Rudy Svorinich Jr. (born 1960) is an American politician who served on the

Los Angeles City Council The Los Angeles City Council is the Legislature, lawmaking body for the Government of Los Angeles, city government of Los Angeles, California, the second largest city in the United States. It has 15 members who each represent the 15 city council ...

for the 15th district. He was elected to the council in 1993, defeating three-term incumbent

Joan Milke Flores Joan Milke Flores (May 9, 1936 – December 19, 2020) was an American politician, who served as a member of the Los Angeles City Council for the 15th district from 1981 to 1993. A member of the Republican Party in a largely Democratic body, sh ...

, and served two full terms until 2001.

Personal life

Svorinich was born in 1960 in

San Pedro, Los Angeles San Pedro ( ; ) is a neighborhood located within the South Bay (Los Angeles County), South Bay and Los Angeles Harbor Region, Harbor region of the city of Los Angeles, California, United States. Formerly a separate city, it consolidated with Los ...

to Rudy Svorinich Sr. and Winifred Svorinich. He attended

San Pedro High School San Pedro High School is a public high school in the Los Angeles Unified School District and is located in the San Pedro portion of the city of Los Angeles, California. The school serves the entirety of San Pedro as well as most of the Eastvie ...

and graduated from

California State University Dominguez Hills California State University, Dominguez Hills (CSUDH, CSU Dominguez Hills, or Cal State Dominguez Hills) is a public university in Carson, California. It was founded in 1960 and is part of the California State University (CSU) system. In 2020, ...

with

bachelor's degree A bachelor's degree (from Medieval Latin ''baccalaureus'') or baccalaureate (from Modern Latin ''baccalaureatus'') is an undergraduate degree awarded by colleges and universities upon completion of a course of study lasting three to six years ...

business administration Business administration is the administration of a commercial enterprise. It includes all aspects of overseeing and supervising the business operations of an organization. Overview The administration of a business includes the performance o ...

Political career

In 1992, Svorinich ran for the

's 15th district against incumbent

. He placed second in the primary, and in the general election ousted Flores in the election by a five-point margin. During his first term, five of his aides quit, to which Svorinich portrayed as a reorganization of the office. Many other aides were also fired, which prompted allegations of misconduct, but an ethics panel found no campaign violations. In 1997, he was opposed for re-election by three candidates who tried to force Svorinich into a runoff by having different candidates prevent Svorinich from having 50% of the vote. In the primary, he was elected 60% of the vote. In 1998, he ran for the Republican nomination for the

California's 36th congressional district California's 36th congressional district is a List of United States congressional districts, U.S. congressional district in California. The 36th district is located primarily in the South Bay (Los Angeles), South Bay and Westside (Los Angeles Cou ...

, but lost to Steven T. Kuykendall.

Post-Council

In 2000, as he was term limited for the City Council, Svorinich made an unsuccessful bid for

California's 54th State Assembly district California's 54th State Assembly district is one of 80 California State Assembly districts. It is currently represented by Mark Gonzalez of Los Angeles. District profile Before the 2020 - 2022 redistricting, the district encompassed parts ...

, being defeated by Democrat

Alan Lowenthal Alan Stuart Lowenthal (; born March 8, 1941) is an American politician who served as the U.S. representative for California's 47th congressional district from 2013 to 2023. A member of the Democratic Party, he served as the California state ass ...

by a double-digit margin. Svorinich ran for his old seat in the 2011 special election after Hahn was elected to the

United States House of Representatives The United States House of Representatives is a chamber of the Bicameralism, bicameral United States Congress; it is the lower house, with the U.S. Senate being the upper house. Together, the House and Senate have the authority under Artic ...

, but lost the primary placing fourth overall. In 2001, he founded Svorinich & Associates, Inc., a consulting firm. He is currently President of Svorinich Companies, Inc. a government-affairs firm in San Pedro, as well as the president of Svorinich Political Services, a political consulting and campaign-management company.

Electoral history

1993

1997

References

---- {{DEFAULTSORT:Svorinich, Rudy 1960 births Living people American people of Croatian descent Los Angeles City Council members California Republicans