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A photo op (sometimes written as photo opp), short for photograph opportunity (or photo opportunity), is an arranged opportunity to take a photograph of a politician, a celebrity, or a notable event.
["Photo Op"]
BBC #REDIRECT BBC #REDIRECT BBC
Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
The term was coined by the administration of US President
Richard Nixon
Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974. A member of the Republican Party, he previously served as a representative and senator from California and was ...
.
William Safire
William Lewis Safire (; Safir; December 17, 1929 – September 27, 2009Safire, William (1986). ''Take My Word for It: More on Language.'' Times Books. . p. 185.) was an American author, columnist, journalist, and presidential speechwriter. He w ...
credited its coinage to Bruce Whelihan, an aide to Nixon
Press Secretary
A press secretary or press officer is a senior advisor who provides advice on how to deal with the news media and, using news management techniques, helps their employer to maintain a positive public image and avoid negative media coverage.
Dut ...
Ron Ziegler
Ronald Louis Ziegler (May 12, 1939 – February 10, 2003) was the 13th White House Press Secretary and Assistant to the President, serving during United States President Richard Nixon's administration.
Early life
Ziegler was born to Louis Daniel ...
. Ziegler would say "Get 'em in for a picture", and Whelihan would dutifully announce to the White House press room, "There will be a photo opportunity in the Oval Office."
The term has acquired a negative connotation, referring to a carefully planned
pseudo-event
A media event, also known as a pseudo-event, is an event, activity, or experience conducted for the purpose of media publicity. It may also include any event that is covered in the mass media or was hosted largely with the media in mind.
In media ...
, often masqueraded as news. It is associated with politicians who perform tasks such as
planting trees
Tree-planting is the process of transplanting tree seedlings, generally for forestry, land reclamation, or landscaping purpose. It differs from the transplantation of larger trees in arboriculture, and from the lower cost but slower and less re ...
, picking up litter, and visiting senior citizens, often during election cycles, with the intent of photographers catching the events, generating positive publicity.
Among nearly ritual photo ops are those when participants of a
summit get out of their cars, shake hands or kiss, or sign a document.
[ Formal, planned photography sessions in the ]White House
The White House is the official residence and workplace of the president of the United States. It is located at 1600 Pennsylvania Avenue NW in Washington, D.C., and has been the residence of every U.S. president since John Adams in ...
date back to the 1930s, when Franklin Roosevelt's press secretary
A press secretary or press officer is a senior advisor who provides advice on how to deal with the news media and, using news management techniques, helps their employer to maintain a positive public image and avoid negative media coverage.
Dut ...
advised photographers to avoid taking photos of the President in a wheelchair
A wheelchair is a chair with wheels, used when walking is difficult or impossible due to illness, injury, problems related to old age, or disability. These can include spinal cord injuries ( paraplegia, hemiplegia, and quadriplegia), cerebr ...
."Photo Op"
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See also
* Media clip
Media may refer to:
Communication
* Media (communication), tools used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Broadcast media, communications delivered over mass el ...
* Donald Trump photo op at St. John's Church
* Publicity stunt
In marketing, a publicity stunt is a planned event designed to attract the public's attention to the event's organizers or their cause. Publicity stunts can be professionally organized, or set up by amateurs. Such events are frequently utilize ...
* Soundbite
A sound bite or soundbite is a short clip of speech or music extracted from a longer piece of audio, often used to promote or exemplify the full length piece. In the context of journalism, a sound bite is characterized by a short phrase or sentence ...
* Video clip
References
{{reflist
Photography by genre
Public relations techniques
Mass media events