Alan Bryman
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Alan Bryman (1947–2017) was Professor of Organisational and
Social research Social research is a research conducted by social scientists following a systematic plan. Social research methodologies can be classified as quantitative and qualitative. * Quantitative designs approach social phenomena through quantifiable ...
at the
University of Leicester , mottoeng = So that they may have life , established = , type = public research university , endowment = £20.0 million , budget = £326 million , chancellor = David Willetts , vice_chancellor = Nishan Canagarajah , head_lab ...
, prior to this Bryman spent 31 years at
Loughborough University Loughborough University (abbreviated as ''Lough'' or ''Lboro'' for post-nominals) is a public research university in the market town of Loughborough, Leicestershire, England. It has been a university since 1966, but it dates back to 1909, when ...
.


Academic career

He is best known for three main areas of work. Bryman has long been associated with
research methods Research is "creativity, creative and systematic work undertaken to increase the stock of knowledge". It involves the collection, organization and analysis of evidence to increase understanding of a topic, characterized by a particular att ...
and in particular the use of mixed methods; this led to him publishing the book ''Social Research Methods'' and ''Quantitative Data Analysis with SPSS 12 and 13: A Guide for Social Scientists'' with
Duncan Cramer Duncan Cramer (1901–1980) was an American motion picture art director active from 1929 to 1971. He headed the Art Department of 20th Century Fox Studios, and is credited for the sets of more than a hundred films and television series. Cramer an ...
. His Quantity and Quality In Social Research (1988) is yet another significant contribution in the field of research methods. Bryman has also published widely on
leadership Leadership, both as a research area and as a practical skill, encompasses the ability of an individual, group or organization to "lead", influence or guide other individuals, teams, or entire organizations. The word "leadership" often gets v ...
,
organisational culture Historically there have been differences among investigators regarding the definition of organizational culture. Edgar Schein, a leading researcher in this field, defined "organizational culture" as comprising a number of features, including a s ...
and
management Management (or managing) is the administration of an organization, whether it is a business, a nonprofit organization, or a government body. It is the art and science of managing resources of the business. Management includes the activitie ...
. His more recent work focuses upon contemporary society, with Bryman considering the influence of
Disney The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
and
McDonald's McDonald's Corporation is an American multinational fast food chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hambur ...
on modern society.


References


Bio
{{DEFAULTSORT:Bryman, Alan British social scientists Academics of the University of Leicester Living people Academics of Loughborough University 1947 births