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Tourism in Morocco is well developed, maintaining a strong tourist industry focused on the country's coast, culture, and history. The Moroccan government created a Ministry of Tourism in 1985. Tourism is considered one of the main foreign exchange sources in Morocco and since 2013 it had the highest number of arrivals out of the countries in Africa. In 2018, 12.3 million tourists were reported to have visited Morocco.


History of tourism

In the second half of the 1980s and the early 1990s, between 1 and 1.5 million Europeans visited Morocco. Most of these visitors were French or Spanish, with about 100,000 each from
Britain Britain most often refers to: * The United Kingdom, a sovereign state in Europe comprising the island of Great Britain, the north-eastern part of the island of Ireland and many smaller islands * Great Britain, the largest island in the United King ...
, Italy, Germany, and the
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. Tourists mostly visited large beach resorts along the
Atlantic The Atlantic Ocean is the second-largest of the world's five oceans, with an area of about . It covers approximately 20% of Earth's surface and about 29% of its water surface area. It is known to separate the "Old World" of Africa, Europe a ...
coast, particularly
Agadir Agadir ( ar, أݣادير, ʾagādīr; shi, ⴰⴳⴰⴷⵉⵔ) is a major city in Morocco, on the shore of the Atlantic Ocean near the foot of the Atlas Mountains, just north of the point where the Souss River flows into the ocean, and south ...
. About 20,000 people from
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the List of Asian countries by area, fifth-largest country in Asia ...
visited, some of whom bought holiday homes. Receipts from tourism fell by 16.5% in 1990, the year the
Gulf War The Gulf War was a 1990–1991 armed campaign waged by a Coalition of the Gulf War, 35-country military coalition in response to the Iraqi invasion of Kuwait. Spearheaded by the United States, the coalition's efforts against Ba'athist Iraq, ...
began. In 1994, Algeria closed its border with Morocco after the
Marrakech Marrakesh or Marrakech ( or ; ar, مراكش, murrākuš, ; ber, ⵎⵕⵕⴰⴽⵛ, translit=mṛṛakc}) is the fourth largest city in the Kingdom of Morocco. It is one of the four Imperial cities of Morocco and is the capital of the Marrake ...
attack, which caused the number of Algerian visitors to fall considerably; there were 70,000 visitors in 1994 and 13,000 in 1995, compared to 1.66 million in 1992 and 1.28 million in 1993. In 2017, there were 10.3 million tourist arrivals, compared with about 10.1 million in 2016, a 1.5% year-over-year increase. 30% of the tourists were one of the 3.8 million Moroccans living abroad. Marrakech itself had over 2 million visitors in 2017.


Tourism industry

Tourist receipts in 2007 totaled US$7.55 billion. Tourism is the second largest foreign exchange earner in Morocco, after the
phosphate In chemistry, a phosphate is an anion, salt, functional group or ester derived from a phosphoric acid. It most commonly means orthophosphate, a derivative of orthophosphoric acid . The phosphate or orthophosphate ion is derived from pho ...
industry. The Moroccan government is heavily investing in tourism development. A new tourism strategy called Vision 2010 was developed after the accession of
King Mohammed VI Mohammed VI ( ar, محمد السادس; born 21 August 1963) is the King of Morocco. He belongs to the 'Alawi dynasty and acceded to the throne on 23 July 1999, upon the death of his father, King Hassan II. Upon ascending to the throne, Moha ...
in 1999. The government targeted that Morocco will have 10 million visitors by 2010, with the hope that tourism will then have risen to 20% of GDP. A large government sponsored marketing campaigns to attract tourists advertised Morocco as a cheap and exotic, yet safe, place for European tourists. Morocco's relatively high number of tourists has been aided by its location, tourist attractions, and relatively low price. Cruise ships visit the ports of
Casablanca Casablanca, also known in Arabic as Dar al-Bayda ( ar, الدَّار الْبَيْضَاء, al-Dār al-Bayḍāʾ, ; ber, ⴹⴹⴰⵕⵍⴱⵉⴹⴰ, ḍḍaṛlbiḍa, : "White House") is the largest city in Morocco and the country's econom ...
and
Tangier Tangier ( ; ; ar, طنجة, Ṭanja) is a city in northwestern Morocco. It is on the Moroccan coast at the western entrance to the Strait of Gibraltar, where the Mediterranean Sea meets the Atlantic Ocean off Cape Spartel. The town is the capi ...
. Morocco is close to Europe and attracts visitors to its beaches. Because of its proximity to Spain, tourists in southern Spain's coastal areas take one- to three-day trips to Morocco. Marrakesh and Agadir are the top two destinations in the country. Air services between Morocco and Algeria have been established, many Algerians have gone to Morocco to shop and visit family and friends. Morocco is relatively inexpensive because of the interesting
dirham The dirham, dirhem or dirhm ( ar, درهم) is a silver unit of currency historically and currently used by several Arab and Arab influenced states. The term has also been used as a related unit of mass. Unit of mass The dirham was a un ...
exchange rate compared to major currencies and the increase of hotel prices in neighborhood Spain. Morocco has an excellent road and rail infrastructure that links the major cities and tourist destinations with ports and cities with international airports. Low-cost airlines offer cheap flights to the country.


Plan Azur

The " Plan Azur", is a large-scale project initiated by King Mohammed VI, is meant to provide for creating six coastal resorts for holiday-home owners and tourists (five on the Atlantic coast and one on the Mediterranean), the Daily Telegraph noted. The plan also includes other large-scale development projects such as upgrading regional airports to attract budget airlines, and building new train and road links. Through these efforts the country achieved an 11% percent rise in tourism in the first five months of 2008 compared with the same period the previous year, it said, adding that French visitors topped the list with 927,000 followed by Spaniards (587,000) and Britons (141,000). Morocco, which is close to Europe, has a mix of culture and the exotic that makes it popular with Europeans buying holiday homes. 5


Tourist attractions

The country's attractions can be divided into seven regions: * The four Imperial cities — the four historical capital cities of Morocco:
Fez Fez most often refers to: * Fez (hat), a type of felt hat commonly worn in the Ottoman Empire * Fez, Morocco (or Fes), the second largest city of Morocco Fez or FEZ may also refer to: Media * ''Fez'' (Frank Stella), a 1964 painting by the moder ...
,
Marrakesh Marrakesh or Marrakech ( or ; ar, مراكش, murrākuš, ; ber, ⵎⵕⵕⴰⴽⵛ, translit=mṛṛakc}) is the fourth largest city in the Kingdom of Morocco. It is one of the four Imperial cities of Morocco and is the capital of the Marrake ...
,
Meknes Meknes ( ar, مكناس, maknās, ; ber, ⴰⵎⴽⵏⴰⵙ, amknas; french: Meknès) is one of the four Imperial cities of Morocco, located in northern central Morocco and the sixth largest city by population in the kingdom. Founded in the 11th ...
and
Rabat Rabat (, also , ; ar, الرِّبَاط, er-Ribât; ber, ⵕⵕⴱⴰⵟ, ṛṛbaṭ) is the capital city of Morocco and the country's seventh largest city with an urban population of approximately 580,000 (2014) and a metropolitan populatio ...
*
Casablanca Casablanca, also known in Arabic as Dar al-Bayda ( ar, الدَّار الْبَيْضَاء, al-Dār al-Bayḍāʾ, ; ber, ⴹⴹⴰⵕⵍⴱⵉⴹⴰ, ḍḍaṛlbiḍa, : "White House") is the largest city in Morocco and the country's econom ...
— Morocco's largest city; home of the
Hassan II Mosque The Hassan II Mosque ( ar, مسجد الحسن الثاني, french: Grande Mosquée Hassan II) is a mosque in Casablanca, Morocco. It is the largest functioning mosque in Africa and is the 7th largest in the world. Its minaret is the world's ...
, which has the world's second tallest minaret at 656 feet *
Tangier Tangier ( ; ; ar, طنجة, Ṭanja) is a city in northwestern Morocco. It is on the Moroccan coast at the western entrance to the Strait of Gibraltar, where the Mediterranean Sea meets the Atlantic Ocean off Cape Spartel. The town is the capi ...
and the surrounding area *
Ouarzazate Ouarzazate (; ar, ورزازات, Warzāzāt, ; ary, وارزازات, Wārzāzāt; shi, label=Berber, ⵡⴰⵔⵣⴰⵣⴰⵜ, Warzazat), nicknamed ''the door of the desert'', is a city and capital of Ouarzazate Province in the region of Drâ ...
— a noted film-making location; the fortified village (ksar) of Ait Benhaddou west of the city is a
UNESCO The United Nations Educational, Scientific and Cultural Organization is a specialized agency of the United Nations (UN) aimed at promoting world peace and security through international cooperation in education, arts, sciences and culture. It ...
World Heritage Site A World Heritage Site is a landmark or area with legal protection by an international convention administered by the United Nations Educational, Scientific and Cultural Organization (UNESCO). World Heritage Sites are designated by UNESCO for ...
*
Agadir Agadir ( ar, أݣادير, ʾagādīr; shi, ⴰⴳⴰⴷⵉⵔ) is a major city in Morocco, on the shore of the Atlantic Ocean near the foot of the Atlas Mountains, just north of the point where the Souss River flows into the ocean, and south ...
and its beach resorts * Tarfaya and its beach resorts *
Fez Fez most often refers to: * Fez (hat), a type of felt hat commonly worn in the Ottoman Empire * Fez, Morocco (or Fes), the second largest city of Morocco Fez or FEZ may also refer to: Media * ''Fez'' (Frank Stella), a 1964 painting by the moder ...
– Morocco's second largest city and it is the science and spiritual capital of Morocco. It contains an old area which is considered the biggest area in the world where vehicles can't get in. It is also the home of "Al Qarawyien" the world's oldest university. *
Merzouga Merzouga is a small village in southeastern Morocco, about southeast of Rissani, about from Erfoud and about from the Algerian border. The village is known for its proximity to Erg Chebbi and is a popular destination for tourists. It has been ...
– Merzouga is a small village in southeastern Morocco, about 35 km (22 mi) southeast of Rissani, about 55 km (34 mi) from Erfoud and about 50 km (31 mi) from ... While Morocco was a French Protectorate (from 1912 to 1956) tourism was focused on urban areas such as the Mediterranean cities of Tangier and
Casablanca Casablanca, also known in Arabic as Dar al-Bayda ( ar, الدَّار الْبَيْضَاء, al-Dār al-Bayḍāʾ, ; ber, ⴹⴹⴰⵕⵍⴱⵉⴹⴰ, ḍḍaṛlbiḍa, : "White House") is the largest city in Morocco and the country's econom ...
. Tangier attracted many writers, such as Edith Wharton,
Jack Kerouac Jean-Louis Lebris de Kérouac (; March 12, 1922 – October 21, 1969), known as Jack Kerouac, was an American novelist and poet who, alongside William S. Burroughs and Allen Ginsberg, was a pioneer of the Beat Generation. Of French-Canadian an ...
,
Paul Bowles Paul Frederic Bowles (; December 30, 1910November 18, 1999) was an American expatriate composer, author, and translator. He became associated with the Moroccan city of Tangier, where he settled in 1947 and lived for 52 years to the end of his ...
, and
William S. Burroughs William Seward Burroughs II (; February 5, 1914 – August 2, 1997) was an American writer and visual artist, widely considered a primary figure of the Beat Generation and a major postmodern author who influenced popular cultur ...
. There was a period of beach resort development at places such as Agadir on the Atlantic coast in the 1970s and 1980s. Tourism is increasingly focused on Morocco's culture, such as its ancient cities. The modern tourist industry capitalizes on Morocco's ancient Roman and Islamic sites, and on its landscape and cultural history. 60% of Morocco's tourists visit for its culture and heritage. Agadir is a major coastal resort and has a third of all Moroccan bed nights. It is a base for tours to the
Atlas Mountains The Atlas Mountains are a mountain range in the Maghreb in North Africa. It separates the Sahara Desert from the Mediterranean Sea and the Atlantic Ocean; the name "Atlantic" is derived from the mountain range. It stretches around through ...
. Other resorts in north Morocco are also very popular. Casablanca is the major cruise port in Morocco, and has the best developed market for tourists in Morocco. As of 2006, activity and adventure tourism in the Atlas and
Rif Mountains The Rif or Riff (, ), also called Rif Mountains, is a geographic region in northern Morocco. This mountainous and fertile area is bordered by Cape Spartel and Tangier to the west, by Berkane and the Moulouya River to the east, by the Mediterran ...
are the fastest growth area in Moroccan tourism. These locations have excellent walking and trekking opportunities from late March to mid-November. The government is investing in trekking circuits. They are also developing desert tourism in competition with
Tunisia ) , image_map = Tunisia location (orthographic projection).svg , map_caption = Location of Tunisia in northern Africa , image_map2 = , capital = Tunis , largest_city = capital , ...
.


UNESCO World Heritage Sites

Morocco is home to nine UNESCO
World Heritage Sites A World Heritage Site is a landmark or area with legal protection by an international convention administered by the United Nations Educational, Scientific and Cultural Organization (UNESCO). World Heritage Sites are designated by UNESCO for h ...
.


Fez

Fez Fez most often refers to: * Fez (hat), a type of felt hat commonly worn in the Ottoman Empire * Fez, Morocco (or Fes), the second largest city of Morocco Fez or FEZ may also refer to: Media * ''Fez'' (Frank Stella), a 1964 painting by the moder ...
was the
capital city A capital city or capital is the municipality holding primary status in a country, state, province, Department (country subdivision), department, or other subnational entity, usually as its seat of the government. A capital is typically a city ...
of modern Morocco until 1925 and is now the capital of the
Fès-Meknès Fès-Meknès or Fez-Meknes ( ar, فاس-مكناس, fās maknās; ber, ⴼⴰⵙ-ⵎⴽⵏⴰⵙ, fas mknas) is among the twelve Regions of Morocco. It has a population of 4,236,892 (2014 census). Its capital is Fez. Its current president is M ...
administrative region. The city has two old
medina quarter A medina (from ar, مدينة, translit=madīnah, lit=city) is a historical district in a number of North African cities, often corresponding to an old walled city. The term comes from the Arabic word simply meaning "city" or "town". Histori ...
s, the larger of which is
Fes el Bali Fes el Bali ( ar, فاس البالي, lit=Old Fes, ber, ⴼⴰⵙ ⴰⵇⴷⵉⵎ) is the oldest walled part of Fez, Morocco. Fes el Bali was founded as the capital of the Idrisid dynasty between 789 and 808 AD. UNESCO listed Fes el Bali, alo ...
. It is listed as a
World Heritage Site A World Heritage Site is a landmark or area with legal protection by an international convention administered by the United Nations Educational, Scientific and Cultural Organization (UNESCO). World Heritage Sites are designated by UNESCO for ...
and is believed to be one of the world's largest urban
pedestrian zone Pedestrian zones (also known as auto-free zones and car-free zones, as pedestrian precincts in British English, and as pedestrian malls in the United States and Australia) are areas of a city or town reserved for pedestrian-only use and in whi ...
s (car-free areas). University of Al Quaraouiyine, founded in 859, is the oldest continuously functioning
university A university () is an institution of higher (or tertiary) education and research which awards academic degrees in several academic disciplines. Universities typically offer both undergraduate and postgraduate programs. In the United States, ...
in the world. The city has been called the "
Mecca Mecca (; officially Makkah al-Mukarramah, commonly shortened to Makkah ()) is a city and administrative center of the Mecca Province of Saudi Arabia, and the holiest city in Islam. It is inland from Jeddah on the Red Sea, in a narrow val ...
of the West" and the "
Athens Athens ( ; el, Αθήνα, Athína ; grc, Ἀθῆναι, Athênai (pl.) ) is both the capital and largest city of Greece. With a population close to four million, it is also the seventh largest city in the European Union. Athens dominates ...
of Africa", a nickname it shares with Cyrene in
Libya Libya (; ar, ليبيا, Lībiyā), officially the State of Libya ( ar, دولة ليبيا, Dawlat Lībiyā), is a country in the Maghreb region in North Africa. It is bordered by the Mediterranean Sea to the north, Egypt to the east, Suda ...
. Fez is a popular tourist destination and many non-Moroccans are now restoring traditional houses (riads and dars) as second homes in the Fez medina. The most important monuments in the city are: *
Bou Inania Madrasa The Madrasa Bou Inania (; ) is a madrasa in Fes, Morocco, built in 1350–55 CE by Abu Inan Faris. It is the only madrasa in Morocco which also functioned as a congregational mosque. It is widely acknowledged as a high point of Marinid architect ...
* Al-Attarine Madrasa * University of Al Quaraouiyine *
Zaouia Moulay Idriss II The Zawiya of Moulay Idris II is a '' zawiya'' (an Islamic shrine and religious complex, also spelled ''zaouia'') in Fez, Morocco. It contains the tomb of Idris II (or Moulay Idris II when including his sharifian title), who ruled Morocco from ...
* Dar al-Magana * Ibn Danan Synagogue


Marrakesh

Marrakech in central Morocco is a popular tourist destination, but is more popular among tourists for one- and two-day excursions that provide a taste of Morocco's history and culture. The Majorelle botanical garden in Marrakech is a popular tourist attraction. It was bought by the fashion designer Yves Saint-Laurent and
Pierre Bergé Pierre Vital Georges Bergé (; 14 November 1930 – 8 September 2017) was a French industrialist and patron. He co-founded the fashion label Yves Saint Laurent, and was a longtime business partner (and onetime life partner) of its namesake des ...
in 1980. Their presence in the city helped to boost the city's profile as a tourist destination.


Tangier

Tangier, formerly the International Zone from 1923 to 1956, is a city in north of Morocco. Formerly part of the
Spanish Protectorate in Morocco The Spanish protectorate in Morocco ; es, Protectorado español de Marruecos, links=no, was established on 27 November 1912 by a treaty between France and Spain that converted the Spanish sphere of influence in Morocco into a formal protect ...
, Tangier is a blend of Spanish, Moroccan, and Berber cultures. Famous tourist sites in the city and near it include the Tangier-American Legation, Hercules Cave, the Kasbah museum, the Perdicaris Parc, the Musée de Carmen-Macein, Museum of Moroccan Arts and Antiquities, Museum of Contemporary Art, the Grand Socco, the Petit Socco, and Gran Teatro Cervantes.


El Jadida

El Jadida El Jadida (, ; originally known in Berber as Maziɣen or Mazighen; known in Portuguese as Mazagão) is a major port city on the Atlantic coast of Morocco, located 96 km south of the city of Casablanca, in the province of El Jadida and the r ...
, formerly called Mazagan by the Portuguese, was registered as a
UNESCO World Heritage Site A World Heritage Site is a landmark or area with legal protection by an international convention administered by the United Nations Educational, Scientific and Cultural Organization (UNESCO). World Heritage Sites are designated by UNESCO for ...
in 2004, on the basis of its status as an "outstanding example of the interchange of influences between European and Moroccan cultures" and as an "early example of the realisation of the Renaissance ideals integrated with Portuguese construction technology". According to UNESCO, the most important buildings from the Portuguese period are the cistern, and the
Manueline The Manueline ( pt, estilo manuelino, ), occasionally known as Portuguese late Gothic, is the sumptuous, composite Portuguese architectural style originating in the 16th century, during the Portuguese Renaissance and Age of Discoveries. Manue ...
Church of the Assumption. El Jadida is also home to the annual Salon du Cheval–the largest horse expo in Africa.


Safety

Caution is advised due to terrorism. Recent examples are April 2011 terrorist attacks in Marrakesh, the Murders of Louisa Vesterager Jespersen and Maren Ueland in Imlil December 2018, and the western Saharan war occurring in its southern provinces.


See also

* Economy of Morocco * Investment in Morocco * Museums in Morocco * Plan Azur * Surfing in Morocco * Tourism in Africa * Tourism in Algeria * Visa policy of Morocco


References


External links

{{Morocco topics
Morocco Morocco (),, ) officially the Kingdom of Morocco, is the westernmost country in the Maghreb region of North Africa. It overlooks the Mediterranean Sea to the north and the Atlantic Ocean to the west, and has land borders with Algeria to ...