Santana Row (abbreviated as SR or The Row) is a residential and commercial district of West San Jose in

San Jose, California San Jose, officially San José (; ; ), is a major city in the U.S. state of California that is the cultural, financial, and political center of Silicon Valley and largest city in Northern California by both population and area. With a 2020 popul ...

. Santana Row is intersected by Stevens Creek Boulevard, a major thoroughfare, and close to local landmarks like Westfield Valley Fair and the Winchester Mystery House.

History

Santana Row derives its name from Frank M. Santana, who served on San Jose's planning commission in the 1950s, who is also the namesake for the area's Frank M. Santana Park. The site was previously a Town and Country Village shopping center. On August 19, 2002, during construction, the largest building at Santana Row (Building 7, "Santana Heights") caught fire. The main fire spread to five alarms, while the secondary fires required six alarms. It was the largest structure fire in San Jose's history, with damage estimated at $129 million. The 42-acre "village within a city" was developed as a luxury, mixed residential and shopping district between 2001-2002, for a cost of $450 million and was at the time regarded as "the most ambitious project of its kind in the United States". In 2010, it was called "an arguably successful

mixed-use development Mixed-use is a kind of urban development, urban design, urban planning and/or a zoning type that blends multiple uses, such as residential, commercial, cultural, institutional, or entertainment, into one space, where those functions are to ...

". Santana Row continued to expand in 2016. A population of 24,196 live within a one-mile radius of Santana Row.

Lifestyle

Shopping

Santana Row offers a mix of brand name shops, local boutiques, restaurants, 36 establishments serving food, nine spas and salons, a theater, and a hotel. Several large-scale anchor retailers line the property's frontage on Stevens Creek Boulevard, including Crate & Barrel, The Container Store, and

Best Buy Best Buy Co. Inc. is an American multinational consumer electronics retailer headquartered in Richfield, Minnesota. Originally founded by Richard M. Schulze and James Wheeler in 1966 as an audio specialty store called Sound of Music, it was rebra ...

. Major tenants within the center include H&M, Tesla, Nike, lululemon, and Madewell.

Awards

The collaborative design effort earned Santana Row two major awards, the CELSOC Engineering Excellence Award in 2004, and ''Builder Magazine''s Project of the Year in 2003. The design team, including SB Architects, BAR Architects, Steinberg Architects and landscape architects The SWA Group and April Philips Design Works, worked on behalf of the project developers, Federal Realty Investment Trust.

Economy

Santana Row is home to a small tech hub of companies, including Splunk, NetApp,

BlueJeans BlueJeans by Verizon is a company that provides an interoperable cloud-based video conferencing service. It is headquartered in the Santana Row district of San Jose, California. Prior to being acquired by Verizon, the company was known as "B ...

, Experian, Federal Realty Investment Trust, and

AvalonBay Communities AvalonBay Communities, Inc. is a publicly traded real estate investment trust that invests in apartments. As of January 31, 2021, the company owned 79,856 apartment units in New England, the New York City metropolitan area, the Washington, D. ...

, among others.Santana Row - Offices
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Parks

Valencia Park Valencia Park is an urban community in the southeastern section of the city of San Diego. It is bordered by Emerald Hills and Market Street on the north, Lincoln Park and Euclid Avenue on the west, Encanto on the east, and Alta Vista and National ...

*Santana Row Park *Frank M. Santana Park

References

External links

Official WebsiteWalking Tour
{{Coord, 37, 19, 13, N, 121, 56, 52, W, display=title Buildings and structures in San Jose, California Shopping malls in the San Francisco Bay Area Shopping malls in Santa Clara County, California Mixed-use developments in California Shopping malls established in 2003