Method, Inc. is a global design and engineering firm with offices in

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...

Charlotte Charlotte ( ) is the List of municipalities in North Carolina, most populous city in the U.S. state of North Carolina. Located in the Piedmont (United States), Piedmont region, it is the county seat of Mecklenburg County, North Carolina, Meckl ...

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,71 ...

Denver Denver () is a consolidated city and county, the capital, and most populous city of the U.S. state of Colorado. Its population was 715,522 at the 2020 census, a 19.22% increase since 2010. It is the 19th-most populous city in the United ...

, and

London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...

History

Method is an international strategic design firm focused at the intersection of brand, product, and service design. Method was created in 1999 by Kevin Farnham, David Lipkin, Patrick Newbery, Mike Abbink, and Meng Mantasoot. First started in San Francisco, Method's founding principle was to use multidisciplinary, multi-platform design thinking to create beautiful and extendable solutions. Method's goal was to be quick to adapt to new technology. Method has approximately 200 employees in 5 offices located in

, and

. In 1999, the opportunity to work together with

Autodesk Autodesk, Inc. is an American multinational software corporation that makes software products and services for the architecture, engineering, construction, manufacturing, media, education, and entertainment industries. Autodesk is headquartered ...

arose, launching Method. In 2000, Method expanded and opened its New York office in order to accommodate more work. Method's earliest clients were

, Adobe Systems,

Gucci Gucci (, ; ) is an Italian high-end Luxury goods, luxury fashion house based in Florence, Italy. Its product lines include handbags, ready-to-wear, footwear, accessories, and home decoration; and it licenses its name and branding to Coty Inc., ...

Palm Palm most commonly refers to: * Palm of the hand, the central region of the front of the hand * Palm plants, of family Arecaceae ** List of Arecaceae genera * Several other plants known as "palm" Palm or Palms may also refer to: Music * Palm (b ...

MoMA Moma may refer to: People * Moma Clarke (1869–1958), British journalist * Moma Marković (1912–1992), Serbian politician * Momčilo Rajin (born 1954), Serbian art and music critic, theorist and historian, artist and publisher Places ; ...

, and

Macromedia Macromedia, Inc., was an American graphics, multimedia, and web development software company (1992–2005) headquartered in San Francisco, California, that made products such as Flash and Dreamweaver. It was purchased by its rival Adobe System ...

. Their international presence was established in 2008 when Method opened its London office. Method was acquired by the global product development company, GlobalLogic, in September 2011. Together with GlobalLogic, Method provides design and engineering services at scale from over 30 locations across 12 countries. In May 2021 Method merged with Skookum, a sister GlobalLogic company, to expand their capabilities and footprint. Adding offices in Charlotte, Atlanta, and Denver.

Notable work

Method created the brand identity and initial set top box user interface for

OTT Ott, OTT or O.T.T. may refer to: Entertainment * OTT (group), a pop band from the late 1990s * Ott (record producer), British record producer and musician * "O.T.T" (song), a song by Fugative * ''O.T.T.'' (television series), a UK TV programme f ...

startup, Boxee, in 2006. The Boxee work has won the Graphis Gold Award for logo design."Award-Winning Work"
. Method.com. Retrieved 6 September 2010. Boxee has since been named one of the top 5 Companies That Are Re-Inventing Media by The Huffington Post and named "America's Next Top Gadget" by Appletell. In 2007, Method launched and redesigned the website for the TED (Technology, Entertainment, Design) Conferences. The conference is very exclusive, and previously only the select TED members had access to the TEDTalks. The website redesign has opened the talks presented at the conference to the public, and offers new browsing and social networking features. TED.com has since won awards from the One Show Interactive, Webbys, OMMA, '' HOW'' Interactive, and Pixel, w3, and Communication Arts for Visual Design, Navigation/Structure, Technical Achievement, and Video Sharing. TED was named one of the 50 Best Websites of 2010 by ''

Time Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, t ...

'' magazine, and has received praise from various media outlets, including ''

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...

'', ''

The Guardian ''The Guardian'' is a British daily newspaper A newspaper is a periodical publication containing written information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide ...

'', and ''

Design Week ''Design Week'' is a UK-based website, formerly a magazine for the design industry. It was first published in October 1986 by Centaur Communications. According to the Audit Bureau of Circulations primary circulation for 2007 was 8,074. In 201 ...

''. In 2009, Method worked with the founders of

Aardvark The aardvark ( ; ''Orycteropus afer'') is a medium-sized, burrowing, nocturnal mammal native to Africa. It is the only living species of the order Tubulidentata, although other prehistoric species and genera of Tubulidentata are known. Unlike ...

to expand their services into an online offering. Previously, Aardvark was available via instant message and text message. The new website, vark.com, has an infographic that explains how Aardvark works in 3 steps and also encourages people to use the service with a test question. 6 months after the website launched, Aardvark was acquired by Google for $50 million. Aardvark has also won the

SXSW South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, ...

Web Award for Community.andrew (14 March 2010).
"SXSW Interactive Awards"
. South By Southwest. Method was the design partner for a leader in social television, Viggle, creating their brand identity, loyalty strategy, and the design for the iPhone application, which in its first year since launch in January, 2012, has surpassed 1.8 million registered users and 151 million check-ins. In 2014, Method worked with Salesforce to design and develop a new multi-channel online broadcast experience for their 2014 Dreamforce conference. The analytics on the site far surpassed the goal, with 8 million unique viewers from all campaigns, 284k visits to Salesforce LIVE, 608k page views on Salesforce LIVE, and 20 minutes average view time (and 24 minutes average view time to the Channel 1 experience). To celebrate their 11th anniversary in 2010, Method launched its own content series, 10x10. The 10x10 series covers topics such as cable-cutting, monetization of content, entertainment in the cloud, mobile interfaces, and gaming impact. The series has been well received by the media including

The Huffington Post ''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...

, PSFK, Core77,

Cool Hunting Cool commonly refers to: * Cool, a moderately low temperature * Cool (aesthetic), an aesthetic of attitude, behavior, and style Cool or COOL may also refer to: Economics * Country of origin labelling * mCOOL - US consumer legislation to enfor ...

, and Fortune. The series currently lives on Method's website and is syndicated by Fast Company Design. Most recent clients include Stellar, San Francisco Ballet, Lush, Ubisoft, EVRY, Blick, Clear, ''The Economist'', 23andMe, Sage, Gulfstream, Century Link, and WWF.

Awards

Method has won many awards for work since the company began in 1999. Awards include HOW, One Show, Graphis, Rebrand 100, Webby, Pixel, Hub Prize, Interactive Media Awards, Web Visionary Awards, Core 77 Design Awards, Online Media Awards, Lovie, UX Awards, FastCo Innovation Awards, SXSW Interactive Awards, Cannes Lions, Design Week, A'Design Awards, and Design Effectiveness Awards. Winning work includes Viggle,

Reuters Reuters ( ) is a news agency owned by Thomson Reuters Corporation. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide. Reuters is one of the largest news agencies in the world. The agency was est ...

The Wider Image app, TED,

Cinereach Cinereach is a nonprofit film funding organization in New York, NY, founded in 2006, which provides grants, awards, an annual fellowship, and in-house film production. The organization also has partnerships with other film development organization ...

, Horse & Country TV,"2010 Rebrand 100 Review List – Horse & Country – H&C"
Rebrand.com, 20 April 2010. PBS Video, Boxee, San Francisco International Film Festival, Comcast Fancast, SFMOMA, Coda, LUSH, Nike, San Francisco Ballet, Dalton Maag, Salesforce, TeachingChannel.org, Marimekko, Reuters, and Coda.

References

{{Reflist

External links

Method.com website

About 10x10
1999 establishments in California Design companies established in 1999 American companies established in 1999 Companies based in San Francisco Design companies of the United States