"Wowser" is an Australian and New Zealand term that refers to a person who seeks to deprive others of behaviour deemed to be immoral or sinful.
History
The term originated in Australia, at first carrying a similar meaning to "lout" (an annoying or disruptive person, or even a prostitute). Around 1900 it shifted to its present meaning: one whose sense of morality drives them to deprive others of their sinful pleasures, especially liquor. The term was particularly applied to members of
temperance
Temperance may refer to:
Moderation
*Temperance movement, movement to reduce the amount of alcohol consumed
*Temperance (virtue), habitual moderation in the indulgence of a natural appetite or passion
Culture
* Temperance (group), Canadian dan ...
groups such as the antipodean branches of the
Woman's Christian Temperance Union
The Woman's Christian Temperance Union (WCTU) is an international temperance organization, originating among women in the United States Prohibition movement. It was among the first organizations of women devoted to social reform with a program th ...
.
John Norton, editor of the Australian scandal newspaper, ''Truth'', claimed he first used the word in 1899,
a claim supported by the
OED. However some authors claim that the present meaning originated from an Australian temperance slogan, "We Only Want Social Evils Remedied." This apparent
backronym
A backronym is an acronym formed from an already existing word by expanding its letters into the words of a phrase. Backronyms may be invented with either serious or humorous intent, or they may be a type of false etymology or folk etymology. The ...
is considered a "less credible provenance" by the ANU.
The Australian writer
C. J. Dennis defined it thus: 'Wowser: an ineffably pious person who mistakes this world for a penitentiary and himself for a warder'.
Historian
Stuart Macintyre argues:
the achievements of the wowsers were impressive; they passed laws that restricted obscenity and juvenile smoking, raised the age of consent, limited gambling, closed down many pubs, and in 1915–16 established a 6 pm closing hour for pubs, which lasted for decades.[Macintyre, Stuart. ''The Oxford History of Australia: vol 4: 1901–42'' (2002) p. 112–113]
In popular culture
"Wowser" was frequently used by artist and author
Norman Lindsay
Norman Alfred William Lindsay (22 February 1879 – 21 November 1969) was an Australian artist, etcher, sculptor, writer, art critic, novelist, cartoonist and amateur boxer. One of the most prolific and popular Australian artists of his generat ...
, who fought many battles with "wowsers" over the sexual content in his art and writing.
In ''The Motor'' magazine w/e 10 April 1940, the word was discussed, and the author of the "Contact" column was still bemused until he received a card from a gentleman in Bristol who said "Broadly speaking, 'wowsers' are pious hypocrites, those who dislike seeing others enjoy themselves, usually in evidence amongst the elder members of a community."
Other cultures
Americans rarely use the word, except as an interjection of surprise. However it appears several times in the works of
H. L. Mencken
Henry Louis Mencken (September 12, 1880 – January 29, 1956) was an American journalist, essayist, satirist, cultural critic, and scholar of American English. He commented widely on the social scene, literature, music, prominent politicians, ...
:
:"In the same way the
Archidamian War
The Peloponnesian War (431–404 BC) was an ancient Greek war fought between Athens and Sparta and their respective allies for the hegemony of the Greek world. The war remained undecided for a long time until the decisive intervention of ...
is more interesting than the fiscal cares of the
Four Hundred
400 (four hundred) is the natural number following 399 and preceding 401.
Mathematical properties
400 is the square of 20. 400 is the sum of the powers of 7 from 0 to 3, thus making it a repdigit in base 7 (1111).
A circle is divided into 4 ...
, and the craft of
Pericles
Pericles (; grc-gre, Περικλῆς; c. 495 – 429 BC) was a Greek politician and general during the Golden Age of Athens. He was prominent and influential in Athenian politics, particularly between the Greco-Persian Wars and the Pelo ...
takes precedence of his abilities as tax-collector and wowser." (''
American Mercury
''The American Mercury'' was an American magazine published from 1924Staff (Dec. 31, 1923)"Bichloride of Mercury."''Time''. to 1981. It was founded as the brainchild of H. L. Mencken and drama critic George Jean Nathan. The magazine featured wri ...
'' "The Greeks")
In ''
Ocean's Thirteen
''Ocean's Thirteen'' (stylized as ''Ocean's 13'') is a 2007 American heist comedy film directed by Steven Soderbergh and written by Brian Koppelman and David Levien. It is the final installment in the ''Ocean's'' film trilogy and the sequel ...
'', Basher (
Don Cheadle
Donald Frank Cheadle Jr. (; born November 29, 1964) is an American actor. He is the recipient of multiple accolades, including two Grammy Awards, a Tony Award, two Golden Globe Awards and two Screen Actors Guild Awards. He has also earned nom ...
) says to Linus (
Matt Damon
Matthew Paige Damon (; born October 8, 1970) is an American actor, film producer, and screenwriter. Ranked among ''Forbes'' most bankable stars, the films in which he has appeared have collectively earned over $3.88 billion at the North Ameri ...
), "You're such a wowser" when the latter refuses to buy certain types of magazines for him.
See also
*
Teetotaller
Teetotalism is the practice or promotion of total personal abstinence from the psychoactive drug alcohol, specifically in alcoholic drinks. A person who practices (and possibly advocates) teetotalism is called a teetotaler or teetotaller, or is ...
*
Larrikinism
References
{{Reflist
Australian slang
Pejorative terms for people
Political terminology in Australia
New Zealand slang
Political terminology in New Zealand