Serge Adda (19 September 1948 in
Tunis
Tunis (, ') is the capital city, capital and largest city of Tunisia. The greater metropolitan area of Tunis, often referred to as "Grand Tunis", has about 2,700,000 inhabitants. , it is the third-largest city in the Maghreb region (after Casabl ...
– 6 November 2004 in
Paris
Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...
) was the president of the
French television station
TV5.
Life
Adda was born in 1948 to a
Tunisian-Jewish family, the son of
Gladys Adda and
Georges Adda. His parents were both active Tunisian
communists
Communism () is a sociopolitical, philosophical, and economic ideology within the socialist movement, whose goal is the creation of a communist society, a socioeconomic order centered on common ownership of the means of production, d ...
and his father was jailed in the 1950s.
Serge became a Franco-Tunisian and an expert in political economy, Adda began his vocational career in 1971 as a researcher at CETEM ''(Centre d'étude des techniques économiques moderne)''. From 1975 to 1978, he was a director of research at
École Spéciale d'Architecture.
In April 2001, he became an adviser to the president of the
Canal+ Horizons group.
Adda was the president of TV5 from 23 October 2001 to his death. TV5 is, after
Eurosport
Eurosport is a group of pay television networks in Europe and parts of Asia, owned and operated by Warner Bros. Discovery through its WBD Sports unit, it operates two main channels—Eurosport 1 and Eurosport 2—across most of its territorie ...
,
MTV, and
CNN, the fourth-largest European broadcaster. Adda emphasized a range of popular television programs.
From 1974 to 1981, he lectured at the
University of Paris
The University of Paris (), known Metonymy, metonymically as the Sorbonne (), was the leading university in Paris, France, from 1150 to 1970, except for 1793–1806 during the French Revolution. Emerging around 1150 as a corporation associated wit ...
, and from 1982 to 1989, he was an advisor to
UNESCO
The United Nations Educational, Scientific and Cultural Organization (UNESCO ) is a List of specialized agencies of the United Nations, specialized agency of the United Nations (UN) with the aim of promoting world peace and International secur ...
and the
African Development Bank. Married with two children, he died of
cancer
Cancer is a group of diseases involving Cell growth#Disorders, abnormal cell growth with the potential to Invasion (cancer), invade or Metastasis, spread to other parts of the body. These contrast with benign tumors, which do not spread. Po ...
.
References
1948 births
2004 deaths
Businesspeople from Paris
Tunisian Jews
Tunisian emigrants to France
People from Tunis
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