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ColourPop Cosmetics, also known as ColourPop, is an American
cosmetics Cosmetics are substances that are intended for application to the body for cleansing, beautifying, promoting attractiveness, or altering appearance. They are mixtures of chemical compounds derived from either Natural product, natural source ...
brand based in
Oxnard Oxnard () is a city in Ventura County in the U.S. state of California, United States. On California's Central Coast (California), Central Coast, it is the most populous city in Ventura County and the List of largest California cities by populati ...
,
California California () is a U.S. state, state in the Western United States that lies on the West Coast of the United States, Pacific Coast. It borders Oregon to the north, Nevada and Arizona to the east, and shares Mexico–United States border, an ...
. The company was founded in 2014 by siblings Laura and John Nelson. ColourPop products are sold through their website, at
Ulta Beauty Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of cosmetic stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high- and low-end cosmetics, fragra ...
, and at
Target Target may refer to: Warfare and shooting * Shooting target, used in marksmanship training and various shooting sports ** Bullseye (target), the goal one for which one aims in many of these sports ** Aiming point, in field artille ...
. They predominantly make products for the eyes, lips, and face. Their brand is known for their affordable pricing (many of their products range in price from $5-$20) and collaborations based on current trends in
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
. Their makeup is also
cruelty-free In the animal rights movement, cruelty-free is a label for products or activities that do not harm or kill animals anywhere in the world. Products animal testing, tested on animals or made from animals are not considered cruelty-free, since these ...
(meaning without the testing of animals.) The company also has a skincare brand under the name Fourth Ray Beauty and a sister brand focused on body makeup called Sol Body. ColourPop has won make up beauty awards from '' Glamour'' (2020), '' Allure'' (2019),
Influenster Influenster is a product discovery and reviews platform for consumers. Influenster uses social media analytics to measure its users’ influence on social media. Influenster launched in 2010. An iOS app for Influenster launched in 2014 while an A ...
(2018), Temptalia (2018, 2019), and OK! (2018).


History

Sibling co-founders Laura and John Nelson started a parent company called Seed Beauty as an offshoot of their father's makeup company Spatz Laboratories, which produced makeup products for other brands. ColourPop Cosmetics is a brand owned by parent company Seed Beauty, which also used to own
Kylie Cosmetics Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Lip Kit by Kylie, the company was renamed Kylie ...
and KKW Beauty. The company started as an e-commerce business, then expanded to selling wholesale to retail stores as well. The brand's first retail partnership was with
Sephora Sephora is a French multinational retailer of personal care and beauty products, offering nearly 340 brands alongside its own private label, the Sephora Collection. Its product range includes cosmetics, skincare, fragrance, nail color, beauty t ...
in 2017. In 2018, ColourPop became available in select
Ulta Beauty Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of cosmetic stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high- and low-end cosmetics, fragra ...
stores. On June 14, 2018, Colourpop released their first foundation called the No Filter Foundation in 42 shades. In September 2019, Colourpop released their first tinted moisturizer called the Hyaluronic Tinted Moisturizer.


Collaborations

ColourPop has collaborated on collections with media brands such as
Disney The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...
and
Sanrio is a Japanese entertainment company. It designs, licenses, and manufactures products focusing on the ''kawaii'' ("cute") segment of Japanese popular culture. Their products include stationery, school supplies, gifts, and Fashion accessory, a ...
, and other properties such as
Match.com Match.com is an online dating service with headquarters are in Dallas, Texas. The company has offices in Dallas, West Hollywood, San Francisco, Tokyo, Rio de Janeiro, and Beijing. Match.com is owned by Match Group, which owns several online d ...
and Halo Top Creamery. ColourPop is also known for creating collaborative products with several
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
and social media celebrities including
Isabelle Fuhrman Isabelle Fuhrman (born February 25, 1997) is an American actress. She is known for her breakthrough role as Esther in the horror film ''Orphan'' (2009) and its prequel '' Orphan: First Kill'' (2022). She played Clove in the dystopian adventure f ...
,
Karrueche Tran Karrueche Tran ( ; born May 17, 1988) is an American socialite and actress. Tran first gained public recognition for dating R&B singer Chris Brown. She is also known for starring as Virginia Loc on the TNT series ''Claws'' and for starring a ...
,
Zoella Zoë Elizabeth Sugg (born 28 March 1990), also known by her online name Zoella, is an English media personality, entrepreneur and author. She began her career as a YouTuber in 2009 and has since amassed over 10 million subscribers. Her debut ...
,
Becky G Rebbeca Marie Gomez (born March 2, 1997), known professionally as Becky G, is an American singer and actress. Born and raised in Inglewood, California, she first gained recognition in 2011 for her cover version, cover versions of popular song ...
,
Alexis Ren Alexis René Glabach (born November 23, 1996), known professionally as Alexis Ren, is an American model. Early life On November 23, 1996, Ren was born Alexis René Glabach in Santa Monica, California, where she grew up and was homeschooled. She h ...
, and
Jenn Im Jennifer Dohee Im (born September 22, 1990) is an American fashion beauty vlogger and fashion designer. She is best known for her YouTube channel, previously titled ''ClothesEncounters'', which began in 2010 and reached approximately 2.4 millio ...
. In October 2019, YouTuber
Safiya Nygaard Safiya Nygaard (born July 16, 1992) is an American YouTuber. She gained prominence through her work with BuzzFeed, creating the series ''LadyLike''. She is now known for her solo YouTube channel, containing content such as her Bad Makeup Science ...
released her lipsticks with Colourpop based on her YouTube series 'bad makeup science' where she melted together lipsticks in her kitchen to make new shades. In July 2022, ColourPop announced their collaboration with global K-pop sensation BTS which is inspired by the BT21 animated characters.


See also

*
Tarte Cosmetics Tarte Cosmetics is an American cosmetics company headquartered in New York City. It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of ''Self'' magazine. Also in 2000, Tar ...
*
Kylie Cosmetics Kylie Cosmetics, LLC is an American cosmetics company founded by Kylie Jenner. The company began selling Kylie Lip Kits, a liquid lipstick and lip liner set, on November 30, 2015. Formerly known as Lip Kit by Kylie, the company was renamed Kylie ...
*
Fenty Beauty Fenty Beauty LLC (stylized as FEИTY BEAUTY) is a cosmetics brand by Rihanna, that was launched on September 8, 2017. Popular for its broad inclusivity across various skin tones, its Pro Filt'R foundation became in high-demand upon its first rel ...
*
Tati Westbrook Tatiana Aleksandra Westbrook (born Tania Aleksandra Krievins; February 14, 1982), best known under her vlogger name Tati, is an American YouTuber and make-up artist, makeup artist. Career YouTube Westbrook, a former Image consulting, image ...


References


External links


Official website
{{Cosmetics Cosmetics companies of the United States Cosmetics brands Companies based in Los Angeles