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WVSC (103.1
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...
) is an adult hits formatted FM
radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...
known as "SC 103.1" targeted towards the
South Carolina South Carolina ( ) is a U.S. state, state in the Southeastern United States, Southeastern region of the United States. It borders North Carolina to the north and northeast, the Atlantic Ocean to the southeast, and Georgia (U.S. state), Georg ...
Lowcountry The Lowcountry (sometimes Low Country or just low country) is a geographic and cultural region along South Carolina's coast, including the Sea Islands. The region includes significant salt marshes and other coastal waterways, making it an impor ...
.


History

The station signed on in 1985 on 92.1 with a 3,000-watt signal broadcasting from St. Helena Island, about 10 miles east of Beaufort. Because it was so close to WSGA-FM on 92.3, the station was limited in its transmitter power. In 1999, the station swapped frequencies with WBHC-FM on 103.1 to get a better signal into Savannah. The station has difficulties reaching listeners in Savannah because of its inferior
signal A signal is both the process and the result of transmission of data over some media accomplished by embedding some variation. Signals are important in multiple subject fields including signal processing, information theory and biology. In ...
. In January 2006 the station was given permission by the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States government that regulates communications by radio, television, wire, internet, wi-fi, satellite, and cable across the United States. The FCC maintains j ...
(FCC) to move its tower closer to Savannah. On November 11, 2013, L & L Broadcasting sold WGZO to Apex Broadcasting; this marks Apex Broadcasting's first entry into the Savannah/Hilton Head marke

The sale, at a price of $450,000, was consummated on January 8, 2014. On February 15, 2014, WGZO changed callsigns to WVSC. On February 21, 2014, WVSC changed formats to variety hits, branded as "SC 103". In early 2017, Apex Broadcasting sold their radio stations in Charleston and Hilton Head, South Carolina to Saga Communications for $23 million. At that time, the HD radio, HD2 channel and its
translators Translation is the communication of the meaning of a source-language text by means of an equivalent target-language text. The English language draws a terminological distinction (which does not exist in every language) between ''transl ...
99.1 W256CB and 106.5 W293BZ played
soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul ...
music, which later moved to WOEZ. The sale was consummated on September 1, 2017.


Programming

Previous formats and call signs include: * WGCQ: 1985–1987 * WBHH: 1987–1990 * WOCW: 1990–1997. Station was owned by local car dealer O.C. Welch and broadcast an
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...
format. * WGZO: 1997–1999. Station simulcasted with Georgia station WGCO as oldies * 1999 Frequency change to 103.1 * WGZO: 1999–2002. Rhythmic Top 40 "The Real Z 103 dot 1" * WGZO: 2002–2004. 1980s hits "Star 103.1 – The '80s Channel" * WGZO 2004–2014. Classic hits "103.1 the Drive" * WVSC 2014–Present. Variety hits "SC 103"


Previous logos


See also

*
List of radio stations in Georgia (U.S. state) The following is a list of Federal Communications Commission, FCC-licensed radio stations in the United States Georgia (U.S. state), state of Georgia, which can be sorted by their Call signs in North America, call signs, frequency, frequencies, c ...
*
Georgia (U.S. state) Georgia is a U.S. state, state in the Southeastern United States. It borders Tennessee and North Carolina to the north, South Carolina and the Atlantic Ocean to the east, Florida to the south, and Alabama to the west. Of the List of states a ...
*
Lists of radio stations in North and Central America This is a list of radio stations in the Americas. Argentina * CNN Radio Argentina - 950 AM Buenos Aires * FM La Boca - 90.1 FM Buenos Aires * FM Federal - 99.5 FM Buenos Aires * Radio Nacional de Argentina - 870 AM Buenos Aires ** R. Nacional ...


References


External links

* * * * * {{coord, 32.227, N, 80.848, W, type:landmark_region:US_source:FCC, display=title VSC Adult hits radio stations in the United States Radio stations established in 1988 1988 establishments in South Carolina