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Cision
CISION LTD. is a leading global public relations and earned media software company and services provider. The company is incorporated in the Cayman Islands
Cayman Islands
and has its headquarters in Chicago
Chicago
, Illinois
Illinois
; it serves clients worldwide. The company went public via reverse merger in June 2017. In addition to its web-based PR and earned media software as a service (SaaS) suite the Cision
Cision
Communications Cloud, the company owns online publicity and media services PRNewswire , PRWeb, Bulletin Intelligence, L'Argus de la presse, and Help
Help
a Reporter Out (HARO). The company operates in the United States, Europe and Asia. The company's stock is listed on the NYSE (NYSE: CISN). Kevin Kennedy serves as CEO of the company, and Mark Anderson of GTCR serves as Chairman of the Board
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Mergers And Acquisitions
MERGERS AND ACQUISITIONS (M&A) are transactions in which the ownership of companies , other business organizations or their operating units are transferred or combined. As an aspect of strategic management , M&A can allow enterprises to grow, shrink, and change the nature of their business or competitive position. From a legal point of view, a MERGER is a legal consolidation of two entities into one entity, whereas an ACQUISITION occurs when one entity takes ownership of another entity's stock , equity interests or assets . From a commercial and economic point of view, both types of transactions generally result in the consolidation of assets and liabilities under one entity, and the distinction between a "merger" and an "acquisition" is less clear
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Brand
A BRAND is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business , marketing , and advertising . NAME BRANDS are sometimes distinguished from generic or store brands . The practice of branding is thought to have begun with the ancient Egyptians who were known to have engaged in livestock branding as early as 2,700 BC. Branding was used to differentiate one person’s cattle from another's by means of a distinctive symbol burned into the animal’s skin with a hot branding iron . If a person would steal the animals, anyone could detect the symbol and deduce the actual owner. However, the term has been extended to mean a strategic personality for a product or company, so that ‘brand’ now suggests the values and promises that a consumer may perceive and buy into
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Information Technology Consulting
In management , INFORMATION TECHNOLOGY CONSULTING (also called IT CONSULTING, COMPUTER CONSULTANCY, BUSINESS AND TECHNOLOGY SERVICES, COMPUTING CONSULTANCY, TECHNOLOGY CONSULTING, and IT ADVISORY) as a field of activity focuses on advising organizations on how best to use information technology (IT) in achieving their business objectives . In addition to providing advice, IT consultancies often estimate , manage , implement , deploy , and administer IT systems on behalf of their client organizations - a practice known as "outsourcing ". CONTENTS * 1 Overview * 2 Prerequisites and major obstacles * 2.1 Project scoping and planning * 2.2 Business process and system design * 2.3 Project management
Project management
support * 3 IT consulting skills * 4 Consulting fees * 5 Management consulting and IT consulting * 6 See also * 7 References OVERVIEW THIS SECTION NEEDS EXPANSION with: Example and sources
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Publicity
PUBLICITY (from French publicité, from public ‘public’) is the movement of information to the general public from the media. The subjects of publicity includes people (for example, politicians and performing artists), goods and services , organizations, and works of art or entertainment. Publicity
Publicity
is gaining public visibility or awareness for a product, service or your company via the media. It is the publicist that carries out publicity, while PR is the strategic management function that helps an organization communicate, establishing and maintaining communication with the public. This can be done internally, without the use of media. From a marketing perspective, publicity is one component of promotion and marketing. The other elements of the promotional mix are advertising , sales promotion , direct marketing and personal selling
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Social Media
SOCIAL MEDIA are computer-mediated technologies that facilitate the creation and sharing of information , ideas, career interests and other forms of expression via virtual communities and networks . The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features: * Social media are interactive Web 2.0 Internet -based applications. * User-generated content , such as text posts or comments, digital photos or videos, and data generated through all online interactions, are the lifeblood of social media. * Users create service-specific profiles for the website or app that are designed and maintained by the social media organization . * Social media facilitate the development of online social networks by connecting a user's profile with those of other individuals or groups
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List Of Business Entities
A BUSINESS ENTITY is an entity that is formed and administered as per corporate law in order to engage in business activities, charitable work, or other activities allowable. Most often, business entities are formed to sell a product or a service. There are many types of business entities defined in the legal systems of various countries. These include corporations , cooperatives , partnerships , sole traders , limited liability company and other specifically permitted and labelled types of entities. The specific rules vary by country and by state or province. Some of these types are listed below, by country
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GTCR
GTCR
GTCR
LLC is a private equity firm focused on leveraged buyout , leveraged recapitalization , growth capital and rollup transactions. Since 1980, GTCR
GTCR
has invested more than $10 billion in over 200 companies
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Cloud Computing
CLOUD COMPUTING is a form of Internet
Internet
-based computing that provides shared computer processing resources and data to computers and other devices on demand. It is a model for enabling ubiquitous access to a shared pool of configurable computing resources (e.g., computer networks, servers, storage, applications and services), which can be rapidly provisioned with minimal management effort. Cloud computing allows users and enterprises with various capabilities to store and process data in either a privately owned cloud, or on a third-party server in order to make data accessing mechanisms more efficient and reliable. Data centers that may be located far from the user–ranging in distance from across a city to across the world. Cloud computing
Cloud computing
relies on sharing of resources to achieve coherence and economy of scale , similar to a utility
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Press Release
A PRESS RELEASE, NEWS RELEASE, MEDIA RELEASE, PRESS STATEMENT or VIDEO RELEASE is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed , or e-mailed to assignment editors and journalists at newspapers, magazines, radio stations, online media, television stations or television networks. CONTENTS * 1 Elements * 2 Distribution models * 3 Video news releases * 4 Embargoing * 5 Positives * 6 Negatives * 7 See also * 8 References ELEMENTS An example of a press release, a press release template prepared by the Wikimedia Foundation communications team Technically, anything deliberately sent to a reporter or media source is considered a press release: it is information released by the act of being sent to the media
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Mass Media
The MASS MEDIA is a diversified collection of media technologies that reach a large audience via mass communication . The technologies through which this communication takes place include a variety of outlets. Broadcast media transmit information electronically, via such media as film , radio , recorded music, or television . Digital media comprises both Internet
Internet
and mobile mass communication. Internet
Internet
media comprise such services as email , social media sites, websites , and Internet-based radio and television. Many other mass media outlets have an additional presence on the web, by such means as linking to or running TV ads online, or distributing QR Codes in outdoor or print media to direct mobile users to a website
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Mashable
MASHABLE INC., often referred to as simply MASHABLE, is a digital media website founded by Pete Cashmore in 2005. CONTENTS * 1 History and growth * 2 Mashable
Mashable
Awards * 3 Mashable
Mashable
Connect conference * 4 Mashable
Mashable
editions and subsidiaries * 5 See also * 6 References HISTORY AND GROWTH Mashable
Mashable
was created by Pete Cashmore from his home in Aberdeen
Aberdeen
, Scotland, in July 2005. Time noted Mashable
Mashable
as one of the 25 best blogs in 2009, and it has been described as a "one stop shop" for social media. As of November 2015, it has over 6,000,000 Twitter followers and over 3,200,000 fans on Facebook
Facebook

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Wired (magazine)
WIRED is a monthly American magazine , published in print and online editions, that focuses on how emerging technologies affect culture , the economy , and politics . Owned by Condé Nast , it is headquartered in San Francisco, California
California
, and has been in publication since March/April 1993. Several spin-offs have been launched including: Wired UK , Wired Italia, Wired Japan and Wired Germany. In its earliest colophons , Wired credited Canadian media theorist Marshall McLuhan as its "patron saint ." From its beginning, the strongest influence on the magazine's editorial outlook came from techno-utopian co-founder Stewart Brand and his associate Kevin Kelly . From 1998 to 2006, Wired magazine and Wired News (which publishes at Wired.com) had separate owners
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Special
SPECIAL or SPECIALS may refer to: CONTENTS * 1 Music * 2 Film and television * 3 Other uses * 4 See also MUSIC * Special (album) , a 1992 album by Vesta Williams * "Special" (Garbage song) , 1998 * "Special" (Mew song) , 2005 * "Special" (Stephen Lynch song) , 2000 * The Specials
The Specials
, a British band * "Special", a song by Violent Femmes on The Blind Leading the Naked * "Special", a song on
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American City Business Journals
AMERICAN CITY BUSINESS JOURNALS is an American newspaper chain based in Charlotte
Charlotte
, owned by Advance Publications
Advance Publications
. It has a range of media including 40 primary metropolitan weekly publications, which reach 4 million readers with business community related news, and THE BUSINESS JOURNALS , which has daily news from those newspapers and other business news and information. It also controls the Street "> The Houston
Houston
Business Journal had occupied space in the Park Towers for a period of over 10 years. In 2012 the newspaper announced that it was moving to 5444 Westheimer Road effective November 5, 2012. Jacksonville Business Journal Jacksonville, Florida
Jacksonville, Florida
Kansas City Business Journal Kansas City, Missouri
Kansas City, Missouri
1982 Co-founded by Michael K
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PRWeek
PRWEEK is a trade magazine for the public relations industry. The original UK edition, edited by Danny Rogers, has been in print for 24 years. There is also a US edition, which launched in 1998 as well as a German edition. The magazine is published by the UK's largest independent publishing group, Haymarket Media Group . The US edition, which is independent from the UK edition, is published by Haymarket Media. The company has representation in Asia, via Campaign Asia-Pacific magazine. PRWeek also produces research about the UK public relations industry including the annual ranking of Top 150 PR consultancies and Salary Survey as well as surveys into industry-relevant issues such as staff retention . In October 2013, the print UK edition of PRWeek changed from a weekly to a monthly edition. In September 2016, the UK print edition of PRWeek changed from a monthly to a bi-monthly edition
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