''MW'' magazine, which was earlier known as ''Man's World'', is one of India's leading men's luxury

lifestyle Lifestyle often refers to: * Lifestyle (sociology), the way a person lives * ''Otium'', ancient Roman concept of a lifestyle * Style of life (german: Lebensstil, link=no), dealing with the dynamics of personality Lifestyle may also refer to: Bu ...

magazines. Founded in 2000, ''MW'' mission is to equip Indian men with information and advice to help them lead life to the fullest. The magazine covers fashion, style, grooming, fitness, cars, gizmos, watches, books, movies, music, wines, adventure, travel, relationship, politics, and culture.

History

''Man's World'' was founded by Anuradha Mahindra and two leading Mumbai-based journalists, Radhakrishnan Nair, then the Executive Editor of '' Business India'' and Harsh Man Rai, the Creative Director. It was targeted at a generation of young men who were coming of age in the first decade of the economic boom unleashed by the

economic liberalisation in India The economic liberalisation in India refers to the opening of the country's economy to the world with the goal of making the economy more market and service-oriented, thus expanding the role of private and foreign investment. Indian economi ...

in early 1990s. The magazine's first issue featured Shah Rukh Khan, followed by the likes of

Sachin Tendulkar Sachin Ramesh Tendulkar (; ; born 24 April 1973) is an Indian former international cricketer who captained the Indian national team. He is regarded as one of the greatest batsmen in the history of cricket. He is the all time highest run-sco ...

, Amitabh Bachchan, and a string of achievers from the world of films, sports, and business. The magazine's name was shortened to ''MW'' in 2008. ''MW'' and its digital edition (mansworldindia.com) have a strong presence in the luxury lifestyle segment of the Indian magazine market. ''MW'' works with a range of Indian and international luxury brands, including fashion houses like

Gucci Gucci (, ; ) is an Italian high-end luxury fashion house based in Florence, Italy. Its product lines include handbags, ready-to-wear, footwear, accessories, and home decoration; and it licenses its name and branding to Coty, Inc. for fragran ...

Louis Vuitton Louis Vuitton Malletier, commonly known as Louis Vuitton (, ), is a French high-end luxury fashion house and company founded in 1854 by Louis Vuitton. The label's LV monogram appears on most of its products, ranging from luxury bags and leather ...

, Tod's,

Ermenegildo Zegna Ermenegildo Zegna (; born 30 September 1955), often simply known and referred to as Gildo Zegna, is an Italian entrepreneur and manager. He is Chairman and CEO of Ermenegildo Zegna Group. Early life and education Gildo is a grandson of Ermeneg ...

, etc., watch brands like

Rolex Rolex SA () is a British-founded Swiss watch designer and manufacturer based in Geneva, Switzerland. Founded in 1905 as ''Wilsdorf and Davis'' by Hans Wilsdorf and Alfred Davis in London, the company registered ''Rolex'' as the brand name of ...

Omega Omega (; capital: Ω, lowercase: ω; Ancient Greek ὦ, later ὦ μέγα, Modern Greek ωμέγα) is the twenty-fourth and final letter in the Greek alphabet. In the Greek numeric system/ isopsephy ( gematria), it has a value of 800. The ...

Hublot Hublot () is a Swiss luxury watchmaker founded in 1980 by Italian Carlo Crocco. The company operates as a wholly owned subsidiary of the French luxury conglomerate LVMH. History A scion of the Italian Binda Group dynasty, best known for ...

, Panerai, IWC, etc., and cars companies like

Mercedes-Benz Mercedes-Benz (), commonly referred to as Mercedes and sometimes as Benz, is a German luxury and commercial vehicle automotive brand established in 1926. Mercedes-Benz AG (a Mercedes-Benz Group subsidiary established in 2019) is headquartere ...

, Jaguar, BMW,

Audi Audi AG () is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. As a subsidiary of its parent company, the Volkswagen Group, Audi produces vehicles in nine production facilities worldwide. Th ...

, etc.

Publisher

''MW'' parent company, MW.Com India Pvt Ltd, changed hands in September 2021 when the controlling interest was bought over from Spenta Multimedia Pvt Ltd by Ventureland Asia Advisory Services, the venture capital arm of Creativeland Asia group owned by advertising veteran Sajan Raj Kurup. The name of the company was subsequently changed to Creativeland Publishing Pvt Ltd. Creativeland Publishing Pvt Ltd also publishes ''

Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...

India'', the local Indian edition of the world's leading music and culture magazine. Radhakrishnan Nair is the publisher and Editor-in-chief of ''MW'' and ''Rolling Stone India'' edition. The company's contract publishing division publishes ''OnStage'', the culture magazine owned by the National Centre for the Performing Arts (NCPA), Mumbai.

References

{{Reflist

External links

Official website

Official website

Official website
2000 establishments in Maharashtra English-language magazines published in India Men's magazines published in India Lifestyle magazines Magazines established in 2000 Men's fashion magazines Mass media in Mumbai

History

Publisher

See also

References

External links