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Oldsmobile
Oldsmobile or formally the Oldsmobile Division of General Motors was a brand of American automobiles, produced for most of its existence by General Motors. Originally established as "Olds Motor Vehicle Company" by Ransom E. Olds in 1897, it produced over 35 million vehicles, including at least 14 million built at its Lansing, Michigan factory alone. During its time as a division of General Motors, Oldsmobile slotted into the middle of GM's five (passenger car) divisions (above Chevrolet and Pontiac, but below Buick and Cadillac), and was noted for several groundbreaking technologies and designs. Oldsmobile's sales peaked at over one million annually from 1983 to 1986, but by the 1990s the division faced growing competition from premium import brands, and sales steadily declined. When it shut down in 2004, Oldsmobile was the oldest surviving American automobile marque, and one of the oldest in the world, after Mercedes-Benz, Peugeot, Renault, Fiat, Opel, Autocar and Ta ...
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Buick
Buick () is a division of the American automobile manufacturer General Motors (GM). Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American marques of automobiles, and was the company that established General Motors in 1908. Before the establishment of General Motors, GM founder William C. Durant had served as Buick's general manager and major investor. In the North American market, Buick is a premium automobile brand, selling luxury vehicles positioned above GM's mainstream brands, while priced below the flagship luxury Cadillac division. Buick's current target demographic according to '' The Detroit News'' is "a successful executive with family." After securing its market position in the late 1930s, when junior companion brand Marquette and Cadillac junior brand LaSalle were discontinued, Buick was positioned as an upscale luxury car below the Cadillac. During this same time period, many manufacturers were introducing V8 engines in their ...
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Pontiac (automobile)
Pontiac or formally the Pontiac Motor Division of General Motors, was an American automobile brand owned, manufactured, and commercialized by General Motors. Introduced as a companion make for GM's more expensive line of Oakland automobiles, Pontiac overtook Oakland in popularity and supplanted its parent brand entirely by 1933. Sold in the United States, Canada, and Mexico by GM, in the hierarchy of GM's five divisions, it was slotted above Chevrolet, but below Oldsmobile, Buick, and Cadillac. Starting with the 1959 models, marketing was focused on selling the lifestyle that the car's ownership promised rather than the car itself. By emphasizing its "Wide Track" design, it billed itself as the "performance" division of General Motors, which "built excitement." Facing financial problems and restructuring efforts, GM announced in 2008 that it would follow the same path with Pontiac as it had with Oldsmobile in 2004. It would discontinue manufacturing and marketing vehicle ...
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General Motors
The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and was the largest in the world for 77 years before losing the top spot to Toyota in 2008. General Motors operates manufacturing plants in eight countries. Its four core automobile brands are Chevrolet, Buick, GMC (automobile), GMC, and Cadillac. It also holds interests in Chinese brands Wuling Motors and Baojun as well as DMAX (engines), DMAX via joint ventures. Additionally, GM also owns the BrightDrop delivery vehicle manufacturer, GM Defense, a namesake Defense vehicles division which produces military vehicles for the United States government and military; the vehicle safety, security, and information services provider OnStar; the auto parts company ACDelco, a GM Financial, namesake financial lending service; and majority ownership in t ...
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John Beltz
John Beltz (1926–1972) was Oldsmobile's chief engineer in 1964 and one of the prime movers of the Oldsmobile Toronado and 442 project. Beltz was promoted to Oldsmobile general manager at age 43 in 1969 when Harold N. Metzel retired. Beltz died in May 1972 from cancer at the age of 46. He was revered in the automotive industry as a visionary ahead of his time. Throughout his career, Beltz became known as much for his engineering brilliance as his charisma, his always clever sense of humor and impeccable taste in cars. According to legend, John Beltz and his staff led Oldsmobile through undoubtedly its best years and the Oldsmobiles from 1949 to 72 define Olds as the Rocket division of GM. It is said that during his time at the helm of Oldsmobile, Beltz represented Michigan and the auto industry in its purest form, when cars were king and the auto industry worker, both blue and white-collar, was the lifeblood of the state. Beltz was featured in the July 1969 issue of Hot Rod ...
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Lansing, Michigan
Lansing () is the capital of the U.S. state of Michigan. It is mostly in Ingham County, although portions of the city extend west into Eaton County and north into Clinton County. The 2020 census placed the city's population at 112,644, making it the sixth largest city in Michigan. The population of its metropolitan statistical area ( MSA) was 541,297 at the 2020 census, the third largest in the state after metropolitan Detroit and Grand Rapids. It was named the new state capital of Michigan in 1847, ten years after Michigan became a state. The Lansing metropolitan area, colloquially referred to as "Mid-Michigan", is an important center for educational, cultural, governmental, commercial, and industrial functions. Neighboring East Lansing is home to Michigan State University, a public research university with an enrollment of more than 50,000. The area features two medical schools, one veterinary school, two nursing schools, and two law schools. It is the site of the Michig ...
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Chevrolet
Chevrolet ( ), colloquially referred to as Chevy and formally the Chevrolet Motor Division of General Motors Company, is an American automobile division of the American manufacturer General Motors (GM). Louis Chevrolet (1878–1941) and ousted General Motors founder William C. Durant (1861–1947) started the company on November 3, 1911 as the Chevrolet Motor Car Company. Durant used the Chevrolet Motor Car Company to acquire a controlling stake in General Motors with a reverse merger occurring on May 2, 1918, and propelled himself back to the GM presidency. After Durant's second ousting in 1919, Alfred Sloan, with his maxim "a car for every purse and purpose", would pick the Chevrolet brand to become the volume leader in the General Motors family, selling mainstream vehicles to compete with Henry Ford's Model T in 1919 and overtaking Ford as the best-selling car in the United States by 1929 with the Chevrolet International. Chevrolet-branded vehicles are sold in most a ...
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REO Motor Car Company
The REO Motor Car Company was a company based in Lansing, Michigan, which produced automobiles and trucks from 1905 to 1975. At one point, the company also manufactured buses on its truck platforms. Ransom E. Olds was an entrepreneur who founded multiple companies in the automobile industry. In 1897 Olds founded Oldsmobile. In 1905 Olds left Oldsmobile and established a new company, REO Motor Car Company, in Lansing, Michigan. Olds had 52% of the stock and the titles of president and general manager. To ensure a reliable supply of parts, he organized a number of subsidiary firms, like the National Coil Company, the Michigan Screw Company, and the Atlas Drop Forge Company. Originally the company was to be called "R. E. Olds Motor Car Company", but the owner of Olds' previous company, then called Olds Motor Works, objected and threatened legal action on the grounds of likely confusion of names by consumers. Olds then changed the name to his initials. Olds Motor Works soon adopted ...
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Cadillac
The Cadillac Motor Car Division () is a division of the American automobile manufacturer General Motors (GM) that designs and builds luxury vehicles. Its major markets are the United States, Canada, and China. Cadillac models are distributed in 34 additional markets worldwide. Cadillac automobiles are at the top of the luxury field within the United States. In 2019, Cadillac sold 390,458 vehicles worldwide, a record for the brand. Cadillac is among the first automotive brands in the world, fourth in the United States only to Autocar Company (1897) and fellow GM marques Oldsmobile (1897) and Buick (1899). It was named after Antoine de la Mothe Cadillac (1658–1730), who founded Detroit, Michigan. The Cadillac crest is based on his coat of arms. By the time General Motors purchased the company in 1909, Cadillac had already established itself as one of America's premier luxury car makers. The complete interchangeability of its precision parts had allowed it to lay the foun ...
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Automobile
A car or automobile is a motor vehicle with wheels. Most definitions of ''cars'' say that they run primarily on roads, seat one to eight people, have four wheels, and mainly transport people instead of goods. The year 1886 is regarded as the birth year of the car, when German inventor Carl Benz patented his Benz Patent-Motorwagen. Cars became widely available during the 20th century. One of the first cars affordable by the masses was the 1908 Model T, an American car manufactured by the Ford Motor Company. Cars were rapidly adopted in the US, where they replaced animal-drawn carriages and carts. In Europe and other parts of the world, demand for automobiles did not increase until after World War II. The car is considered an essential part of the developed economy. Cars have controls for driving, parking, passenger comfort, and a variety of lights. Over the decades, additional features and controls have been added to vehicles, making them progressively more comple ...
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Olds2
Olds may refer to: People * The olds, a jocular and irreverent online nickname for older adults * Bert Olds (1891–1953), Australian rules footballer * Carl D. Olds (1912–1979), New Zealand-born American mathematician * Chauncey N. Olds (1816–1890), American politician * Edson B. Olds (1802–1869), American politician * Elizabeth Olds (1896–1991), American printmaker * Gabriel Olds (born 1972), American actor * Gamaliel S. Olds (1777–1848), American Congregationalist minister * George Olds (1853–1931), American academic administrator * Glenn Olds (1921–2006), American academic administrator and politician * Irving S. Olds (1887–1963), American lawyer and philanthropist * James Olds (1922–1976), American psychologist and neuroscientist * James Olds (bass) (born 1986), Australian opera singer * Leland Olds (1890–1960), American economist * Lewis P. Olds (), American lawyer, politician, and diplomat * Ollie Olds (born 1993), Welsh rugby league footballer * P ...
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Irving Jacob Reuter
Irving Jacob Reuter (1885–1972) was an automotive leader in the early 1900s. In 1925 he was named general manager and president of Oldsmobile after rising through the ranks at Remy Electric and then General Motors after the two companies merged in 1918. He was from Indianapolis, Indiana, where he met and married Janet (or Jeannette) Reuter née Graham on Feb. 24, 1909., Irving Reuter graduated with an engineering degree in 1907 from Purdue University College of Engineering. His knowledge of the automobile industry was reflected both in managerial duties, and by the six patents he obtained. They include inventions related to such developments as an electric generator, an ignition apparatus, a system for supplying electricity, an ignition coil, a roadster rear seat, and an engine starting device. In 1922 he was one of ten original investors in General Motors Investment Corporation. That corporation was said to have rejuvenated the finances of the automobile industry. Reuter ret ...
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Horace Elgin Dodge
Horace Elgin Dodge Sr. (May 17, 1868 – December 10, 1920) was an American automobile manufacturing pioneer and co-founder of Dodge Brothers Company. Early years and business He was born in Niles, Michigan, on May 17, 1868.Burton, Clarence M., ed. (1922)''The City of Detroit, Michigan, 1701-1922'' Vol. IV, pp. 308–313. The S. J. Clarke Publishing Company. His father owned a foundry and machine shop. Horace Dodge and his elder brother John Francis Dodge were inseparable as children and as adults. In 1886, the Dodge brothers moved to Detroit, Michigan, where they took jobs at a boilermaker plant. In 1894, they went to work as machinists at the Canadian Typograph Company across the Detroit River in Windsor, Ontario. In 1896, Horace Dodge married Anna Thompson, a Scottish immigrant born in Dundee. The couple had a son, Horace Jr., and a daughter, Delphine. Thompson later married actor Hugh Dillman after the death of Dodge. While brother John Dodge was the sales-oriented ...
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