Anna Jarvis
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Anna Maria Jarvis (May 1, 1864 – November 24, 1948) was the founder of
Mother's Day Mother's Day is a celebration honoring the mother of the family or individual, as well as motherhood, maternal bonds, and the influence of mothers in society. It is celebrated on different days in many parts of the world, most commonly in th ...
in the United States. Her mother had frequently expressed a desire for the establishment of such a holiday, and after her mother's death, Jarvis led the movement for the commemoration. However, as the years passed, Jarvis grew disenchanted with the growing commercialization of the observation (she herself did not profit from the day) and even attempted to have Mother's Day rescinded. She died in a sanitarium, her medical bills paid by people in the floral and greeting card industries.


Family and early life

Anna Maria Jarvis was born to Granville E. and Ann Maria (née Reeves) Jarvis on May 1, 1864, in Webster, Taylor County, West Virginia, the ninth of eleven children. Seven of her siblings died in infancy or early childhood. Her birthplace, today known as the Anna Jarvis House, has been listed on the
National Register of Historic Places The National Register of Historic Places (NRHP) is the United States federal government's official list of districts, sites, buildings, structures and objects deemed worthy of preservation for their historical significance or "great artistic ...
since 1979. The family moved to
Grafton, West Virginia Grafton is a city in and the county seat of Taylor County, West Virginia, United States. The population was 4,729 at the 2020 census. It originally developed as a junction point for the Baltimore and Ohio Railroad, serving numerous branches of ...
, also in Taylor County, later in her childhood. Ann Reeves Jarvis was a social activist, founder of Mothers’ Day Work Clubs. As a woman defined by her faith, she was very active within the Andrews Methodist Episcopal Church community. It was during one of her Sunday school lessons in 1876 that her daughter, Anna Jarvis, allegedly found her inspiration for Mother's Day, as Ann closed her lesson with a prayer, stating: At the encouragement of her mother, Anna Jarvis attended college and was awarded a diploma for the completion of two years of course work at the Augusta Female Seminary in Staunton, Virginia, today known as
Mary Baldwin University Mary Baldwin University (MBU, formerly Mary Baldwin College) is a private university in Staunton, Virginia. It was founded in 1842 as Augusta Female Seminary. Today, Mary Baldwin University is home to the Mary Baldwin College for Women, a resi ...
. Jarvis returned to Grafton to work in the public school system, additionally joining her mother as an active church member, maintaining a close link to her mother. After her uncle, Dr. James Edmund Reeves, persuaded her to move to
Chattanooga, Tennessee Chattanooga ( ) is a city in and the county seat of Hamilton County, Tennessee, United States. Located along the Tennessee River bordering Georgia, it also extends into Marion County on its western end. With a population of 181,099 in 2020 ...
, Jarvis worked there as a bank teller for a year. The following year, Jarvis again moved, this time to live with her brother in
Philadelphia, Pennsylvania Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...
, in spite of her mother's urging to return to Grafton. Jarvis was successful in Philadelphia, taking a position at Fidelity Mutual Life Insurance Company, where she became the agency's first female literary and advertising editor. Another accomplishment was becoming a shareholder in the Quaker City Cab Company, her brother's business. Even while she was away from Grafton, Anna Jarvis maintained a close correspondence with her mother. Ann Reeves Jarvis was proud of her daughter's achievements and the letters themselves served to keep mother and daughter closely linked. After the death of Jarvis’ father, Granville, in 1902, she urged her mother to move to Philadelphia to stay with her and her brother. Both brother and sister worried about their mother's health and Ann Reeves Jarvis ultimately agreed to move to Philadelphia in 1904 when her heart problems necessitated it. Jarvis spent the majority of her time taking care of her mother as Ann Reeves Jarvis' health declined. She died on May 9, 1905.


Movement towards Mother's Day

On May 10, 1908, three years after her mother's death, Jarvis held a memorial ceremony to honor her mother and all mothers at Andrews Methodist Episcopal Church, today the International Mother's Day Shrine, in Grafton, West Virginia, marking the first official observance of Mother's Day. The International Mother's Day Shrine has been a designated
National Historic Landmark A National Historic Landmark (NHL) is a building, district, object, site, or structure that is officially recognized by the United States government for its outstanding historical significance. Only some 2,500 (~3%) of over 90,000 places listed ...
since October 5, 1992. Although Jarvis did not attend this service, she sent a telegram that described the significance of the day as well as five hundred white carnations for all who attended the service. As she spoke in Philadelphia at the
Wanamaker's John Wanamaker Department Store was one of the first department stores in the United States. Founded by John Wanamaker in Philadelphia, it was influential in the development of the retail industry including as the first store to use price tags. ...
Store Auditorium, she moved her audience with the power of her speech.


Commercialization, conflict, and later life

Although the national proclamation represented a public validation of her efforts, Jarvis always believed herself to be the leader of the commemorative day and therefore maintained her established belief in the sentimental significance of the day to honor all mothers and motherhood. Jarvis valued the symbolism of such tangible items as the white carnation emblem, which she described as: Jarvis frequently referred to her mother's memory during her efforts to maintain the sentimental heart of the day while also maintaining her own role as the founder of the holiday. In addition to her efforts to maintain her position and recognition as the holiday's founder, Jarvis struggled against forces of
commercialization Commercialization or commercialisation is the process of introducing a new product or production method into commerce—making it available on the market. The term often connotes especially entry into the mass market (as opposed to entry into ...
that overwhelmed her original message. Among some of these forces were the confection, floral and greeting card industry. The symbols that she had valued for their sentimentality, such as the white carnation, easily became commodified and commercialized. By the 1920s, as the floral industry continued increasing prices of white carnations and then introduced red carnations to meet the demand for the flower, Anna Jarvis' original symbols began to become re-appropriated, such as the red carnation representing living mothers and the white carnation honoring deceased mothers. She attempted to counter these commercial forces, creating a badge with a Mother's Day emblem as a less ephemeral alternative to the white carnation. Her negative opinion of these commercial forces was evident in her contemporary commentary: However, her efforts to hold on to the original meaning of the day led to her own economic hardship. While others profited from the day, Jarvis did not, and she spent the later years of her life with her sister Lillie. In 1943, she began organizing a petition to rescind Mother's Day. However, these efforts were halted when she was placed in the Marshall Square Sanitarium in West Chester, Pennsylvania. People connected with the floral and greeting card industries paid the bills to keep her in the sanitarium. Jarvis died on November 24, 1948, and was buried next to her mother, sister, and brother at
West Laurel Hill Cemetery West Laurel Hill Cemetery is a historic rural cemetery located in Bala Cynwyd, Pennsylvania. It was founded in 1869, is 200 acres in size and contains the burials of many notable people. It is affiliated with Laurel Hill Cemetery in neighboring P ...
in
Bala Cynwyd, Pennsylvania Bala Cynwyd ( ) is a community in Lower Merion Township, Pennsylvania. It is located on the Philadelphia Main Line in Southeastern Pennsylvania, bordering the western edge of Philadelphia at U.S. Route 1 (City Avenue). It was originally two sep ...
. Although the Anna M. Jarvis Committee supported her and helped to continue her movement during her declining health, it ultimately disbanded with the assurance that the Jarvis family gravesite would remain under the care of her grandniece who was the only heir to the estate, her oldest brother's granddaughter, as she herself never married or had any children.


See also

* International Mother's Day Shrine


References


Citations


Works cited

* *


Further reading

* How Jarvis fought the commercialization of the holiday. * Kendall, Norman F. (1937), ''Mothers Day, A History of its Founding and its Founder'' * ''


External links


Anna Jarvis and Mother's DayAnna Jarvis, the Germanna Descendant who Founded Mother's Day

Anna Jarvis and International Mother's Day

Anna Prior Jarvis diary and autobiography, MSS SC 2697
transcriptio
here
L. Tom Perry Special Collections,
Harold B. Lee Library The Harold B. Lee Library (HBLL) is the main academic library of Brigham Young University (BYU) located in Provo, Utah. The library started as a small collection of books in the president's office in 1876 before moving in 1891. The Heber J. Gr ...
,
Brigham Young University Brigham Young University (BYU, sometimes referred to colloquially as The Y) is a private research university in Provo, Utah. It was founded in 1875 by religious leader Brigham Young and is sponsored by the Church of Jesus Christ of Latter-d ...
{{DEFAULTSORT:Jarvis, Anna 1864 births 1948 deaths People from Taylor County, West Virginia Mary Baldwin University alumni Burials at West Laurel Hill Cemetery