Nuts! (film)
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''Nuts!'' is a 2016 partly-animated documentary film billed as the "mostly true story" about the controversial medical doctor and radio magnate
John R. Brinkley John Romulus Brinkley (later John Richard Brinkley; July 8, 1885 – May 26, 1942) was an American quack. He had no properly accredited education as a physician and bought his medical degree from a "diploma mill". Brinkley became known as the ...
. The documentary is adapted from ''The Life of A Man: Biography of John R. Brinkley'' by Clement Wood, directed by Penny Lane and edited by Penny Lane and Thom Stylinski. ''Nuts!'' won the Special Jury Award for Editing at its
Sundance A Sun Dance is a Native American ceremony. Sun dance or Sundance may also refer to: Places ;Canada * Sundance, Calgary, Alberta, a neighbourhood * Sundance, Manitoba, a ghost town ;United States * Sundance, New Mexico, a census-designated pla ...
premiere in 2016.


Plot

''Nuts!'', narrated by Gene Tognacci, documents the life and career of
John R. Brinkley John Romulus Brinkley (later John Richard Brinkley; July 8, 1885 – May 26, 1942) was an American quack. He had no properly accredited education as a physician and bought his medical degree from a "diploma mill". Brinkley became known as the ...
(1885-1942), a Milford, Kansas druggist-turned physician who purportedly discovered a cure for male impotence by implanting goat testicles into the scrotums of his human patients. Largely through the testimonials of his "satisfied" customers, Brinkley enjoyed a period of fame and fortune before drawing the attention of
Morris Fishbein Morris Fishbein M.D. (July 22, 1889 – September 27, 1976) was an American physician and editor of the '' Journal of the American Medical Association'' (''JAMA'') from 1924 to 1950. Ira Rutkow's ''Seeking the Cure: A History of Medicine in ...
, editor of the ''Journal of American Medicine'', and the
American Medical Association The American Medical Association (AMA) is a professional association and lobbying group of physicians and medical students. Founded in 1847, it is headquartered in Chicago, Illinois. Membership was approximately 240,000 in 2016. The AMA's sta ...
, which revoked his license. Brinkley is credited for building the world's most powerful radio station for the time, KFKB (Kansas Folk Know Better), popularizing country or "hillbilly" music, and inventing the
infomercial An infomercial is a form of television commercial that resembles regular TV programming yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. Most often used as a form of dire ...
with his own diatribes about public health. Brinkley ran into trouble with the
Federal Radio Commission The Federal Radio Commission (FRC) was a government agency that regulated United States radio communication from its creation in 1927 until 1934, when it was succeeded by the Federal Communications Commission (FCC). The FRC was established by t ...
(now the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...
), which shut down his radio station. In response, Brinkley built the "million-watt-regulation-skirting border-blaster", XERA, in Mexico and continued broadcasting. Brinkley ran for governor of Kansas in 1930 as a write-in candidate. It was reported he might have won had thousands of votes not been disqualified, possibly illegally, by his opponents. Brinkley's fame and fortune deteriorated when he sued Fishbein for libel. It is revealed late in the movie that Brinkley also faced numerous wrongful death suits, had dubious academic credentials, and had an arrest record.


Production

The idea of making ''Nuts!'' came to Lane in 2009 when she read ''Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam'' by Pope Brock. She found herself wondering if Brinkley's goat testicle cure worked, a question others asked her as she recounted the story. That current-day people could still be credulous, disappointed even, when she told them it was a "total quack cure" intrigued her. In the film, Lane uses a variety of traditional and non-traditional documentary techniques and materials to tell Brinkley's story: animated re-creations, archival film footage (including home movies and newsreels), a narration adapter closely from ''The Life of a Man'', and interviews with present-day experts. Voice over work is done by Andy Boswell, John Causby, Kelly Mizell, Jeff Pillars, Thom Stylinski, and Fran Taylor. Lane deliberately structured the movie so the viewer is "in the shoes of someone who could be fooled" by Brinkley and his ability to spin a good tale. The first part of the documentary is told from Brinkley's point of view: the story Brinkley would have told. Later in the film it is revealed that the audience has been manipulated in this way. Both Lane and writer Thom Stylinski were interested in playing with "the conventions of documentary to make a point". According to Stylinski, film makers, including those making documentaries, manipulate information and audiences need to be educated about this. On the website which accompanies the film, Lane provides readers and viewers with an extensive database called "Notes on Nuts!” with over 300 footnotes so people can check her facts and disclosing creative choices: where she stayed true to the factual record, altered the chronology of events, or "simply made things up out of whole cloth".


Reception

Reviewers called ''Nuts!'' humorous, entertaining, stranger than fiction, and "catnip for audiences of a certain type". Dennis Harvey wrote in ''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
'', "Lane and company created a sort of prankish ode to the classic American Dream of hard work and high ideals leading inevitably to fame, fortune and happiness. That's what Brinkley was really selling, and he mastered its packaging even if the content turned out to be mostly fraudulent". Robert Abele wrote in the ''Los Angeles Times'': "...if there is a chilling takeaway, it lies in the residue of consternation Lane leaves behind. You may think falling for goat glands is a pre-Internet age, snake-oil era folly. But call it something else, and who knows what you'll believe if the spiel is powerful enough?" Ann Hornaday wrote that Lane's novel use of footnotes was a welcome and unique contribution to ongoing debates about truth and ethics in documentary film, but she also expressed concern that the footnotes appeared months after the movie's release, allowing "plenty of time for viewers to internalize the filmmaker's imaginary characters and outright fictions of historical truth".


References


Further reading

*''Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam'' *''Making Them Believe: How One of America's Legendary Rogues Marketed "The Goat Testicles Solution" and Made Millions '' *''The Bizarre Careers of John R. Brinkley'' *''The Life of A Man: Biography of John R. Brinkley''


External links

* * * *{{Metacritic film
Notes on Nuts
2016 films 2010s American animated films American documentary films 2010s biographical films 2016 documentary films Cartuna 2010s English-language films Films directed by Penny Lane