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A virtual audience is the use of
videoconferencing Videotelephony (also known as videoconferencing or video calling) is the use of audio signal, audio and video for simultaneous two-way communication. Today, videotelephony is widespread. There are many terms to refer to videotelephony. ''Vide ...
as a substitute for an in-person
studio audience A studio audience is an audience present for the recording of all or part of a television program or radio program. The primary purpose of the studio audience is to provide applause and/or laughter to the program's soundtrack (as opposed to canne ...
or spectators during a television program or sporting event. A virtual audience allows users to attend a television taping or other event
virtually In mathematics, especially in the area of abstract algebra that studies infinite groups, the adverb virtually is used to modify a property so that it need only hold for a subgroup of finite index. Given a property P, the group ''G'' is said to b ...
by viewing it via
livestreaming Livestreaming, live-streaming, or live streaming is the streaming of video or audio in real time or near real time. While often referred to simply as ''streaming'', the real-time nature of livestreaming differentiates it from other non- liv ...
, and having audio and video of themselves streamed via
webcam A webcam is a video camera which is designed to record or stream to a computer or computer network. They are primarily used in Videotelephony, video telephony, live streaming and social media, and Closed-circuit television, security. Webcams can b ...
to screens at the studio or event site. The practice emerged during the
COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
, due to lockdowns and restrictions on gatherings preventing in-person attendance in the studio or venue.


Implementation

Virtual audiences are often implemented using existing videoconferencing platforms such as
Microsoft Teams Microsoft Teams is a team collaboration platform developed by Microsoft as part of the Microsoft 365 suite. It offers features such as workspace chat, video conferencing, file storage, and integration with both Microsoft and third-party applicat ...
or Zoom, or with proprietary platforms, such as one developed by technology company The Famous Group, and an internal system designed by the
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
. Members of a virtual audience witness the event or the recording of a program via
livestreaming Livestreaming, live-streaming, or live streaming is the streaming of video or audio in real time or near real time. While often referred to simply as ''streaming'', the real-time nature of livestreaming differentiates it from other non- liv ...
. In turn, the audio and video feeds from their
webcam A webcam is a video camera which is designed to record or stream to a computer or computer network. They are primarily used in Videotelephony, video telephony, live streaming and social media, and Closed-circuit television, security. Webcams can b ...
s can be aggregated by the production staff and incorporated into the program or event, such as the audio mix, and presenting the video from feeds inside the studio or venue as either a
mosaic A mosaic () is a pattern or image made of small regular or irregular pieces of colored stone, glass or ceramic, held in place by plaster/Mortar (masonry), mortar, and covering a surface. Mosaics are often used as floor and wall decoration, and ...
on
video wall A video wall is a special multi-monitor setup that consists of multiple computer monitors, video projectors, or television sets tiled together contiguously or overlapped in order to form one large screen. Typical display technologies include ...
s, or on individual screens.


Notable examples

Virtual audiences became prominent on many non-scripted television programs after their return to production, including
variety show Variety show, also known as variety arts or variety entertainment, is entertainment made up of a variety of acts including musical performances, sketch comedy, magic, acrobatics, juggling, and ventriloquism. It is normally introduced by a comp� ...
s,
reality competition Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...
s,
game shows A game show (or gameshow) is a genre of broadcast viewing entertainment where contestants compete in a game for rewards. The shows are typically directed by a host, who explains the rules of the program as well as commentating and narrating wh ...
, and
talk shows A talk show is a television programming, radio programming or podcast genre structured around the act of spontaneous conversation.Bernard M. Timberg, Robert J. Erler'' (2010Television Talk: A History of the TV Talk Show', pp.3-4Erler, Robert (20 ...
. A virtual audience used for the British
variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
and
game show A game show (or gameshow) is a genre of broadcast viewing entertainment where contestants compete in a game for rewards. The shows are typically directed by a game show host, host, who explains the rules of the program as well as commentating a ...
'' Ant & Dec's Saturday Night Takeaway'' was designed to allow for two-way interaction with the hosts and the show, handling up to 2,000 participants. Some shows used a mixture of both in-person and virtual audiences; ''
Let's Make a Deal ''Let's Make a Deal'' (also known as ''LMAD'') is a television game show that originated in the United States in 1963 and has since been produced in many countries throughout the world. The program was created and produced by Stefan Hatos and Mo ...
'' maintained a smaller number of in-person audience members as contestants, but added a virtual audience whose members could also participate in the show. Similarly, ''
The Ellen DeGeneres Show ''The Ellen DeGeneres Show'' is an American first-run syndicated talk show that was hosted by Ellen DeGeneres. The show ran for nineteen seasons from September 8, 2003, to May 26, 2022, in which it broadcast 3,339 episodes. It was produced by ...
'' placed virtual audience members on individual screens replacing seats in its audience area, which were later mixed with limited in-person audience members. '' The Masked Singer'' used a mixture of stock footage and limited in-person audience members to preserve the illusion of a full audience, but did employ a virtual audience for a "fan vote" feature used as part of the judging process. Virtual audiences were sometimes used during sports and sports-related events, particularly when they were held behind closed doors. During the
2020 NFL draft The 2020 NFL draft was the 85th annual meeting of National Football League (NFL) franchises to select newly eligible players for the 2020 NFL season. The first round was held on April 23, followed by the second and third rounds on April 24. The ...
, a virtual "Inner Circle" of fans from each team was displayed on a television behind Commissioner
Roger Goodell Roger Stokoe Goodell (born February 19, 1959) is an American businessman who has served as the National Football League Commissioner, commissioner of the National Football League (NFL) since 2006. Goodell began his NFL career in 1982 as an admi ...
(who presented the draft as a virtual event from his home) during the first and second rounds; participants were chosen by each team, and video feeds from each fan were fed using a
WebRTC WebRTC (Web Real-Time Communication) is a free and open-source project providing web browsers and mobile applications with real-time communication (RTC) via application programming interfaces (APIs). It allows audio and video communication and ...
client and a cloud server. The NBA Bubble featured virtual spectators displayed on screens along its courts, which were powered and sponsored by
Microsoft Teams Microsoft Teams is a team collaboration platform developed by Microsoft as part of the Microsoft 365 suite. It offers features such as workspace chat, video conferencing, file storage, and integration with both Microsoft and third-party applicat ...
. Special guests such as NBA alumni were also present in the lobbies, with viewers given a chance to interact with them during the
halftime In several team sports, matches are played in two halves. Half-time (also written halftime or half time) is the name given to the interval between the two halves of the match. Typically, after half-time, teams swap ends of the field of play in or ...
break. The
professional wrestling Professional wrestling, often shortened to either pro wrestling or wrestling,The term "wrestling" is most often widely used to specifically refer to modern scripted professional wrestling, though it is also used to refer to Real life, real- ...
promotion
WWE World Wrestling Entertainment (WWE) is an American professional wrestling promotion. It is owned and operated by TKO Group Holdings, a majority-owned subsidiary of Endeavor Group Holdings. A global integrated media and entertainment company, ...
introduced a closed studio known as the " ThunderDome", which featured a large-scale virtual audience displayed on multiple tiers of screens formed into a curved "
grandstand A grandstand is a normally permanent structure for seating spectators, typically at sports stadiums and including both auto racing and horse racing. The grandstand is in essence like a single section of a stadium, but differs from a stadium i ...
". The ThunderDome stage was used at multiple venues in Florida, and replaced a smaller-scale studio at its
WWE Performance Center WWE Performance Center (WWE PC) is a group of professional wrestling schools owned by American company WWE. They serve as tryout and training facilities for WWE, and also contain sports science and medical facilities as well as live events and ...
training facility in Orlando. It was used for WWE's main weekly programs and almost all
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program ...
events from August 2020 through June 2021, before WWE returned to hosting in-person touring events. WWE's third
brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
, NXT, moved from
Full Sail University Full Sail University is a Private university, private For-profit higher education in the United States, for-profit university in Winter Park, Florida. It was formerly a recording studio in Ohio named Full Sail Productions and Full Sail Center f ...
to the Performance Center in October 2020, adopting a new stage design that similarly incorporated a virtual audience, along with limited in-person attendees. NXT would later reinstate a full-capacity studio audience in June 2021.


Reception

The use of an audio-only virtual audience during the 74th British Academy Film Awards faced mixed reception; ''
Deadline Hollywood ''Deadline Hollywood'', commonly known as ''Deadline'' and also referred to as ''Deadline.com'', is an online news site founded as the news blog ''Deadline Hollywood Daily'' by Nikki Finke in 2006. It is updated several times a day, with en ...
'' noted that it "certainly added more atmosphere than
BAFTA The British Academy of Film and Television Arts (BAFTA, ) is an independent trade association and charity that supports, develops, and promotes the arts of film, television and video games in the United Kingdom. In addition to its annual awa ...
would've gotten from a silent
Royal Albert Hall The Royal Albert Hall is a concert hall on the northern edge of South Kensington, London, England. It has a seating capacity of 5,272. Since the hall's opening by Queen Victoria in 1871, the world's leading artists from many performance genres ...
", but that some viewers and journalists questioned whether the show was actually using a canned
laugh track A laugh track (or laughter track) is an audio recording consisting of laughter (and other audience reactions) usually used as a separate soundtrack for comedy productions. The laugh track may contain live audience reactions or artificial laught ...
and crowd noise. Multiple writers have described virtual audiences as being
dystopian A dystopia (lit. "bad place") is an imagined world or society in which people lead wretched, dehumanized, fearful lives. It is an imagined place (possibly state) in which everything is unpleasant or bad, typically a totalitarian or environmenta ...
; some writers drew comparisons to "
Fifteen Million Merits "Fifteen Million Merits" is the second episode of the first series of the British science fiction anthology series ''Black Mirror''. It was written by the series creator and showrunner Charlie Brooker and his wife Konnie Huq and directed by Euros ...
"—an episode of the British sci-fi anthology ''
Black Mirror ''Black Mirror'' is a British anthology series, anthology television series created by Charlie Brooker. Most episodes are set in near-future dystopias containing Science fiction, sci-fi technology—a type of speculative fiction. The series i ...
'' where an in-universe talent show is depicted as having an audience of 3D avatars on a screen''.''


See also

*
Impact of the COVID-19 pandemic on television The COVID-19 pandemic has had a substantial impact on the television industry, mirroring its impacts across all arts sectors, shutting down or delaying production of television programs in many countries with consequent negative impacts on reve ...
*
Impact of the COVID-19 pandemic on sports The COVID-19 pandemic caused the most significant disruption to the 2020 in sports, worldwide sporting calendar since World War II. Across the world and to varying degrees, sports events were cancelled or postponed. The 2020 Summer Olympics in ...


References

{{Reflist Television terminology Impact of the COVID-19 pandemic on sports Impact of the COVID-19 pandemic on television