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Overtourism is the congestion or
overcrowding Overcrowding or crowding is the condition where more people are located within a given space than is considered tolerable from a safety and health perspective. Safety and health perspectives depend on current environments and on local cultural n ...
from an excess of
tourist Tourism is travel for pleasure or business; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours. The World Tourism Organization defines tourism ...
s, resulting in conflicts with locals. The
World Tourism Organization The World Tourism Organization (UNWTO) is the United Nations specialized agency entrusted with the promotion of responsible, sustainable and universally accessible tourism. Its headquarters are in Madrid, Spain. UNWTO is the leading inter ...
(UNWTO) defines overtourism as "the impact of tourism on a destination, or parts thereof, that excessively influences perceived quality of life of citizens and/or quality of visitor experiences in a negative way". This definition shows how overtourism can be observed both among locals, who view tourism as a disruptive factor that increasingly burdens daily life, as well as visitors, who may regard high numbers of tourists as a nuisance. The term has only been used frequently since 2015, but is now the most commonly used expression to describe the negative impacts ascribed to tourism.


Characterisation

In 2018, CNN characterised overtourism as a "tourism backlash" in popular destinations, discussing multiple areas that were actively seeking to limit tourism. The growth of tourism can lead to conflicts over the use of space between residents, commuters, day-visitors and overnight tourists. Although much attention is currently given to overtourism in cities, it can also be observed in rural destinations, or on islands. Overtourism is related to the carrying capacity of a destination and to
overcrowding Overcrowding or crowding is the condition where more people are located within a given space than is considered tolerable from a safety and health perspective. Safety and health perspectives depend on current environments and on local cultural n ...
, when too many people visit a specific place for safety or comfort. Overtourism is sometimes incorrectly equated with mass tourism. Mass tourism entails large groups of tourists coming to the same destination. While this can lead to overtourism, there are many destinations that host millions of visitors, yet are not seen as suffering from overtourism (e.g.,
London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
). Overtourism is not caused just by overnight tourism visitors. In
Amsterdam Amsterdam ( , , , lit. ''The Dam on the River Amstel'') is the capital and most populous city of the Netherlands, with The Hague being the seat of government. It has a population of 907,976 within the city proper, 1,558,755 in the urban ar ...
, for example, the second-largest group of visitors come from nearby areas who visit the city just for the day.


Causes

As early as the late 1970s, three main issues related to excessive tourism growth were recognized: (1) Too many visitors; (2) Too much disturbance (e.g., noise); (3) Too many physical impacts (e.g., touristification and destruction of nature). Overtourism is observed mostly, but not exclusively, when the number of visitors to a destination, or parts thereof, grows rapidly in a short space of time. Also, it is most common in areas where visitors and residents share a physical space. In recent years, developments within tourism and outside of tourism have increased contact between residents and visitors and made the impacts of tourism more noticeable. In addition to the overall growth of tourist numbers, problems associated with overtourism have been exacerbated by the following developments:


Tourism developments

*
Low-cost airlines A low-cost carrier or low-cost airline (occasionally referred to as '' no-frills'', ''budget'' or '' discount carrier'' or ''airline'', and abbreviated as ''LCC'') is an airline that is operated with an especially high emphasis on minimizing op ...
: The low fares of the low-cost airlines have made it easier for more people to travel more often * Cruises: Cruise tourism is growing rapidly 0/sup>. Particularly in popular, but relatively small tourism destinations (e.g., Dubrovnik or Orkney), cruises can cause overtourism, when large numbers of tourists all come to visit a city at the same time. * Airbnb: Airbnb and similar online accommodation services can lead to an increase in tourists due to lower prices (compared to hotels or other establishments), often simpler booking procedures and a wider choice of accommodation, mostly private apartments or houses. *
Social media Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social me ...
: The increased ease of communication through social media means that previously undiscovered places can suddenly become very popular, particularly when promoted by influencers on platforms like
Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
. When they use the geotag feature, people are able to see the exact coordinates of the location with a click of a button. This social-media effect can compound the increased tourism traffic that often arises from revamped marketing campaigns for regional destinations. (Such tourism campaigns are often initiated by government agencies. Often the goal is to revitalize an area after a downturn in the local economy has occurred.) *
Population growth Population growth is the increase in the number of people in a population or dispersed group. Actual global human population growth amounts to around 83 million annually, or 1.1% per year. The global population has grown from 1 billion in 1800 to ...
: In the last 50 years, the world's population has more than doubled. This means that the market is larger. *Increased
urbanization Urbanization (or urbanisation) refers to the population shift from rural to urban areas, the corresponding decrease in the proportion of people living in rural areas, and the ways in which societies adapt to this change. It is predominantly th ...
: In the last 60 years, the population in urban areas has grown at a never before seen rate.


Developments outside of tourism

* Growth of host population and commuters: Particularly in city destinations, the number of residents and commuters has risen rapidly in recent years, which has led to increased pressure on infrastructure and facilities and a heightened sense of crowding. *
Experience economy The Experience Economy is the sale of memorable experiences to customers. The term was first used in a 1998 article by B. Joseph Pine II and James H. Gilmore describing the next economy following the agrarian economy, the industrial economy, an ...
and changing lifestyle patterns: the increased use of leisure facilities by residents has contributed to a monoculture of hospitality facilities and has increased the likelihood that residents and visitors share the same spaces. * Speculation on the housing market: speculation on the housing market can also create a shortage of housing for residents and increase rents and house prices. *
Online shopping Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of t ...
: The impact of online shopping is twofold: it has made it more difficult for retailers to sell enough to pay for the high rents in popular destinations, while it has increased the number of transport vehicles that stop to deliver goods in city centres and suburban areas, contributing to congestion. *
Social media Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social me ...
: Residents have found it easier to unite due to the rise of social media, which has made it possible for them to become better organized in voicing their concerns regarding tourism impacts.


Examples

Several media outlets have published lists of destinations that are not recommended because of an excessive number of tourists.


Antarctica

According to CNN, environmentalists are concerned about the effect of tourism on Antarctica, which steadily increased during the 2010s.


Austria

Hallstatt Hallstatt ( , , ) is a small town in the district of Gmunden, in the Austrian state of Upper Austria. Situated between the southwestern shore of Hallstätter See and the steep slopes of the Dachstein massif, the town lies in the Salzkammergut ...
, in 2020 had 780 citizens and more than 10,000 visitors a day, primarily arriving via tour bus, stopping briefly for photographs, and moving on quickly. The town in 2020 implented a new system to limit entry of buses.


Bhutan

Bhutan Bhutan (; dz, འབྲུག་ཡུལ་, Druk Yul ), officially the Kingdom of Bhutan,), is a landlocked country in South Asia. It is situated in the Eastern Himalayas, between China in the north and India in the south. A mountainou ...
instituted a US$200 to US$250 charge per day for tourists because of overtourism concerns.


China

The
Great Wall of China The Great Wall of China (, literally "ten thousand ''li'' wall") is a series of fortifications that were built across the historical northern borders of ancient Chinese states and Imperial China as protection against various nomadic grou ...
has been damaged by overtourism.


Croatia

Dubrovnik Dubrovnik (), historically known as Ragusa (; see notes on naming), is a city on the Adriatic Sea in the region of Dalmatia, in the southeastern semi-exclave of Croatia. It is one of the most prominent tourist destinations in the Mediterranea ...
became so overtouristed by 2017 that UNESCO considered removing it from the World Heritage Site list. The city capped the number of visitors allowed to climb its ramparts and as of 2017 was planning to limit the number of cruise ships that could dock. In 2020 they were considering limiting the number of new restaurants allowed to open.


Ecuador

The
Galápagos Islands The Galápagos Islands ( Spanish: , , ) are an archipelago of volcanic islands. They are distributed on each side of the equator in the Pacific Ocean, surrounding the centre of the Western Hemisphere, and are part of the Republic of Ecuad ...
were included on Fodor's 2017 list of places not to go because of environmental damage caused by overtourism. As of 2017 visitors are required to hire a guide.


France

In Paris, workers at
the Louvre The Louvre ( ), or the Louvre Museum ( ), is the world's most-visited museum, and an historic landmark in Paris, France. It is the home of some of the best-known works of art, including the '' Mona Lisa'' and the ''Venus de Milo''. A centra ...
went on strike over what they said were dangerously overcrowded conditions.


Greece

In Santorini, cruise ship visitors have been capped at 8000 per day due to overtourism after years in which the island of 15,000 residents was receiving up to 18,000 tourists per day.


Iceland

The Fjaðrárgljúfur area was closed after the music video for
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
's '' I'll Show You'' made it so popular the government needed to improve infrastructure.


India

In 2019, the
Taj Mahal The Taj Mahal (; ) is an Islamic ivory-white marble mausoleum on the right bank of the river Yamuna in the Indian city of Agra. It was commissioned in 1631 by the Mughal emperor Shah Jahan () to house the tomb of his favourite wife, ...
started fining visitors who stay more than three hours. CNN in 2017 called the crowds "relentless."


Indonesia

Bali Bali () is a province of Indonesia and the westernmost of the Lesser Sunda Islands. East of Java and west of Lombok, the province includes the island of Bali and a few smaller neighbouring islands, notably Nusa Penida, Nusa Lembongan, and ...
was, in 2020, planning a US$10 tourist tax.


Italy

Venice Venice ( ; it, Venezia ; vec, Venesia or ) is a city in northeastern Italy and the capital of the Veneto Regions of Italy, region. It is built on a group of 118 small islands that are separated by canals and linked by over 400  ...
, has faced declining population because of overtourism. In 2019 ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'' called it one of the "most notably overtouristed destinations" in the world. CNN in 2017 called the crowds "overbearing." The city in 2018 tested the use of turnstiles in St. Mark's Square to control the number of visitors. In 2020 the daily tourist tax was US$11. Capri in 2018 tested ways to limit day tourism. Cinque Terre had 2.5 million visitors in 2015, and local authorities sought to limit visitors to 1.5 million in 2016, but a backlash resulted in this being walked back. CNN in 2017 said that day tourists from cruise ships, who tour for a few hours and don't spend money, are blamed for environmental damage. Officials in Rome made it illegal to sit on the
Spanish Steps The Spanish Steps ( it, Scalinata di Trinità dei Monti) in Rome, Italy, climb a steep slope between the Piazza di Spagna at the base and Piazza Trinità dei Monti, dominated by the Trinità dei Monti church, at the top. The monumental stairw ...
, with fines of up to US$448, due to damage caused by tourists.


Japan

Kyoto officials as of 2019 had instituted a US$92 fine for tourists taking photographs of geishas without their permission.


Nepal

Mount Everest Mount Everest (; Tibetan: ''Chomolungma'' ; ) is Earth's highest mountain above sea level, located in the Mahalangur Himal sub-range of the Himalayas. The China–Nepal border runs across its summit point. Its elevation (snow hei ...
has become so overtouristed that climbers die of altitude sickness because of the delays caused by overcrowding. As of 2020 the Nepalese government was planning to limit permits to those who had climbed another Nepalese peak .


Netherlands

Amsterdam Amsterdam ( , , , lit. ''The Dam on the River Amstel'') is the capital and most populous city of the Netherlands, with The Hague being the seat of government. It has a population of 907,976 within the city proper, 1,558,755 in the urban ar ...
in 2019 instituted a daily tourist tax and in 2020, eliminated Red Light District tours.


Peru

As of 2019, Peru limits visitors to Machu Picchu to 5000 per day, but UNESCO believes the limit should be halved. Starting in 2014 foreign tourists were required to hire a guide. In 2020 the site was planning to issue 5,940 tickets per day, which is more than twice the 2,500 UNESCO recommends to preserve the ruins.


Spain

In
Barcelona Barcelona ( , , ) is a city on the coast of northeastern Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second most populous municipality of Spain. With a population of 1.6 million within c ...
, protesters have demonstrated in tourist beaches and other tourist-heavy neighborhoods and anti-tourist graffiti has appeared. By 2013, 9,000,000 visitors were touring
Park Güell Parc Güell ( ca, Parc Güell ; es, Parque Güell) is a privatized park system composed of gardens and architectural elements located on Carmel Hill, in Barcelona, Catalonia, Spain. Carmel Hill belongs to the mountain range of Collserola – t ...
annually, and officials limited entry to the park to 800 an hour. The New Yorker said, "Park Güell’s shift from a shared public space into a cultural zone occupied almost exclusively by tourists is understood by some worried residents of Barcelona as a story about the prospective fate of the city itself." According to Albert Arias, a geographer with the Barcelona government, the selling of tickets was “a very bad solution,” that "is acknowledging a problem by fencing off public space.” Airbnb has contributed to overtourism, with in some sections of town experiencing a 45% decline in resident population between 2007 and 2019 due to investors purchasing properties to use as short-term rentals via the platform. By 2017 tourism had become a top concern among city officials, with a survey showing 60% of residents believed Barcelona had "reached or exceeded" its capacity to accommodate tourism. In 2020 Barcelona was planning to limit cruise ships. In April 2020 a proposal for radical change in the organisation of the city, the Manifesto for the Reorganisation of the City after COVID19, was published in Barcelona, signed by 160 academics and 300 architects. The Manifesto is radically critical towards the touristification and commodification of the city, proposing to: "eliminate cruise ships", "maintain the current dimensions of the airport", "stimulate touristic degrowth", "eliminate any investment to promote the 'Barcelona brand'". Other overtouristed areas in Spain include
Mallorca Mallorca, or Majorca, is the largest island in the Balearic Islands, which are part of Spain and located in the Mediterranean. The capital of the island, Palma, is also the capital of the autonomous community of the Balearic Islands. The Bale ...
and
Alicante Alicante ( ca-valencia, Alacant) is a city and municipality in the Valencian Community, Spain. It is the capital of the province of Alicante and a historic Mediterranean port. The population of the city was 337,482 , the second-largest in ...
.


Thailand

Maya Bay was closed to the public after overtourism caused environmental issues. Ao Phang Nga National Park was listed in 2017 in Fodor's list of places not to go in 2018 because of overtourism.


United Kingdom

In Scotland, the Isle of Skye advised visitors not to come unless they had overnight lodging booked.


Vietnam

In
Hanoi Hanoi or Ha Noi ( or ; vi, Hà Nội ) is the capital and second-largest city of Vietnam. It covers an area of . It consists of 12 urban districts, one district-leveled town and 17 rural districts. Located within the Red River Delta, Hanoi i ...
in October 2019, a train had to make an emergency stop because of tourists on the tracks taking selfies.


Measures against overtourism

In September 2018, the World Tourism Organization (UNWTO) published a report on overtourism and how to deal with it. The report highlights the importance of looking at tourism in a local context and details 11 strategies to deal with overtourism: # Increase the physical dispersion of crowds among different attractions within a city/destination; # Increase the temporal dispersion of tourists (e.g., by encouraging off-season visits); # Promote new and special-interest itineraries and attractions; # Make effective use of regulations on tourism; # Tailor activities to specific segments of the tourism market; # Ensure that the communities and residents benefit from tourism; # Create experiences beneficial to both tourists and residents; # Expand infrastructure; # Involve local residents in tourism policymaking; # Communicate with tourists about the potential impacts of tourism on communities; # Use data to monitor and respond to problems related to overtourism. The consultancy firm
McKinsey McKinsey & Company is a global management consulting firm founded in 1926 by University of Chicago professor James O. McKinsey, that offers professional services to corporations, governments, and other organizations. McKinsey is the oldest a ...
suggests that to prevent overtourism one must focus on four priorities: * Build a comprehensive fact base and update it regularly. * Establish a sustainable-growth strategy through rigorous, long-term planning. * Involve all sections of society—commercial, public, and social. * Find new sources of funding. In addition, systematic public-relations and communication is essential. Goals, measures, successes and failures of local tourism management must be made transparent to the inhabitants so that all relevant institutions become involved.


See also

*
Ecotourism Ecotourism is a form of tourism involving responsible travel (using sustainable transport) to natural areas, conserving the environment, and improving the well-being of the local people. Its purpose may be to educate the traveler, to provide fund ...
*
Impacts of tourism Tourism brings both positive and negative impacts on tourist destinations. The traditionally-described domains of tourism impacts are economic, socio-cultural, and environmental dimensions. The economic effects of tourism include improved tax ...
*
Pop-culture tourism Pop-culture tourism is the act of traveling to locations featured in popular literature, film, music, or any other form of media. Also referred to as a "Location Vacation". Pop-culture tourism is in some respects akin to pilgrimage, with its mod ...
*
Sustainable tourism Sustainable tourism is a concept that covers the complete tourism experience, including concern for economic, social and environmental issues as well as attention to improving tourists' experiences and addressing the needs of host communities. Su ...
* Tourist trap *
Tourist tax A tourist tax is any revenue-generating measure targeted at tourists. It is a means of combating overtourism and a form of tax exporting (partial shifting of tax burden to non-citizens or non-residents). The tourist industry typically campaigns aga ...
*
Urban vitality Urban vitality is the quality of those spaces in cities that are capable of attracting heterogeneous people for different types of activities throughout varied time schedules. The areas of the city with high vitality are perceived as alive, live ...


References

{{authority control Economy and the environment Tourism