Platinum Age

The history of American comics began in the 19th century in mass print media, in the era of sensationalist journalism, where newspaper comics served as further entertainment for mass readership.Williams, Paul and James Lyons (eds.), ''The Rise of the American Comics Artist: Creators and Contexts'', University Press of Mississippi, 2010, p. 106. In the 20th century, comics became an autonomous art medium and an integral part of American culture.

Overview

The history of American comics started in 1842 with the U.S. publication of Rodolphe Töpffer's work '' The Adventures of Mr. Obadiah Oldbuck,''Jamie Coville
"History of Comics: Platinum Age"
– TheComicBooks.com. but the medium was initially developed through comic strips in daily newspapers. The seminal years of comic strips established its canonical features (e.g., speech balloons) and initial genres (family strips, adventure tales). Comic-strip characters became national celebrities, and were subject to cross-media adaptation, while newspapers competed for the most popular artists.

The first American-style true comic book, published independently of a newspaper (''Famous Funnies: A Carnival of Comics''), appeared in 1933. Although the first comic books were themselves newspaper-strip reprints, comics soon featured original material, and the first appearance of Superman in 1938 launched the Golden Age of Comic Books. During World War II, superheroes and talking animals in fiction, talking animals were the most popular genres, but new genres were also developed (i.e., western, romance, and science fiction) and increased readership. Comic book sales began to decline in the early 1950s, and comics were socially condemned for their alleged harmful effects on children; to protect the reputation of comic books, the Comics Code Authority (CCA) was formed, but this eliminated the publication of Crime comics, crime and Horror comics, horror genres.

The Silver Age of Comic Books began in 1956 with a resurgence of interest in superheroes. Non-superhero sales declined and many publishers closed. Publishers introduced new and popular superheroes and thereby became the leading comics publisher in the Bronze Age of Comic Books (from 1970 to 1985). Unlike the Golden and Silver ages, the start of the Bronze Age is not marked by a single event. Although the Bronze Age was dominated by the superhero genres, underground comics appeared for the first time, which addressed new aesthetic themes and followed a new distribution model.

Following the Bronze Age, the Modern Age of Comic Books, Modern Age initially seemed to be a new golden age. Writers and artists redefined classic characters and launched new series that brought readership to levels not seen in decades, and landmark publications such as ''Maus'' redefined the medium's potential. The industry, however, soon experienced a series of financial shocks and crises that threatened its viability, and from which it took years to recover.

Periodization schemes

American comics historians generally divide 20th-century American comics history chronologically into ages. The first period, called Golden Age of Comic Books, Golden Age, extends from c. 1938 (first appearance of Superman in ''Action Comics'' Action Comics 1, #1 by National Allied Publications, a corporate predecessor of DC Comics) to 1956 (introduction of DC's second incarnation of Flash (DC Comics character), The Flash). The following period, the Silver Age of Comic Books, Silver Age, goes from 1956 to 1970. The Bronze Age of Comic Books, Bronze Age follows and spans from 1970 to 1985. Finally the last period, from c. 1985 until today, is the Modern Age of Comic Books, Modern Age. This division is standard but not all the critics apply it, since some of them propose their own periods, and the dates selected may vary depending on the authors.

The first recorded use of the term "Golden Age" pertaining to comics was by Richard A. Lupoff in an article, "Re-Birth", published in issue one of the fanzine ''Maggie Thompson, Comic Art'' in April 1960. The first use of the terms "Golden Age" and "Silver Age" together as comic periodization was in a Comic book letter column, letter from a reader published in ''Justice League of America (comic book), Justice League of America'' #42 (February 1966) that stated: "If you guys keep bringing back the heroes from the Golden Age, people 20 years from now will be calling this decade the Silver Sixties!"''Alter Ego'' vol. 3, #54 (November 2005), p. 79 Comics historian/movie producer Michael Uslan says this natural hierarchy of gold–silver–bronze, akin to Olympic Games, Olympic medals, soon took hold in common parlance: "Fans immediately glommed onto this, refining it more directly into a ''Silver'' Age version of the Golden Age. Very soon, it was in our vernacular, replacing such expressions as ... 'Second Heroic Age of Comics' or 'The Modern Age' of comics. It wasn't long before dealers were ... specifying it was a Golden Age comic for sale or a Silver Age comic for sale."

Alternative schemes

In ''A Complete History of American Comic Books'', Shirrel Rhoades cites Steve Geppi (the publisher of the ''Overstreet Comic Book Price Guide'' and founder of Diamond Comic Distributors, the direct market distribution monopoly between 1997 and 2020) who, taking into account comic strips, divides the history of comics in ages: Victorian era, Victorian (Victorian Age, from 1828 to 1882), of platinum (Platinum Age, from 1882 to 1938), of gold (Golden Age of Comic Books, Golden Age, from 1938 to 1945), Atomic Age, atomic (Atom Age, from 1946 to 1956), of silver (Silver Age of Comic Books, Silver Age, from 1956 to 1971), of bronze (Bronze Age of Comic Books, Bronze Age, from 1971 to 1985), of copper (Copper Age, from 1986 to 1992), of Chromium, chrome (Chrome Age, from 1992 to 1999), and modern (Modern Age of Comic Books, Modern Age, 2000 to present). According to Rhoades, consideration of comic strips in the general history of comics has led Geppi to add two periods before the Golden Age: the Victorian Age (from 1828 to 1882) and the Platinum Age (the period of comic strips).

Alternative definitions of these periods exist, as comics historian William W. Savage sets the ending of the Atom Age (the period in which there was a prevalence of Atomic bomb, atomic-bomb narratives and Horror comics, horror stories) in 1954, the year that the Comics Code Authority prohibited most of what had appeared prior to 1954.William W. Savage, ''Commies, Cowboys, and Jungle Queens: Comic Books and America, 1945–1954'', Wesleyan University Press, 1998, p. 111. The website ''Copper Age Comics'' proposes that the Copper Age began in 1984 with Marvel's ''Marvel Superheroes Secret Wars, Secret Wars'' limited series and ended in 1991 with Jim Lee's ''X-Men: Legacy, X-Men'' series. In 1992, a group of Marvel artists (including Jim Lee) defected to form the creator-owned Image Comics; the site marks this as the beginning of the Modern Age, which continues to the present.

An alternative name for the period after the mid-1980s is the Dark Age of Comic Books. Pop culture writer Matthew J. Theriault proposed the Dark Age (c. 1985 to 2004), the Modern Age (beginning c. 2004 with the publication of Marvel's "Avengers Disassembled" and DC Comics' "Infinite Crisis", and ending c. 2011), and the Postmodern Age (beginning c. 2011 with the publication of ''Ultimate Fallout'' #4, the first appearance of Spider-Man (Miles Morales), Miles Morales, and continuing to the present).Matthew J. Theriault
"We're Living in the Postmodern Age of Comics"
''The Hub City Review'', March 10, 2016: "Starting with Miles, a character of mixed Black and Hispanic descent, the new and redesigned characters of the Postmodern Age are almost universally representatives of previously marginalized demographics." Comics creator Tom Pinchuk proposed the name Diamond Age (2000–present) for the period starting with the appearance of Marvel's ''Ultimate Marvel, Ultimate'' line.Tom Pinchuk
"Is this the "Diamond Age" of Comics?"
Comic Vine, May 25, 2010.

Graphical timeline

Early

Victorian Age (1842–1897)

Comics in the United States originated in the early European works. In 1842, the work ''Histoire de Mr. Vieux Bois'' by Rodolphe Töpffer was published under the title ''The Adventures of Mr. Obadiah Oldbuck'' in the U.S. This edition (a newspaper supplement titled ''Brother Jonathan (newspaper), Brother Jonathan Extra'' No. IX, September 14, 1842) was an unlicensed copy of the original work as it was done without Töpffer's authorization. This first publication was followed by other works of this author, always under types of unlicensed editions. Töpffer comics were reprinted regularly until the late 1870s, which gave American artists the idea to produce similar works. In 1849, ''Journey to the Gold Diggins by Jeremiah Saddlebags'' by James A. and Donald F. Read was the first American comic.

Domestic production remained limited until the emergence of satirical magazines that, on the model of British ''Punch (magazine), Punch'', published drawings and humorous short stories, but also stories in pictures and silent comics. The three main titles were ''Puck (magazine), Puck'', ''Judge (magazine), Judge'' and ''Life (magazine), Life''. Authors such as Arthur Burdett Frost created stories as innovative as those produced in the same period by Europeans. However, these magazines only reached an audience educated and rich enough to afford them. The arrival of new printing techniques, along with other technologies, allowed easy and cheap reproduction of images for the American comic to take off. Some media moguls like William Randolph Hearst and Joseph Pulitzer engaged in a fierce competition, publishing cartoons in their newspapers in an attempt to attract readers.

Platinum Age (1897–1938)

The period of the late 19th century (the so-called "Platinum Age") was characterized by a gradual introduction of the key elements of the American mass comics. Then, the Sunday funnies, funnies were found in the humor pages of newspapers: they were published in the Sunday edition to retain readership. Indeed, it was not the information given that distinguished the newspapers but the editorials and the pages which were not informative, whose illustrations were an important component. These pages were then called comic supplement. In 1892, William Randolph Hearst published cartoons in his first newspaper, ''The San Francisco Examiner''. James Swinnerton created on this occasion the first drawings of humanized animals in the series ''Little Bears and Tykes''. Nevertheless, drawings published in the press were rather a series of humorous independent cartoons occupying a full page. The purpose of the cartoon itself, as expressed through narrative sequence expressed through images which follow one another, was only imposed slowly.

In 1894, Joseph Pulitzer published in the ''New York World'' the first color strip, designed by Walt McDougall, showing that the technique already enabled this kind of publications. Authors began to create recurring characters. Thus, in 1894 and still in the ''New York World'', Richard F. Outcault presented ''The Yellow Kid, Hogan's Alley'', created shortly before in the magazine ''Truth Magazine''. In this series of full-page large drawings teeming with humorous details, he staged street urchins, one of whom was wearing a blue nightgown (which turned yellow in 1895). Soon, the little character became the darling of readers who called him ''Yellow Kid''. On October 25, 1896, The Yellow Kid, the ''Yellow Kid'' pronounced his first words in a speech balloon (they were previously written on his shirt). Outcault had already used this method but this date is often considered as the birth of comics in the United States.

''Yellow Kids success boosted sales of the ''New York World'', fueling the greed of Hearst. Fierce competition between Hearst and Pulitzer in 1896 led to enticing away of Outcault by Hearst to work in the ''New York Journal''. A bitter legal battle allowed Pulitzer to keep publishing ''Hogan's Alley'' (which he entrusted to Georges B. Luks) and Hearst to publish the series under another name. Richard Outcault chose the title ''The Yellow Kid''. Published in 1897, the ''Yellow Kid'' magazine consisting of sheets previously appeared in newspapers and it was the first magazine of its kind.

From 1903 to 1905, Dutch-American illustrator Gustave Verbeek wrote his comic series ''The Upside-Downs of Old Man Muffaroo and Little Lady Lovekins''. These comics were made in such a way that one could read the 6-panel comic, flip the book and keep reading. He made 64 such comics in total.

Classic

Golden Age (1938–1956)

The Golden Age of Comic Books describes an era of American comic book, American comic books from 1938 to 1956. During this time, modern Comic book, comic books were first published and rapidly increased in popularity. The Superhero comics, superhero archetype was created and many well-known characters were introduced, including Superman, Batman, Captain Marvel (DC Comics), Captain Marvel, Captain America, and Wonder Woman.

Silver Age (1956–1970)

The Silver Age of Comic Books began with the publication of DC Comics' ''Showcase (DC Comics), Showcase'' #4 (Oct. 1956), which introduced the modern version of the Flash (comics), Flash. At the time, only three superheroes—Superman, Batman, and Wonder Woman—were still published under their own titles. The Comics Code Authority, Comics Code was a dominating force during the Silver Age. The Code restricted many topics from being covered in stories: this prevented certain genres, such as crime and horror comics, from being sold at most comic book shops, and also helped superheroes stay popular and culturally relevant. The underground comix movement began at the end of the Silver Age in response to the restrictions of the Code, and was part of the broader counterculture of the 1960s.

Bronze Age (1970–1985)

The Bronze Age of Comic Books is an informal name for a period in the history of American superhero comic books usually said to run from 1970 to 1985. It follows the Silver Age of Comic Books and is followed by the Modern Age of Comic Books. The Bronze Age retained many of the conventions of the Silver Age, with traditional superhero titles remaining the mainstay of the industry. However, a return of darker plot elements and storylines more related to relevant social issues, such as racism, began to flourish during the period, prefiguring the later Modern Age of Comic Books.

Modern

The Modern Age of Comic Books is a period in the history of American superhero comic books which is generally considered to have begun in 1985 and continues through the present day. During approximately the first 15 years of this period, many comic book characters were redesigned, creators gained prominence in the industry, independent comics flourished, and larger publishing houses became more commercialized. An alternative name for this period is the Dark Age of Comic Books, due to the popularity and artistic influence of titles with serious content, such as ''The Dark Knight Returns, Batman: The Dark Knight Returns'' and ''Watchmen''.

See also

*''Comic Book Superheroes Unmasked''
*History of comics
*List of years in comics
*Table of years in comics
*Ages of Man, from Ancient Greek mythology, which introduced the idea of "Golden Age", "Silver Age", and "Bronze Age"

References

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Further reading

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{{Animation industry in the United States

History of American comics,
History of comics, American
American comics, History
Cultural history of the United States, Comics