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Billboards
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard At Seinäjoki
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard 1
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Out-of-home Advertising
Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. The OOH advertising industry in the United States includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, the United Kingdom and France are Western Europe's first and second largest markets for OOH, respectively. Data from Outsmart (formerly the Outdoor Media Centre), the UK's out-of-home advertising trade association, shows that d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Out-of-home Advertising
Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while "on the go". It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar venues. OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative. The OOH advertising industry in the United States includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses. Currently, the United Kingdom and France are Western Europe's first and second largest markets for OOH, respectively. Data from Outsmart (formerly the Outdoor Media Centre), the UK's out-of-home advertising trade association, shows that d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Digital Billboard
A digital billboard is a billboard that displays digital images that are changed by a computer every few seconds. Digital billboards are primarily used for advertising, but they can also serve public service purposes. These are positioned on highly visible, heavy traffic locations such as expressways and major roadways. History The first proper billboards were invented in the 1830s by Jared Bell in America. He wanted to advertise a circus and put up a large and colourful billboard in 1835. P.T. Barnum saw the benefits of this advertising medium, and also followed suit. In 2005, the first digital billboards were installed. Safety concerns There have been concerns regarding road safety when digital billboards are present. The Federal Highway Administration The Federal Highway Administration (FHWA) is a division of the United States Department of Transportation that specializes in highway transportation. The agency's major activities are grouped into two programs, the Fed ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard Bicycle
A billboard bicycle (advertising bike) is a type of mobile advertising in which a bike tows a billboard with an advertising message. Gary Saunders of Queens, NY, New York began the billboard bicycle concept in 1997. His billboard bicycle was geared toward messenger bikes and measured 12" by 18".Bernard StamlerNeighborhood Report: Manhattan Up CloseThe New York Times, 10/19/1997 Types Since the introduction of the billboard bicycle, several different variations of the billboard bicycle, differing in both size and appearance, have been constructed. Today, billboard bicycles come in a variety of shapes and sizes. Some billboard bicycles are one unit. Others are composed of a bike and a detachable billboard. Some billboard bicycles are specially manufactured to have a unique look in order to further attract an audiences attention. Others are simple frames which focus attention solely on the advertising message. Some billboard bicycles use large billboards; however the size of the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trivision
A Trivision, also called three-message sign, is a billboard/sign that consists of triangular prisms placed inside a frame. The prisms rotate 120°, each showing a new message of advertisement and/or information. As implied, three individual images, or messages, can be displayed on a Trivision.http://www.prweek.com/uk/news/1056921/JCDecaux-switches-off-rotating-billboards/ The Trivision is most commonly used as a commercial sign and is used both indoors and outdoors. Trivision billboards are commonly found along highways and in city centers. The changing messages on the rotating prisms are intended to catch the attention of its viewer. Many individual studies that have been made in different countries, shows that the movement within a Trivision attracts attention and increases brand impact. The basic principle was used to change scenes in ancient Greek theatre with wooden prism devices known as Periaktos. The first U.S. patent using this principle in a motorized display was issue ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Press Releases
A press release is an official statement delivered to members of the news media for the purpose of providing information, creating an official statement, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information. A press release is traditionally composed of nine structural elements, including a headline, dateline, introduction, body, and other components. Press releases are typically delivered to news media electronically, ready to use, and often subject to "do not use before" time, known as a news embargo. A special example of a press release is a communiqué (), which is a brief report or statement released by a public agency. A communiqué is typically issued after a high-level meeting of international leaders. Using press release material can benefit media corporations because they help decrease costs and improve the amount of material a media firm can output in a cer ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Journalist
A journalist is an individual that collects/gathers information in form of text, audio, or pictures, processes them into a news-worthy form, and disseminates it to the public. The act or process mainly done by the journalist is called journalism. Roles Journalists can be broadcast, print, advertising, and public relations personnel, and, depending on the form of journalism, the term ''journalist'' may also include various categories of individuals as per the roles they play in the process. This includes reporters, correspondents, citizen journalists, editors, editorial-writers, columnists, and visual journalists, such as photojournalists (journalists who use the medium of photography). A reporter is a type of journalist who researches, writes and reports on information in order to present using sources. This may entail conducting interviews, information-gathering and/or writing articles. Reporters may split their time between working in a newsroom, or from home, and going o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1 Times Square Night 2013
1 (one, unit, unity) is a number representing a single or the only entity. 1 is also a numerical digit and represents a single unit (measurement), unit of counting or measurement. For example, a line segment of ''unit length'' is a line segment of length 1. In conventions of sign where zero is considered neither positive nor negative, 1 is the first and smallest Positive number, positive integer. It is also sometimes considered the first of the sequence (mathematics), infinite sequence of natural numbers, followed by 2, although by other definitions 1 is the second natural number, following 0. The fundamental mathematical property of 1 is to be a multiplicative identity, meaning that any number multiplied by 1 equals the same number. Most if not all properties of 1 can be deduced from this. In advanced mathematics, a multiplicative identity is often denoted 1, even if it is not a number. 1 is by convention not considered a prime number; this was not universally ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Flange
A flange is a protruded ridge, lip or rim, either external or internal, that serves to increase strength (as the flange of an iron beam such as an I-beam or a T-beam); for easy attachment/transfer of contact force with another object (as the flange on the end of a pipe, steam cylinder, etc., or on the lens mount of a camera); or for stabilizing and guiding the movements of a machine or its parts (as the inside flange of a rail car or tram wheel, which keep the wheels from running off the rails). Flanges are often attached using bolts in the pattern of a bolt circle. The term "flange" is also used for a kind of tool used to form flanges. Plumbing or piping A flange can also be a plate or ring to form a rim at the end of a pipe when fastened to the pipe (for example, a closet flange). A blind flange is a plate for covering or closing the end of a pipe. A flange joint is a connection of pipes, where the connecting pieces have flanges by which the parts are bolted together. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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