CKNT (960 AM) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

branded as ''Sauga 960 AM''. It is owned by 8159203 Canada, Limited, headed by Elliott Kerr. CKNT has a

News/Talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...

and is

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

to Mississauga, Ontario, Canada, serving

Greater Toronto The Greater Toronto Area, commonly referred to as the GTA, includes the City of Toronto and the regional municipalities of Durham, Halton, Peel, and York. In total, the region contains 25 urban, suburban, and rural municipalities. The Greater ...

. The radio studios and offices are on Westmore Drive in

Etobicoke Etobicoke (, ) is an administrative district of, and one of six municipalities amalgamated into, the city of Toronto, Ontario, Canada. Comprising the city's west-end, Etobicoke was first settled by Europeans in the 1790s, and the municipalit ...

. By day, CKNT is powered at 1,250

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...

s. But to avoid interference to other stations on

960 AM The following radio stations broadcast on AM frequency 960 kHz: The U.S. Federal Communications Commission (FCC) classifies 960 AM as a regional frequency. CFAC is the only station in Canada and the United States on 960 AM which broadcasts ...

, it reduces power to 175 watts at night. It uses a

non-directional antenna In radio communication, an omnidirectional antenna is a class of antenna (electronics), antenna which radiates equal radio power in all directions perpendicular to an axis (mathematics), axis (azimuthal directions), with power varying with angle ...

. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...

is on Courtneypark Drive East, near Kennedy Road South in Mississauga.

History

Elliot Kerr, owner of the Mississauga Steelheads, an

Ontario Hockey League The Ontario Hockey League (OHL; french: Ligue de hockey de l'Ontario (LHO)) is one of the three major junior ice hockey leagues which constitute the Canadian Hockey League. The league is for players aged 16–19. There are exceptions for overa ...

team, received approval by the Canadian Radio-television and Telecommunications Commission (CRTC) on November 22, 2011, to operate a new English-language news/talk AM radio station in Mississauga. In his application, Kerr stated that the station would air 101 hours of local news and talk content per week. The station was assigned a frequency of 960 kHz which was previously used by a radio station in

Cambridge, Ontario Cambridge is a city in the Regional Municipality of Waterloo, Ontario, Canada, located at the confluence of the Grand and Speed rivers. The city had a population of 138,479 as of the 2021 census. Along with Kitchener and Waterloo, Cambridg ...

, which migrated to the FM band as CIZN-FM (now CJDV-FM). CKNT planned to begin broadcasting in 2012, but Kerr had difficulty in finding a site for the station's transmitter tower. This delayed the launch of the station. The CRTC approved applications to decrease the daytime transmitter power from 2,000 to 700 watts, decrease the nighttime transmitter power from 180 to 104 watts, and relocate the transmitter in 2014. A renewal was granted on the license for the yet to be launched station in 2018. Kerr announced on August 31, 2018, that the station would

soft launch A soft launch, also known as a soft opening, is a preview release of a product or service to a limited audience prior to the general public. Soft-launching a product is sometimes used to gather data or customer feedback, prior to making it widely ...

on September 4. The station had been stunting for several months prior with filler music. The station officially signed on with its full programming schedule on October 29, 2018.

Programming

The station's schedule includes Mike Richards, who became the station's

morning drive Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this cla ...

host along with David Bastl on January 7, 2019; ''The Marc Patrone Show'', a politics and business program hosted by former

CRTC The Canadian Radio-television and Telecommunications Commission (CRTC; french: Conseil de la radiodiffusion et des télécommunications canadiennes, links=) is a public organization in Canada with mandate as a regulatory agency for broadcasti ...

commissioner and former

Sun News Network Sun News Network (commonly shortened to Sun News) was a Canadian English language Category C news channel owned by Québecor Média through a partnership between two of its subsidiaries, TVA Group (which maintained 51% majority ownership of the ...

and

Rebel News ''Rebel News'' (also known as ''The Rebel Media'' and ''The Rebel'') is a Canadian right-wing to far-right political and social commentary media website operated by Rebel News Network Ltd. It has been described as a "global platform" for the ...

contributor Marc Patrone; David Wojcik hosting a business show; ''Media Nation'' with former

CTV News CTV News is the news division of the CTV Television Network in Canada. The name ''CTV News'' is also applied as the title of local and regional newscasts on the network's owned-and-operated stations (O&Os), which are closely tied to the national ...

reporter Karlene Nation; ''The Norm'' with Norm Murray, among other programs. Among the original line-up were Mike Bullard with comedian Lawrence Morganstern in morning

drive time Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this cl ...

. Comedians Glen Foster and Jodie Decker hosted ''Foster & Decker'' on weekday afternoons.

Live sportscasts

* Mississauga Steelheads

games; featuring Matt Cullen as play-by-play voice; team is also owned by "Sauga 960" owner Elliot Kerr; Sauga is the name of the team's

mascot A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fi ...

which also alludes to the station's "Sauga 960" branding. * York United FC

Canadian Premier League The Canadian Premier League (CPL or CanPL; french: Première ligue canadienne, links=no) is a professional men's soccer league in Canada. At the top of the Canadian soccer league system, it is the country's primary national soccer league compe ...

soccer games; featuring Eoin O'Callaghan as the host & play-by-play voice. * Raptors 905 NBA G-League basketball games, featuring Matt Cullen as play-by-play voice & Jevohn Shepherd as analyst during home games * CEBL basketball games * Hamilton Tiger-Cats

Canadian Football League The Canadian Football League (CFL; french: Ligue canadienne de football—LCF) is a professional sports league in Canada. The CFL is the highest level of competition in Canadian football. The league consists of nine teams, each located in a ci ...

games

References

External links

* * * {{coord, 43, 36, 53, N, 79, 40, 26, W, type:landmark_region:CA, display=title Mass media in Mississauga KNT KNT Radio stations established in 2018 2018 establishments in Ontario