Augustine Heard
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Augustine Heard (March 30, 1785 – September 14, 1868) was an American entrepreneur, businessman and trader, and founder of the Augustine Heard & Co. firm in China.


Early career

Augustine Heard was born into a wealthy merchant family of Ipswich, Massachusetts. His father, John Heard (1744-1834), had made his fortune by trading with the
West Indies The West Indies is a subregion of North America, surrounded by the North Atlantic Ocean and the Caribbean Sea that includes 13 independent island countries and 18 dependencies and other territories in three major archipelagos: the Greate ...
, and his half-brother Daniel (1778-1801) also worked in foreign trade with the West Indies and China. Educated at Phillips Exeter Academy in
New Hampshire New Hampshire is a state in the New England region of the northeastern United States. It is bordered by Massachusetts to the south, Vermont to the west, Maine and the Gulf of Maine to the east, and the Canadian province of Quebec to the nor ...
, Augustine did not graduate and instead, in 1803, began working for a prominent Boston, Massachusetts merchant, Ebenezer Francis. Two years later, Heard embarked as
supercargo A supercargo (from Spanish ''sobrecargo'') is a person employed on board a vessel by the owner of cargo carried on the ship. The duties of a supercargo are defined by admiralty law and include managing the cargo owner's trade, selling the merchand ...
to
Calcutta Kolkata (, or , ; also known as Calcutta , List of renamed places in India#West Bengal, the official name until 2001) is the Capital city, capital of the Indian States and union territories of India, state of West Bengal, on the eastern ba ...
on one of Francis' ships. Climbing the ranks of trading companies, Heard was, by 1812, captain of his first ship, the brig ''Caravan''. He pursued his naval career for 18 years, becoming a renowned navigator and his feats became the subject of poems and stories. In 1818, Heard purchased 50 shares of the
Suffolk Bank Suffolk Bank was a private clearinghouse bank in Boston, Massachusetts, that exchanged specie or locally backed bank notes for notes from country banks to which city-dwellers could not easily travel to redeem notes. The bank was issued its corpor ...
, a clearinghouse bank on State Street in
Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...
.


China

In 1830, at the age of 45, Heard settled in
Canton, China Guangzhou (, ; ; or ; ), also known as Canton () and alternatively romanized as Kwongchow or Kwangchow, is the capital and largest city of Guangdong province in southern China. Located on the Pearl River about north-northwest of Hong Kong ...
, where he became partner in the trading firm of Samuel Russell & Co., by then the leading American opium dealer in China. In 1834, he returned to Boston for health reasons, and managed his business from there. He also developed close ties with his nephews, the sons of his brother George Washington Heard, and developed a business relationship with them. Heard set up his own company, Augustine Heard & Co., in 1840 with Joseph Coolidge and
John Murray Forbes John Murray Forbes (February 23, 1813 – October 12, 1898) was an American railroad magnate, merchant, philanthropist and abolitionist. He was president of both the Michigan Central railroad and the Chicago, Burlington and Quincy Railroad in ...
, friends and partners who had remained in Canton. The firm became successful, and grew rapidly to become the third largest American firm in China by trading in tea and opium. Heard returned to China the following year and actively directed his firm until 1844 when he gradually started scaling down his involvement, travelling extensively to Europe and America, leaving the firm's operations in the hands of his partners and family members. By 1850, as well as the head office in Canton, the firm had branches in
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
,
Shanghai Shanghai (; , , Standard Mandarin pronunciation: ) is one of the four direct-administered municipalities of the People's Republic of China (PRC). The city is located on the southern estuary of the Yangtze River, with the Huangpu River flowin ...
and Fuchow with agencies in
Amoy Xiamen ( , ; ), also known as Amoy (, from Hokkien pronunciation ), is a sub-provincial city in southeastern Fujian, People's Republic of China, beside the Taiwan Strait. It is divided into six districts: Huli, Siming, Jimei, Tong' ...
and
Ningpo Ningbo (; Ningbonese: ''gnin² poq⁷'' , Standard Mandarin pronunciation: ), formerly romanized as Ningpo, is a major sub-provincial city in northeast Zhejiang province, People's Republic of China. It comprises 6 urban districts, 2 sa ...
. As with many other American firms involved in trade with China at the time, Augustine Heard & Co. encountered financial difficulties in the 1870s and finally went bankrupt in 1875. A sister company bearing the same name established in the United States for the purpose of running operations from the U.S. side, had been created on April13, 1861 and was dissolved on May 31, 1865.


Retirement

In the late 1840s, Heard started developing his business in Ipswich, Massachusetts, and co-founded with his brother and brother-in-law the Ipswich Manufacturing Company in 1848, of which he became sole proprietor in 1852. Heard remained in Ipswich, where he founded the Ipswich Public Library, until his death following a short illness in 1868.


Family

Heard's nephew Augustine Augustine Heard largely entrusted control over Augustine Heard & Co. to members of his family. Among his family members who were involved in running the firm were his nephews Albert Heard, George Farley Heard, namesake Augustine Heard and John Heard, with whom he had returned to China in 1844. Nephew Augustine later became U.S. Minister to Korea.


References


Bibliography

* * {{DEFAULTSORT:Heard, Augustine American manufacturing businesspeople American merchants 1785 births 1868 deaths History of foreign trade in China American expatriates in China Phillips Exeter Academy alumni Sea captains People from Ipswich, Massachusetts 19th-century American businesspeople