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Dunbar's number is a suggested cognitive limit to the number of people with whom one can maintain stable social relationships—relationships in which an individual knows who each person is and how each person relates to every other person. This number was first proposed in the 1990s by
Robin Dunbar Robin Ian MacDonald Dunbar (born 28 June 1947) is a British biological anthropologist, evolutionary psychologist, and specialist in primate behaviour. Dunbar is professor emeritus of evolutionary psychology of the Social and Evolutionary Neuros ...
, a British
anthropologist An anthropologist is a scientist engaged in the practice of anthropology. Anthropologists study aspects of humans within past and present societies. Social anthropology, cultural anthropology and philosophical anthropology study the norms, values ...
who found a correlation between primate brain size and average social group size. By using the average
human Humans (''Homo sapiens'') or modern humans are the most common and widespread species of primate, and the last surviving species of the genus ''Homo''. They are Hominidae, great apes characterized by their Prehistory of nakedness and clothing ...
brain size and extrapolating from the results of primates, he proposed that humans can comfortably maintain 150 stable relationships. There is some evidence that brain structure predicts the number of friends one has, though causality remains to be seen. Dunbar explained the principle informally as "the number of people you would not feel embarrassed about joining uninvited for a drink if you happened to bump into them in a bar." Dunbar theorised that "this limit is a direct function of relative
neocortex The neocortex, also called the neopallium, isocortex, or the six-layered cortex, is a set of layers of the mammalian cerebral cortex involved in higher-order brain functions such as sensory perception, cognition, generation of motor commands, ...
size, and that this, in turn, limits group size ... the limit imposed by neocortical processing capacity is simply on the number of individuals with whom a stable inter-personal relationship can be maintained". On the periphery, the number also includes past colleagues, such as high school friends, with whom a person would want to reacquaint themselves if they met again. Proponents assert that numbers larger than this generally require more restrictive rules, laws, and enforced norms to maintain a stable, cohesive group. It has been proposed to lie between 100 and 250, with a commonly used value of 150.


Research background

Primatologists have noted that, owing to their highly social nature, primates must maintain personal contact with the other members of their social group, usually through
social grooming Social grooming is a behavior in which social animals, including humans, clean or maintain one another's bodies or appearances. A related term, allogrooming, indicates social grooming between members of the same species. Grooming is a major s ...
. Such social groups function as protective cliques within the physical groups in which the primates live. The number of social group members a primate can track appears to be limited by the volume of the neocortex. This suggests that there is a species-specific index of the social group size, computable from the species' mean neocortical volume. In 1992, Dunbar used the correlation observed for non-human primates to predict a social group size for humans. Using a regression equation on data for 38 primate
genera Genus (; : genera ) is a taxonomic rank above species and below family as used in the biological classification of living and fossil organisms as well as viruses. In binomial nomenclature, the genus name forms the first part of the binomial s ...
, Dunbar predicted a human "mean group size" of 148 (casually rounded to 150), a result he considered exploratory because of the large error measure (a 95% confidence interval of 100 to 230). Dunbar then compared this prediction with observable group sizes for humans. Beginning with the assumption that the current mean size of the human neocortex had developed about 250,000 years ago, during the
Pleistocene The Pleistocene ( ; referred to colloquially as the ''ice age, Ice Age'') is the geological epoch (geology), epoch that lasted from to 11,700 years ago, spanning the Earth's most recent period of repeated glaciations. Before a change was fin ...
, Dunbar searched the anthropological and ethnographical literature for census-like group size information for various hunter–gatherer societies, the closest existing approximations to how anthropology reconstructs the Pleistocene societies. Dunbar noted that the groups fell into three categories—small, medium and large, equivalent to bands, cultural lineage groups and tribes—with respective size ranges of 30–50, 100–200 and 500–2500 members each. Dunbar's surveys of village and tribe sizes also appeared to approximate this predicted value, including 150 as the estimated size of a
Neolithic The Neolithic or New Stone Age (from Ancient Greek, Greek 'new' and 'stone') is an archaeological period, the final division of the Stone Age in Mesopotamia, Asia, Europe and Africa (c. 10,000 BCE to c. 2,000 BCE). It saw the Neolithic Revo ...
farming village; 150 as the splitting point of
Hutterite Hutterites (; ), also called Hutterian Brethren (German: ), are a communal ethnoreligious branch of Anabaptists, who, like the Amish and Mennonites, trace their roots to the Radical Reformation of the early 16th century and have formed intent ...
settlements; 200 as the upper bound on the number of academics in a discipline's sub-specialisation; 150 as the basic unit size of professional armies in
Roman antiquity In modern historiography, ancient Rome is the Roman civilisation from the founding of the Italian city of Rome in the 8th century BC to the collapse of the Western Roman Empire in the 5th century AD. It encompasses the Roman Kingdo ...
and in modern times since the 16th century, as well as notions of appropriate
company A company, abbreviated as co., is a Legal personality, legal entity representing an association of legal people, whether Natural person, natural, Juridical person, juridical or a mixture of both, with a specific objective. Company members ...
size. Dunbar has argued that 150 would be the mean group size only for communities with a very high incentive to remain together. For a group of this size to remain cohesive, Dunbar speculated that as much as 42% of the group's time would have to be devoted to social grooming. Correspondingly, only groups under intense survival pressure, such as
subsistence A subsistence economy is an economy directed to basic subsistence (the provision of food, clothing and shelter) rather than to the market. Definition "Subsistence" is understood as supporting oneself and family at a minimum level. Basic subsiste ...
villages, nomadic tribes, and historical military groupings, have, on average, achieved the 150-member mark. Moreover, Dunbar noted that such groups are almost always physically close: " ..we might expect the upper limit on group size to depend on the degree of social dispersal. In dispersed societies, individuals will meet less often and will thus be less familiar with each other, so group sizes should be smaller in consequence." Thus, the 150-member group would occur only because of absolute necessity—because of intense environmental and economic pressures. Dunbar, in '' Grooming, Gossip, and the Evolution of Language'', proposes furthermore that language may have arisen as a "cheap" means of social grooming, allowing early humans to maintain social cohesion efficiently. Without language, Dunbar speculates, humans would have to expend nearly half their time on social grooming, which would have made productive, cooperative effort nearly impossible. Language may have allowed societies to remain cohesive, while reducing the need for physical and social intimacy. This result is confirmed by the mathematical formulation of the social brain hypothesis, that showed that it is unlikely that increased brain size would have led to large groups without the kind of complex communication that only language allows.


Applications

Dunbar's number has become of interest in
anthropology Anthropology is the scientific study of humanity, concerned with human behavior, human biology, cultures, society, societies, and linguistics, in both the present and past, including archaic humans. Social anthropology studies patterns of behav ...
,
evolutionary psychology Evolutionary psychology is a theoretical approach in psychology that examines cognition and behavior from a modern evolutionary perspective. It seeks to identify human psychological adaptations with regard to the ancestral problems they evolved ...
,
statistics Statistics (from German language, German: ', "description of a State (polity), state, a country") is the discipline that concerns the collection, organization, analysis, interpretation, and presentation of data. In applying statistics to a s ...
, and business management. For example, developers of
social software Social software, also known as social apps or social platform includes communications and interactive tools that are often based on the Internet. Communication tools typically handle capturing, storing and presenting communication, usually writt ...
are interested in it, as they need to know the size of social networks their software needs to take into account; and in the modern military, operational psychologists seek such data to support or refute policies related to maintaining or improving unit cohesion and morale. A recent study has suggested that Dunbar's number is applicable to online social networks and communication networks (mobile phone). Participants of the European career-oriented online social network
XING Xing may refer to: * an abbreviation for crossing such as Pedestrian crossing, Pedestrian Xing or Wildlife crossing, Wildlife Xing, primarily used in North America * Chinese surname (姓, ''xing'') * Xing (surname) (邢), a Chinese surname * Xing ...
who have about 157 contacts reported the highest level of job offer success, which also supports Dunbar's number of about 150.
Flight Centre Flight Centre Travel Group (FCTG) is an Australian travel agency. It was founded in 1982, and is headquartered in Brisbane, Australia. FCTG operates under multiple names in Australia, New Zealand, United States, Canada, United Kingdom, South ...
, an Australian travel agency, applied Dunbar's number when reorganising the firm into “families” (stores), “villages” (clusters of stores) and “tribes” (aggregates of villages up to a maximum of 150 people). There are discussions in articles and books, of the possible application of using Dunbar's number for analyzing distributed, dynamic terrorist networks,
cybercrime Cybercrime encompasses a wide range of criminal activities that are carried out using digital devices and/or Computer network, networks. It has been variously defined as "a crime committed on a computer network, especially the Internet"; Cyberc ...
networks, or networks preaching criminal ideology.


Reactions


Alternative numbers

Anthropologist H. Russell Bernard,
Peter Killworth Professor Peter D. Killworth (27 March 1946 – 28 January 2008) was an English scientist known for his work on oceanography and on the study of social networks. A prolific writer, he published more than 160 scientific papers over the course o ...
and associates have done a variety of field studies in the United States that came up with an estimated mean number of ties, 290, which is roughly double Dunbar's estimate. The Bernard–Killworth median of 231 is lower, because of an upward skew in the distribution, but still appreciably larger than Dunbar's estimate. The Bernard–Killworth estimate of the maximum likelihood of the size of a person's social network is based on a number of field studies using different methods in various populations. It is not an average of study averages but a repeated finding. Nevertheless, the Bernard–Killworth number has not been popularized as widely as Dunbar's.


Criticism

A replication of Dunbar's analysis on updated complementary datasets using different comparative phylogenetic methods yielded wildly different numbers. Bayesian and generalized least-squares phylogenetic methods generated approximations of average group sizes between 69–109 and 16–42, respectively. However, enormous 95% confidence intervals (4–520 and 2–336, respectively) implied that specifying any one number is of limited value. The researchers drew the conclusion that a cognitive limit on human group size cannot be derived in this manner. The researchers also criticised the theory behind Dunbar's number because other primates' brains do not handle information exactly as human brains do, because primate sociality is primarily explained by other factors than the brain, such as what they eat and who their predators are, and because humans have a large variation in the size of their social networks. Dunbar commented on the choice of data for this study, however, now stating that his number should not be calculated from data on primates or anthropoids, as in his original study, but on
ape Apes (collectively Hominoidea ) are a superfamily of Old World simians native to sub-Saharan Africa and Southeast Asia (though they were more widespread in Africa, most of Asia, and Europe in prehistory, and counting humans are found global ...
s. This would mean that his cognitive limit would be based on 16 pair-living
gibbon Gibbons () are apes in the family Hylobatidae (). The family historically contained one genus, but now is split into four extant genera and 20 species. Gibbons live in subtropical and tropical forests from eastern Bangladesh and Northeast Indi ...
species, three solitary
orangutan Orangutans are great apes native to the rainforests of Indonesia and Malaysia. They are now found only in parts of Borneo and Sumatra, but during the Pleistocene they ranged throughout Southeast Asia and South China. Classified in the genus ...
s, and only four group living
great ape The Hominidae (), whose members are known as the great apes or hominids (), are a taxonomic family of primates that includes eight extant species in four genera: '' Pongo'' (the Bornean, Sumatran and Tapanuli orangutan); '' Gorilla'' (the ...
s (
chimpanzee The chimpanzee (; ''Pan troglodytes''), also simply known as the chimp, is a species of Hominidae, great ape native to the forests and savannahs of tropical Africa. It has four confirmed subspecies and a fifth proposed one. When its close rel ...
s,
bonobo The bonobo (; ''Pan paniscus''), also historically called the pygmy chimpanzee (less often the dwarf chimpanzee or gracile chimpanzee), is an endangered great ape and one of the two species making up the genus ''Pan (genus), Pan'' (the other bei ...
s and two
gorilla Gorillas are primarily herbivorous, terrestrial great apes that inhabit the tropical forests of equatorial Africa. The genus ''Gorilla'' is divided into two species: the eastern gorilla and the western gorilla, and either four or five su ...
species), which would not be sufficient for statistical analyses.
Philip Lieberman Philip Lieberman (October 25, 1934 – July 12, 2022) was a cognitive scientist at Brown University, Providence, Rhode Island, United States. Originally trained in phonetics, he wrote a dissertation on intonation. His career focused on to ...
argues that since band societies of approximately 30–50 people are bounded by nutritional limitations to what group sizes can be fed without at least rudimentary agriculture, big human brains consuming more nutrients than ape brains, group sizes of approximately 150 cannot have been selected for in
Paleolithic The Paleolithic or Palaeolithic ( years ago) ( ), also called the Old Stone Age (), is a period in human prehistory that is distinguished by the original development of stone tools, and which represents almost the entire period of human prehist ...
humans. Brains much smaller than human or even mammalian brains are also known to be able to support social relationships, including
social insect Eusociality (Ancient Greek, Greek 'good' and social) is the highest level of organization of sociality. It is defined by the following characteristics: cooperative Offspring, brood care (including care of offspring from other individuals), ove ...
s with hierarchies where each individual "knows" its place (such as the
paper wasp Paper wasps are a type of Eusociality, social vespid wasps. The term is typically used to refer to members of the Vespidae, vespid subfamily Polistinae, though it often colloquially includes members of the subfamilies Vespinae (hornets and yel ...
with its societies of approximately 80 individuals) and computer-simulated virtual autonomous agents with simple reaction programming emulating what is referred to in primatology as "ape politics". Comparisons of primate species show that what appears to be a link between group size and brain size, and also what species do not fit such a correlation, is explainable by diet. Many primates that eat specialized diets that rely on scarce food have evolved small brains to conserve nutrients and are limited to living in small groups or even alone, and they lower average brain size for solitary or small group primates. Small-brained species of primate that are living in large groups are successfully predicted by diet theory to be the species that eat food that is abundant but not very nutritious. Along with the existence of complex deception in small-brained primates in large groups with the opportunity (both abundant food eaters in their natural environments and originally solitary species that adopted social lifestyles under artificial food abundances), this is cited as evidence against the model of social groups selecting for large brains and/or intelligence.


Popularization

*
Malcolm Gladwell Malcolm Timothy Gladwell (born 3 September 1963) is a Canadian journalist, author, and public speaker. He has been a staff writer for ''The New Yorker'' since 1996. He has published eight books. He is also the host of the podcast ''Revisionist ...
discusses the Dunbar number in his 2000 book ''
The Tipping Point ''The Tipping Point: How Little Things Can Make a Big Difference'' is the debut book by Malcolm Gladwell, first published by Little, Brown in 2000. Gladwell defines a tipping point as "the moment of critical mass, the threshold, the boiling po ...
''. Gladwell describes the company
W. L. Gore and Associates W. L. Gore & Associates, Inc. is an American multinational manufacturing company specializing in products derived from fluoropolymers. It is a privately held corporation headquartered in Newark, Delaware. It is best known as the developer of wate ...
, now known for the Gore-Tex brand. By trial and error, the leadership in the company discovered that if more than 150 employees were working together in one building, different social problems could occur. The company started building company buildings with a limit of 150 employees and only 150 parking spaces. When the parking spaces were filled, the company would build another 150-employee building. Sometimes these buildings would be placed only short distances apart. * The number has been used in the study of virtual communities, especially
MMORPG A massively multiplayer online role-playing game (MMORPG) is a video game that combines aspects of a role-playing video game and a massively multiplayer online game. As in role-playing games (RPGs), the player assumes the role of a Player charac ...
s, such as '' Ultima Online'', and social networking websites, such as
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
(Dunbar himself did a study on Facebook in 2010) and
MySpace Myspace (formerly stylized as MySpace, currently myspace; and sometimes my␣, with an elongated Whitespace character#Substitute images, open box symbol) is a social networking service based in the United States. Launched on August 1, 2003, it w ...
. * The
Swedish Tax Agency The Swedish Tax Agency () is a government agencies in Sweden, government agency in Sweden responsible for national tax collection and administering the Population registration in Sweden, population registration. The agency was formed on 1 January ...
planned to reorganise its functions in 2007 with a maximum 150 employees per office, referring to Dunbar's research. * In 2007, Cracked.com editor David Wong wrote a humour piece titled "What is the Monkeysphere?" explaining Dunbar's number and its implications. In his 2012 novel '' This Book Is Full of Spiders'', the character Marconi explains to David the effect Dunbar's number has on human society. In Marconi's explanation, the limit Dunbar's number imposes on the individual explains phenomena such as racism and
xenophobia Xenophobia (from (), 'strange, foreign, or alien', and (), 'fear') is the fear or dislike of anything that is perceived as being foreign or strange. It is an expression that is based on the perception that a conflict exists between an in-gr ...
, as well as apathy towards the suffering of peoples outside of an individual's community. * In a piece for the ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
'' (10 August 2018) titled "Why drink is the secret to humanity's success", Dunbar mentioned two more numbers: an inner core of about 5 people to whom we devote about 40 percent of our available social time and 10 more people to whom we devote another 20 percent. All in all, we devote about two-thirds of our time to just 15 people. * In episode 103 of the podcast ''
Hello Internet ''Hello Internet'' is an audio podcast hosted by educational YouTube content creators Brady Haran and CGP Grey. The podcast debuted in 2014 and released 136 numbered episodes and 18 unnumbered episodes until February 2020, when the last episode ...
'' (31 May 2018)
Brady Haran Brady John Haran (born 18 June 1976) is an Australian-British independent filmmaker and video journalist who produces educational videos and documentary films for his YouTube channels, the most notable being ''Computerphile'' and ''Numberph ...
and
CGP Grey CGP Grey is an American educational entertainment, educational YouTuber, podcaster, and Online streamer, live streamer based in the United Kingdom who creates explanatory videos on subjects including politics, geography, economics, sociology, h ...
discuss the reasons the number may be limited to 150, including the ability to keep track of political relationships in large groups of people and the amount of time that people have to devote towards developing and maintaining friendships.


See also

*
Size of groups, organizations, and communities Size (the number of people involved) is an important characteristic of the groups, organizations, and communities in which social behavior occurs. When only a few persons are interacting, adding just one more individual may make a big difference ...


References


Further reading

* * * *


External links


"The ultimate brain teaser"
– an article on Dunbar's research at University of Liverpool Research Intelligence

by Christopher Allen – applying Dunbar's number to on-line gaming, social software, collaboration, trust, security, privacy, and internet tools, by Christopher Allen * Fora.TV talk at the RSA {{DEFAULTSORT:Dunbar's Number Evolutionary psychology Interpersonal relationships Human evolution Primatology Sociological theories Rules of thumb