Scripted is an
online marketplace
An online marketplace (or online e-commerce marketplace) is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel ecommerce and can be a wa ...
that connects businesses with
freelance writer
''Freelance'' (sometimes spelled ''free-lance'' or ''free lance''), ''freelancer'', or ''freelance worker'', are terms commonly used for a person who is self-employed and not necessarily committed to a particular employer long-term. Freelance w ...
s for
blog
A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order ...
s, articles, and bulk social media posts. Located in San Francisco, co-founders Sunil Rajaraman and Ryan Buckley launched Scripted as a byproduct of their scriptwriting company
Scripped
Scripped was an online screenplay services company offering three services: script writing, script registration, and script coverage. Scripped did not facilitate collaboration among screenwriters. It combined with Zhura in 2010. According to Techc ...
. Scripted pays freelance writers a flat rate to create
copywriting
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or ...
for its clients. According to
TechCrunch
TechCrunch is an American online newspaper focusing on high tech and startup companies. It was founded in June 2005 by Archimedes Ventures, led by partners Michael Arrington and Keith Teare.
In 2010, AOL acquired the company for approximat ...
, Scripted has a pool of 80,000
freelancers
''Freelance'' (sometimes spelled ''free-lance'' or ''free lance''), ''freelancer'', or ''freelance worker'', are terms commonly used for a person who is self-employed and not necessarily committed to a particular employer long-term. Freelance w ...
as of November 2011, with 80% of those writers U.S. based.
History
Scripted is administered by co-founders CEO Sunil Rajaraman and CFO Ryan Buckley. Before officially changing their focus from
screenwriting
Screenwriting or scriptwriting is the art and craft of writing scripts for mass media such as feature films, television productions or video games. It is often a freelance profession.
Screenwriters are responsible for researching the story, deve ...
to freelance writing in November 2011, Rajaraman and Buckley founded Scripped in 2008, an online company specializing in screenplay services. On March 29, 2010, Scripped announced a merger with screenwriting competitor
Zhura
Zhura ( ) is a free web-based screenwriting software application for writing and formatting screenplays to the film industry standard, as well as other formats. Zhura allows users to collaborate on scripts in public or private groups and uses ...
. Rajaraman remained the merged company's Chief Executive Officer. Then, in May 2011, Rajaraman and Buckley launched offshoot site Scripted.com. In November 2011, it started with $700,000 in seed funding from investors Crosslink Capital,
Shopzilla
Connexity (formally Connexity Inc.) is a privately held Los Angeles operator of shopping web sites, including Shopzilla.com. Originally started as comparison shopping website Bizrate.com, the company changed its name to Shopzilla in 2004, and ch ...
CIO Jody Mulkey, and
LiveOps founder Douglas Feirstein. In February 2012, a new seed financing round resulted in an additional $150,000 led by former
Redpoint Ventures
Redpoint Ventures is an American venture capital firm focused on investments in seed, early and growth-stage companies.
History
The firm was founded in 1999 and is headquartered in Menlo Park, California, with offices in San Francisco, Los Angel ...
Executive-in-Residence David Wu. The company recently partnered with
Dana Brunetti and
Kevin Spacey
Kevin Spacey Fowler (born July 26, 1959) is an American actor. He began his career as a stage actor during the 1980s, obtaining supporting roles before gaining a leading man status in film and television. Spacey has received various accolade ...
’s company
Trigger Street Productions
Trigger Street Productions is an American entertainment production company formed by Kevin Spacey in 1997 and further developed by his business partner Dana Brunetti. The company's credits include '' Captain Phillips'', ''Shakespeare High'', ' ...
to introduce its new publishing website ShowWatcher. In June 2013, Scripted raised $4.5 million from Redpoint, Crosslink.
References
External links
* {{Official website, https://www.scripted.com/
Online marketplaces of the United States
Freelance marketplace websites
Internet properties established in 2011
2011 establishments in California
Employment websites in the United States