An MP3 blog is a type of
blog
A blog (a Clipping (morphology), truncation of "weblog") is an informational website consisting of discrete, often informal diary-style text entries also known as posts. Posts are typically displayed in Reverse chronology, reverse chronologic ...
in which the creator makes music files, normally in the
MP3
MP3 (formally MPEG-1 Audio Layer III or MPEG-2 Audio Layer III) is a coding format for digital audio developed largely by the Fraunhofer Society in Germany under the lead of Karlheinz Brandenburg. It was designed to greatly reduce the amount ...
format, available for download. They are also known as musicblogs, audioblogs or soundblogs (the latter two can also mean
podcast
A podcast is a Radio program, program made available in digital format for download over the Internet. Typically, a podcast is an Episode, episodic series of digital audio Computer file, files that users can download to a personal device or str ...
s). MP3 blogs have become increasingly popular since 2003. The music posted ranges from hard-to-find rarities that have not been issued in many years to more contemporary offerings, and selections are often restricted to a particular musical
genre
Genre () is any style or form of communication in any mode (written, spoken, digital, artistic, etc.) with socially agreed-upon conventions developed over time. In popular usage, it normally describes a category of literature, music, or other fo ...
or theme. Some musicblogs offer music in
Advanced Audio Coding
Advanced Audio Coding (AAC) is an audio coding standard for lossy digital audio compression. It was developed by Dolby, AT&T, Fraunhofer and Sony, originally as part of the MPEG-2 specification but later improved under MPEG-4.ISO (2006ISO/ ...
(AAC) or
Ogg
Ogg is a digital multimedia container format designed to provide for efficient streaming and manipulation of digital multimedia. It is maintained by the Xiph.Org Foundation and is free and open, unrestricted by software patents. Its name is ...
formats.
History
Among the few first MP3 blogs were
Tonspion,
Buzzgrinder,
Fluxblog,
Stereogum
''Stereogum'' is a daily Internet publication that focuses on music news, reviews, interviews, and commentary. The site was created in January 2002 by Scott Lapatine.
''Stereogum'' was one of the first MP3 blogs and has received several awar ...
and
Said the Gramophone. Tonspion is the first MP3 blog in Germany and started in 1998 with reviews and downloads that international artists and labels gave out free on the web. Buzzgrinder began in 2001 as a way for musician SethW to fill time on the road. Stereogum began as a music-related
LiveJournal
LiveJournal (), stylised as LiVEJOURNAL, is a Russian-owned social networking service where users can keep a blog, journal, or diary. American programmer Brad Fitzpatrick started LiveJournal on April 15, 1999, as a way of keeping his high school ...
in 2002, though its format was focused on indie/pop gossip rather than MP3s. Fluxblog (also founded in 2002) trumpeted
LCD Soundsystem
LCD Soundsystem is an American Dance-punk#Contemporary dance-punk, dance-punk revival band from Brooklyn, Brooklyn, New York, formed in 2002 by James Murphy (electronic musician), James Murphy, of DFA Records. The band comprises Murphy (vocals ...
's "Yeah (Stupid Version)" in early 2004 brought increased attention to MP3 blogs, while
Montreal
Montreal is the List of towns in Quebec, largest city in the Provinces and territories of Canada, province of Quebec, the List of the largest municipalities in Canada by population, second-largest in Canada, and the List of North American cit ...
-based Said the Gramophone, founded in 2003, was among the first websites to write about artists like
Arcade Fire
Arcade Fire is a Canadian indie rock band from Montreal, Quebec, consisting of husband and wife Win Butler and Régine Chassagne, alongside Richard Reed Parry, Tim Kingsbury, and Jeremy Gara. The band's touring line-up includes former core ...
,
Wolf Parade
Wolf Parade is a Canadian indie rock band formed in 2003 in Montreal. The band released three full-length albums before taking a five-year hiatus in 2011. They announced their return in 2016, releasing a self-titled EP in May of that year, and ...
and
Tune-Yards. A July, 2004 story by
Reuters
Reuters ( ) is a news agency owned by Thomson Reuters. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide writing in 16 languages. Reuters is one of the largest news agencies in the world.
The agency ...
and an August, 2004 story on
National Public Radio
National Public Radio (NPR) is an American public broadcasting organization headquartered in Washington, D.C., with its NPR West headquarters in Culver City, California. It serves as a national Radio syndication, syndicator to a network of more ...
further galvanized the trend, and today there are thousands of MP3 blogs covering a cornucopia of musical styles.
A significant number of indie music labels, promotional agencies and hundreds of artists regularly send promo CDs to MP3 blogs in the hopes of gaining free publicity. Major labels with small acts to promote have also attempted to use MP3 blogs. In 2004,
Warner Bros.
Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
gave permission for a song by their act
The Secret Machines to be posted by the MP3 blog
Music (For Robots). This drew attention not only for the song and the label granting permissions, but also because several comments praising the track came from IP addresses within the Warner Bros. network. The publicity generated by MP3 blogs crossed the line from the internet to TV in early 2005, when
Music (For Robots) was featured during
MTV
MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...
's ''
Total Request Live
''Total Request Live'' (commonly abbreviated as ''TRL'') is an American television program that premiered on MTV on September 14, 1998. The early version of ''TRL'' featured popular music videos played during its countdown and was also used as ...
'' program for bringing the Hysterics, a Brooklyn rock band composed of four 14- and 15-year-old high school students, to the network's attention.
In 2006,
Sirius Satellite Radio
Sirius Satellite Radio was a satellite radio ( SDARS) service that operated in the United States and Canada. Sirius launched in 2002, and primarily competed with XM Satellite Radio, until the two services merged in 2008 to form Sirius XM.
Li ...
began broadcasting "blog radio", a show on the College/Indie Rock channel Left of Center. The show lets music bloggers talk about the latest in the indie-rock scene.
Aggregators
Aggregators such as
The Hype Machine
Hype Machine is a music blog aggregator created by Anthony Volodkin.
History
Hype Machine was originally a music database created in 2005 by Anthony Volodkin, then a sophomore computer science major at Hunter College.Heilemann, JohCapturing the ...
and
Music Blogtrotter
Music is the arrangement of sound to create some combination of form, harmony, melody, rhythm, or otherwise expressive content. Music is generally agreed to be a cultural universal that is present in all human societies. Definitions of mu ...
track MP3 blog posts and display the most recently updated posts on its front page. The services are meant to provide a snapshot of what's going on in music blogging and make it easier to search through recently posted MP3s. The Hype Machine features a list of the most popular tracks of the last three days, as well as the most blogged bands and most popular searches. In June 2009, the popular songs list was altered so that it is only affected by user accounts that are several days old, after it was discovered that the "hearts scores" for dozens of songs were being artificially inflated by dummy accounts, often created in batches numbering in the hundreds.
Elbo.ws had a similar feature listing which Bands, Tracks, and Videos are currently "hot." However Elbo which had been around since 2005 shut down in late 2013. Music Blog Aggregators have caused a boom in MP3 blog readership and accessibility. Aggregators use RSS technology to collect data from MP3 blogs and link to the individual blog posts instead of directly to the MP3s.
The Hype Machine does not list blogs whose writers or editors are involved in the music
public relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...
industry.
Legal status
Many MP3 blogs post copyrighted material as a free
download
In computer networks, download means to ''receive'' data from a remote system, typically a server such as a web server, an FTP server, an email server, or other similar systems. This contrasts with uploading, where data is ''sent to'' a remote ...
. While this is essentially illegal, record companies often turn a blind eye because of a belief that the blogs constitute free advertising.
Bands such as
Clap Your Hands Say Yeah
Clap Your Hands Say Yeah is an indie rock band active since the early 2000s in and out of Philadelphia. The band was founded as a collaboration between singer-songwriter Alec Ounsworth, Sean Greenhalgh, Robbie Guertin, Lee Sargent, and Ty ...
and
The National have reported increases in sales as a result of attention from MP3 blogs, which often provide links to legal album downloads.
MP3 bloggers commonly post disclaimers stating that all files are intended only for sampling, and often remove posted files within a short period of time.
The economic significance of MP3 blogs is relatively small compared to peer-to-peer networks.
In addition to providing free music, many popular MP3 blogs have started their own DIY record labels, often providing publicizing services free or little money. A few blogs that have emerged in the recent times are Another Banger, Pitchfork, Electro Wow, and Youredm
References
External links
RIP CDs Consider the alternatives to compact discs San Francisco Chronicle
The ''San Francisco Chronicle'' is a newspaper serving primarily the San Francisco Bay Area of Northern California. It was founded in 1865 as ''The Daily Dramatic Chronicle'' by teenage brothers Charles de Young and M. H. de Young, Michael H. ...
Listen. And Learn The Boston Globe
''The Boston Globe,'' also known locally as ''the Globe'', is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Prizes. ''The Boston Globe'' is the oldest and largest daily new ...
Gametechia Technology Hub New York Times
''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
{{Blog topics
Digital audio
Blogs by type
Podcasting
Music journalism