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''Theri'' ( ''Spark'') is a 2016 Indian
Tamil Tamil may refer to: * Tamils, an ethnic group native to India and some other parts of Asia ** Sri Lankan Tamils, Tamil people native to Sri Lanka also called ilankai tamils **Tamil Malaysians, Tamil people native to Malaysia * Tamil language, na ...
-language
action thriller film Action film is a film genre in which the protagonist is thrust into a series of events that typically involve violence and physical feats. The genre tends to feature a mostly resourceful hero struggling against incredible odds, which include life ...
written and directed by Atlee Kumar and produced by Kalaipuli S. Thanu under the banner
V Creations Kalaipuli S. Thanu is an Indian film producer, director and distributor, known for his films in Tamil cinema. He has produced several films through his two companies, V Creations and Kalaipuli Films International. Many of his films have been co ...
. The film stars Vijay,
Samantha Ruth Prabhu Samantha Ruth Prabhu (formerly: Samantha Akkineni; born 28 April 1987) is an Indian actress who mainly works in Telugu and Tamil film industries. She is a recipient of several awards, including four South Filmfare Awards, six South Indian I ...
and Amy Jackson. The film's music is composed by
G. V. Prakash Kumar G. V. Prakash Kumar is an Indian composer, actor, producer and singer known for his work in Tamil films and a few Telugu films as well. His first film was S Pictures' ''Veyil'' (2006) and he became popular in Tamil cinema by the early 2010s. He ...
, with cinematography handled by George C. Williams and editing done by
Ruben Reuben or Reuven is a Biblical male first name from Hebrew רְאוּבֵן (Re'uven), meaning "behold, a son". In the Bible, Reuben was the firstborn son of Jacob. Variants include Rúben in European Portuguese; Rubens in Brazilian Portuguese ...
. In the film, a former police officer is on a mission to protect his daughter from his past enemies. The film marked Kumar's second directorial after '' Raja Rani'' (2013), whose success impressed Vijay to work with the director. Atlee came up with the script, which was an "emotional action thriller film" and a formal announcement was made during September 2014. After post-production works and a formal launch ceremony in June 2015, the film began production in
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
during early July. The film was halted twice due to the
Film Employees Federation of South India The Film Employees Federation of South India (FEFSI) is an Indian organisation consisting of technicians from the Tamil film industry in Tamil Nadu, India. A total of 23 unions belonging to different trades in the film and television industry a ...
's strike and the heavy flooding in Chennai. In addition, poor climatic conditions in China meant that the team had to abandon their idea of filming sequences there and instead opted to shoot in
Bangkok Bangkok, officially known in Thai as Krung Thep Maha Nakhon and colloquially as Krung Thep, is the capital and most populous city of Thailand. The city occupies in the Chao Phraya River delta in central Thailand and has an estimated populati ...
. Despite the difficulties, the film was completed within January 2016. ''Theri'' was released on 14 April 2016 and received positive reviews from critics and audience. The film grossed against a budget of and emerged as the second highest grossing Tamil and South Indian film of 2016. It further won three
SIIMA Awards South Indian International Movie Awards, also known as the SIIMA Awards, rewards the artistic and technical achievements of the South Indian film industry. It was launched in 2012 by Vishnu Vardhan Induri and Brinda Prasad Adusimilli to apprec ...
, three
IIFA Utsavam The annual IIFA Utsavam rewards the artistic and technical achievements of the South Indian film industry. The ceremony is organised by Wizcraft International, the team behind the IIFA Awards, and represents Tamil cinema, Telugu cinema, Malay ...
awards, two
Ananda Vikatan Cinema Awards Ananda Vikatan Cinema Awards is an annual awards ceremony for people in the Tamil film industry. It is presented by the Tamil language weekly magazine ''ananda vikatan ''Ananda Vikatan'' is a Tamil-language weekly magazine published fr ...
and nine nominations at the 64th
Filmfare Awards South Filmfare Awards South is the South Indian segment of the annual Filmfare Awards, presented by the Filmfare magazine of The Times Group to honour both artistic and technical excellence of professionals in the Indian film industry encompassing ...
. The film was adapted into Assamese as '' Ratnakar'' (2019). It is currently considered as one among the most-popular films in Vijay's career, due to the commercial elements in the film and its multiple re-runs in television channels had attributed to more popularity.


Plot

Joseph Kuruvilla is a non-violent person, who runs a
bakery A bakery is an establishment that produces and sells flour-based food baked in an oven such as bread, cookies, cakes, donuts, pastries, and pies. Some retail bakeries are also categorized as cafés, serving coffee and tea to customers who w ...
and lives with his five-year old daughter Niveditha "Nivi" and they lead a peaceful life. Joseph soon befriends Nivi's teacher Annie, who starts developing a crush on him. However, Annie learns that Joseph is actually DCP Vijay Kumar, an honest cop in
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
. When confronted with the truth, Joseph reveals his past. One night, Vijay meets an old man who comes up with a complaint to find his missing daughter Raji, an IT worker, where he investigates the case and within ten hours, only to find that she was sexually assaulted to death. Vijay's further investigation led him to Ashwin, who is the son of
Labour minister Minister of Labour (in British English) or Labor (in American English) is typically a cabinet-level position with portfolio responsibility for setting national labour standards, labour dispute mechanisms, employment, workforce participation, traini ...
Vanamaamalai. After three days of Raji's death, Vijay heads to Vanamaamalai's house to arrest Ashwin, but Vanamaamalai and
commissioner A commissioner (commonly abbreviated as Comm'r) is, in principle, a member of a commission or an individual who has been given a commission (official charge or authority to do something). In practice, the title of commissioner has evolved to in ...
Sibi Chakravarthy inform him that Ashwin was missing since three days and Vijay was tasked of finding Ashwin. However, Vanamaamalai learns that Ashwin was murdered by Vijay himself, where he swears to seek vengeance on him for killing his son. One day, Vijay meets Mithra, a medical student where love blossoms grew between them and they decided to get married. However, Mithra was worried about Vijay's safety after an attack from Vanamaamalai's henchmen, but Vijay convinced her and both of them got married, and also given birth to Nivi and led a happy life. However, Vanamaamalai and his brother Ratnam, along with their henchmen barged into Vijay's house one night, where they killed Mithra and Vijay's mother, and also attempted to drown Nivi. However, an injured Mithra saved the child and made Vijay to take a vow that he will raise their daughter Nivi as a non-violent person and would quit the police force. Vijay accepted Mithra's vow and faked his death in order to protect Nivi, before the explosion. After revealing his past, Vijay tells Annie to keep it as a secret from Nivi. During Nivi's
excursion An excursion is a trip by a group of people, usually made for leisure, education, or physical purposes. It is often an adjunct to a longer journey or visit to a place, sometimes for other (typically work-related) purposes. Public transportation ...
, Vanamaamalai knows he is alive, then Joseph sees the school bus swerve, because the brakes of her school bus is damaged and the bus falls from the bridge into a river. With the help of Annie and the local people, Vijay manages to rescue Nivi and other children, where he learns that Vanamaamalai (who has now learnt that Vijay is alive) is behind the accident and returns to his old self to seek vengeance against Vanamaamalai. Vijay returns to Chennai and kills
Inspector Inspector, also police inspector or inspector of police, is a police rank. The rank or position varies in seniority depending on the organization that uses it. Australia In Australian police forces, the rank of inspector is generally the ne ...
Karikalan, who is Vanamaamalai's henchmen and was also present at the night when Mithra was killed. At this point of time, Vanamaamalai and Ratnam have a fallout, where Vijay also kills him at night, by pushing him from the thirtieth floor. Finally, Vijay allows himself to be captured by Vanamaamalai's henchmen, where he kills everyone. The killings continue to be a mystery from the public, but Sibi Chakravarthy is aware that Vijay is alive and secretly re-employs him into the police force. Few years later, Vijay, an older Nivi and Annie are in
Ladakh Ladakh () is a region administered by India as a union territory which constitutes a part of the larger Kashmir region and has been the subject of dispute between India, Pakistan, and China since 1947. (subscription required) Quote: "Jammu a ...
. Vijay, who has changed his identity to Dharmeshwar, continues to work for the CBI and also fulfilling Mithra's wishes.


Cast

;Cameo appearance * Sunaina as Vijay's prospective brideeleased on that date.


Production


Development

In January 2014, Vijay expressed his interest to work with a project directed by Atlee, after being impressed by his debut directorial film '' Raja Rani'' (2013); the latter also expected to work in the film, since he had been a fan of the actor, and also admired his recent projects. Kalaipuli S. Thanu was reported to finance the project and was officially announced in September 2014. The producers further announced that the team may start filming, only after the completion of Vijay's other film '' Puli'' (2015), while Atlee continued to script the film through late-2014. In November 2014,
G. V. Prakash Kumar G. V. Prakash Kumar is an Indian composer, actor, producer and singer known for his work in Tamil films and a few Telugu films as well. His first film was S Pictures' ''Veyil'' (2006) and he became popular in Tamil cinema by the early 2010s. He ...
was announced as the music composer collaborating with Vijay and Atlee, after ''
Thalaivaa ''Thalaivaa'' () is a 2013 Indian Tamil-language action thriller film written and directed by A. L. Vijay. It stars Vijay in the title role. The film, produced by Chandraprakash Jain, features background score and soundtrack composed by G. ...
'' and ''Raja Rani''. Several of the technical crew involved in Atlee's previous film, ''Raja Rani'', were also added to the team including cinematographer George C. Williams, editor
Ruben Reuben or Reuven is a Biblical male first name from Hebrew רְאוּבֵן (Re'uven), meaning "behold, a son". In the Bible, Reuben was the firstborn son of Jacob. Variants include Rúben in European Portuguese; Rubens in Brazilian Portuguese ...
and art director
T. Muthuraj T. MuthuRaj (born 29 July 1969 in Coimbatore, India) is an Indian film production designer. He entered the film industry after completing his B.Sc. degree in fine arts as first assistant to Sabu Cyril after which he has served as production des ...
. The film is touted to be an emotional-action thriller where Vijay would essay the role of a police officer and a father in the film, and was reported to be inspired from ''
Chatriyan ''Chatriyan'' () is a 1990 Indian Tamil-language crime drama film, written and produced by Mani Ratnam under Aalayam Productions. The film was directed by K. Subash, an assistant of Mani Ratnam. The film stars Vijayakanth, Bhanupriya and Thil ...
'' (1990). Several titles for the film including ''Moondru Mugam'', ''Vetri'', ''Thuppaki 2'', ''Khakee'' and ''Thaarumaaru'' were considered, before the makers finalised ''Theri'' in late November 2015. The first look of the film was also released on that date.


Casting

Soon after the announcement, many reports been surfaced that
Nayanthara Diana Mariam Kurian, known professionally as Nayanthara, is an Indian actress and film producer who is known for her work in Tamil, Telugu and Malayalam films. She was in the '' Forbes India'' "Celebrity 100" 2018 list, with her total annual ...
will play the female lead. However, in January 2015, the actress refuted her claims of being part in the film. Later,
Samantha Ruth Prabhu Samantha Ruth Prabhu (formerly: Samantha Akkineni; born 28 April 1987) is an Indian actress who mainly works in Telugu and Tamil film industries. She is a recipient of several awards, including four South Filmfare Awards, six South Indian I ...
was announced as the female lead. Amy Jackson also joined the film as the second female lead; she was reportedly essayed the role of a Malayalam-speaking school teacher in the film. Initially, the team approached few Hindi actresses for Jackson's role, whom had turned down the offer. In March 2015, veteran actress and film producer
Raadhika Sarathkumar Raadhika Sarathkumar is an Indian actress, entrepreneur, producer and politician who works predominantly in Tamil cinema along with Telugu cinema as well as a few Malayalam, Hindi and Kannada films. She is the founder and CP of the Radaan Me ...
was essayed the role of Vijay's mother in the film, collaborating with Vijay for the second time after 27 years.
Bharathiraja Bharathiraja (born 17 July 1941) is an Indian film director and actor who works mainly in the Tamil film industry. Making his debut in 1977 with '' 16 Vayathinile'', he is known for realistic and sensitive portrayals of rural life in his films. ...
was approached by the team, for playing the antagonist role in the film, but his refusal on being a part of the film, led Atlee choose veteran director Mahendran as the antagonist. Similarly, Sathyaraj too approached for another pivotal role, which he denied due to his priorities in '' Baahubali 2: The Conclusion'', led
Prabhu ''Prabhu'' means master or the Prince in Sanskrit and many of the Indian languages; it is a name sometimes applied to God. The term is also used by devotees of the Hindu God Lord Krishna/ Vishnu as a title and form of address. It is also appen ...
to play the role. During the start of the project, actress
Meena Meena () is a sub-group of Bhils. They speak Meena language. They started adopting the Brahmin worship system. Its name is also transliterated as ''Meenanda'' or ''Mina''. Historians claim that they belong to the Matsya tribe. They got the st ...
's daughter Nainika officially confirmed to be a part of the film, thereby making her acting debut. She would play Vijay's reel-life daughter in the film. Sunainaa was also roped in to play an extended cameo in the film. Actress
Amritha Aiyer Amritha Aiyer (born 14 May 1994) is an Indian actress who predominantly appears in Tamil and Telugu language films. She made her acting debut in the Tamil film ''Padaiveeran'' (2018), and her Telugu debut with ''Red'' (2021). Early life Aiy ...
, appeared in an uncredited role playing Samantha's cousin.


Filming

An official launch event was held at the Kerala Club House on the
East Coast Road East Coast Road (ECR), combination of SH-49, NH-332A, NH-32, officially known as Mutthamizh Arignar Kalaignar Road, is a two-lane highway (now being partially upgraded to four-lane way from Chennai to Mamallapuram) in Tamil Nadu, India, bu ...
in
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
, with several members of the cast and crew in attendance on 26 June 2015. The film began production in Chennai during early-July 2015 and an introductory song for Vijay was shot in the city, followed by scenes featuring Vijay and Samantha on the East Coast Road. Further scenes in Chennai were shot at Adityaram Studios and at
Binny Mills Binny and Co is a shipping, textile, banking and insurance firm based in the city of Chennai, India. It is one of the oldest business firms in Chennai city. History Binny and Co was founded in Madras by John Binny as a general, clearing a ...
, where art director T. Muthuraj had erected a huge set. Raadhika was also a part of the shoot, while actress Sunaina shot for one day in the schedule which ended in mid-July. The second schedule was reported to begin during the end of the month, was briefly delayed owing to a strike held by the Tamil Film Producers Council against
Film Employees Federation of South India The Film Employees Federation of South India (FEFSI) is an Indian organisation consisting of technicians from the Tamil film industry in Tamil Nadu, India. A total of 23 unions belonging to different trades in the film and television industry a ...
. The second schedule for the film restarted in Chennai on 3 August 2015, with Vijay and Samantha joining the shoot and went for 25 days. Few sequences were also shot at
MGM Dizzee World MGM Dizzee World is a theme park located in Chennai, Tamil Nadu, India. It is located in East Coast Road. The park has about 47 dry rides including- a log flume, Ferris wheel, spider spin, roller coaster, the funny mountain, dashing cars, super ...
on the East Coast Road. A further schedule began again for a month long shoot in September 2015 in Chennai. In mid-September, the team shot few sequences at veteran actor
Sivaji Ganesan Villupuram Chinnaiya Manrayar Ganesamoorthy, better known by his stage name Sivaji Ganesan, (1 October 1928 – 21 July 2001) was an Indian actor and producer. He was active in Tamil cinema during the latter half of the 20th century. Sivaji G ...
's ancestral house Annai Illam and the shoot went for 2–3 days. In November 2015, it was revealed that the film was "seventy percent complete" and portions involving Samantha Prabhu had finished being shot. Thereafter, Amy Jackson subsequently joined the team in Chennai to shoot for her part during a new schedule. Action scenes, choreographed by
Dhilip Subbarayan Dhilip Subbarayan is an Indian stunt choreographer who has worked in Tamil language films. The son of stunt choreographer Super Subbarayan, Dhilip also made his debut as a film producer with ''Anjala'' (2016) and also played the lead role in '' ...
were filmed throughout the month, with the shoot disrupted by the heavy flooding in Chennai. Hollywood stunt choreographer Kaloyan Vodenicharov worked with the team in early December 2015 to help shoot the climax portions for the film. Poor climatic conditions in China meant that the team had to abandon their idea of filming sequences there and instead opted to shoot in
Bangkok Bangkok, officially known in Thai as Krung Thep Maha Nakhon and colloquially as Krung Thep, is the capital and most populous city of Thailand. The city occupies in the Chao Phraya River delta in central Thailand and has an estimated populati ...
. Sets were erected in a factory in Chennai to shoot the climax scenes, with Kaloyan recruited to help train artistes and film the sequences during December 2015. In mid-January 2016, an under water stunt sequence was filmed under the guidance of Subbrarayan. The team started filming a song featuring Vijay and Jackson, and with the completion of the song, the principal photography was wrapped.


Music

The film's soundtrack and score is composed by
G. V. Prakash Kumar G. V. Prakash Kumar is an Indian composer, actor, producer and singer known for his work in Tamil films and a few Telugu films as well. His first film was S Pictures' ''Veyil'' (2006) and he became popular in Tamil cinema by the early 2010s. He ...
. In addition to being his second collaboration with Vijay and Atlee, the film also marked Prakash's 50th project as a composer. Soon after his inclusion in the project, Prakash started composing the songs during November 2014 and completed work within January 2016. In his micro-blogging page, the composer said that all the tracks in the film are "trend-setting", and featured songs recorded by veteran composer
Deva Deva may refer to: Entertainment * ''Deva'' (1989 film), a 1989 Kannada film * ''Deva'' (1995 film), a 1995 Tamil film * ''Deva'' (2002 film), a 2002 Bengali film * Deva (2007 Telugu film) * ''Deva'' (2017 film), a 2017 Marathi film * Deva ...
, actor-director
T. Rajendar Thesingu Rajendar (born 9 May 1960), also known as Vijaya T. Rajendar or T. R., is an Indian actor, filmmaker, musician, cinematographer and distributor who works primarily in Tamil film industry. He is also a politician in Chennai, Tamil Nadu. ...
,
Uthara Unnikrishnan Uthara Unnikrishnan (born 2004) is an Indian playback singer. In 2015, she won the National Film Award for Best Female Playback Singer at the 62nd National Film Awards for her rendition of the song "Azhagu" from the 2014 Tamil film ''Saivam'', ...
and the actor Vijay himself. The album featured seven tracks, with lyrics written by
Pulamaipithan Pulavar Pulamaipithan (6 October 1935 – 8 September 2021) was an Indian scholar, poet and lyricist who got recognition through the song "Naan yaar nee yaar" which was featured in the Tamil film ''Kudiyirundha Koyil'' in 1968. He briefly serve ...
,
Na. Muthukumar Nagarajan Muthukumar (12 July 1975 – 14 August 2016) was a Tamil poet, lyricist, and author. Best known for his Tamil language film songs, he received the most Filmfare Awards for Best Lyricist in Tamil and was a two-time recipient of the Nat ...
, Pa. Vijay, Kabilan,
Rokesh Rokesh is an Indian lyricist working on Tamil language films, who specialises in song lyrics containing Madras Bashai. Career Rokesh worked as a machine operator in the Parry's area of Chennai and had established a reputation for being a gana s ...
, R. Thiyagarajan and
Arunraja Kamaraj Arunraja Kamaraj is a singer, lyricist, actor, director in Tamil-language films. He is known for his works as lyricist in films such as '' Jigarthanda'', '' Theri'', ''Pencil'' and '' Kabali''. He also debuted as an actor in '' Raja Rani'' and ...
. It was released on 20 March 2016 by
Think Music Think Music is an Indian music label headquartered in Chennai, Tamil Nadu that specialises in South Indian film soundtracks. Overview Think Music India was started in 2007 and sold its first 46 titles including ''Vel'' (2007) and ''Paiyaa'' ...
. The release coincided with a promotional event held at
Sathyam Cinemas SPI Cinemas is an Indian multiplex chain originally owned by the SPI Group, headquartered in Chennai, Tamil Nadu. The company is often lauded for its premium quality and inexpensive pricing. Its theatres, primarily Sathyam, are often used by ...
in
Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...
, with the presence of the cast and crew. Irrespective of the full songs, a bonus track titled "Hey Aasmaan" was released on 10 April 2016.


Marketing

Promotional stills from the film released on 15 January 2016, coinciding with
Pongal Pongal may refer to: * Pongal (festival), an annual Tamil festival * Pongal (dish) Pongal, also known as pongali or huggi, is an Indian rice dish. In Tamil, "pongal" means "boil" or "bubbling up". The two varieties of pongal are ''chakarai pong ...
. The official teaser was unveiled on 5 February 2016. The teaser which was initially uploaded on the midnight of 5 February, was removed after copyright claims from an anonymous channel, but was later restored by the technical team. The teaser received praise from fans and celebrities, and garnered 1.5 million views within 24 hours of its release. The promotions of the film began during 14 March 2016, with the team releasing special posters ahead of the audio launch on 20 March. A month before its release,
SPI Cinemas SPI Cinemas is an Indian multiplex chain originally owned by the SPI Group, headquartered in Chennai, Tamil Nadu. The company is often lauded for its premium quality and inexpensive pricing. Its theatres, primarily Sathyam, are often used by ...
, which acquired the distribution rights of the film, started pre-bookings of the film in theatres, months before its release. The pre-booking facilities were affiliated to theatres owned by SPI Cinemas – which include Sathyam,
Escape Escape or Escaping may refer to: Computing * Escape character, in computing and telecommunication, a character which signifies that what follows takes an alternative interpretation ** Escape sequence, a series of characters used to trigger some s ...
and S2 Theatres. It has reported that, the active campaigning by the fans of Vijay through social media, with the extensive promotions had attributed to the hype, with Abirami Ramanathan, managing director of Abirami Multiplex, said that more than 6,000 tickets have been sold for the first five days of its release.


Release


Theatrical

''Theri'' was earlier scheduled to be released on 14th April 2016, receiving U/A certificate. However after many cuts from the Central Board of Film Certification to reduce the scenes of severe violence and gore, the film received a 'U' certificate. Earlier in July 2015, the team had fixed two release dates tentatively – one being scheduled on the occasion of
Pongal Pongal may refer to: * Pongal (festival), an annual Tamil festival * Pongal (dish) Pongal, also known as pongali or huggi, is an Indian rice dish. In Tamil, "pongal" means "boil" or "bubbling up". The two varieties of pongal are ''chakarai pong ...
(15 January 2016) and the other being fixed for the Republic Day weekend (22 January 2016). The team had planned the release date depending on the film's early completion. However, the production delays had forced the team to push the release date to
Tamil New Year Puthandu (), also known as Puthuvarudam, and the Tamil New Year, is the first day of year on the Tamil calendar, traditionally celebrated as a festival by Tamil Hindus. The festival date is set with the solar cycle of the lunisolar Hindu cale ...
(14 April 2016). Intentionally,
Rajinikanth Shivaji Rao Gaikwad (born 12 December 1950), known professionally as Rajinikanth, is an Indian actor, producer and screenwriter. In a career spanning over five decades, he has done 160 films that includes films in Tamil, Hindi, Telugu, Kannad ...
-starrer ''
Kabali ''Kabali'' is a 2016 Indian Tamil-language action film written and directed by Pa. Ranjith and produced by Kalaipuli S. Thanu. The film stars Rajinikanth in the titular role, with Radhika Apte, Sai Dhanshika, Winston Chao, Kishore, Dines ...
'', Thanu's another film he had produced, also scheduled for the release on the same day, and as no two Tamil films, produced by the same company or producer will clash on the same date, the team planned to postpone the release further to 1 May 2016. Eventually, in December 2015, Thanu announced for an interchange of release dates between the two films, with ''Theri'' being scheduled to release on 14 April.


Screening and statics

The film opened in more than 1000 screens worldwide, with 350 screens in Tamil Nadu, 200 screens in Kerala, 150 screens in Andhra Pradesh and Telangana, and 70 screens in Karnataka. In addition, the film was screened in 400 theatres across overseas centers, with 144 screens across
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country Continental United States, primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., ...
. CineGalaxy Inc, which had distributed the film in United States, stated that it is the "biggest release for a Vijay-film in recent years".


Distribution

The
Tamil Nadu Tamil Nadu (; , TN) is a state in southern India. It is the tenth largest Indian state by area and the sixth largest by population. Its capital and largest city is Chennai. Tamil Nadu is the home of the Tamil people, whose Tamil language ...
theatrical rights of the film were sold to ₹49.40 crore, with SPI Cinemas acquiring the Chennai city distribution rights to ₹4.5 crore, and also selling the theatrical rights in the Chengalpet region, with Impossible Films buying them for ₹9.5 crore. Coimbatore rights have been sold to ₹8.5 crore. The distribution rights for Madurai have been sold to Impala Theatres for ₹6.9 crore, followed by the Trichy-Thanjavur region, where Green Screen Narayanaswamy acquired the theatrical rights to a sum of ₹5.6 crore. 7G Films has bagged the rights of the Salem region for ₹4.6 crore. Dr Albert has acquired the South Arcot rights for ₹3.40 crore, and Devraj of Alankar Theatres purchased the North Arcot rights for ₹3.15 crore. Mannan Films has acquired the Tirunelveli & Kanyakumari rights for ₹3.25 crore. Karnataka theatrical rights were purchased by Goldie Films, with Kerala rights were purchased by Friday Film House and Carnival Motion Pictures at ₹5.6 crore, highest for a non-Malayalam film.
Dil Raju Velamakucha Venkata Ramana Reddy (born 17 December 1970), known professionally as Dil Raju, is an Indian film producer and distributor known for his works in Telugu cinema. He has also financed some Tamil and Hindi films and owns the production ...
's
Sri Venkateswara Creations Sri Venkateswara Creations is an Indian film production company based in Hyderabad. It is established by Dil Raju in 2003. Raju has produced several Telugu films on this banner. The company also has a subsidiary film distribution business n ...
procured the theatrical rights in the Andhra and Telangana regions. CineGalaxy Inc, a Texas-based distribution company acquired the theatrical rights in the United States for ₹3 crore. The respective overseas distributors are:
Ayngaran International Ayngaran International is a film distribution and production company, based in the United Kingdom. Historically, Tamil films from India have been distributed to overseas theaters and for home media consumption by Ayngaran. The chairman of the ...
(Europe and Sri Lanka), AP International (Singapore and UAE), Malik Stream Corporation (Malaysia), Celluloid Studios (Japan) and MKS Retails (Australia and New Zealand).


Legal issues

The film was not screened in many theatres across Chengalpet, owing to the issues between the producers and distributors over profit-sharing. Eventually, the distributors were reluctant to buy the film under Minimum-guarantee (MG) basis, due to the losses of big-budget Tamil films in the recent years, with '' Lingaa'' (2014) in particular, where the film had incurred huge losses to the film's distributors. Panneer Selvam, the sectretary of Tamil Nadu Theatre Owners Association (TNTOA) blamed Thanu saying that "he had asked unreasonable MG rates for the film, especially in a risky situation, where if that film fails, it may incur huge losses to the producers and distributors". Another sources claimed that there held a raid in Chengalpet theatres, following complaints of overpricing of ticket rates. It has been stated that the film's release had coincided with the period of
Tamil Nadu Legislative Assembly election Tamil may refer to: * Tamils, an ethnic group native to India and some other parts of Asia ** Sri Lankan Tamils, Tamil people native to Sri Lanka also called ilankai tamils **Tamil Malaysians, Tamil people native to Malaysia * Tamil language, na ...
, where the moral code of conduct was in force and huge complaints from audiences, a huge crackdown was imitated by the authorities against the theatre owners selling tickets above the government-stipulated rates. Many of them feared selling tickets at higher rates as it may lead to suspension of the theatre licence. As a result, the theatre owners were reluctant to pay high MG rates as it cannot be recovered on normal ticket rates. The issue became serious as Thanu had announced that
Rajinikanth Shivaji Rao Gaikwad (born 12 December 1950), known professionally as Rajinikanth, is an Indian actor, producer and screenwriter. In a career spanning over five decades, he has done 160 films that includes films in Tamil, Hindi, Telugu, Kannad ...
's ''
Kabali ''Kabali'' is a 2016 Indian Tamil-language action film written and directed by Pa. Ranjith and produced by Kalaipuli S. Thanu. The film stars Rajinikanth in the titular role, with Radhika Apte, Sai Dhanshika, Winston Chao, Kishore, Dines ...
'', which he had produced, will not be screened in the said theatres across Chengalpet, which refused to screen the film. Producer K. E. Gnanavel Raja also supported Thanu's decision, and said that the films he had distributed –
Suriya Saravanan Sivakumar (born 23 July 1975), known by his stage name Suriya, is an Indian actor, producer, television presenter and a philanthropist. He primarily works in Tamil cinema where he is one of the highest paid actors. He received numer ...
's '' 24'' and ''
Singam 3 ''Singam 3'' (Shortened as ''Si3'' or ''S3'') is a 2017 Indian Tamil-language action film written and directed by Hari. A sequel to ''Singam II'' (2013) and the third film in the '' Singam film series'', it stars Suriya and Anushka Shetty, whe ...
'' – will face boycott in the Chengalpet region, if the issue had not cleared. Thanu also blamed the "theatre mafia" saying that "the middlemen and brokers is trying to take over the business with this issue". On 29 April 2016, the film was screened in Chengalpet, two weeks after the original release, as the talks with the producers and stakeholders became fruitful, leading to resolve the issue.


Piracy

On 15 April 2016, a group of actor Vijay's fans caught a videographer for recording the film at a theatre in Coimbatore for piracy purposes. It was revealed that he along with two of other members, were working at a Tamil-language television channel,
Polimer TV Polimer TV (also known as Polimer) is an Indian Tamil language entertainment channel that was owned by Polimer TV Network. The channel shows dubbed series from other television channels and some original shows. It was earlier launched as a ...
and the pirated footage of one-and-a-half hour was handed by the videographer to the television staff. Reacting to the issue, the Tamil Film Producers Council and the sister associations of Tamil film fraternity sued the channel for the illegitimate piracy. However, the channel refuted and claimed that they had never indulged in video piracy. A bus driver, named Shankar was booked by the police, for buying pirated versions of the film (along with
Suriya Saravanan Sivakumar (born 23 July 1975), known by his stage name Suriya, is an Indian actor, producer, television presenter and a philanthropist. He primarily works in Tamil cinema where he is one of the highest paid actors. He received numer ...
's '' 24'') stored in DVDs and screened at a private luxury bus. Apparently Shankar stated that the bus owner had nothing to do with the pirated DVDs.


Home media

The satellite rights of this film, along with Thanu's other production ''
Kabali ''Kabali'' is a 2016 Indian Tamil-language action film written and directed by Pa. Ranjith and produced by Kalaipuli S. Thanu. The film stars Rajinikanth in the titular role, with Radhika Apte, Sai Dhanshika, Winston Chao, Kishore, Dines ...
'', were remained unsold. In March 2016, it has been reported that
Star Vijay Star Vijay is an Indian Tamil language general entertainment pay television channel owned by Disney Star (formerly Star India), a subsidiary of Asianet Star Communications. The channel's headquarters is in Chennai, Tamil Nadu. Star Vijay change ...
and Jaya TV were considered for acquiring the television rights of the film, which did not happen. In November 2016, following its launch in India,
Amazon Prime Video Amazon Prime Video, also known simply as Prime Video, is an American subscription video on-demand over-the-top streaming and rental service of Amazon offered as a standalone service or as part of Amazon's Prime subscription. The service pr ...
had acquired the digital rights of the two films and streamed them exclusively through the platform. After multiple deliberations, Sun TV acquired the television rights in September 2017, and premiered the film exclusively on 18 October 2017, coinciding with
Diwali Diwali (), Dewali, Divali, or Deepavali ( IAST: ''dīpāvalī''), also known as the Festival of Lights, related to Jain Diwali, Bandi Chhor Divas, Tihar, Swanti, Sohrai, and Bandna, is a religious celebration in Indian religions. It is ...
.


Reception


Box office

In the opening day of its release, the film had collected ₹18.1 crore at the domestic box office and ₹39.96 crore worldwide. According to Behindwoods, the film took a "gargantuan opening" ₹3.07 crore within the first four days at the Chennai city box office. At the second day, the film had collected ₹7.12 crore in Tamil Nadu, with a 50% drop compared to the first day collections. The film grossed worldwide in first weekend; By the end of its first 6 days in theaters, the film had grossed worldwide, becoming Vijay's third film to do so, following ''
Thuppakki ''Thuppakki'' () is a 2012 Indian Tamil-language action thriller film written and directed by AR Murugadoss. Produced by Kalaippuli S. Thanu under his studio V Creations, and distributed by Gemini Film Circuit, the film stars Vijay and Kaj ...
'' (2012), ''
Kaththi ''Kaththi'' (; ) is a 2014 Indian Tamil-language action social drama film written and directed by A. R. Murugadoss, and produced by Allirajah Subaskaran under the banner Lyca Productions, along with Ayngaran International, as the co-produce ...
'' (2014) and '' Puli'' (2015). At-the end of June 2016, the film crossed at the box-office, becoming Vijay's first film in his career to enter the 150-crore club. As of July 2016, the film had collected more than at the box-office, becoming the second highest-grossing Tamil film of the year. At the Chennai city, Theri was the highest grossing Tamil film with a revenue of ₹11.5 crore, which was later broken by ''
Master Master or masters may refer to: Ranks or titles * Ascended master, a term used in the Theosophical religious tradition to refer to spiritually enlightened beings who in past incarnations were ordinary humans *Grandmaster (chess), National Master ...
'' (2021), another Vijay-starrer film that had earned ₹11.56 crore. In the first four days of its release, the film collected in USA and combining the gross in Canada, the film collected over as of 17 April. In the United Kingdom, the film broke '' Enthirans box office collection for the first weekend, by collecting , while ''Enthiran'' had collected . As of May 2016, the film had collected ₹44.37 crore from overseas centres; the film collected $728,317 in United States, $399,079 in Canada, MYR 5,644,489 in Malaysia, where it contributed the major collections.


Critical response

M. Suganth of ''
The Times of India ''The Times of India'', also known by its abbreviation ''TOI'', is an Indian English-language daily newspaper and digital news media owned and managed by The Times Group. It is the third-largest newspaper in India by circulation and largest s ...
'' rated 3 stars (out of 5) and said that "With the right material, Vijay can elevate even an ordinary scene with his amazing screen presence and he can effortlessly play to the gallery. This is a formulaic film and can be best described only with another cliche — Old wine in a fancy extra-large bottle". Gautaman Bhaskaran of ''
Hindustan Times ''Hindustan Times'' is an Indian English-language daily newspaper based in Delhi. It is the flagship publication of HT Media, an entity controlled by the KK Birla family, and is owned by Shobhana Bhartia. It was founded by Sunder Singh Ly ...
'' rated the film 2.5 stars (out of 5) saying, "Theri has all the essentials one expects in a Vijay starrer, but central to the film is the father-daughter relationship and that’s where the film scores big". Bardwaj Rangan of ''
The Hindu ''The Hindu'' is an Indian English-language daily newspaper owned by The Hindu Group, headquartered in Chennai, Tamil Nadu. It began as a weekly in 1878 and became a daily in 1889. It is one of the Indian newspapers of record and the sec ...
'' stated that Atlee's screenplay checks all boxes and we're checking these boxes 10 minutes ahead of him. But we let all of this pass because what we look for are the mass moments, the moments that creep past the logic centres in the brain and affect us almost atavistically." Kirubhakar Purushothaman of ''
India Today ''India Today'' is a weekly Indian English-language news magazine published by Living Media India Limited. It is the most widely circulated magazine in India, with a readership of close to 8 million. In 2014, ''India Today'' launched a new on ...
'' rated 3 (out of 5) saying "''Theri'' is a film you go to with battalions of friends or family on a weekend, and come back without giving it a second thought". ''Sify'' also rated the film 3 out of 5 stars saying that "Vijay's scorching screen presence and his infectious energy is the highlight." ''Behindwoods'' also rated the film 2.75 stars out of 5, stating that "Theri is a little predictable emotional ride with some great performances, superlative technical work with a mix of commercial elements." Anupama Subramanian of ''
Deccan Chronicle ''Deccan Chronicle'' is an Indian English-language daily newspaper founded by Rajagopal Mudaliar in the 1930s & currently owned by Samagrah Commercial Pvt Limited. It is published in Hyderabad, Telangana, by Deccan Chronicle Holdings Limited ...
'' rated two-and-a-half out of five stars saying "The film highly relies on Vijay's strength and charisma to carry it through, thus living up to the expectations and the huge pre hype created to some extent." Latha Srinivasan of ''
Daily News and Analysis Publications established in 2005 Newspapers published in Mumbai English-language newspapers published in India Daily newspapers published in India Essel Group 2005 establishments in Maharashtra ...
'' gave 2.5 (out of 5) saying "Vijay fans will find the movie delightful, others may not". Writing for ''
The Indian Express ''The Indian Express'' is an English-language Indian daily newspaper founded in 1932. It is published in Mumbai by the Indian Express Group. In 1999, eight years after the group's founder Ramnath Goenka's death in 1991, the group was split be ...
'', Goutham VS gave two stars out of five and said that "The movie, possibly the millionth remake of Rajnikanth’s revenge film ''
Baashha ''Baashha'' is a 1995 Indian Tamil-language gangster action film written and directed by Suresh Krissna. The film stars Rajinikanth, Nagma and Raghuvaran, with Janagaraj, Devan, Shashi Kumar, Vijayakumar, Anandaraj, Charan Raj, Kitty, Sath ...
'', where the hero is a daredevil with a larger-than-life persona, is yawn-inducing". ''
Ananda Vikatan ''Ananda Vikatan'' is a Tamil-language weekly magazine published from Chennai, India. History and profile ''Ananda Vikatan'' was started by Late Pudhoor Vaidyanadhaiyar in February 1926 as a monthly publication. The issue for December 1927 wa ...
'' rated the film 43 out of 100. ''Indiaglitz'' rated the film 3 out of 5 and called it as "an entertaining revenge drama from Atlee and Vijay".


Accolades


Impact

''Theri'' has been considered as one of the popular films of Vijay in the recent times. It also led to the repeated collaborations between Atlee and Vijay, where they went to work on '' Mersal'' (2017) and ''
Bigil ''Bigil'' () is a 2019 Indian Tamil-language sports action film written and directed by Atlee and produced by Kalpathi S. Aghoram under the banner AGS Entertainment. The film stars Vijay in the titular role. It also stars Nayanthara, Jacki ...
'' (2019). However, Atlee still stated it as "one of his favourite films in his career". On 14 April 2021, during the film's fifth anniversary, Atlee tweeted a thread of stills from the films, praising the actor, actress, crew and producer for the film, while also referring it as "close to his heart". The film emerged popularity over multiple re-runs on television channels and had garnered record impressions; apart from the original, the Hindi-dubbed version of the film also gained popularity in televisions. It was re-released in Tamil Nadu theatres on 21 June 2019, ahead of the actor's 45th birthday. Indian cricketer
Ravindra Jadeja Ravindrasinh Anirudhsinh Jadeja (born 6 December 1988), commonly known as Ravindra Jadeja, is an Indian international cricketer. He is an all-rounder, who bats left-handed and bowls left-arm orthodox spin. He was the captain of the Chennai Su ...
, stated ''Theri'' as his favourite film at an interview to his fans. During the
COVID-19 lockdown in India On the evening of 24 March 2020, the Government of India ordered a nationwide lockdown for 21days, limiting movement of the entire 1.38billion (138 crore) population of India as a preventive measure against the COVID-19 pandemic in India. It ...
, a group of
Tamil Nadu Police Tamil Nadu Police is the primary law enforcement agency of the state of Tamil Nadu, India. It is over 150 years old and is the fifth largest state police force in India.
members performed a parody version of the song "Jithu Jilladi" to create awareness to control the pandemic.


Remake

In June 2016, a Hindi remake of the film was planned by
Rohit Shetty Rohit Shetty (born 14 March 1974) is an Indian film director, stuntman, producer and television host who works in Hindi cinema. He is one of the most recognised film director of Hindi Cinema. His movies are often mix genres of action, comedy ...
, with
Shah Rukh Khan Shah Rukh Khan (; born 2 November 1965), also known by the initialism SRK, is an Indian actor, film producer, and television personality who works in Hindi films. Referred to in the media as the " Baadshah of Bollywood", "King of Bollywood ...
and
Akshay Kumar Rajiv Hari Om Bhatia (born 9 September 1967), known professionally as Akshay Kumar (), is an Indian-born naturalised Canadian Quote: "(Former prime minister Stephen) Harper campaigned in 2011 alongside one of Modi's biggest celebrity backer ...
as the frontrunners to play the leads. However, Shetty denied the plans of remaking the film. Later, in April 2020, Varun Dhawan was rumoured to play the lead in the adaptation.The film was partially remade into Assamese as '' Ratnakar'' (2019) by
Jatin Bora Jatin Bora (born 25 April 1970) is an Indian actor and director who has appeared in Assamese language films since 1989. He is also an actor and director in some mobile theatre groups of Assam, including Aabahan, Hengool, Ashirbaad, Bhagyadevi ...
.


Notes


References


External links

* * * {{Friday Film House 2016 films 2016 action films 2010s Tamil-language films Indian action films Films scored by G. V. Prakash Kumar Films shot in Ladakh Films shot in Jammu and Kashmir Films shot in Bangkok Films set in Kerala Films shot in Kerala Films set in Chennai Films shot in Chennai Films shot in Goa 2016 masala films Films about rape Fictional portrayals of the Tamil Nadu Police 2010s police procedural films Films about rape in India Indian police films Films directed by Atlee (director) Films set in Jharkhand Films set in Jamshedpur