Risk Aversion (Economics)
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In
economics Economics () is a behavioral science that studies the Production (economics), production, distribution (economics), distribution, and Consumption (economics), consumption of goods and services. Economics focuses on the behaviour and interac ...
and
finance Finance refers to monetary resources and to the study and Academic discipline, discipline of money, currency, assets and Liability (financial accounting), liabilities. As a subject of study, is a field of Business administration, Business Admin ...
, risk aversion is the tendency of people to prefer outcomes with low
uncertainty Uncertainty or incertitude refers to situations involving imperfect or unknown information. It applies to predictions of future events, to physical measurements that are already made, or to the unknown, and is particularly relevant for decision ...
to those outcomes with high uncertainty, even if the average outcome of the latter is equal to or higher in monetary value than the more certain outcome. Risk aversion explains the inclination to agree to a situation with a lower average payoff that is more predictable rather than another situation with a less predictable payoff that is higher on average. For example, a risk-averse investor might choose to put their money into a
bank A bank is a financial institution that accepts Deposit account, deposits from the public and creates a demand deposit while simultaneously making loans. Lending activities can be directly performed by the bank or indirectly through capital m ...
account with a low but guaranteed interest rate, rather than into a
stock Stocks (also capital stock, or sometimes interchangeably, shares) consist of all the Share (finance), shares by which ownership of a corporation or company is divided. A single share of the stock means fractional ownership of the corporatio ...
that may have high expected returns, but also involves a chance of losing value.


Example

A person is given the choice between two scenarios: one with a guaranteed payoff, and one with a risky payoff with same average value. In the former scenario, the person receives $50. In the uncertain scenario, a coin is flipped to decide whether the person receives $100 or nothing. The expected payoff for both scenarios is $50, meaning that an individual who was insensitive to risk would not care whether they took the guaranteed payment or the gamble. However, individuals may have different risk attitudes. A person is said to be: * risk averse (or risk avoiding) - if they would accept a certain payment (
certainty equivalent The expected utility hypothesis is a foundational assumption in mathematical economics concerning decision making under uncertainty. It postulates that rational agents maximize utility, meaning the subjective desirability of their actions. Rationa ...
) of less than $50 (for example, $40), rather than taking the gamble and possibly receiving nothing. *
risk neutral In economics and finance, risk neutral preferences are preference (economics), preferences that are neither risk aversion, risk averse nor risk seeking. A risk neutral party's decisions are not affected by the degree of uncertainty in a set of out ...
– if they are indifferent between the bet and a certain $50 payment. *
risk loving In accounting, finance, and economics, a risk-seeker or risk-lover is a person who has a preference ''for'' risk. While most investors are considered risk ''averse'', one could view casino-goers as risk-seeking. A common example to explain risk-s ...
(or risk seeking) – if they would accept the bet even when the guaranteed payment is more than $50 (for example, $60). The average payoff of the gamble, known as its
expected value In probability theory, the expected value (also called expectation, expectancy, expectation operator, mathematical expectation, mean, expectation value, or first Moment (mathematics), moment) is a generalization of the weighted average. Informa ...
, is $50. The smallest guaranteed dollar amount that an individual would be indifferent to compared to an uncertain gain of a specific average predicted value is called the
certainty equivalent The expected utility hypothesis is a foundational assumption in mathematical economics concerning decision making under uncertainty. It postulates that rational agents maximize utility, meaning the subjective desirability of their actions. Rationa ...
, which is also used as a measure of risk aversion. An individual that is risk averse has a certainty equivalent that is smaller than the prediction of uncertain gains. The
risk premium A risk premium is a measure of excess return that is required by an individual to compensate being subjected to an increased level of risk. It is used widely in finance and economics, the general definition being the expected risky Rate of retur ...
is the difference between the expected value and the certainty equivalent. For risk-averse individuals, risk premium is positive, for risk-neutral persons it is zero, and for risk-loving individuals their risk premium is negative.


Utility of money

In
expected utility The expected utility hypothesis is a foundational assumption in mathematical economics concerning decision making under uncertainty. It postulates that rational agents maximize utility, meaning the subjective desirability of their actions. Ratio ...
theory, an agent has a utility function ''u''(''c'') where ''c'' represents the value that he might receive in money or goods (in the above example ''c'' could be $0 or $40 or $100). The utility function ''u''(''c'') is defined only
up to Two Mathematical object, mathematical objects and are called "equal up to an equivalence relation " * if and are related by , that is, * if holds, that is, * if the equivalence classes of and with respect to are equal. This figure of speech ...
positive
affine transformation In Euclidean geometry, an affine transformation or affinity (from the Latin, '' affinis'', "connected with") is a geometric transformation that preserves lines and parallelism, but not necessarily Euclidean distances and angles. More general ...
– in other words, a constant could be added to the value of ''u''(''c'') for all ''c'', and/or ''u''(''c'') could be multiplied by a positive constant factor, without affecting the conclusions. An agent is risk-averse if and only if the utility function is
concave Concave or concavity may refer to: Science and technology * Concave lens * Concave mirror Mathematics * Concave function, the negative of a convex function * Concave polygon A simple polygon that is not convex is called concave, non-convex or ...
. For instance ''u''(0) could be 0, ''u''(100) might be 10, ''u''(40) might be 5, and for comparison ''u''(50) might be 6. The expected utility of the above bet (with a 50% chance of receiving 100 and a 50% chance of receiving 0) is :E(u)=\frac and if the person has the utility function with ''u''(0)=0, ''u''(40)=5, and ''u''(100)=10 then the expected utility of the bet equals 5, which is the same as the known utility of the amount 40. Hence the certainty equivalent is 40. The risk premium is ($50 minus $40)=$10, or in proportional terms :\frac or 25% (where $50 is the expected value of the risky bet: (\tfrac 0 + \tfrac 100). This risk premium means that the person would be willing to sacrifice as much as $10 in expected value in order to achieve perfect certainty about how much money will be received. In other words, the person would be indifferent between the bet and a guarantee of $40, and would prefer anything over $40 to the bet. In the case of a wealthier individual, the risk of losing $100 would be less significant, and for such small amounts his utility function would be likely to be almost linear. For instance, if u(0) = 0 and u(100) = 10, then u(40) might be 4.02 and u(50) might be 5.01. The utility function for perceived gains has two key properties: an upward slope, and concavity. (i) The upward slope implies that the person feels that more is better: a larger amount received yields greater utility, and for risky bets the person would prefer a bet which is first-order stochastically dominant over an alternative bet (that is, if the probability mass of the second bet is pushed to the right to form the first bet, then the first bet is preferred). (ii) The concavity of the utility function implies that the person is risk averse: a sure amount would always be preferred over a risky bet having the same expected value; moreover, for risky bets the person would prefer a bet which is a
mean-preserving contraction In probability and statistics, a mean-preserving spread (MPS) is a change from one probability distribution A to another probability distribution B, where B is formed by spreading out one or more portions of A's probability density function or proba ...
of an alternative bet (that is, if some of the probability mass of the first bet is spread out without altering the mean to form the second bet, then the first bet is preferred).


Measures of risk aversion under expected utility theory

There are various measures of the risk aversion expressed by those given utility function. Several functional forms often used for utility functions are represented by these measures.


Absolute risk aversion

The higher the curvature of u(c), the higher the risk aversion. However, since expected utility functions are not uniquely defined (are defined only up to
affine transformations In Euclidean geometry, an affine transformation or affinity (from the Latin, '' affinis'', "connected with") is a geometric transformation that preserves lines and parallelism, but not necessarily Euclidean distances and angles. More generally ...
), a measure that stays constant with respect to these transformations is needed rather than just the second derivative of u(c). One such measure is the Arrow–Pratt measure of absolute risk aversion (ARA), after the economists
Kenneth Arrow Kenneth Joseph Arrow (August 23, 1921 – February 21, 2017) was an American economist, mathematician and political theorist. He received the John Bates Clark Medal in 1957, and the Nobel Memorial Prize in Economic Sciences in 1972, along with ...
and
John W. Pratt John Winsor Pratt (born 1931) is Emeritus William Ziegler professor business administration at Harvard University. His former education was conducted at Princeton University and Stanford University, where he specialized in mathematics and statist ...
, Reprinted in
''Essays in the Theory of Risk Bearing''
Markham Publ. Co., Chicago, 1971, 90–109.
also known as the coefficient of absolute risk aversion, defined as :A(c)=-\frac where u'(c) and u''(c) denote the first and second derivatives with respect to c of u(c). For example, if u(c)= \alpha + \beta ln(c), so u'(c) = \beta/c and u''(c) = -\beta/c^2, then A(c) = 1/c. Note how A(c) does not depend on \alpha and \beta, so affine transformations of u(c) do not change it. The following expressions relate to this term: *
Exponential utility In economics and finance, exponential utility is a specific form of the utility function, used in some contexts because of its convenience when risk (sometimes referred to as uncertainty) is present, in which case expected utility is maximized. For ...
of the form u(c)=1-e^ is unique in exhibiting ''constant absolute risk aversion'' (CARA): A(c)=\alpha is constant with respect to ''c''. *
Hyperbolic absolute risk aversion In finance, economics, and decision theory, hyperbolic absolute risk aversion (HARA) (Chapter I of his Ph.D. dissertation; Chapter 5 in his ''Continuous-Time Finance'').Ljungqvist & Sargent, Recursive Macroeconomic Theory, MIT Press, Second Edition ...
(HARA) is the most general class of utility functions that are usually used in practice (specifically, CRRA (constant relative risk aversion, see below), CARA (constant absolute risk aversion), and quadratic utility all exhibit HARA and are often used because of their mathematical tractability). A utility function exhibits HARA if its absolute risk aversion is a
hyperbola In mathematics, a hyperbola is a type of smooth function, smooth plane curve, curve lying in a plane, defined by its geometric properties or by equations for which it is the solution set. A hyperbola has two pieces, called connected component ( ...
, namely : A(c) = -\frac=\frac The solution to this differential equation (omitting additive and multiplicative constant terms, which do not affect the behavior implied by the utility function) is: : u(c) = \frac where R=1/a and c_s = -b/a . Note that when a = 0 , this is CARA, as A(c) = 1/b = const , and when b=0 , this is CRRA (see below), as c A(c) = 1/a = const . See * ''Decreasing/increasing absolute risk aversion'' (DARA/IARA) is present if A(c) is decreasing/increasing. Using the above definition of ARA, the following inequality holds for DARA: :\frac = -\frac < 0 and this can hold only if u(c)>0. Therefore, DARA implies that the utility function is positively skewed; that is, u(c)>0. Analogously, IARA can be derived with the opposite directions of inequalities, which permits but does not require a negatively skewed utility function (u(c)<0). An example of a DARA utility function is u(c)=\log(c), with A(c)=1/c, while u(c)=c-\alpha c^2, \alpha >0, with A(c)=2 \alpha/(1-2 \alpha c) would represent a quadratic utility function exhibiting IARA. *Experimental and empirical evidence is mostly consistent with decreasing absolute risk aversion. * Contrary to what several empirical studies have assumed, wealth is not a good proxy for risk aversion when studying risk sharing in a principal-agent setting. Although A(c)=-\frac is monotonic in wealth under either DARA or IARA and constant in wealth under CARA, tests of contractual risk sharing relying on wealth as a proxy for absolute risk aversion are usually not identified.


Relative risk aversion

The Arrow–Pratt measure of relative risk aversion (RRA) or coefficient of relative risk aversion is defined as : R(c) = cA(c)=\frac. Unlike ARA whose units are in $−1, RRA is a dimensionless quantity, which allows it to be applied universally. Like for absolute risk aversion, the corresponding terms ''constant relative risk aversion'' (CRRA) and ''decreasing/increasing relative risk aversion'' (DRRA/IRRA) are used. This measure has the advantage that it is still a valid measure of risk aversion, even if the utility function changes from risk averse to risk loving as ''c'' varies, i.e. utility is not strictly convex/concave over all ''c''. A constant RRA implies a decreasing ARA, but the reverse is not always true. As a specific example of constant relative risk aversion, the utility function u(c) = \log(c) implies . In
intertemporal choice In economics, intertemporal choice is the study of the relative value people assign to two or more payoffs at different points in time. This relationship is usually simplified to today and some future date. Intertemporal choice was introduced by ...
problems, the
elasticity of intertemporal substitution In economics, elasticity of intertemporal substitution (or intertemporal elasticity of substitution, EIS, IES) is a measure of responsiveness of the Economic growth, growth rate of consumption (economics), consumption to the real interest rate. If ...
often cannot be disentangled from the coefficient of relative risk aversion. The
isoelastic utility In economics, the isoelastic function for utility, also known as the isoelastic utility function, or power utility function, is used to express utility in terms of consumption or some other economic variable that a decision-maker is concerned wit ...
function : u(c) = \frac exhibits constant relative risk aversion with R(c) = \rho and the elasticity of intertemporal substitution \varepsilon_ = 1/\rho. When \rho = 1, using
l'Hôpital's rule L'Hôpital's rule (, ), also known as Bernoulli's rule, is a mathematical theorem that allows evaluating limits of indeterminate forms using derivatives. Application (or repeated application) of the rule often converts an indeterminate form ...
shows that this simplifies to the case of ''log utility'', , and the
income effect The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves. It analyzes how consumers maximize the desirability of their consumption (as measured by their pr ...
and
substitution effect In economics and particularly in consumer choice theory, the substitution effect is one component of the effect of a change in the price of a good upon the amount of that good demanded by a consumer, the other being the income effect. When a ...
on saving exactly offset. A time-varying relative risk aversion can be considered.


Implications of increasing/decreasing absolute and relative risk aversion

The most straightforward implications of changing risk aversion occur in the context of forming a portfolio with one risky asset and one risk-free asset. If an investor experiences an increase in wealth, he/she will choose to decrease the total amount of wealth invested in the risky asset in proportion to absolute risk aversion and will decrease the relative fraction of the portfolio made up of the risky asset in proportion to relative risk aversion. Thus economists avoid using utility functions which exhibit increasing absolute risk aversion, because they have an unrealistic behavioral implication. In one
model A model is an informative representation of an object, person, or system. The term originally denoted the plans of a building in late 16th-century English, and derived via French and Italian ultimately from Latin , . Models can be divided in ...
in
monetary economics Monetary economics is the branch of economics that studies the different theories of money: it provides a framework for analyzing money and considers its functions (as medium of exchange, store of value, and unit of account), and it considers how m ...
, an increase in relative risk aversion increases the impact of households' money holdings on the overall economy. In other words, the more the relative risk aversion increases, the more money demand shocks will impact the economy.


Portfolio theory

In
modern portfolio theory Modern portfolio theory (MPT), or mean-variance analysis, is a mathematical framework for assembling a portfolio of assets such that the expected return is maximized for a given level of risk. It is a formalization and extension of Diversificatio ...
, risk aversion is measured as the additional expected reward an investor requires to accept additional risk. If an investor is risk-averse, they will invest in multiple uncertain assets, but only when the predicted return on a portfolio that is uncertain is greater than the predicted return on one that is not uncertain will the investor prefer the former. Here, the risk-return spectrum is relevant, as it results largely from this type of risk aversion. Here risk is measured as the
standard deviation In statistics, the standard deviation is a measure of the amount of variation of the values of a variable about its Expected value, mean. A low standard Deviation (statistics), deviation indicates that the values tend to be close to the mean ( ...
of the return on investment, i.e. the
square root In mathematics, a square root of a number is a number such that y^2 = x; in other words, a number whose ''square'' (the result of multiplying the number by itself, or y \cdot y) is . For example, 4 and −4 are square roots of 16 because 4 ...
of its
variance In probability theory and statistics, variance is the expected value of the squared deviation from the mean of a random variable. The standard deviation (SD) is obtained as the square root of the variance. Variance is a measure of dispersion ...
. In advanced portfolio theory, different kinds of risk are taken into consideration. They are measured as the
n-th root In mathematics, an th root of a number is a number which, when raised to the power of , yields : r^n = \underbrace_ = x. The positive integer is called the ''index'' or ''degree'', and the number of which the root is taken is the ''ra ...
of the n-th
central moment In probability theory and statistics, a central moment is a moment of a probability distribution of a random variable about the random variable's mean; that is, it is the expected value of a specified integer power of the deviation of the random ...
. The symbol used for risk aversion is A or An. :A = \frac :A_n = \frac


Von Neumann-Morgenstern utility theorem

The
von Neumann-Morgenstern utility theorem The term () is used in German surnames either as a nobiliary particle indicating a noble patrilineality, or as a simple preposition used by commoners that means or . Nobility directories like the often abbreviate the noble term to ''v.'' ...
is another model used to denote how risk aversion influences an actor’s utility function. An extension of the
expected utility The expected utility hypothesis is a foundational assumption in mathematical economics concerning decision making under uncertainty. It postulates that rational agents maximize utility, meaning the subjective desirability of their actions. Ratio ...
function, the von Neumann-Morgenstern model includes risk aversion axiomatically rather than as an additional variable.
John von Neumann John von Neumann ( ; ; December 28, 1903 – February 8, 1957) was a Hungarian and American mathematician, physicist, computer scientist and engineer. Von Neumann had perhaps the widest coverage of any mathematician of his time, in ...
and
Oskar Morgenstern Oskar Morgenstern (; January 24, 1902 – July 26, 1977) was a German-born economist. In collaboration with mathematician John von Neumann, he is credited with founding the field of game theory and its application to social sciences and strategic ...
first developed the model in their book '' Theory of Games and Economic Behaviour.'' Essentially, von Neumann and Morgenstern hypothesised that individuals seek to maximise their expected utility rather than the expected monetary value of assets. In defining expected utility in this sense, the pair developed a function based on preference relations. As such, if an individual’s preferences satisfy four key axioms, then a utility function based on how they weigh different outcomes can be deduced. In applying this model to risk aversion, the function can be used to show how an individual’s preferences of wins and losses will influence their expected utility function. For example, if a risk-averse individual with $20,000 in savings is given the option to gamble it for $100,000 with a 30% chance of winning, they may still not take the gamble in fear of losing their savings. This does not make sense using the traditional expected utility model however; EU(A)=0.3($100,000)+0.7($0) EU(A)=$30,000 EU(A)>$20,000 The von Neumann-Morgenstern model can explain this scenario. Based on preference relations, a specific utility u can be assigned to both outcomes. Now the function becomes; EU(A)=0.3u($100,000)+0.7u($0) For a risk averse person, u would equal a value that means that the individual would rather keep their $20,000 in savings than gamble it all to potentially increase their wealth to $100,000. Hence a risk averse individuals’ function would show that; EU(A)\prec$20,000 (keeping savings)


Limitations of expected utility treatment of risk aversion

Using expected utility theory's approach to risk aversion to analyze ''small stakes decisions'' has come under criticism.
Matthew Rabin Matthew Joel Rabin (born December 27, 1963) is an American economist. He is the Pershing Square Professor of Behavioral Economics in the Harvard Economics Department and Harvard Business School. Rabin's research focuses primarily on incorporating ...
has showed that a risk-averse, expected-utility-maximizing individual who, ''from any initial wealth level ..turns down gambles where she loses $100 or gains $110, each with 50% probability ..will turn down 50–50 bets of losing $1,000 or gaining any sum of money.'' Rabin criticizes this implication of expected utility theory on grounds of implausibility—individuals who are risk averse for small gambles due to diminishing marginal utility would exhibit extreme forms of risk aversion in risky decisions under larger stakes. One solution to the problem observed by Rabin is that proposed by
prospect theory Prospect theory is a theory of behavioral economics, judgment and decision making that was developed by Daniel Kahneman and Amos Tversky in 1979. The theory was cited in the decision to award Kahneman the 2002 Nobel Memorial Prize in Economics. ...
and
cumulative prospect theory In behavioral economics, cumulative prospect theory (CPT) is a model for descriptive decisions under risk and uncertainty which was introduced by Amos Tversky and Daniel Kahneman in 1992 (Tversky, Kahneman, 1992). It is a further development ...
, where outcomes are considered relative to a reference point (usually the status quo), rather than considering only the final wealth. Another limitation is the reflection effect, which demonstrates the reversing of risk aversion. This effect was first presented by
Kahneman Daniel Kahneman (; ; March 5, 1934 – March 27, 2024) was an Israeli-American psychologist best known for his work on the psychology of judgment and decision-making as well as behavioral economics, for which he was awarded the 2002 Nobel Memori ...
and Tversky as a part of the
prospect theory Prospect theory is a theory of behavioral economics, judgment and decision making that was developed by Daniel Kahneman and Amos Tversky in 1979. The theory was cited in the decision to award Kahneman the 2002 Nobel Memorial Prize in Economics. ...
, in the
behavioral economics Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economi ...
domain. The reflection effect is an identified pattern of opposite preferences between negative as opposed to positive prospects: people tend to avoid risk when the gamble is between gains, and to seek risks when the gamble is between losses. For example, most people prefer a certain gain of 3,000 to an 80% chance of a gain of 4,000. When posed the same problem, but for losses, most people prefer an 80% chance of a loss of 4,000 to a certain loss of 3,000. The reflection effect (as well as the
certainty effect The certainty effect is the psychological effect resulting from the reduction of probability from certain to probable . It is an idea introduced in prospect theory. Normally a reduction in the probability of winning a reward (e.g., a reduction ...
) is inconsistent with the expected utility hypothesis. It is assumed that the psychological principle which stands behind this kind of behavior is the overweighting of certainty. Options which are perceived as certain are over-weighted relative to uncertain options. This pattern is an indication of risk-seeking behavior in negative prospects and eliminates other explanations for the certainty effect such as aversion for uncertainty or variability. The initial findings regarding the reflection effect faced criticism regarding its validity, as it was claimed that there are insufficient evidence to support the effect on the individual level. Subsequently, an extensive investigation revealed its possible limitations, suggesting that the effect is most prevalent when either small or large amounts and extreme probabilities are involved.


Bargaining and risk aversion

Numerous studies have shown that in riskless bargaining scenarios, being risk-averse is disadvantageous. Moreover, opponents will always prefer to play against the most risk-averse person. Based on both the von Neumann-Morgenstern and Nash Game Theory model, a risk-averse person will happily receive a smaller commodity share of the bargain. This is because their utility function concaves hence their utility increases at a decreasing rate while their non-risk averse opponents may increase at a constant or increasing rate. Intuitively, a risk-averse person will hence settle for a smaller share of the bargain as opposed to a risk-neutral or risk-seeking individual. Intuitively, a risk-averse person will hence settle for a smaller share of the bargain as opposed to a risk-neutral or risk-seeking individual. This paradox is exemplified in pedestrian behavior, where risk-averse individuals often choose routes they perceive as safer, even when those choices increase their overall exposure to danger.


In the brain

Attitudes towards risk have attracted the interest of the field of
neuroeconomics Neuroeconomics is an Interdisciplinarity, interdisciplinary field that seeks to explain human decision-making, the ability to process multiple alternatives and to follow through on a plan of action. It studies how economic behavior can shape our u ...
and
behavioral economics Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economi ...
. A 2009 study by Christopoulos et al. suggested that the activity of a specific brain area (right inferior frontal gyrus) correlates with risk aversion, with more risk averse participants (i.e. those having higher risk premia) also having higher responses to safer options. This result coincides with other studies, that show that
neuromodulation Neuromodulation is the physiological process by which a given neuron uses one or more chemicals to regulate diverse populations of neurons. Neuromodulators typically bind to metabotropic, G-protein coupled receptors (GPCRs) to initiate a sec ...
of the same area results in participants making more or less risk averse choices, depending on whether the modulation increases or decreases the activity of the target area.


Public understanding and risk in social activities

In the real world, many government agencies, e.g.
Health and Safety Executive The Health and Safety Executive (HSE) is a British public body responsible for the encouragement, regulation and enforcement of workplace health, safety and welfare. It has additionally adopted a research role into occupational risks in Great B ...
, are fundamentally risk-averse in their mandate. This often means that they demand (with the power of legal enforcement) that risks be minimized, even at the cost of losing the utility of the risky activity. It is important to consider the
opportunity cost In microeconomic theory, the opportunity cost of a choice is the value of the best alternative forgone where, given limited resources, a choice needs to be made between several mutually exclusive alternatives. Assuming the best choice is made, ...
when mitigating a risk; the cost of not taking the risky action. Writing laws focused on the risk without the balance of the utility may misrepresent society's goals. The public understanding of risk, which influences political decisions, is an area which has recently been recognised as deserving focus. In 2007
Cambridge University The University of Cambridge is a Public university, public collegiate university, collegiate research university in Cambridge, England. Founded in 1209, the University of Cambridge is the List of oldest universities in continuous operation, wo ...
initiated the
Winton Professorship of the Public Understanding of Risk The Harding Professorship of Statistics in Public Life (formerly known as the Winton Professorship of the Public Understanding of Risk) is a professorship within the Statistical Laboratory of the University of Cambridge. It was established in 2007 ...
, a role described as outreach rather than traditional academic research by the holder,
David Spiegelhalter Sir David John Spiegelhalter (born 16 August 1953) is a British statistician and a Fellow of Churchill College, Cambridge. From 2007 to 2018 he was Winton Professorship of the Public Understanding of Risk, Winton Professor of the Public Under ...
.


Children

Children's services such as
school A school is the educational institution (and, in the case of in-person learning, the Educational architecture, building) designed to provide learning environments for the teaching of students, usually under the direction of teachers. Most co ...
s and
playground A playground, playpark, or play area is a place designed to provide an environment for children that facilitates play, typically outdoors. While a playground is usually designed for children, some are designed for other age groups, or people wi ...
s have become the focus of much risk-averse planning, meaning that children are often prevented from benefiting from activities that they would otherwise have had. Many playgrounds have been fitted with impact-absorbing matting surfaces. However, these are only designed to save children from death in the case of direct falls on their heads and do not achieve their main goals. They are expensive, meaning that less resources are available to benefit users in other ways (such as building a playground closer to the child's home, reducing the risk of a road traffic accident on the way to it), and—some argue—children may attempt more dangerous acts, with confidence in the artificial surface. Shiela Sage, an early years school advisor, observes "Children who are only ever kept in very safe places, are not the ones who are able to solve problems for themselves. Children need to have a certain amount of risk taking ... so they'll know how to get out of situations."


Game shows and investments

One experimental study with student-subject playing the game of the TV show
Deal or No Deal ''Deal or No Deal'' is the name of several closely related television game shows, the first of which (launching the format) was the Dutch '' Miljoenenjacht'' (''Hunt/Chase for Millions''). The centerpiece of this format is the final round (a ...
finds that people are more risk averse in the limelight than in the anonymity of a typical behavioral laboratory. In the laboratory treatments, subjects made decisions in a standard, computerized laboratory setting as typically employed in behavioral experiments. In the limelight treatments, subjects made their choices in a simulated game show environment, which included a live audience, a game show host, and video cameras. In line with this, studies on investor behavior find that investors trade more and more speculatively after switching from phone-based to online trading and that investors tend to keep their core investments with traditional brokers and use a small fraction of their wealth to speculate online.


The behavioural approach to employment status

The basis of the theory, on the connection between employment status and risk aversion, is the varying income level of individuals. On average higher income earners are less risk averse than lower income earners. In terms of employment the greater the wealth of an individual the less risk averse they can afford to be, and they are more inclined to make the move from a secure job to an entrepreneurial venture. The literature assumes a small increase in income or wealth initiates the transition from employment to entrepreneurship-based decreasing absolute risk aversion (DARA), constant absolute risk aversion (CARA), and increasing absolute risk aversion (IARA) preferences as properties in their
utility function In economics, utility is a measure of a certain person's satisfaction from a certain state of the world. Over time, the term has been used with at least two meanings. * In a Normative economics, normative context, utility refers to a goal or ob ...
. The apportioning risk perspective can also be used to as a factor in the transition of employment status, only if the strength of downside risk aversion exceeds the strength of risk aversion. If using the behavioural approach to model an individual’s decision on their employment status there must be more variables than risk aversion and any absolute risk aversion preferences. Incentive effects are a factor in the behavioural approach an individual takes in deciding to move from a secure job to entrepreneurship. Non-financial incentives provided by an employer can change the decision to transition into entrepreneurship as the intangible benefits helps to strengthen how risk averse an individual is relative to the strength of downside risk aversion. Utility functions do not equate for such effects and can often screw the estimated behavioural path that an individual takes towards their employment status. The design of experiments, to determine at what increase of wealth or income would an individual change their employment status from a position of security to more risky ventures, must include flexible utility specifications with salient incentives integrated with risk preferences. The application of relevant experiments can avoid the generalisation of varying individual preferences through the use of this model and its specified utility functions.


See also

*
Ambiguity aversion In decision theory and economics, ambiguity aversion (also known as uncertainty aversion) is a preference for known risks over unknown risks. An ambiguity-averse individual would rather choose an alternative where the probability distribution of t ...
*
Equity premium puzzle The equity premium puzzle refers to the inability of an important class of economic models to explain the average equity risk premium (ERP) provided by a diversified portfolio of equities over that of government bonds, which has been observed for ...
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Investor profile An investor profile or style defines an individual's preferences in investment decisions, for example: * Short-term trading ( active management) or long term holding ( buy and hold) * Risk-averse or risk tolerant / seeker * All classes of assets ...
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Loss aversion In cognitive science and behavioral economics, loss aversion refers to a cognitive bias in which the same situation is perceived as worse if it is framed as a loss, rather than a gain. It should not be confused with risk aversion, which descri ...
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Marginal utility Marginal utility, in mainstream economics, describes the change in ''utility'' (pleasure or satisfaction resulting from the consumption) of one unit of a good or service. Marginal utility can be positive, negative, or zero. Negative marginal utilit ...
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Neuroeconomics Neuroeconomics is an Interdisciplinarity, interdisciplinary field that seeks to explain human decision-making, the ability to process multiple alternatives and to follow through on a plan of action. It studies how economic behavior can shape our u ...
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Optimism bias Optimism bias or optimistic bias is a cognitive bias that causes someone to believe that they themselves are less likely to experience a negative event. It is also known as unrealistic optimism or comparative optimism. It is common and transcends ...
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Problem gambling Problem gambling, ludopathy, or ludomania is repetitive gambling behavior despite harm and negative consequences. Problem gambling may be diagnosed as a mental disorder according to DSM-5 if certain diagnostic criteria are met. Pathological ...
, a contrary behavior * Prudence in economics and finance *
Risk premium A risk premium is a measure of excess return that is required by an individual to compensate being subjected to an increased level of risk. It is used widely in finance and economics, the general definition being the expected risky Rate of retur ...
* St. Petersburg paradox *
Statistical risk Statistical risk is a quantification of a situation's risk using statistical methods. These methods can be used to estimate a probability distribution for the outcome of a specific variable, or at least one or more key parameters of that distrib ...
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Uncertainty avoidance In cross-cultural psychology, uncertainty avoidance is how cultures differ on the amount of tolerance they have of unpredictability. Uncertainty avoidance is one of five key qualities or ''dimensions'' measured by the researchers who developed the ...
, which is different, as uncertainty is not the same as risk *
Utility In economics, utility is a measure of a certain person's satisfaction from a certain state of the world. Over time, the term has been used with at least two meanings. * In a normative context, utility refers to a goal or objective that we wish ...


References

U.Sankar (1971), A Utility Function for Wealth for a Risk Averter, Journal of Economic Theory.


External links

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Arrow-Pratt Measure on About.com:Economics
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The benefit of utilities: a plausible explanation for small risky parts in the portfolio
{{Authority control Actuarial science Behavioral finance Financial risk modeling Utility Decision theory