway production


Notes


References

*''A Remarkable Woman: A Biography of Katharine Hepburn'' by Anne Edwards, published by
William Morrow and Company William Morrow and Company is an American publishing company founded by William Morrow in 1926. The company was acquired by Scott Foresman in 1967, sold to Hearst Corporation in 1981, and sold to News Corporation (now News Corp) in 1999. ...
(1985), pages 357-372 ()


External links


Internet Broadway Database listingKatharine Hepburn papers -- Letter from Katharine Hepburn about use of bad language in ''Coco!''
{{Chanel 1969 musicals Broadway musicals Musicals by Alan Jay Lerner Compositions by André Previn Plays based on real people Plays set in the 1950s Cultural depictions of Coco Chanel Tony Award-winning musicals