Troy Reeb
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Troy Douglas Reeb (born November 6, 1969) is a
Canadian Canadians () are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of their being ''C ...
media executive and former journalist who served as co-CEO of
Corus Entertainment Corus Entertainment Inc. (often simply known as Corus) is a Canadian mass media and television production company. The company was founded in 1987 as Shaw Radio Ltd. as a subsidiary of Shaw Communications and was spun-off from Shaw in 1999. It h ...
. He previously served as executive vice president of properties at Corus, including the
Global Television Network The Global Television Network (more commonly called Global, or occasionally Global TV) is a Television in Canada, Canadian English language, English-language terrestrial television, terrestrial television network. It is currently Canada's se ...
. Reeb was born in
Toronto Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...
,
Ontario Ontario is the southernmost Provinces and territories of Canada, province of Canada. Located in Central Canada, Ontario is the Population of Canada by province and territory, country's most populous province. As of the 2021 Canadian census, it ...
and raised in
Westlock Westlock is a town in central Alberta, Canada. Founded in 1913, the town is primarily an agricultural, business, and government administration centre serving communities and rural areas within surrounding Westlock County. Geography Westlock ...
,
Alberta Alberta is a Provinces and territories of Canada, province in Canada. It is a part of Western Canada and is one of the three Canadian Prairies, prairie provinces. Alberta is bordered by British Columbia to its west, Saskatchewan to its east, t ...
.


Career

As the head of broadcast networks, Reeb was responsible for all Corus TV, radio and digital properties, including Global TV and 37 specialty channels including W Network, HGTV Canada, Showcase, Food Network Canada and History Television. Additionally, he oversaw all radio content and audio products for Corus. He was promoted in February 2019 from his former role as senior vice president of news, radio and station operations. In this role, his roster spanned the network's flagship newscast ''
Global National ''Global National'' is the English language flagship national newscast of Canada's Global Television Network. Editorial and production staff are based out of Global's national news centre at CHAN-DT, Global BC in Burnaby, British Columbia, with Da ...
'', local operations from 15 television stations, 39 Corus Radio stations and a dozen Global News bureaus across Canada - with additional satellite bureaus in Washington and London. Reeb was promoted to the Global Television Network's top news job in June 2008, after returning to the Toronto head office in September 2006. Previously, he served as an on-air correspondent, most notably as the Global News bureau chief in
Washington, D.C. Washington, D.C., formally the District of Columbia and commonly known as Washington or D.C., is the capital city and federal district of the United States. The city is on the Potomac River, across from Virginia, and shares land borders with ...
and as a political reporter in the network's
Ottawa Ottawa is the capital city of Canada. It is located in the southern Ontario, southern portion of the province of Ontario, at the confluence of the Ottawa River and the Rideau River. Ottawa borders Gatineau, Gatineau, Quebec, and forms the cor ...
bureau. Prior to joining the national news, Reeb was a political reporter and commentator for Global Ontario
CIII-TV CIII-DT (channel 41) is a television station in Toronto, Ontario, Canada, serving as the flagship station of the Global Television Network. Owned and operated by network parent Corus Entertainment, CIII-DT maintains studios at 81 Barber Green ...
, where among other responsibilities he hosted '' Focus Ontario''. Previous to that, he worked 10 years in radio, with approximately half that time spent in smaller cities such as
Saskatoon Saskatoon () is the largest city in the Provinces and territories of Canada, Canadian province of Saskatchewan. It straddles a bend in the South Saskatchewan River in the central region of the province. It is located along the Trans-Canada Hig ...
and
Yellowknife Yellowknife is the capital, largest community, and the only city in the Northwest Territories, Canada. It is on the northern shore of Great Slave Lake, about south of the Arctic Circle, on the west side of Yellowknife Bay near the outlet of t ...
, and the other half covering national and international events for Broadcast News, the radio service of The Canadian Press. In addition to serving as a backup anchor on ''
Global National ''Global National'' is the English language flagship national newscast of Canada's Global Television Network. Editorial and production staff are based out of Global's national news centre at CHAN-DT, Global BC in Burnaby, British Columbia, with Da ...
'', other network programs Reeb hosted for Global included '' Global Sunday'', and the short-lived ''Ottawa Inside-Out''. In his executive role, Reeb in 2008 championed the launch of a new current affairs program on Global entitled " 16x9 - The Bigger Picture." Following Shaw's purchase of Global and other broadcast assets of the former
Canwest Canwest Global Communications Corporation, which operated under the corporate name Canwest, was a major Canadian media conglomerate based in Winnipeg, Manitoba, with its head offices at Canwest Place (now called 201 Portage). It held radio, ...
in 2010, Reeb announced Shaw would be undertaking an aggressive expansion of Global News both on television and online, with the addition of local morning newscasts in six markets across Canada. He later announced the addition of a national morning show, a national political talk show,
The West Block ''The West Block'' is a Canadian news and political affairs television series that debuted on November 6, 2011 on the Global Television Network.Global News: BC 1. On April 1, 2016, Shaw received approval to sell its media assets to Corus. During his tenure as head of news and radio for Corus, Reeb has pioneered Global News' award-winning ''Multi-Market Content'' (MMC) broadcast model, led a digital strategy that has built ''Globalnews.ca'' into the largest, private-sector online news provider in Canada, oversaw the relaunch of eight Corus news-talk radio stations under the ''Global News Radio'' moniker, and successfully reformatted FM stations including '' 92.5 The 'Chuck'' Edmonton and '' Peggy @ 99.1'' Winnipeg. The son of a
United Church of Canada The United Church of Canada (UCC; ) is a mainline Protestant denomination that is the largest Protestant Christian denomination in Canada and the second largest Canadian Christian denomination after the Catholic Church in Canada. The United Chu ...
minister, Reeb spent his early childhood in Ontario, before the family settled in
Westlock Westlock is a town in central Alberta, Canada. Founded in 1913, the town is primarily an agricultural, business, and government administration centre serving communities and rural areas within surrounding Westlock County. Geography Westlock ...
, Alberta when Reeb was 13. He got his start in broadcast journalism at age 16 at CFOK (AM), a Westlock radio station. He graduated from
Lethbridge College Lethbridge Polytechnic (also known as LethPolytech), formerly Lethbridge College, is a public polytechnic institute located in Lethbridge, Alberta, Canada, with regional campuses in Claresholm, Vulcan, Pincher Creek, and the Crowsnest Pass. Le ...
in 1988 and helps fund an annual scholarship in his name at the institution where he was named Distinguished Alumni of the Year in 2003. He is a recipient of the
Alberta Centennial Medal The Alberta Centennial Medal is a commemorative medal celebrating Alberta's first 100 years as a province of Canada. History In 2005, the ''Alberta Centennial Medal Act'' established the Alberta Centennial Medal. Purpose The ''Alberta Centenni ...
and the Provincial Awards Celebrating Excellence. Reeb serves on numerous boards of directors, including with ''
Radioplayer Radioplayer is a radio technology platform, owned by UK radio broadcasters and operated under licence in some other countries. It operates an internet radio web tuner, a set of mobile phone apps, an in-car adaptor, and a growing range of integrat ...
Canada'', the '' CAB Radio CEO Council'' and ''
Journalists for Human Rights Journalists for Human Rights (JHR) is Canada's largest international media development organization. Based in Toronto, Ontario, JHR was founded in 2002 by Benjamin Peterson and Alexandra Sicotte-Levesque.Davis, Nicholas, "Africa got under his ski ...
''.


References

{{DEFAULTSORT:Reeb, Troy 1969 births Living people Canadian television reporters and correspondents Journalists from Toronto