Shopa Docket was an Australian

coupon In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product. Customarily, coupons are issued by manufacturers of consumer packaged goods or by retailers, to be used in ...

company, founded in 1986, based in

Brisbane Brisbane ( ; ) is the List of Australian capital cities, capital and largest city of the States and territories of Australia, state of Queensland and the list of cities in Australia by population, third-most populous city in Australia, with a ...

, Australia. It was a provider of coupons that appear on the back of receipts in supermarkets and variety stores and outlets including Woolworths, Target, Kmart, Big W, Chemist Warehouse, Harris Farm and IGA. Shopa Docket helped companies to advertise, promote and market their brand through their coupons. Shopa Docket was part of the Shopa Group. It provided online offers, deals, vouchers, and coupon codes from several local and national brands. It was the sole provider of printed docket advertising in Australia, reportedly by the ''

Brisbane Times ''Brisbane Times'' is an online newspaper for Brisbane and Queensland, Australia. It is owned and run by Nine Publishing, publishers of ''The Age'', ''The Sydney Morning Herald'' and other mastheads. As of 2024, the editor is Sean Parnell. H ...

''. In September 2023, Shop A Docket, entered

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History

Shopa Docket was established in 1986 by Simon McCord, with a single retailer called Pick N Pay Hypermarket in

Queensland Queensland ( , commonly abbreviated as Qld) is a States and territories of Australia, state in northeastern Australia, and is the second-largest and third-most populous state in Australia. It is bordered by the Northern Territory, South Austr ...

offering free cash register rolls in exchange for advertising space on the back of receipts. In 1989, Franklins, Bi-Lo and many other independent and regional supermarkets came on board. In April 1992, The New South Wales Police tied up with Shopa Docket to spread the anti-criminal message as part of the Crimestoppers Program throughout

New South Wales New South Wales (commonly abbreviated as NSW) is a States and territories of Australia, state on the Eastern states of Australia, east coast of :Australia. It borders Queensland to the north, Victoria (state), Victoria to the south, and South ...

and Victoria. In 2001, Shopa Docket rolled out full-colour dockets across Australia for the first time. In 2013, the

Metropolitan Fire Brigade (Melbourne) The Metropolitan Fire Brigade (MFB), also known as the Metropolitan Fire and Emergency Services Board, was a fire service in Victoria (state), Victoria, Australia. The MFB provided firefighting, rescue, medical and hazardous material incident r ...

teamed up with Shopa Docket to spread awareness about fire safety among the

Vietnamese people The Vietnamese people (, ) or the Kinh people (), also known as the Viet people or the Viets, are a Southeast Asian ethnic group native to modern-day northern Vietnam and Dongxing, Guangxi, southern China who speak Vietnamese language, Viet ...

. In 2019 Shopa Docket launched Shopa Save, a prepaid deals and in-store and online cashback rewards program. In 2020, Shopa Digital was launched, offering clients social media, search engine optimisation and pay-per-click advertising services. All three brands became part of the Shopa Group. At the peak, Shopa Docket had over 720,000 active registered user members and over 100,000 participating businesses. Shopa Docket distributed more than 1 billion ads a year in Australia. As of September 2023, A.C.N. 145 906 403 Pty Ltd, formerly known as Shop A Docket Pty Limited, entered into liquidation. This occurred amid financial challenges, including a slowdown in consumer spending and increased operational costs. Following the liquidation, Shopa Docket became a part of Shopa Marketing Australia, founded by Shopa Dockets GM, Preeti Kennedy.

Others

In February 2003, The company partnered with

Clean Up Australia Clean Up Australia Limited is a not-for-profit Australian environmental conservation organisation. It is registered with the Australian Charities and Not-for-profits Commission. Clean Up Australia Limited has sponsored a yearly Clean Up Aus ...

and supported the '' Clean Up Australia Day'' initiative by printing and distributing more than 60 million coupons on the back of shopping receipts. Shopa Docket where been supporting Clean Up Australia for more than twenty years. In 2012, Shopa Docket partnered with Hannah's Chance Foundation to hold the first Shopa Docket NSW Sarcoma Surf Tag Team event, raising over $7,000 for the foundation. Shopa Docket has sponsored

Hawthorn Football Club The Hawthorn Football Club, nicknamed the Hawks, is a professional Australian rules football club based in Mulgrave, Victoria, that competes in the Australian Football League (AFL). The club was founded in 1902 in the inner-east suburb of Hawth ...

, Sydney Kings, Parramatta Eels and Manly Warringah Sea Eagles.Bummelwelt
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References

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External links

Official website
Advertising agencies of Australia Companies based in Brisbane Marketing companies established in 1986 Online advertising Privately held companies of Australia 1986 establishments in Australia 2023 disestablishments in Australia