Social accounting (also known as ''
social accounting and auditing'', ''
social accountability'', ''social and environmental accounting'', ''corporate social reporting'', ''corporate social responsibility reporting'', ''non-financial reporting'' or ''accounting'') is the process of communicating the social and environmental effects of organizations' economic actions to particular interest groups within society and to society at large. Social Accounting is different from
public interest accounting as well as from
critical accounting.
Social accounting is commonly used in the context of business, or
corporate social responsibility
Corporate social responsibility (CSR) is a form of international private business self-regulation which aims to contribute to societal goals of a philanthropic, activist, or charitable nature by engaging in or supporting volunteering or ethica ...
(CSR), although any organisation, including
NGOs,
charities
A charitable organization or charity is an organization whose primary objectives are philanthropy and social well-being (e.g. educational, religious or other activities serving the public interest or common good).
The legal definition of a c ...
, and
government agencies
A government or state agency, sometimes an appointed commission, is a permanent or semi-permanent organization in the machinery of government that is responsible for the oversight and administration of specific functions, such as an administrat ...
may engage in social accounting. Social Accounting can also be used in conjunction with
community-based monitoring (CBM).
Social accounting emphasises the notion of corporate
accountability
Accountability, in terms of ethics and governance, is equated with answerability, blameworthiness, liability, and the expectation of account-giving. As in an aspect of governance, it has been central to discussions related to problems in the pub ...
. D. Crowther defines social accounting in this sense as "an approach to reporting a firm's activities which stresses the need for the identification of socially relevant behaviour, the determination of those to whom the company is accountable for its social performance and the development of appropriate measures and reporting techniques". It is an important step in helping companies independently develop CSR programs which are shown to be much more effective than government mandated CSR.
Social accounting is a broad field that can be divided into narrower fields. Environmental accounting may account for an organisation's impact on the
natural environment
The natural environment or natural world encompasses all living and non-living things occurring naturally, meaning in this case not artificial. The term is most often applied to the Earth or some parts of Earth. This environment encompasses ...
.
Sustainability accounting is the quantitative analysis of social and economic
sustainability
Specific definitions of sustainability are difficult to agree on and have varied in the literature and over time. The concept of sustainability can be used to guide decisions at the global, national, and individual levels (e.g. sustainable livi ...
.
National accounting uses
economics
Economics () is the social science that studies the production, distribution, and consumption of goods and services.
Economics focuses on the behaviour and interactions of economic agents and how economies work. Microeconomics ana ...
as a method of analysis.
The International Standards Organization (ISO) provides a standard,
ISO 26000
ISO 26000:2010 ''Guidance on social responsibility'' is an international standard providing guidelines for social responsibility (SR, often CSR - ''corporate social responsibility''). An organization's relationship with the society and the enviro ...
, which is a resource for social accounting. It addresses the seven core areas to be assessed for social responsibility accounting.
Purpose
Social accounting challenges conventional accounting, in particular
financial accounting
Financial accounting is the field of accounting concerned with the summary, analysis and reporting of financial transactions related to a business. This involves the preparation of financial statements available for public use. Stockholders, ...
, for giving a narrow image of the interaction between society and organizations, and thus artificially constraining the subject of accounting.
Social accounting, a largely
normative
Normative generally means relating to an evaluative standard. Normativity is the phenomenon in human societies of designating some actions or outcomes as good, desirable, or permissible, and others as bad, undesirable, or impermissible. A norm in ...
concept, seeks to broaden the scope of accounting in the sense that it should:
* concern itself with more than only economic events;
* not be exclusively expressed in financial terms;
* be accountable to a broader group of stakeholders;
* broaden its purpose beyond reporting financial success.
It points to the fact that companies influence their external environment ( some times positively and many times negatively) through their actions and should, therefore, account for these effects as part of their standard accounting practices. Social accounting is in this sense closely related to the economic concept of externality.
Social accounting offers an alternative account of significant economic entities. It has the "potential to expose the tension between pursuing economic profit and the pursuit of social and environmental objectives".
The purpose of social accounting can be approached from two different angles, namely for management control purposes or accountability purposes.
Accountability vs authority
Social accounting for accountability purposes is designed to support and facilitate the pursuit of society's objectives.
These objectives can be manifold but can typically be described in terms of social and environmental desirability and
sustainability
Specific definitions of sustainability are difficult to agree on and have varied in the literature and over time. The concept of sustainability can be used to guide decisions at the global, national, and individual levels (e.g. sustainable livi ...
. In order to make informed choices on these objectives, the flow of information in society in general, and in accounting in particular, needs to cater to democratic decision-making. In democratic systems, Gray argues, there must then be flows of information in which those controlling the resources provide accounts to society of their use of those resources: a system of corporate accountability.
Society is seen to profit from implementing a social and environmental approach to accounting in a number of ways, e.g.:
* Honoring stakeholders'
rights of information;
* Balancing
corporate power
In social science and economics, corporate capitalism is a capitalist marketplace characterized by the dominance of hierarchical and bureaucratic corporations.
Overview
A large proportion of the economy of the United States and its labour ...
with
corporate responsibility;
* Increasing
transparency of corporate activity;
* Identifying social and
environmental costs of economic success.
Management control
Social accounting for the purpose of management control is designed to support and facilitate the achievement of an organization's own objectives. Because social accounting is concerned with substantial self-reporting on a systemic level, individual reports are often referred to as social audits. The first complete internal model for social accounting and audit, 1981, was designed for social enterprises to help plan and measure their social, environmental and financial progress towards achieving their planned objectives.
Organizations are seen to benefit from implementing social accounting practices in a number of ways, e.g.:
* Increased information for decision-making;
* Enhanced image management and
public relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. ...
;
* Identification of social responsibilities;
* Identification of market development opportunities;
* Maintaining
legitimacy.
According to
BITC, the "process of reporting on responsible businesses performance to stakeholders" (i.e. social accounting) helps integrate such practices into business practices, as well as identifying future risks and opportunities.
[Corporate responsibility reporting - Business in the Community]
The management control view thus focuses on the individual organization.
Critics of this approach point out that the benign nature of companies is assumed. Here, responsibility, and accountability, is largely left in the hands of the organization concerned.
Scope
Formal accountability
In social accounting the focus tends to be on larger organisations such as
multinational corporations (MNCs), and their visible, external accounts rather than informally produced accounts or accounts for internal use. The need for formality in making MNCs accountability is given by the spatial, financial and cultural distance of these organisations to those who are affecting and affected by it.
Social accounting also questions the reduction of all meaningful information to financial form. Financial data is seen as only one element of the accounting language.
Self-reporting and third party audits
In most countries, existing legislation only regulates a fraction of accounting for socially relevant corporate activity. In consequence, most available social, environmental and sustainability reports are
produced voluntarily by organisations and in that sense often resemble
financial statements
Financial statements (or financial reports) are formal records of the financial activities and position of a business, person, or other entity.
Relevant financial information is presented in a structured manner and in a form which is easy to un ...
. While companies' efforts in this regard are usually commended, there seems to be a tension between voluntary reporting and accountability, for companies are likely to produce reports favouring their interests.
The re-arrangement of social and environmental data that companies already produce as part of their normal reporting practice into an independent social audit is called a silent or shadow account.
An alternative phenomenon is the creation of external social audits by groups or individuals independent of the accountable organisation and typically without its encouragement. External social audits thus also attempt to blur the boundaries between organisations and society and to establish social accounting as a fluid two-way communication process. Companies are sought to be held accountable regardless of their approval.
It is in this sense that external audits part with attempts to establish social accounting as an intrinsic feature of organisational behaviour. The reports of
Social Audit Ltd in the 1970s on e.g. Tube Investments, Avon Rubber and Coalite and Chemical, laid the foundations for much of the later work on social audits.
Reporting areas
Unlike in financial accounting, the matter of interest is by definition less clear-cut in social accounting; this is due to an aspired all-encompassing approach to corporate activity. It is generally agreed that social accounting will cover an organisation's relationship with the
natural environment
The natural environment or natural world encompasses all living and non-living things occurring naturally, meaning in this case not artificial. The term is most often applied to the Earth or some parts of Earth. This environment encompasses ...
, its employees, and ethical issues concentrating upon consumers and products, as well as local and international communities. Other issues include corporate action on questions of
ethnicity
An ethnic group or an ethnicity is a grouping of people who identify with each other on the basis of shared attributes that distinguish them from other groups. Those attributes can include common sets of traditions, ancestry, language, history, ...
and
gender
Gender is the range of characteristics pertaining to femininity and masculinity and differentiating between them. Depending on the context, this may include sex-based social structures (i.e. gender roles) and gender identity. Most culture ...
.
[Gray et al., ''Accountability'', Ch 1.]
Audience
Social accounting supersedes the traditional audit audience, which is mainly composed of a company's
shareholders
A shareholder (in the United States often referred to as stockholder) of a corporation is an individual or legal entity (such as another corporation, a body politic, a trust or partnership) that is registered by the corporation as the legal ...
and the financial community, by providing information to all of the organisation's
stakeholders. A
stakeholder of an organisation is anyone who can influence or is influenced by the organisation. This often includes, but is not limited to, suppliers of inputs, employees and
trade unions
A trade union (labor union in American English), often simply referred to as a union, is an organization of workers intent on "maintaining or improving the conditions of their employment", ch. I such as attaining better wages and benefits ...
,
consumer
A consumer is a person or a group who intends to order, or uses purchased goods, products, or services primarily for personal, social, family, household and similar needs, who is not directly related to entrepreneurial or business activities. ...
s, members of local communities, society at large and
governments
A government is the system or group of people governing an organized community, generally a state.
In the case of its broad associative definition, government normally consists of legislature, executive, and judiciary. Government ...
. Different stakeholders have different rights of information. These rights can be stipulated by
law
Law is a set of rules that are created and are enforceable by social or governmental institutions to regulate behavior,Robertson, ''Crimes against humanity'', 90. with its precise definition a matter of longstanding debate. It has been vari ...
, but also by non-legal codes, corporate values, mission statements and
moral rights
Moral rights are rights of creators of copyrighted works generally recognized in civil law jurisdictions and, to a lesser extent, in some common law jurisdictions.
The moral rights include the right of attribution, the right to have a work pu ...
. The rights of information are thus determined by "society, the organisation and its stakeholders".
Methods
Methods used in promoting social accountability and awareness include the following:
*
social audit
*
public hearing
* citizen score card (CSC)
*
public expenditure tracking survey (PETS)
* citizen charter
*
complaint system
Environmental accounting
Environmental accounting, which is a subset of social accounting, focuses on the cost structure and environmental performance of a company. It principally describes the preparation, presentation, and communication of information related to an organisation's interaction with the
natural environment
The natural environment or natural world encompasses all living and non-living things occurring naturally, meaning in this case not artificial. The term is most often applied to the Earth or some parts of Earth. This environment encompasses ...
. Although environmental accounting is most commonly undertaken as voluntary self-reporting by companies, third-party reports by government agencies, NGOs and other bodies posit to pressure for environmental accountability.
Accounting for impacts on the environment may occur within a company's
financial statements
Financial statements (or financial reports) are formal records of the financial activities and position of a business, person, or other entity.
Relevant financial information is presented in a structured manner and in a form which is easy to un ...
, relating to
liabilities, commitments and contingencies for the remediation of contaminated lands or other financial concerns arising from
pollution. Such reporting essentially expresses financial issues arising from environmental legislation. More typically, environmental accounting describes the reporting of quantitative and detailed environmental data within the non-financial sections of the
annual report
An annual report is a comprehensive report on a company's activities throughout the preceding year. Annual reports are intended to give shareholders and other interested people information about the company's activities and financial performance. ...
or in separate (including online)
environmental reports. Such reports may account for pollution emissions, resources used, or
wildlife habitat damaged or re-established.
In their reports, large companies commonly place primary emphasis on
eco-efficiency As countries and regions around the world began to develop, it slowly became evident that industrialization and economic growth come hand in hand with environmental degradation. Eco-efficiency has been proposed as one of the main tools to promot ...
, referring to the reduction of resource and energy use and waste production per unit of product or service. A complete picture which accounts for all inputs, outputs and wastes of the organisation, must not necessarily emerge. Whilst companies can often demonstrate great success in eco-efficiency, their
ecological footprint
The ecological footprint is a method promoted by the Global Footprint Network to measure human demand on natural capital, i.e. the quantity of nature it takes to support people or an economy. It tracks this demand through an ecological accoun ...
, that is an estimate of total environmental impact, may move independently following changes in output.
Legislation for compulsory
environmental reporting exists in some form e.g. in
Denmark
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,
Netherlands
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,
Australia
Australia, officially the Commonwealth of Australia, is a sovereign country comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands. With an area of , Australia is the largest country b ...
, the
UK and
Korea
Korea ( ko, 한국, or , ) is a peninsular region in East Asia. Since 1945, it has been divided at or near the 38th parallel, with North Korea (Democratic People's Republic of Korea) comprising its northern half and South Korea (Republic ...
. In June 2012, the UK
coalition government
A coalition government is a form of government in which political parties cooperate to form a government. The usual reason for such an arrangement is that no single party has achieved an absolute majority after an election, an atypical outcome i ...
announced the introduction of mandatory carbon reporting, requiring all UK companies listed on the Main Market of the London Stock Exchange – around 1,100 of the UK's largest listed companies – to report their
greenhouse gas emissions
Greenhouse gas emissions from human activities strengthen the greenhouse effect, contributing to climate change. Most is carbon dioxide from burning fossil fuels: coal, oil, and natural gas. The largest emitters include coal in China and ...
every year.
Deputy Prime Minister
A deputy prime minister or vice prime minister is, in some countries, a government minister who can take the position of acting prime minister when the prime minister is temporarily absent. The position is often likened to that of a vice presiden ...
Nick Clegg
Sir Nicholas William Peter Clegg (born 7 January 1967) is a British media executive and former Deputy Prime Minister of the United Kingdom who has been president for global affairs at Meta Platforms since 2022, having previously been vicepr ...
confirmed that emission reporting rules would come into effect from April 2013 in his piece for ''The Guardian''. However, the date was eventually moved back to 1 October 2013.
The
United Nations
The United Nations (UN) is an intergovernmental organization whose stated purposes are to maintain international peace and security, develop friendly relations among nations, achieve international cooperation, and be a centre for harmoniz ...
has been highly involved in the adoption of environmental accounting practices, most notably in the United Nations Division for Sustainable Development publication "Environmental Management Accounting Procedures and Principles".
Applications
Social accounting is a widespread practice in a number of large organisations in the
United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...
.
Royal Dutch Shell
Shell plc is a British multinational oil and gas company headquartered in London, England. Shell is a public limited company with a primary listing on the London Stock Exchange (LSE) and secondary listings on Euronext Amsterdam and the New ...
,
BP,
British Telecom
BT Group plc (trading as BT and formerly British Telecom) is a British multinational telecommunications holding company headquartered in London, England. It has operations in around 180 countries and is the largest provider of fixed-line, bro ...
,
The Co-operative Bank,
The Body Shop
The Body Shop International Limited, trading as The Body Shop, is a British cosmetics, skin care and perfume company.
Founded in 1976 by Anita Roddick, the company currently has a range of 1,000 products sold in about 3,000 stores, divided ...
, and
United Utilities
United Utilities Group plc (UU), the United Kingdom's largest listed water company, was founded in 1995 as a result of the merger of North West Water and NORWEB. The group manages the regulated water and waste water network in North West Engl ...
all publish independently audited social and sustainability accounts.
In many instances the reports are produced in (partial or full) compliance with the sustainability reporting guidelines set by the
Global Reporting Initiative
The Global Reporting Initiative (known as GRI) is an international independent standards organization that helps businesses, governments and other organizations understand and communicate their impacts on issues such as climate change, human righ ...
(GRI) and indexes including
EthicalQuote (CEQ) (reputation tracking of the world's largest companies on Environmental,
Social, Governance (ESG), Corporate Social Responsibility, ethics and sustainability).
Traidcraft
Traidcraft is a UK-based Fairtrade organisation, established in 1979. The organisation has two components: a public limited company called Traidcraft plc, which sells fairly traded products in the United Kingdom; and a development charity c ...
plc, the fair trade organisation, claims to be the first
public limited company
A public limited company (legally abbreviated to PLC or plc) is a type of public company under United Kingdom company law, some Commonwealth jurisdictions, and the Republic of Ireland. It is a limited liability company whose shares may be ...
to publish audited social accounts in the UK, starting in 1993.
The website of the
Centre for Social and Environmental Accounting Research contains a collection o
exemplary reporting practices and social audits.
Areas
Companies and other organisations (such as
NGOs) may publish annual corporate responsibility reports, in print or online. The reporting format can also include summary or overview documents for certain
stakeholders, a corporate responsibility or sustainability section on its corporate website, or integrate social accounting into its annual report and accounts.
Companies may seek to adopt a social accounting format that is audience specific and appropriate. For example,
H&M, asks stakeholders how they would like to receive reports on its website;
Vodafone
Vodafone Group plc () is a British multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates services in Asia, Africa, Europe, and Oceania.
, Voda ...
publishes separate reports for 11 of its operating companies as well as publishing an internal report in 2005;
Weyerhaeuser
Weyerhaeuser () is an American timberland company which owns nearly of timberlands in the U.S., and manages an additional of timberlands under long-term licenses in Canada. The company also manufactures wood products. It operates as a real ...
produced a tabloid-size, four-page mini-report in addition to its full sustainability report.
History
Modern forms of social accounting first produced widespread interest in the 1970s, as the practice emerged in North America in the particula case of environmental reporting. Its concepts received serious consideration from professional and academic accounting bodies, e.g. the
Accounting Standards Board's predecessor, the
American Accounting Association and the
American Institute of Certified Public Accountants.
Business-representative bodies, e.g. the
Confederation of British Industry
The Confederation of British Industry (CBI) is a UK business organisation, which in total claims to speak for 190,000 businesses, this is made up of around 1,500 direct members and 188,500 non-members. The non members are represented through the 1 ...
, likewise approached the issue. In Europe there was widespread experimentation with new forms of social accounting and reporting with wide differences between the various countries
In 1981 Freer Spreckley produced a short book entitled ''Social Audit: A Management Tool for Co-operative Working'' designed as an internal organisational social accounting and audit model specifically for social enterprises who wished to measure their social, environmental and financial performance. This was the basis for the Co-operative Bank and Shell Corporation's social performance reports in the UK and subsequently many other private sector companies social responsibility reporting. In The Netherlands social reporting referred more to the provision of information on the relations between an organization and its employees: many Dutch corporations published such reports
Abt Associates, the American consultancy firm, is one of the most cited early examples of businesses that experimented with social accounting. In the 1970s Abt Associates conducted a series of social audits incorporated into its annual reports. The social concerns addressed included "productivity, contribution to knowledge, employment security, fairness of employment opportunities, health, education and self-development, physical security, transportation, recreation, and environment". The social audits expressed Abt Associates performance in this areas in financial terms and thus aspired to determine the company's net social impact in balance sheet form. Other examples of early applications include Laventhol and Horwath, then a reputable accounting firm, and the First National Bank of Minneapolis (now U.S. Bancorp).
Non-financial reporting rules
Social accounting practices have only rarely been codified in legislation; examples include the French
bilan social and the United Kingdom's
2006 Companies Act. Interest in social accounting cooled off in the 1980s and was only resurrected in the mid-1990s, partly nurtured by growing ecological and environmental awareness.
The
European Union
The European Union (EU) is a supranational political and economic union of member states that are located primarily in Europe. The union has a total area of and an estimated total population of about 447million. The EU has often been ...
's
Directive 2013/34/EU is concerned with disclosure of non-financial and diversity information by certain large undertakings and groups, as amended by Directive 2014/95/EU of the European Parliament and of the Council of 22 October 2014.
[Directive 2014/95/EU of the European Parliament and of the Council of 22 October 2014 amending Directive 2013/34/EU as regards disclosure of non-financial and diversity information by certain large undertakings and groups]
retrieved 25 October 2020 The directives provide for "a certain minimum legal requirement as regards the extent of the information that should be made available to the public and authorities by undertakings across the Union" and require "undertakings subject to this Directive" to give "a fair and comprehensive view of their policies, outcomes, and risks".
Undertakings subject to the Directive are those with an average of over 500 employees during the reporting year. The directive is supported by non-binding guidelines on reporting methodology published by the
European Commission
The European Commission (EC) is the executive of the European Union (EU). It operates as a cabinet government, with 27 members of the Commission (informally known as "Commissioners") headed by a President. It includes an administrative bod ...
on 26 June 2017. There are about 2000 companies (excluding exempted subsidiaries) affected by the requirements of the directive.
Under
United Kingdom law, this area of regulation is covered by the Companies, Partnerships and Groups (Accounts and Non-Financial Reporting) Regulations 2016.
[UK Legislation]
Companies, Partnerships and Groups (Accounts and Non-Financial Reporting) Regulations 2016
SI 1245/2016, accessed 14 November 2022
See also
*
Accountancy
Accounting, also known as accountancy, is the measurement, processing, and communication of financial and non financial information about economic entities such as businesses and corporations. Accounting, which has been called the "langu ...
*
AccountAbility (Institute of Social and Ethical AccountAbility)
*
Centre for Social and Environmental Accounting Research
*
Corporate social responsibility
Corporate social responsibility (CSR) is a form of international private business self-regulation which aims to contribute to societal goals of a philanthropic, activist, or charitable nature by engaging in or supporting volunteering or ethica ...
*
Corporate sustainability
*
Environmental audit
*
Environmental economics
Environmental economics is a sub-field of economics concerned with environmental issues. It has become a widely studied subject due to growing environmental concerns in the twenty-first century. Environmental economics "undertakes theoretical or ...
*
Human resource accounting
Human Resource Accounting (HRA) is the process of identifying and reporting investments made in the human resources of an organisation that are presently unaccounted for in the conventional accounting practice. It is an extension of standard accou ...
*
Natural resource economics
*
National accounts
National accounts or national account systems (NAS) are the implementation of complete and consistent accounting techniques for measuring the economic activity of a nation. These include detailed underlying measures that rely on double-entry ...
*
Robert Hugh Gray
*
Socially responsible investing
Socially responsible investing (SRI), social investment, sustainable socially conscious, "green" or ethical investing, is any investment strategy which seeks to consider both financial return and social/environmental good to bring about socia ...
*
Social return on investment
*
Sustainability measurement
Sustainability measurement are tools and methods that attempt to measure the degree of sustainability of processes, products, services, businesses and so forth. Sustainability is difficult to quantify, perhaps even immeasurable. The metrics used to ...
*
United Nations Global Compact
The United Nations Global Compact is a non-binding United Nations pact to encourage businesses and firms worldwide to adopt sustainable and socially responsible policies, and to report on their implementation. The UN Global Compact is a prin ...
References
Notes
Further reading
*
*
* Amat, O., & Gowthorpe, C. (2004)
Creative accounting: Nature, incidence and ethical issues Economics Working Papers 749, Department of Economics and Business, Universitat Pompeu Fabra.
External links
Accounting for ValueAccounting for SustainabilityGlobal Reporting InitiativeUnited Nations Environmental AccountingSocial Audit NetworkThe Institute for Social Accountabilitywww.communitymonitoring.org(English and Dari/Farsi) - Toolkit on Community-Based Monitoring
{{Euthenics
Euthenics
Corporate social responsibility
Types of accounting
Sustainability metrics and indices