Midori Suzuki (educator)
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was a
Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...
media educator,
feminist Feminism is a range of socio-political movements and ideology, ideologies that aim to define and establish the political, economic, personal, and social gender equality, equality of the sexes. Feminism holds the position that modern soci ...
and media researcher. She was professor of Media Studies at the Faculty of Social Sciences of
Ritsumeikan University is a private university in Kyoto, Japan, that traces its origin to 1869. In addition to its main campus in Kyoto, the university also has satellite campuses in Ibaraki, Osaka and Kusatsu, Shiga. Today, Ritsumeikan University is known as one o ...
in
Kyoto Kyoto ( or ; Japanese language, Japanese: , ''Kyōto'' ), officially , is the capital city of Kyoto Prefecture in the Kansai region of Japan's largest and most populous island of Honshu. , the city had a population of 1.46 million, making it t ...
from 1994 until her death. Suzuki was known for her work on
media literacy Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze Media (communication), media messages, as well as create, reflect and take action—using the power of information and communication—to ma ...
, especially several seminal textbooks and the over one hundred workshops, symposia and media watch projects that she facilitated. She also introduced overseas research to Japan, for example through translations of work by
Jerry Mander Jerry Irwin Mander (May 1, 1936 – April 11, 2023) was an American activist and author in San Francisco, known for his use of advertising for progressive and ecological causes and for his 1978 book, '' Four Arguments for the Elimination of Tel ...
,
Catharine MacKinnon Catharine Alice MacKinnon (born October 7, 1946) is an American feminist legal scholar, activist, and author. She is the Elizabeth A. Long Professor of Law at the University of Michigan Law School, where she has been tenured since 1990, and the J ...
, David Buckingham) and the Ontario Teacher's Association. Suzuki was an active member of the World Association of Christian Communication, a co-founder and core member of the Asian Network of Women in Communication, a long-term member of the International Association of Media and Communications Research, and on the International Exchange Committee of the Japan Society for Studies in Journalism and Mass Communication(日本マス・コミュニケーション学会). She also participated in
UNESCO The United Nations Educational, Scientific and Cultural Organization (UNESCO ) is a List of specialized agencies of the United Nations, specialized agency of the United Nations (UN) with the aim of promoting world peace and International secur ...
-sponsored research and projects, and was involved in the Global Media Monitoring Project (1994, 2000 and 2005), for which she served as a steering committee member and a Japanese liaison. Although Suzuki had received her master's degree in
mass communication Mass communication is the process of imparting and exchanging information through mass media to large population segments. It utilizes various forms of media as technology has made the dissemination of information more efficient. Primary examples o ...
s from
Stanford University Leland Stanford Junior University, commonly referred to as Stanford University, is a Private university, private research university in Stanford, California, United States. It was founded in 1885 by railroad magnate Leland Stanford (the eighth ...
in 1966, she soon became critical of the mass communications research approach, especially its inherent view of people as 'passive receivers' or consumers of information. She instead began to develop a citizen-centered approach. Through her work with the Forum for Citizen's Television and Media (FCT), which she co-founded in 1977, she focused on informed criticism of commercial television programming, especially for children, as well as of gender
stereotype In social psychology, a stereotype is a generalization, generalized belief about a particular category of people. It is an expectation that people might have about every person of a particular group. The type of expectation can vary; it can ...
s and other misconceptions and biases found in the mainstream Japanese media. Suzuki noted that "critical is creative" and saw
media literacy Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze Media (communication), media messages, as well as create, reflect and take action—using the power of information and communication—to ma ...
as part of a bigger vision for media democratization. An early advocate for communication rights in Japan, she championed an active role for citizens in media society, including in policy making.


Published works

(In Japanese) *Suzuki, Midori (1992) Terebi - dare no tame no media ka? (Television: Whose Medium?) Tokyo: Gakugeishorin. *Suzuki, Midori (Ed.) (1997) Media Literashi wo Manabu Hito no Tame ni (For People Learning Media Literacy) Kyoto: Sekai Shisou-sha. *Suzuki, Midori (1999) Johokashakai ni torikumu kuristoshatachi-WACC no katsudou to sono jissenrinri o chuushin ni (Christians taking on the information society- WACC and its applied ethics). In T. Kuribayashi (Ed.) Sekai ni ikiru (Living in the World), pp. 265–285. Tokyo: Nihonkristokyodan Shuppankyoku. *Suzuki, Midori (Ed.) (2003) Study Guide Media Literacy endaa hen(Gender Approach). 2nd edition. Tokyo: Liberta *Suzuki, Midori (2004) Johokashakai: Digital Divide o chushin ni (Information Society: Focus on the Digital Divide). In S. Inoue, J. Sasaki, H. Tajima & H. Yamamoto (Eds.) Yokuboshakai, pp. 55–72. Tokyo: Nihonbyorishakaigakkai. *Suzuki, Midori (Ed.) (2004) Study Guide Media Literacy yumonhen(Introductory Approach). 2nd edition. Tokyo: Liberta *Suzuki, Midori (2004) Media Shakai no Ronri (Ethics of the Media Society). In Koichi Kasamatsu and Kazuyuki Wada (Eds.) 21 Seiki no Ronri (The Ethics in the 21st Century), pp. 145–197. Tokyo:Hachiyo Shuppan.


References

{{DEFAULTSORT:Suzuki, Midori 1941 births 2006 deaths Feminist studies scholars Mass media theorists Television studies Academic staff of Ritsumeikan University