Audience (company)
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Audience was an American mobile voice and audio-processing company based in Mountain View,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
, and was one of the 34 founding members of The Open Handset Alliance. The company went public in May 2012 on the NASDAQ exchange under the symbol ADNC. They specialized in improving voice clarity and noise suppression for a broad range of consumer products, including
cellular phones A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive calls over a radio frequency link while ...
,
mobile device A mobile device (or handheld computer) is a computer small enough to hold and operate in the hand. Mobile devices typically have a flat LCD or OLED screen, a touchscreen interface, and digital or physical buttons. They may also have a physica ...
s and PCs. They were bought b
Knowles
for $130 Million in 3Q15 who changed their name to Knowles Intelligent Audio. Audience was the first company to have reverse-engineered the human hearing system and model its processes onto a chip, enabling computers and mobile devices to use the same kind of “auditory intelligence” that humans employ. By using this technology in conjunction with two or more microphones, background noise is suppressed, improving the quality of the remaining voice and reducing distraction for the listener. This technology mimics the “
cocktail party effect The cocktail party effect is the phenomenon of the brain's ability to focus one's auditory attention on a particular stimulus while filtering out a range of other stimuli, such as when a partygoer can focus on a single conversation in a noisy roo ...
”. In 2010, Audience partnered with
HTC HTC Corporation ( zh, t=宏達國際電子股份有限公司, s=宏达国际电子股份有限公司, p=Hóngdá Guójì Diànzǐ Gǔfèn Yǒuxiàn Gōngsī, first=t) or High Tech Computer Corporation, (literally ''Hongda International Electron ...
to integrate their noise suppression technology into the Google
Nexus One The Nexus One (codenamed HTC Passion) is an Android smartphone designed and manufactured by HTC as Google's first Nexus smartphone. The Nexus became available on January 5, 2010, and features the ability to transcribe voice to text, an addition ...
smartphone. The next year
AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile te ...
introduced eight different handsets powered by Audience's earSmart technology including the Samsung Galaxy S III Skyrocket and the
HTC Vivid The HTC Raider 4G (codenamed ''HTC Holiday'', also known as the HTC Vivid and HTC Velocity 4G) is a smartphone which was released on September 21, 2011, in South Korea. The phone is manufactured by HTC Corporation and runs Android 2.3 with includ ...
. In 2013
Audience unveiled its eS515
a combination voice processor and audio codec. This single slot solution enables device manufacturers to streamline their designs, negating the need for a separate voice processor and codec.


Background

The company's core technology reduces background noise an
improves voice clarity on smartphones
computers and tablets. The company's technology has shipped in more than 140 devices including the Nexus One,
Samsung Galaxy Samsung Galaxy (, stylised as SΛMSUNG Galaxy since 2015 (except Japan where it omits the Samsung branding), previously stylised as Samsung GALAXY; abbreviated as SG) is a series of computing and mobile computing devices that are designed, m ...
S, Galaxy S 4, Galaxy Note, the iPhone4 and 4S, and the LG G2. Audience also works with other mobile phone manufacturers such as Huawei, Google, HTC, Sharp, Pantech, ZTE and others. In 2010
the company announced a collaboration with AT&T
to deliver its advanced voice capabilities to AT&T devices and is engaged with multiple operators around the world. Most recently the company announced its first design implementation in the PC space with th
Dell Vostro 5460.


Products

They had two lines of processors, Advanced Voice and Smart Sound, both branded a
"earSmart."
Advanced Voice processors come in a variety of models, the eS110 (supports 1 microphone), eS305 and eS310 (supports 2 microphones) and the company's latest generation eS325 (supports 3 microphones), which was announced at Mobile World Congress 2013. Smart Sound processors combined the Advanced Voice processor feature set (HD call quality, wideband noise suppression, bandwidth expansion, acoustic echo cancelation, and improved performance for Automatic Speech Recognition) with a stereo audio codec. The company introduced its Smart Sound processor category at Consumer Electronics Show 2013 with the launch of th
eS515
The eS515 has three-microphone noise suppression, improved ASR (assisted speech recognition), and other features. Later that year, the company announced a similar product, eS325.


Technology

The company's technology was built around the foundation of Computational Auditory Scene Analysis (CASA) -- a field of study that builds on the concept of
Auditory Scene Analysis In perception and psychophysics, auditory scene analysis (ASA) is a proposed model for the basis of auditory perception. This is understood as the process by which the human auditory system organizes sound into perceptually meaningful elements. T ...
(ASA), a term first coined by psychologist
Albert Bregman Albert Stanley "Al" Bregman (born September 15, 1936) is a Canadian professor and researcher in experimental psychology, cognitive science, and Gestalt psychology, primarily in the perceptual organization of sound. He is known for having defin ...
. ASA enables humans to accurately group sounds—even when composed of multiple frequencies, as in music, or when heard simultaneously –- and avoid blending "sources." As a result, ASA allows the listener to correctly distinguish and identify a sound of interest, like a voice, from other noise sources. CASA attempts to recreate sound source separation in the same manner as human hearing, but in machines. Using the principles of CASA, Audience's earSmart processors act like a human
cochlea The cochlea is the part of the inner ear involved in hearing. It is a spiral-shaped cavity in the bony labyrinth, in humans making 2.75 turns around its axis, the modiolus. A core component of the cochlea is the Organ of Corti, the sensory or ...
and group different sounds, based on a diverse list of cues such as pitch, onset/offset time, spatial location and harmonicity. These simultaneous sounds are evaluated and grouped by source. In doing this, the microphones of a mobile device, together with Audience's proprietary "Fast Cochlea Transform" technology, can identify and group sounds which are classified as noise, remove or at least reduce them, and leave the remaining clear voice signal intact.


Applications

Beyond voice and video calls, this technology has been proven to improve the reliability and task completion rate of ASR (automatic speech recognition) in noisy environments as well as improve the quality and usability of media capture functions. Outside of the smartphone, tablet and mobile PC space
Audience is said to be targeting the Smart TV and Automotive markets where voice is becoming more commonplace as a form of user interface


Awards

Audience was the Silver Winner in the 2008 Wall Street Journal Technology Innovation Awards and the Winner of the Semiconductor category. The company was included in Gartner's “Cool Vendors in Semiconductors, 2008” and selected as the Most Innovative True Mobile Start-Up for the “2008 GSMA Mobile Innovation Global Awards.”


References


External links


Audience CEO: Sound As Important To Cellphones As Touch10 Coolest Features of the Samsung Galaxy S IIINexus One Voice Quality Victory Via Audience A1026 Voice ProcessorAudience Announces 3rd Generation Sound Processor - eS515
* https://web.archive.org/web/20160303221701/http://www.audience.com/component/zoo/item/audience-announces-next-generation-voice-processor-for-mobile-phones * http://phandroid.com/2010/01/11/nexus-one-voice-quality-victory-via-audience-a1026-voice-processor/ * http://www.anandtech.com/show/6554/audience-announces-3rd-generation-sound-processor-es515 {{Authority control Mobile technology Semiconductor companies of the United States Technology companies based in the San Francisco Bay Area Companies based in Mountain View, California Electronics companies established in 2000 2000 establishments in California