Radio Carmarthenshire is an

Independent Local Radio Independent Local Radio is the collective name given to commercial radio stations in the United Kingdom. As a result of the buyouts and mergers permitted by the Broadcasting Act 1990, and deregulation resulting from the Communications Act 2003, ...

station broadcasting to

Carmarthenshire Carmarthenshire ( cy, Sir Gaerfyrddin; or informally ') is a county in the south-west of Wales. The three largest towns are Llanelli, Carmarthen and Ammanford. Carmarthen is the county town and administrative centre. The county is known as ...

. It is owned and operated by

Nation Broadcasting Nation Broadcasting is a British media company headquartered in the Vale of Glamorgan, Wales. It currently owns and operates twelve Independent Local Radio stations across the United Kingdom. History Originally known as Town and Country Broa ...

and broadcasts on 97.1 and 97.5 FM from studios near the St Hilary transmitter in the

Vale of Glamorgan The Vale of Glamorgan ( cy, Bro Morgannwg ), often referred to as The Vale, is a county borough in the south-east of Wales. It borders Bridgend County Borough to the west, Cardiff to the east, Rhondda Cynon Taf to the north, and the Bristol ...

. The station plays chart music from the 1980s to the present day, alongside local news, weather, travel and community information. As of December 2022, the station broadcasts to a weekly audience of 18,000, according to

RAJAR Radio Joint Audience Research Limited (RAJAR) was established in 1992 to operate a single audience measurement system for the radio industry in the United Kingdom. RAJAR is jointly owned by the BBC and RadioCentre. RAJAR's predecessor was call ...

History

Following the successful launch of Radio Pembrokeshire in 2002, the owners, led by Keri Jones, founded Radio Carmarthenshire in mid-2003 in order to bid for the Carmarthenshire licence. Another applicant, ''Carmarthenshire Sound'' (led by The Wireless Group – owners of the Swansea-based stations The Wave and Swansea Sound) withdrew from the bidding process, leaving Radio Carmarthenshire unopposed. The station began broadcasting on Sunday 13 June 2004 from Radio Pembrokeshire's Narberth studios. Four months after launch, the station was given a yellow card warning by the broadcasting regulator OFCOM, following complaints about the levels of Welsh language programming as it broadcast no Welsh language content. In August 2006, the station was sold to Town & Country Broadcasting (now Nation Broadcasting). In September 2016, Nation Broadcasting announced plans to relocate Radio Carmarthenshire and its two sister services from the Narberth studios to the group's headquarters near the St Hilary transmitter on the outskirts of

Cowbridge Cowbridge ( cy, Y Bont-faen) is a market town in the Vale of Glamorgan, Wales, approximately west of the centre of Cardiff. The Cowbridge with Llanblethian community and civil parish elect a town council. A Cowbridge electoral ward exists for ...

.Jobs at risk as Nation Broadcasting plans to relocate stations
bbc.co.uk, 14 September 2016 The station switched broadcasting to the St Hilary studios at 10am on Tuesday 22 November 2016, although the Narberth site was retained as a studio for digital multimedia, marketing and as a sales office.

Programming

The majority of Radio Carmarthenshire's output is produced and broadcast from Nation Broadcasting's St Hilary studios. Most programming and presenters is shared with sister stations Radio Pembrokeshire and Bridge FM.Radio Carmarthenshire public file
April 2022 Presenter-led shows air from 6am to 7pm on weekdays, 8am to 6pm on Saturdays and 6am to 10pm on Sundays. A weekly hour-long Welsh language music programme on Sunday evenings, shared with Radio Pembrokeshire.

News

Local news bulletins air hourly from 6am – 7pm on weekdays and 7am – 1pm at weekends with headlines on the half-hour during weekday breakfast and drivetime. As of 2021, the station's local bulletins are produced under contract by Bauer's Swansea newsroom. National news bulletins from

Sky News Radio Sky News Radio is the radio arm of Sky News, owned by Sky UK. It has been operating since June 1999, providing a news bulletin service for UK commercial radio stations operators across the UK and for a number of English-speaking radio stations aro ...

air hourly at other times.

References

External links

* {{Coord, 51.798047, N, 4.743004, W, display=title Radio stations in Wales Carmarthenshire Nation Broadcasting Radio stations established in 2004