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Robert X. Cringely is the
pen name A pen name, also called a ''nom de plume'' or a literary double, is a pseudonym (or, in some cases, a variant form of a real name) adopted by an author and printed on the title page or by-line of their works in place of their real name. A pen na ...
of both technology journalist Mark Stephens and a string of writers for a column in ''
InfoWorld ''InfoWorld'' (abbreviated IW) is an information technology media business. Founded in 1978, it began as a monthly magazine. In 2007, it transitioned to a web-only publication. Its parent company today is International Data Group, and its siste ...
'', the one-time weekly computer trade newspaper published by
IDG International Data Group (IDG, Inc.) is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.’s mission is centered around supporting the technology industry through research, data, marketing technol ...
.


InfoWorld

Mark Stephens was the third author to contribute to ''Infoworld'' under the Cringely pseudonym, the first two being Rory J. O'Connor and then Laurie Flynn. The original column, the first computer "gossip" column, was started by Mark Garetz and called ''According to Garetz''; it was later taken over by John C. Dvorak. During Stephens' lengthy tenure (1987–1995), the character of Cringely changed dramatically (morphing from a
private eye ''Private Eye'' is a British fortnightly satirical and current affairs news magazine, founded in 1961. It is published in London and has been edited by Ian Hislop since 1986. The publication is widely recognised for its prominent critici ...
type to a slick, womanizing tech insider) and became an increasingly popular tech pundit after he published the book '' Accidental Empires: How the Boys of Silicon Valley Make Their Millions, Battle Foreign Competition and Still Can't Get a Date'' (1992, ). After a financial disagreement in 1995, Stephens was dismissed from ''Infoworld'' and was promptly sued by
IDG International Data Group (IDG, Inc.) is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.’s mission is centered around supporting the technology industry through research, data, marketing technol ...
to prevent him from continuing to use the Cringely
trademark A trademark (also written trade mark or trade-mark) is a type of intellectual property consisting of a recognizable sign, design, or expression that identifies products or services from a particular source and distinguishes them from ot ...
. A settlement was reached out of court that allowed him to use the name, so long as he did not contribute to competing technology magazines. ''InfoWorld.com'' continued to publish the "Robert X. Cringely" ''Notes From the Field'' column as a blog, written by a string of journalists including news editor and senior journalist, Mark Jones from around 2000-2003 and technology journalist
Daniel Tynan Daniel Tynan is an American journalist, television and radio commentator who specializes in technology, humor, and humorous takes on technology. Former editor in chief of Yahoo Tech, he has also served as an Executive Editor and later contributing e ...
until August 3, 2015.


Mark Stephens


Biography

Stephens was born in 1953, in
Apple Creek, Ohio Apple Creek is a village in East Union Township, Wayne County, Ohio, United States. The population was 1,173 at the 2010 census. The village takes its name from nearby Apple Creek. Geography Apple Creek is located at (40.750568, -81.836878) ...
. He earned a
bachelor's degree A bachelor's degree (from Middle Latin ''baccalaureus'') or baccalaureate (from Modern Latin ''baccalaureatus'') is an undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting three to si ...
from the
College of Wooster The College of Wooster is a private liberal arts college in Wooster, Ohio. Founded in 1866 by the Presbyterian Church as the University of Wooster, it has been officially non-sectarian since 1969 when ownership ties with the Presbyterian Church ...
in
Ohio Ohio () is a U.S. state, state in the Midwestern United States, Midwestern region of the United States. Of the List of states and territories of the United States, fifty U.S. states, it is the List of U.S. states and territories by area, 34th-l ...
in 1975 and a
Master's degree A master's degree (from Latin ) is an academic degree awarded by universities or colleges upon completion of a course of study demonstrating mastery or a high-order overview of a specific field of study or area of professional practice.
in Communication from
Stanford University Stanford University, officially Leland Stanford Junior University, is a private research university in Stanford, California. The campus occupies , among the largest in the United States, and enrolls over 17,000 students. Stanford is conside ...
in 1979, where he also pursued work toward a doctorate. He served on the "Public's Right to Information Task Force" as part of the President’s Commission on the Accident at Three Mile Island. He has claimed he was employee #12 at
Apple, Inc. Apple Inc. is an American multinational technology company headquartered in Cupertino, California, United States. Apple is the largest technology company by revenue (totaling in 2021) and, as of June 2022, is the world's biggest company ...
, though
Daniel Kottke Daniel Kottke () is an American businessman known for being a college friend of Steve Jobs and one of the first employees of Apple Inc. Early life and education Kottke was born on April 4, 1954, in Bronxville, New York. Kottke first met Steve ...
also claims this number. Stephens' writing as Robert X. Cringely regularly appears in publications such as ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'', ''
Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis (businessman), Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print m ...
'', ''
Success Success is the state or condition of meeting a defined range of expectations. It may be viewed as the opposite of failure. The criteria for success depend on context, and may be relative to a particular observer or belief system. One person migh ...
'', ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'', '' Upside'', and '' Worth''. Stephens has also appeared as Cringely in two documentaries based on his writings: '' Triumph of the Nerds: The Rise of Accidental Empires'' (1996) and '' Nerds 2.0.1: A Brief History of the Internet'' (1998) and in a three-part documentary on PBS called ''Plane Crazy'', in which he attempted to build an aircraft in 30 days and fly it when completed. The project quickly fell behind schedule and he became angry with the film crew. Eventually, he admitted defeat and the aircraft was cut up by Cringely. In the final episode, he builds an existing kit designed and assisted by Fisher Aero. As Cringely, Stephens produced and hosted an
Internet television Streaming television is the digital distribution of television content, such as TV shows, as streaming media delivered over the Internet. Streaming television stands in contrast to dedicated terrestrial television delivered by over-the-air ...
show called '' NerdTV'' (2005–06) for PBS and, until late 2008, wrote an online column for the PBS website called ''I, Cringely: The Pulpit''. On November 14, 2008, Stephens announced that he would stop contributing columns to PBS as of that December 15. He indicated that the move was his own decision "and not that of PBS, which has been nothing but good to me these many years". He also blogged for the Technology Evangelist site during 2007. Today, his writings can be found at his own I, Cringely site.


References


External links


I, Cringely
at cringely.com
I, Cringely
at pbs.org via the
Wayback Machine The Wayback Machine is a digital archive of the World Wide Web founded by the Internet Archive, a nonprofit based in San Francisco, California. Created in 1996 and launched to the public in 2001, it allows the user to go "back in time" and see ...
{{DEFAULTSORT:Cringely, Robert X. 1953 births American male journalists American technology writers American television personalities Male television personalities Apple Inc. employees Collective pseudonyms College of Wooster alumni Living people 20th-century pseudonymous writers 21st-century pseudonymous writers People from Wayne County, Ohio Technology journalists