Rip Off Press
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Rip Off Press Inc. is a
comic book A comic book, comic-magazine, or simply comic is a publication that consists of comics art in the form of sequential juxtaposed panel (comics), panels that represent individual scenes. Panels are often accompanied by descriptive prose and wri ...
mail order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing an order by telephone call ...
retailer and
distributor A distributor is an electric and mechanical device used in the ignition system of older spark-ignition engines. The distributor's main function is to route electricity from the ignition coil to each spark plug at the correct time. Design ...
, better known as the former publisher of adult-themed series like '' The Fabulous Furry Freak Brothers'' and '' Rip Off Comix'', as well as many other seminal publications from the
underground comix Underground comix are small press or self-published comic books that are often socially relevant or satirical in nature. They differ from mainstream comics in depicting content forbidden to mainstream publications by the Comics Code Authority, ...
era. Founded in 1969 in San Francisco by four friends from
Austin, Texas Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...
— cartoonists
Gilbert Shelton Gilbert Shelton (born May 31, 1940) is an American cartoonist and a key member of the underground comix movement. He is the creator of the iconic underground characters '' The Fabulous Furry Freak Brothers'', '' Fat Freddy's Cat'', and '' Wonder ...
and Jack Jackson, and Fred Todd and Dave Moriaty — Rip Off Press is now run in
Auburn, California Auburn is a city in and the county seat of Placer County, California, United States. Its population was 13,776 during the 2020 United States census, 2020 census. Auburn is known for its California Gold Rush history and is registered as a Califo ...
, by Todd. Rip Off Press is notable for being the first company to publish the fourth edition of the ''
Principia Discordia The ''Principia Discordia'' is the first published Discordianism, Discordian religious text. It was written by Greg Hill (Malaclypse the Younger) with Kerry Wendell Thornley (Lord Omar Khayyam Ravenhurst) and others. The first edition was printed ...
'', a Discordian religious text written by Gregory Hill and Kerry Thornley. It was also an early publisher of a booklet on drug manufacturing, ''Psychedelic Chemistry''.


History


Origins

In January 17, 1969, the company was founded in
San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
by four Texans: Fred Todd, Dave Moriaty, and cartoonists
Gilbert Shelton Gilbert Shelton (born May 31, 1940) is an American cartoonist and a key member of the underground comix movement. He is the creator of the iconic underground characters '' The Fabulous Furry Freak Brothers'', '' Fat Freddy's Cat'', and '' Wonder ...
and Jack Jackson. The initial plan was to print
rock band ''Rock Band'' is a series of rhythm games first released in 2007 and developed by Harmonix. Based on their previous development work from the Guitar Hero, ''Guitar Hero'' series, the main ''Rock Band'' games have players use game controllers mod ...
promotional posters on an old press and do comics on the side — in some ways the company was formed as a sort of cartoonists'
cooperative A cooperative (also known as co-operative, coöperative, co-op, or coop) is "an autonomy, autonomous association of persons united voluntarily to meet their common economic, social and cultural needs and aspirations through a jointly owned a ...
, as an alternative publishing venue to other Bay Area publishers like Apex Novelties,
Print Mint The Print Mint, Inc. was a major publisher and distributor of underground comix based in the San Francisco Bay Area during the genre's late 1960s-early 1970s heyday. Starting as a retailer of psychedelic posters, the Print Mint soon evolved into ...
, and Company & Sons. The four men purchased a used Davidson 233 offset
printing press A printing press is a mechanical device for applying pressure to an inked surface resting upon a printing, print medium (such as paper or cloth), thereby transferring the ink. It marked a dramatic improvement on earlier printing methods in whi ...
and set up shop in the same space as Apex Novelties, located on the third-floor ballroom of the former Mowry's Opera House, at 633 Laguna Street in Hayes Valley.Rosenkranz, Patrick
"Don Donahue @ Mowry’s"
, ''The Comics Journal'' website (November 9th, 2010 ).
The first comics Rip Off Press published, in 1969, were R. Crumb's ''Big Ass Comics'' (June '69), a reprint of Jaxon's '' God Nose'' (originally published in 1964), Jaxon's ''Happy Endings Comics'' (August '69), and the first issue of Fred Schrier and Dave Sheridan's ''Mother's Oats Comix'' (October '69). After a fire almost destroyed the opera house in late 1969, Rip Off moved to the decaying former headquarters of the Family Dog
psychedelic rock Psychedelic rock is a rock music Music genre, genre that is inspired, influenced, or representative of psychedelia, psychedelic culture, which is centered on perception-altering hallucinogenic drugs. The music incorporated new electronic sound ...
music promotion collective (which Jaxon had been a member of starting in 1966). Rip Off Press was located at 1250 17th Street in San Francisco from 1970 until 1985. By 1972, the poster printing business had faded away and the company had become a
publishing house Publishing is the activities of making information, literature, music, software, and other content, physical or digital, available to the public for sale or free of charge. Traditionally, the term publishing refers to the creation and distribu ...
. Other works the company published during this period included comics by Frank Stack, Sheridan (all co-published with
Gary Arlington Gary Edson Arlington (October 7, 1938 – January 16, 2014) was an American retailer, artist, editor, and publisher, who became a key figure in the underground comix movement of the 1960s and 1970s.Yardley, William"Gary Arlington, a Force in Unde ...
's San Francisco Comic Book Company), '' The Rip Off Review of Western Culture'' omnibus, and Shelton's '' The Fabulous Furry Freak Brothers''.


Changing times

As the underground comix market began to peter out in the early 1970s, Rip Off Press shifted its focus to other cartoonists and other comics. By this point, Rip Off Press co-founders Moriaty and Jackson had gone back to Texas, leaving the running of the company to Shelton and Todd. The company started a syndication service, managed by Shelton, that sold weekly content to
alternative newspaper An alternative newspaper is a type of newspaper that eschews comprehensive coverage of general news in favor of stylized reporting, opinionated reviews and columns, investigations into edgy topics and magazine-style feature stories highlighting ...
s and
student publication A student publication is a media outlet such as a newspaper, magazine, television show, or radio station Graduate student journal, produced by students at an educational institution. These publications typically cover local and school-related new ...
s.Fox, M. Steven
"Rip Off Comix — 1977-1991 / Rip Off Press,"
Comixjoint. Retrieved Dec. 5, 2022.
Each Friday, the company sent out a distribution sheet with the strips it was selling, by such cartoonists as Shelton, Joel Beck, Dave Sheridan, Ted Richards,
Bill Griffith William Henry Jackson Griffith (born January 20, 1944) is an American cartoonist who signs his work Bill Griffith and Griffy. He is best known for his surreal daily comic strip '' Zippy''. The catchphrase "Are we having fun yet?" is credited t ...
, and Harry Driggs (as R. Diggs). The Rip Off Press Syndicate, never really a profitable operation, was discontinued by 1979. (Griffith's ''Zippy'', which had debuted in 1976 as a weekly strip with Rip Off's syndicate,"Zippy Congratulates Rip-Off Press," ''Rip Off Comix'' #21 (Winter 1988), p. 50. was picked up for daily syndication in 1986 by
King Features Syndicate King Features Syndicate, Inc. is an American content distribution and animation studio, consumer product License, licensing and print syndication company owned by Hearst Communications that distributes about 150 comic strips, columnist, newspape ...
.) Much of the material produced for the syndicate was eventually published in the company's long-running
anthology In book publishing, an anthology is a collection of literary works chosen by the compiler; it may be a collection of plays, poems, short stories, songs, or related fiction/non-fiction excerpts by different authors. There are also thematic and g ...
'' Rip Off Comix'', which had debuted in 1977. In 1979,
Universal Studios Universal Studios may refer to: * Universal Studios, Inc., an American media and entertainment conglomerate ** Universal Pictures, an American film studio ** Universal Studios Lot, a film and television studio complex * Various theme parks operat ...
paid Shelton and Rip Off Press $250,000 for the rights to make a live-action ''Fabulous Furry Freak Brothers'' film. Rip Off used its share of the rights fees to buy a new typesetting machine and a computer system, which enabled it in turn to launch the
mail order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing an order by telephone call ...
business that later became integral to the company's survival. (The Universal-produced ''Freak Brothers'' film never made it to production.) The future Kathe Todd, who first came to the company in 1975 for a college summer job, married co-founder Fred Todd in 1980; by the mid-1980s she had assumed co-management of the company. Cartoonist
Jay Kinney Jay Kinney (born 1950) is an American author, editor, and former underground cartoonist. Kinney has been noted for "adding new dimensions to the political comic" in the underground comix press of the 1970s and '80s. Career Kinney was a member, ...
joined the company as an editor in 1981, but left after a few months. Cartoonist Guy Colwell began freelancing for Rip Off Press in the production department beginning in 1980; he worked on-and-off for the company through . After bouncing back and forth between Europe and the Bay Area in the late 1970s and early 1980s (thanks to the money he received from Universal), co-founder Shelton and his wife permanently relocated to France in 1984. In mid-1985, the company moved from 17th Street to a smaller space on San Jose Avenue near the city's southern border, with warehouse space across town at the Bayview Industrial Park. This three-story, block-square building, which housed over a hundred other businesses, burned to the ground on April 6, 1986, following an explosion in an illegal fireworks factory in the basement.


Relocation to Auburn

Freed of a 17-year accumulation of comics and other paraphernalia, Fred Todd (at this point the only original partner still working in the business) decided to relocate Rip Off Press to
Auburn, California Auburn is a city in and the county seat of Placer County, California, United States. Its population was 13,776 during the 2020 United States census, 2020 census. Auburn is known for its California Gold Rush history and is registered as a Califo ...
(part of the
Sacramento metropolitan area The Greater Sacramento area is a metropolitan region in Northern California comprising either the U.S. Census Bureau defined Sacramento–Roseville–Arden-Arcade metropolitan statistical area or the larger Sacramento–Roseville combined sta ...
), where he and Kathe continued to run the company while raising their two small children. The move was made in June 1987. During this era, Rip Off Press continued to publish Shelton's '' The Fabulous Furry Freak Brothers'' and the '' Rip Off Comix'' anthology; the popularity of
erotic comics Erotic comics are adult comics which focus substantially on nudity and sexual activity, either for their own sake or as a major story element. As such they are usually not permitted to be sold to legal minors. Like other genres of comics, they c ...
in the late 1980s/early 1990s led to the publication of such titles as ''Strips'' by Chuck Austen, ''The Girl'' by Kevin J. Taylor, ''Doll'' by Guy Colwell, and SS Crompton's '' Demi the Demoness''. The company published two music-related indy comics titles by Matt Howarth — '' Savage Henry'' and '' Those Annoying Post Bros.'', from 1989 to 1994. Rip Off Press also took over the publication of the long-running all-female underground anthology '' Wimmen's Comix'' with issue #14 (1989) of that title, publishing it through 1993.


Shift from publishing to retailing

After the collapse of the
direct market The direct market is the dominant distribution and retail network for American comic books. The concept of the direct market was created in the 1970s by Phil Seuling. The network currently consists of: * three major comic distributors: ** Luna ...
in the early 1990s (fueled by
Marvel Comics Marvel Comics is a New York City–based comic book publishing, publisher, a property of the Walt Disney Company since December 31, 2009, and a subsidiary of Disney Publishing Worldwide since March 2023. Marvel was founded in 1939 by Martin G ...
' withdrawal of its 40% market share from the distribution system), Rip Off Press began cutting costs and gradually retreated from publishing. By 1997, it had shifted its business to selling backlist comics in its store and to mail-order customers, plus to the fans finding them online. The Todds moved the business to much smaller quarters adjoining their home in 1999, where they continue to sell comics, mostly through the company website. The website was disabled for a time in 2011–2012, during which time it was completely redesigned and a large number of collectors' items (including historic ad pieces, rare press sheets, publisher's overlay proofs from the company's publishing history, and more) were added to its offerings.


Selected titles and artists


Syndication service strips

* ''Cartoon Cavalcade'' by Joel Beck * ''Dealer McDope'' by Dave Sheridan * ''E.Z. Wolf'' by Ted Richards * '' The Fabulous Furry Freak Brothers'' by
Gilbert Shelton Gilbert Shelton (born May 31, 1940) is an American cartoonist and a key member of the underground comix movement. He is the creator of the iconic underground characters '' The Fabulous Furry Freak Brothers'', '' Fat Freddy's Cat'', and '' Wonder ...
* '' Fat Freddy's Cat'' by Gilbert Shelton * ''Forty Year Old Hippie'' by Ted Richards * ''Griffith Observatory'' by
Bill Griffith William Henry Jackson Griffith (born January 20, 1944) is an American cartoonist who signs his work Bill Griffith and Griffy. He is best known for his surreal daily comic strip '' Zippy''. The catchphrase "Are we having fun yet?" is credited t ...
* ''Mom Squad'' by Harry Driggs (as R. Diggs) * ''Motoring Tips'' by Gilbert Shelton * ''Nerds'' by Dave Sheridan * '' Wonder Wart-Hog'' by Gilbert Shelton with Tony Bell and Joe E. Brown, Jr. * '' Zippy'' by Bill Griffith (from 1976)


Comics

* Anthologies: ** '' Rip Off Comix'' (30 issues, 1977–1991) ** '' The Rip Off Review of Western Culture'' (3 issues, 1972) — edited by Dave Moriaty ** '' Wimmen's Comix'' (4 issues, 1989–1992) * Chuck Austen: '' Strips'' (1989–1991) * Guy Colwell: ** ''Doll'' (8 issues, 1989–1992) ** ''Central Body: The Art of Guy Colwell'' (1991) * SS Crompton: '' Demi the Demoness'' (1993–1997) *
Robert Crumb Robert Dennis Crumb (; born August 30, 1943) is an American artist who often signs his work R. Crumb. His work displays a nostalgia for American folk culture of the late 19th and early 20th centuries, and satire of contemporary American c ...
: ** ''Big Ass Comics'' (2 issues, 1969–1971) ** ''R. Crumb's Comics and Stories'' (1969) — features 10-page Fritz the Cat story drawn in 1964 ** ''Motor City Comics'' (2 issues, 1969–1970) * Harry Driggs (as R. Diggs) ** ''Great Diggs of '77: a Cartoonists View of 1977 from the Pages of the Rip Off Comix Syndicate, the Berkeley Barb and the Ag-Biz Tiller'' (64 pp, 1977) —
political cartoons A political cartoon, also known as an editorial cartoon, is a cartoon graphic with caricatures of public figures, expressing the artist's opinion. An artist who writes and draws such images is known as an editorial cartoonist. They typically co ...
** ''Great Diggs II: a Cartoonist's View of World Events, Compiled from the Pages of the Rip Off Comix Syndicate'' (36 pp., 1979) — political cartoons ** ''Greatest Diggs of All Time'' (Rip Off Press, 1991) — collecting material from various anthologies ** ''The Life and Loves of Cleopatra'' (1991) — censored version of Driggs' pornographic comic, originally published in 1967 * Larry Gonick: '' Cartoon History of the Universe'' (9 issues, 1978–1992) * Matt Howarth: ** '' Savage Henry'' (17 issues, 1990–1993) ** '' Those Annoying Post Bros.'' (20 issues, 1991–1994) * Carol Lay: '' Good Girls'' (1991) *
Gilbert Shelton Gilbert Shelton (born May 31, 1940) is an American cartoonist and a key member of the underground comix movement. He is the creator of the iconic underground characters '' The Fabulous Furry Freak Brothers'', '' Fat Freddy's Cat'', and '' Wonder ...
: ** '' The Fabulous Furry Freak Brothers'' (13 issues, 1971–1997) ** '' Fat Freddy's Cat'' (12 issues, 1977–1993) ** '' Wonder Wart-Hog'' (1973–1975) ** '' Not Quite Dead'' (5 issues, 1993–1995) * Dave Sheridan: ** ''Mother's Oats Comix'' (1970–1976)— with Fred Schrier and others ** ''Skull Comics'' #1 (1970) — with Fred Schrier and others; later picked up by Last Gasp ** ''The Balloon Vendor'' (1971)— with Fred Schrier * Frank Stack: ** ''Jesus Comics'' (3 issues, 1969–1972) **''Feelgood Funnies'' (2 issues, 1972, 1984) ** ''Amazon Comics'' (1972) ** ''Dorman's Doggie'' (1979) * Kevin J. Taylor: ** ''Model by Day'' (1990)''Model by Day''
at
Don Markstein's Toonopedia Don Markstein's Toonopedia (subtitled A Vast Repository of Toonological Knowledge) is an online encyclopedia of print cartoons, comic strips and animation, initiated February 13, 2001. Donald D. Markstein, the sole writer and editor of Toonopedi ...

Archived
from the original on April 16, 2012.
** ''The Girl'' (1991)


References


Further reading

* "Rip Off Press: The Publishing Company That's a Little Like the Weather," ''The Comics Journal'' # 92 (Aug. 1984), pp. 69-83 — interviews with Gilbert Shelton, Fred Todd, and Don Baumgart * Jackson, Jack. "Rip Off Press in the Golden Era," '' Rip Off Comix'' #21 (Winter 1988), pp. 2-9: "Rip Off co-founder Jack Jackson tells it like it was, during the earliest years of grit and glory." * Todd, Fred. "The Real Story According to Fred Todd," ''Rip Off Comix'' #21 (Winter 1988), pp. 10-13: "ROP's illustrious president fleshes out Jack's tale with some anecdotes and photos, and takes the history of Rip Off Press up through our 1987 move to Auburn." * Crabb, R. L. "My Cosmic Connection with Rip Off Press," ''Rip Off Comix'' #21 (Winter 1988), pp. 14–16 — "Bob Crabb explains how mysterious forces brought him to our door." * "Rip Off Land," ''Rip Off Comix'' #21 (Winter 1988), pp. 17-29 — "Rip Off Press as seen by some of its artists, employees and others over the years."


External links

* * * {{Authority control Comic book publishing companies of the United States Underground comix Entertainment companies based in California Companies based in San Francisco Publishing companies established in 1969 1969 establishments in California