Roberta Einer (born March 1992) is an

Estonia Estonia, officially the Republic of Estonia, is a country in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the Baltic Sea across from Sweden, to the south by Latvia, and to the east by Ru ...

n creative director and

fashion designer Fashion design is the Art (skill), art of applied arts, applying design, aesthetics, clothing construction, and natural beauty to clothing and its Fashion accessory, accessories. It is influenced by diverse cultures and different trends and has va ...

. She has worked for luxury fashion houses Balmain and

Alexander McQueen Lee Alexander McQueen (17 March 1969 – 11 February 2010) was a British fashion designer and couturier. He founded his own Alexander McQueen (brand), Alexander McQueen label in 1992 and was chief designer at Givenchy from 1996 to 2001. His ac ...

, prior to starting her eponymous brand. She is known for her contemporary knitwear virtuosity, and the use of

crystals A crystal or crystalline solid is a solid material whose constituents (such as atoms, molecules, or ions) are arranged in a highly ordered microscopic structure, forming a crystal lattice that extends in all directions. In addition, macrosc ...

in her dresses, including one design with over 30,000 crystals applied by hand. She entered the

North America North America is a continent in the Northern Hemisphere, Northern and Western Hemisphere, Western hemispheres. North America is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South Ameri ...

n market in 2021, at The Webster Miami.

Early life and education

Einer grew up in

Tallinn Tallinn is the capital city, capital and List of cities in Estonia, most populous city of Estonia. Situated on a Tallinn Bay, bay in north Estonia, on the shore of the Gulf of Finland of the Baltic Sea, it has a population of (as of 2025) and ...

, Estonia and hand made her first collection at age 12. She spent her childhood learning how to sew, crochet and embroider with her grandma. Einer completed a foundation from

Central Saint Martins Central Saint Martins is a constituent college of the University of the Arts London, a public art university in London, England. The college offers full-time courses at foundation, undergraduate and postgraduate levels, and a variety of short ...

, and a fashion degree from

University of Westminster The University of Westminster is a public university, public university based in London, United Kingdom. Founded in 1838 as the Royal Polytechnic Institution, it was the first Polytechnic (United Kingdom), polytechnic to open in London. The Po ...

Career

In 2012, Einer at age 16 started working, alongside Irina Fedotova and

Olivier Rousteing Olivier Rousteing (; born 13 September 1985) is a French fashion designer. He has been the creative director of Balmain since 2011. Early life and education Rousteing was born in Bordeaux and adopted by his parents at the age of one. His mothe ...

, as an embroidery assistant at the Parisian heritage brand Balmain. In 2017, she won the inaugural Saks Emerging Designer Showcase, and was invited to present at

London Fashion Week London Fashion Week (LFW) is a clothing trade show that takes place in London, England, twice a year, in June and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the 'Big Four' fash ...

one year after founding her own brand, bypassing the usual requirement of three years of establishment set by the

British Fashion Council The British Fashion Council (BFC) is a non-profit organization that aims to enable sustainable growth of British fashion in the global fashion economy. Founded in 1983, the BFC organizes biannual Women's wear and Men's wear showcases, London F ...

. Her entire Spring 2019 collection was featured in

Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** '' Vogue Adria'', a fashion magazine for former Yugoslav countries ** ''Vogue Arabia'', an Arab fashion magazine ** ' ...

magazine. Her brand has been worn by

Kylie Jenner Kylie Kristen Jenner (born August 10, 1997) is an American media personality, socialite and businesswoman. She starred in the E! reality television series ''Keeping Up with the Kardashians'' from 2007 to 2021 and then the Hulu reality televisi ...

Megan Fox Megan Denise Fox (born May 16, 1986) is an American actress. She made her acting debut in the family film ''Holiday in the Sun (film), Holiday in the Sun'' (2001), which was followed by numerous supporting roles in film and television, such a ...

Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, businesswoman, and actress. One of the List of music artists by net worth, wealthiest musicians in the world, List of awards and nominations received by Rihanna, her vario ...

Jorja Smith Jorja Alice Smith (born 11 June 1997) is an English singer and songwriter. Born and raised in Walsall, West Midlands, she has been writing songs since the age of 11. In 2012, Smith's friend uploaded her cover of Labrinth's "Earthquake" to YouT ...

Dua Lipa Dua Lipa ( ; born22 August 1995) is an English and Albanian singer, songwriter and actress. List of awards and nominations received by Dua Lipa, Her accolades include seven Brit Awards and three Grammy Awards. Lipa worked as a model before v ...

, and

Lady Gaga Stefani Joanne Angelina Germanotta (born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. Known for her image reinventions and versatility across the entertainment industry, she is an influ ...

. In 2020, she was featured in the

Forbes 30 Under 30 ''Forbes'' 30 Under 30 is a set of lists published annually by ''Forbes'' magazine since 2011 consisting of 30 notable people under 30 years old in various industries. The American list consists of 600 people, with 30 selected in each of 20 sect ...

List.

Personal life

Einer is a campaigner for gender equality in Estonia, and has collaborated with

Christian Louboutin Christian Louboutin (; born 7 January 1964) is a French fashion designer. His stiletto footwear incorporates shiny, red-lacquered soles that have become his signature. Initially a freelance designer for fashion houses, he started his shoe salo ...

and Care Bears in the past on public-benefit projects.

References

External links

Roberta Einer official website
{{DEFAULTSORT:Einer, Roberta Living people 1992 births Alumni of the University of Westminster Estonian expatriates in England Estonian women fashion designers People from Tallinn