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Wellington House is the more common name for Britain's
War Propaganda Propaganda is communication that is primarily used to Social influence, influence or persuade an audience to further an Political agenda, agenda, which may not be Objectivity (journalism), objective and may be selectively presenting facts to en ...
Bureau, which operated during the
First World War World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
from Wellington House, a building on
Buckingham Gate Buckingham Gate is a street in Westminster, London, England, near Buckingham Palace. Location At the north-west end is a junction with Buckingham Palace Road and Birdcage Walk opposite Buckingham Palace. At the south-east end is a junction ...
, London, which was the headquarters of the National Insurance Commission before the War. The Bureau, which operated under the supervision of the
Foreign Office Foreign may refer to: Government * Foreign policy, how a country interacts with other countries * Ministry of Foreign Affairs, in many countries ** Foreign Office, a department of the UK government ** Foreign office and foreign minister * Unite ...
, was mainly directed at foreign targets, including Allied nations and neutral countries, especially (until 1917) the United States. The building itself has since been demolished, and its former site is now occupied by a block of flats.


History

In August 1914, after discovering that Germany had a Propaganda Agency,
David Lloyd George David Lloyd George, 1st Earl Lloyd-George of Dwyfor, (17 January 1863 – 26 March 1945) was Prime Minister of the United Kingdom from 1916 to 1922. He was a Liberal Party politician from Wales, known for leading the United Kingdom during ...
, the
Chancellor of the Exchequer The chancellor of the Exchequer, often abbreviated to chancellor, is a senior minister of the Crown within the Government of the United Kingdom, and head of His Majesty's Treasury. As one of the four Great Offices of State, the Chancellor is ...
, was given the task of setting up a British War Propaganda Bureau. Lloyd George appointed the writer and fellow
Liberal Liberal or liberalism may refer to: Politics * a supporter of liberalism ** Liberalism by country * an adherent of a Liberal Party * Liberalism (international relations) * Sexually liberal feminism * Social liberalism Arts, entertainment and ...
MP,
Charles Masterman Charles Frederick Gurney Masterman PC (24 October 1873 – 17 November 1927) was a British radical Liberal Party politician, intellectual and man of letters. He worked closely with such Liberal leaders as David Lloyd George and Winston Churc ...
to head the organization, whose headquarters were set up at Wellington House, the London headquarters of the National Insurance Commission, of which Masterman was the chairman. The Bureau began its propaganda campaign on 2 September 1914 when Masterman invited 25 leading British authors to Wellington House to discuss ways of best promoting Britain's interests during the war. Those who attended included William Archer,
Hall Caine Sir Thomas Henry Hall Caine (14 May 1853 – 31 August 1931), usually known as Hall Caine, was a British novelist, dramatist, short story writer, poet and critic of the late nineteenth and early twentieth century. Caine's popularity during ...
,
Arthur Conan Doyle Sir Arthur Ignatius Conan Doyle (22 May 1859 – 7 July 1930) was a British writer and physician. He created the character Sherlock Holmes in 1887 for ''A Study in Scarlet'', the first of four novels and fifty-six short stories about Hol ...
,
Arnold Bennett Enoch Arnold Bennett (27 May 1867 – 27 March 1931) was an English author, best known as a novelist. He wrote prolifically: between the 1890s and the 1930s he completed 34 novels, seven volumes of short stories, 13 plays (some in collaboratio ...
,
John Masefield John Edward Masefield (; 1 June 1878 – 12 May 1967) was an English poet and writer, and Poet Laureate from 1930 until 1967. Among his best known works are the children's novels '' The Midnight Folk'' and '' The Box of Delights'', and the po ...
,
G. K. Chesterton Gilbert Keith Chesterton (29 May 1874 – 14 June 1936) was an English writer, philosopher, Christian apologist, and literary and art critic. He has been referred to as the "prince of paradox". Of his writing style, '' Time'' observed: " ...
,
Henry Newbolt Sir Henry John Newbolt, CH (6 June 1862 – 19 April 1938) was an English poet, novelist and historian. He also had a role as a government adviser with regard to the study of English in England. He is perhaps best remembered for his poems "Vit ...
,
John Galsworthy John Galsworthy (; 14 August 1867 – 31 January 1933) was an English novelist and playwright. Notable works include ''The Forsyte Saga'' (1906–1921) and its sequels, ''A Modern Comedy'' and ''End of the Chapter''. He won the Nobel Prize i ...
,
Thomas Hardy Thomas Hardy (2 June 1840 – 11 January 1928) was an English novelist and poet. A Victorian realist in the tradition of George Eliot, he was influenced both in his novels and in his poetry by Romanticism, including the poetry of William Word ...
, Gilbert Parker, G. M. Trevelyan and
H. G. Wells Herbert George Wells"Wells, H. G."
Revised 18 May 2015. ''
Rudyard Kipling Joseph Rudyard Kipling ( ; 30 December 1865 – 18 January 1936)'' The Times'', (London) 18 January 1936, p. 12. was an English novelist, short-story writer, poet, and journalist. He was born in British India, which inspired much of his work. ...
had been invited to the meeting but was unable to attend. All the writers who attended agreed to maintain the utmost secrecy, and it was not until 1935 that the activities of the War Propaganda Bureau became public knowledge. Several of the writers agreed to write pamphlets and books that would promote the government's point of view; these were printed and published by such well-known publishers as
Hodder & Stoughton Hodder & Stoughton is a British publishing house, now an imprint of Hachette. History Early history The firm has its origins in the 1840s, with Matthew Hodder's employment, aged 14, with Messrs Jackson and Walford, the official publis ...
, Methuen,
Oxford University Press Oxford University Press (OUP) is the university press of the University of Oxford. It is the largest university press in the world, and its printing history dates back to the 1480s. Having been officially granted the legal right to print books ...
, John Murray, Macmillan and Thomas Nelson. The War Propaganda Bureau went on to publish over 1,160 pamphlets during the war. One of the first significant publications to be produced by the Bureau was the '' Report on Alleged German Outrages'', in early 1915. This pamphlet documented atrocities both actual and alleged committed by the German army against Belgian civilians. A Dutch illustrator, Louis Raemaekers, provided highly emotional drawings which appeared in the pamphlet. One of Masterman's early projects was a history of the war to be published as a monthly magazine, for which he recruited
John Buchan John Buchan, 1st Baron Tweedsmuir (; 26 August 1875 – 11 February 1940) was a Scottish novelist, historian, and Unionist politician who served as Governor General of Canada, the 15th since Canadian Confederation. After a brief legal career ...
to head its production. Published by Buchan's own publishers, Thomas Nelson, the first installment of the ''Nelson's History of the War'' appeared in February 1915. A further 23 editions appeared regularly during the war. Buchan was given the rank of Second Lieutenant in the Intelligence Corps and provided with the necessary documents to write the work. General Headquarters Staff saw this as very good for propaganda as Buchan's close relationship with Britain's military leaders made it very difficult for him to include any criticism about the way the war was being conducted. After January 1916 the Bureau's activities were subsumed under the office of the Secretary of State for Foreign Affairs. In May 1916 Masterman recruited artist Muirhead Bone. He was sent to France and by October had produced 150 drawings. After Bone returned to England he was replaced by his brother-in-law, Francis Dodd, who had been working for the ''
Manchester Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and '' The Guardian Weekly'', ''The Guardian'' is part of the G ...
''. In 1917 arrangements were made to send other artists to France including Eric Kennington,
William Orpen Major Sir William Newenham Montague Orpen, (27 November 1878 – 29 September 1931) was an Irish artist who worked mainly in London. Orpen was a fine draughtsman and a popular, commercially successful painter of portraits for the well-to-do in ...
, Paul Nash, Christopher R. W. Nevinson and
William Rothenstein Sir William Rothenstein (29 January 1872 – 14 February 1945) was an English painter, printmaker, draughtsman, lecturer, and writer on art. Emerging during the early 1890s, Rothenstein continued to make art right up until his death. Though he c ...
.
John Lavery Sir John Lavery (20 March 1856 – 10 January 1941) was a Northern Irish painter best known for his portraits and wartime depictions. Life and career John Lavery was born in inner North Belfast, baptised at St Patrick's Church, Belfast a ...
was recruited to paint pictures of the home front. Nash later complained about the strict control maintained by the Bureau over the official subject matter, saying ''"I am no longer an artist. I am an artist who will bring back word from the men who are fighting to those who want the war to go on forever. Feeble, inarticulate will be my message, but it will have a bitter truth and may it burn their lousy souls."'' In February 1917 the government established a Department of Information. John Buchan was promoted to Lieutenant-Colonel and put in charge of it at an annual salary of £1,000. Masterman retained responsibility for books, pamphlets, photographs and war art, while T. L. Gilmour was responsible for telegraph communications, radio, newspapers, magazines and the cinema. In early 1918 it was decided that a senior government figure should take over responsibility for propaganda and on 4 March
Lord Beaverbrook William Maxwell Aitken, 1st Baron Beaverbrook (25 May 1879 – 9 June 1964), generally known as Lord Beaverbrook, was a Canadian-British newspaper publisher and backstage politician who was an influential figure in British media and politics o ...
, owner of the ''
Daily Express The ''Daily Express'' is a national daily United Kingdom middle-market newspaper printed in tabloid format. Published in London, it is the flagship of Express Newspapers, owned by publisher Reach plc. It was first published as a broadshee ...
'' newspaper, was made
Minister of Information An information minister (also called minister of information) is a position in the governments of some countries responsible for dealing with information matters; it is often linked with censorship and propaganda. Sometimes the position is given to ...
. Masterman was placed beneath him as Director of Publications, and John Buchan as Director of Intelligence.
Lord Northcliffe Alfred Charles William Harmsworth, 1st Viscount Northcliffe (15 July 1865 – 14 August 1922), was a British newspaper and publishing magnate. As owner of the ''Daily Mail'' and the ''Daily Mirror'', he was an early developer of popular journal ...
, owner of ''
The Times ''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its s ...
'' and the ''
Daily Mail The ''Daily Mail'' is a British daily middle-market tabloid newspaper and news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman'', 19 December 2013 (online version: 2 January 2014) publis ...
'', was put in charge of propaganda aimed at enemy nations, while
Robert Donald Sir Robert Donald (29 August 1860 – 17 February 1933) was a British newspaper editor and author. Working as a clerk, Donald submitted free articles to a local journal, then gained employment at the '' Edinburgh Evening News''. He also worked ...
, editor of the '' Daily Chronicle'', was made director of propaganda aimed at neutral nations. Following the announcement, in February 1918, Lloyd George was accused of creating this new system to gain control over
Fleet Street Fleet Street is a major street mostly in the City of London. It runs west to east from Temple Bar at the boundary with the City of Westminster to Ludgate Circus at the site of the London Wall and the River Fleet from which the street was ...
's leading figures.


See also

* British propaganda in World War I


Notes


References

* Malvern, Sue. ''Modern Art, Britain and the Great War,'' New Haven and London: Yale University Press, 2004. * {{cite book , last = Taylor , first = Philip M. , title = British Propaganda in the 20th Century , publisher = Edinburgh University Press , date = 1999 , isbn = 0-7486-1039-1 * Sanders, M L. "Wellington House and British Propaganda During the First World War." ''Historical Journal'' 18 (1975): 119-146
online

World Information.org - US Propaganda in World War I


External links


Image of Charles Masterman

"The Kaiser walks with war and hunger" by Louis Raemaekers


British propaganda organisations United Kingdom in World War I Propaganda in the United Kingdom 1914 establishments in the United Kingdom Disinformation operations World War I propaganda