Slutty Vegan ATL, LLC,

doing business as A trade name, trading name, or business name is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is fictitious business name. Registering the fictitious name with ...

Slutty Vegan, is a vegan hamburger restaurant chain founded by Pinky Cole in August 2018, in

Atlanta, Georgia Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...

History

Pinky Cole, a former television producer, founded the restaurant in August 2018. She intended for it to be a

ghost kitchen A virtual restaurant, also known as a ghost kitchen, cloud kitchen or dark kitchen, is a food service business that serves customers exclusively by delivery and pick-up based on phone and online food ordering, online ordering. Virtual restaurant ...

, where customers would order food online and use a delivery service to get it. Cole started the restaurant because she found that there was no place available to eat

vegan food Veganism is the practice of abstaining from the use of animal products and the consumption of animal source foods, and an associated philosophy that rejects the commodity status of animals. A person who practices veganism is known as a vega ...

after 9 p.m. She decided to use sex as a theme for her restaurant because of its ability to attract non-vegan customers. Social media and word-of-mouth were used heavily to promote the restaurant. It originally started in a shared kitchen, before moving to a food truck several weeks later, and later moved to a brick-and-mortar location in Westview on January 13, 2019. Two locations were opened in the Atlanta area in 2020. The restaurant is known for its growth despite the ongoing

COVID-19 pandemic The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...

. The chain has collaborated with

Shake Shack Shake Shack is an American multinational fast casual restaurant chain based in New York City. It started out as a hot dog cart inside Madison Square Park in 2001, and its popularity steadily grew. In 2004, it received a permit to open a permane ...

to release plant-based burgers that were available for only one day. As of January 2023 there is a pending lawsuit over lost wages from an ex-employee. In 2023, the restaurant had 11 locations in Georgia, New York City, Birmingham, Ala., and Dallas, with plans to open more, including locations in Baltimore.

Locations

As of April 2023, the chain has five locations in the

Metro Atlanta Metro Atlanta, designated by the United States Office of Management and Budget as the Atlanta–Sandy Springs–Roswell metropolitan statistical area, is the most populous metropolitan statistical area in the U.S. state of Georgia and the sixt ...

area and a plant-based bar, Bar Vegan. Cole also recently opened restaurants in

Athens Athens ( ) is the Capital city, capital and List of cities and towns in Greece, largest city of Greece. A significant coastal urban area in the Mediterranean, Athens is also the capital of the Attica (region), Attica region and is the southe ...

and

Columbus, Georgia Columbus is a consolidated city-county located on the west-central border of the U.S. state of Georgia (U.S. state), Georgia. Columbus lies on the Chattahoochee River directly across from Phenix City, Alabama. It is the county seat of Muscogee ...

Birmingham, Alabama Birmingham ( ) is a city in the north central region of Alabama, United States. It is the county seat of Jefferson County, Alabama, Jefferson County. The population was 200,733 at the 2020 United States census, 2020 census, making it the List ...

, and

Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...

and

Harlem Harlem is a neighborhood in Upper Manhattan, New York City. It is bounded roughly by the Hudson River on the west; the Harlem River and 155th Street on the north; Fifth Avenue on the east; and Central Park North on the south. The greater ...

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

. There are also plans to open a new location once every month in 2023, in a different city. During the fall 2023 semester, a location is scheduled to open on the

Spelman College Spelman College is a Private college, private, Historically black colleges and universities, historically black, Women's colleges in the United States, women's Liberal arts colleges in the United States, liberal arts college in Atlanta, Georgia ...

campus. The chain has a mobile food truck, which hosts pop-ups at various locations in the South.

References

{{reflist Black-owned restaurants in the United States Vegan restaurants in the United States 2018 establishments in Georgia (U.S. state) Restaurants in Atlanta

History

Locations

Menu

See also

References